How Our Pelvic Floor Marketing Funnel Almost Didn't Happen: Grow Your Practice LIVE Ep 19

Grow Your Practice Podcast

In this episode, discover the incredible story behind our most successful patient acquisition funnel, from initial doubts to breakthrough success during the pandemic. We unravel the intricacies of our funnel strategy including targeted ads, landing pages, and follow-up sequences. Learn how we skillfully tapped into the highly requested pelvic floor programs and employed strategies like media consumption analysis and the 'beachhead' market entry approach. Additionally, explore the 'Profitability Under Pressure' masterclass—aimed at enhancing practice financial health—with profit audits, revenue improvement tactics, and a lucrative $1,500 grant opportunity. Transform your private practice and boost your bottom line with these proven strategies!

Are you a practice owner who would like to join these live calls?

Register here: https://info.getbreakthrough.com/gyp-weekly-call-wbn

If you find this episode helpful, we have the 'Profitability Under Pressure' program, a 13-week course with insights into improving time management, managing payer mix, enhancing patient lifetime value, and more. Success stories from various practice owners who implemented these strategies are shared, highlighting significant growth and financial stability achieved.

To learn more and apply for Profitability Under Pressure! Act now as there are ten $1,500 grants available first come first serve. Apply today: https://hubs.la/Q02H_3Sl0

00:00 Introduction to High-Performing Funnels

00:17 Understanding the Funnel Concept

01:08 The Pelvic Floor Funnel Journey

02:37 Challenges and Changes During the Pandemic

03:56 Marketing Strategies and Target Audiences

07:32 Implementing the Beachhead Strategy

07:57 Profitability Under Pressure Program

10:21 Focusing on Expecting and New Mothers

11:39 Choosing the Right Market

12:16 Building Effective Messaging

12:49 Success Story: Transforming Lives

15:52 Launching the Pelvic Floor Program

17:03 Expanding the Program

18:12 Unexpected Challenges and Solutions

18:42 Conclusion: Key Takeaways

19:47 Introducing the Profitability Under Pressure Program