Лучшие подкасты про Affluent (2026)

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How Numbers and Energetics Shape Sustainable Success 19:01

2d ago19:01

19:01

Send us a text What if the numbers you’ve been avoiding are actually the key to your freedom? In this powerful and soul-stirring episode of The Affluent CEO Show, Yuliana Francie sits down with CPA, entrepreneur, and transformational guide Nancy Benet for an honest conversation about business numbers, personal responsibility, energetics, and what e…

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Don’t Skip the Strategy: Why Going Straight to Tactics Is a Bad Idea 16:38

6d ago16:38

16:38

If you’ve ever said, “We just need more leads,” and then jumped into posting on Instagram, launching an ad, or updating your website without a real plan—you’re not alone. But that quick-fix approach? It’s likely costing you thousands of dollars and hours of time. In this episode of The Affluent Buyer Script, host Katy Doss of Script Marketing unpac…

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Identity-led scaling, nervous system capacity, and why “more strategy” isn’t the answer. 44:12

8d ago44:12

44:12

Send us a text In this episode, Yuliana sits down with scaling coach Sarah Dumas, who has helped grow 10 companies from $30M to $1B. Sarah breaks down why many women entrepreneurs get stuck not because they lack tactics, but because they’ve over-complicated their business—and their nervous system can’t yet hold the next level. You’ll hear how hustl…

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How 10 Touchpoints Can Shorten Your Sales Cycle (Holiday Rerun) 15:23

13d ago15:23

15:23

Most business owners think their marketing isn’t working because they’re not reaching the right people. But in reality, the problem isn’t who they’re reaching—it’s how often. The average buyer needs to see a brand’s message 10-15 times before making a purchase, especially when it comes to high-ticket outdoor products and services. So if you’re rely…

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From Corporate to Startup: Real Marketing, Real Money & Building Borderline 25:25

19d ago25:25

25:25

Send us a text In this episode of The Affluent CEO Show, Yuliana Francie speaks with Julie Matzen, a marketing veteran with 27+ years of experience and the founder of Borderline—a platform connecting entrepreneurs with senior-level advisors without the cost or commitment of a full agency. Julie shares her journey from corporate life to entrepreneur…

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Make 2026 A Banner Year for your Business 19:11

20d ago19:11

19:11

It’s the last new episode of 2025—and we’re ending on a high note. In this episode of The Affluent Buyer Script, Katy Doss of Script Marketing walks you through five high-level moves outdoor product and service businesses can make to create serious momentum heading into 2026. Because let’s face it—2025 was a mixed bag for many in the industry. Grow…

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Slowing Down to Rise Higher 19:14

25d ago19:14

19:14

Send us a text In this episode of The Affluent CEO, Yuliana sits down with Anni Eza, a co-founder of Seeds of Bliss, a healer for high-achieving women and leaders who are ready to slow down, reconnect with their truth, and build a life and business that feel truly aligned. Anni shares the story behind Seeds of Bliss, the movement she co-founded wit…

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9 Marketing Wins from 2025 (You Should Definitely Steal for 2026) 22:09

27d ago22:09

22:09

What marketing tactics ACTUALLY worked for our clients in 2025? Like got real results? I’m giving you 9 in this week’s episode of the Affluent Buyer Script. We’re talking: The ad platform that quietly crushed it (and isn’t Google or Meta) The offline tactic that drove leads months after the send The free AI tool that helped us write better, faster …

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Want More Right-Fit Leads? Say Who You’re NOT For 11:02

1M ago11:02

11:02

What if telling people who your product or service isn’t for actually helped you sell more? In this episode, Katy shares eye-opening research out of Georgetown, the University of Alabama in Huntsville, and Florida International University that shows negative framing — as in “Not for risk-taking investors” — can significantly boost interest and conv…

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Too Late Does Not Exist If You Are Still Breathing 22:01

1M ago22:01

22:01

Send us a text In this episode, Yuliana sits down with Kristin-Marie, founder of KMP Consulting and fractional COO, to talk about what really scales a business—and what quietly breaks it. From building Goldman-level operations inside growing companies to navigating a rare, aggressive breast cancer diagnosis, KP shares how systems, leadership, and l…

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The NEW Social Media Rules for 2026 20:02

1M ago20:02

20:02

Social media in 2026 isn’t what it used to be — and if you're still treating it like a free marketing tool, you're probably feeling the sting of fewer likes, less engagement, and leads that have all but vanished. In this episode of The Affluent Buyer Script, Katy Doss of Script Marketing breaks down what’s really working on social media right now —…

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Date Your Worth, Not Your Wound 20:42

1M ago20:42

20:42

Send us a text In this episode of The Affluent CEO Show, Yuliana sits down with relationship coach Rachel Rose to talk about what it really means for high-achieving women to be met in love — without shrinking, settling, or sacrificing their ambition. Rachel shares her story of calling off an “ideal on paper” engagement, redefining her work, and cla…

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How AI Is Changing Local Marketing for the Outdoor Product and Service Industry 13:59

2M ago13:59

13:59

AI isn’t just the future — it’s already the new front door for local businesses. In this episode, Katy Doss of Script Marketing breaks down how artificial intelligence is changing the way affluent homeowners find and choose outdoor product and service companies. From ChatGPT recommendations to AI-driven reviews and content, this shift is rewriting …

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Use the Off Season Like a Marketing Pro – Part 2 15:36

2M ago15:36

15:36

You’ve got the time — now it’s time to use it wisely. In Part 2 of our Off-Season Checklist series, Katy Doss dives into the backend systems and strategies that help luxury outdoor brands close more deals and create better client experiences. If Part 1 was about visibility, Part 2 is about what happens after they find you. We’re talking email autom…

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Leading Through Change: Intuition, Spiritual Leadership & the “Change Guarantee" 33:33

2M ago33:33

33:33

Send us a text In this soulful conversation, Yuliana sits down with global change expert, author, and speaker Ariane de Bonvoisin to unpack what it really takes to navigate life transitions — from leaving a prestigious corporate career and breaking off an engagement, to building a purpose-led body of work grounded in service, intuition, and spirit.…

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Use the Off Season Like a Marketing Pro – Part 1 16:13

2M ago16:13

16:13

The installs may be slowing down, but this is not the time to go quiet. In this episode of The Affluent Buyer Script, we’re kicking off a two-part series designed to help luxury outdoor product and service businesses make the most of their off-season. Host Katy Doss breaks down 5 key marketing moves to set you up for a profitable and less chaotic 2…

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The Marketing Funnel Explained (And why it matters for your business) 20:11

2M ago20:11

20:11

You’ve probably heard the phrase “marketing funnel” tossed around like confetti — but what does it actually mean? And more importantly, how does it apply to your outdoor product or service business? In this episode of The Affluent Buyer Script, Katy Doss of Script Marketing breaks down the three essential stages of the marketing funnel: Awareness, …

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Building a Brand That Speaks Before You Do 29:07

2M ago29:07

29:07

Send us a text In this episode of The Affluent CEO Show, host Yuliana Francie sits down with Paige Arnof-Fenn, the powerhouse behind Mavens & Moguls, a global branding and marketing firm helping companies find the right words and images to tell their story — and sell faster. Together, they dive deep into one of the most underestimated success secre…

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Custom ChatGPTs: Your Secret Weapon for Sales and Sanity 21:04

3M ago21:04

21:04

Wish you could clone yourself to crank out proposals, social content, and blog posts without burning out? Good news: you kinda can. In this episode of The Affluent Buyer Script, host Katy Doss breaks down custom GPTs - your new not-so-secret weapon for saving time, staying on-brand, and scaling your business without adding a single person to payrol…

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Bridging the Gap Between Business and Humanity with Cathy Dimarchos 25:59

3M ago25:59

25:59

Send us a text In this heart-opening and deeply conscious conversation, Yuliana sits down with Cathy Dimarchos, founder of Solutions2You, a social enterprise that’s redefining what it means to build a business with purpose, ethics, and humanity. Cathy shares how her 40-year background in finance and psychotherapy led her to create a movement that m…

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How Google’s Q4 Updates Help you Beat Your Competition 17:57

3M ago17:57

17:57

Your ideal clients may not be buying a pergola in December—but they are Googling it. In this episode, Katy breaks down Google’s newest Q4 updates and what they mean for luxury outdoor businesses selling high-consideration services. From discovery-driven search and storytelling in AI Overviews to smarter YouTube strategy and AI-powered ad tools, you…

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“Take a Break Before You Break”: How to Built a Business Around Freedom, Travel & Self-Care 26:31

3M ago26:31

26:31

Send us a text In this inspiring episode, Yuliana sits down with Emma Lovell, the Blaisure Coach—a woman redefining what it means to blend business, leisure, and self-care into one harmonious life. Emma’s story began 15 years ago when a back injury became the catalyst for change. Determined to design life on her own terms, she launched her business…

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Align Marketing and Sales to Grow Your Outdoor Business 16:59

3M ago16:59

16:59

Script Marketing

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Turning Setbacks into Soul-Aligned Success 25:52

3M ago25:52

25:52

Send us a text In this episode of The Affluent CEO Show, I sit down with the inspiring Melissa Schneider, founder of Home Innovation, who shares her powerful journey of reinvention—from yoga teacher to interior designer and home renovator. Melissa opens up about the pivotal moment during COVID when her thriving yoga studio came to a halt, forcing h…

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Turn $100 into $100K: The ROI of Strategic Gifting 32:26

3M ago32:26

32:26

You’ve wrapped up a big outdoor project. The client’s happy. You’re exhausted. Time to move on, right? Not so fast. In this episode, I’m joined by Jamie Shibley of The Expressory to talk about one of the most overlooked revenue-generating strategies in your business: thoughtful gifting. And no, we’re not talking about branded koozies or stress ball…

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The 5 Emotional Factors That Drive High-Ticket Buying Decisions 20:38

3M ago20:38

20:38

People don’t drop $150K on a backyard renovation because it works on paper. They do it because it feels like the right decision—and then they justify it later. In this episode of The Affluent Buyer Script, Katy Doss breaks down the five emotional drivers that move affluent homeowners from “that’s nice” to “where do I sign?” We’ll explore: Why emoti…

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From Spare Room Facials to Global Educator 37:24

4M ago37:24

37:24

Send us a text In this episode, I sit down with Isabella Loneragan, a powerhouse in the skin health space whose journey proves that passion, persistence, and practice can transform not just a career—but lives. Isabella started in 2007 as a mature-age beauty student in South Africa, running facials from a spare room in her home. Her curiosity and lo…

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Gen X: The Hidden Buying Power of the Middle Child Generation 25:56

4M ago25:56

25:56

Gen X may not be trending on TikTok, but they’re quietly driving one of the biggest spending waves in home improvement — and they’re wildly overlooked in most marketing strategies. In this episode of The Affluent Buyer Script, Katy Doss breaks down why Gen X is your secret weapon if you sell luxury outdoor products or services. We’ll talk about who…

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Website Checkup: 20 Dos and Don’ts 21:38

4M ago21:38

21:38

Your website is either your hardest-working salesperson… or the reason affluent buyers click over to your competitor. In this episode of The Affluent Buyer Script, Katy Doss breaks down the 20 biggest dos and don’ts of building a website that attracts, impresses, and converts high-end homeowners. From why professional photography matters to the mis…

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Buying Well Without the Overwhelm: How a Buyer’s Agent Levels the Playing Field 32:07

4M ago32:07

32:07

Send us a text Most buyers think they have to do it all alone—weekend opens, kids in tow, second-guessing every decision. Today, Bernadette Cilia, founder of BMC Buyers Agency, shows us how a values-led buyer’s advocate can protect your heart and your numbers—so you buy with clarity, not chaos. We unpack the mindset shifts, practical checklists, an…

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11 PR Lessons Luxury Outdoor Brands Can Learn from a Pro 29:16

4M ago29:16

29:16

Think your outdoor brand isn't newsworthy? Think again. In this episode of The Affluent Buyer Script, Katy sits down with Colleen Gallagher, founder of Onwrd & Upwrd PR, to unpack the power of earned media and how luxury outdoor businesses can start getting press — without a publicist or a press release. From how to pitch the right stories to the r…

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7 Ways to get Future Business from a One-Time Sale 12:16

4M ago12:16

12:16

Think your clients only need you once? Think again. In this episode of The Affluent Buyer Script, Katy Doss breaks down how luxury outdoor service businesses can generate repeat business — even when the job seems like a one-and-done deal. Whether your ideal project is $25K or $250K, affluent clients expect more than a transaction. They want a partn…

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From Burnout to Profitability: Systemising Your Success with CAN Ticket App 22:46

5M ago22:46

22:46

Send us a text In this episode of The Affluent CEO Show, Yuliana sits down with Cassandra Cadorin, award-winning business operator and founder of Can Ticket App, a revolutionary system designed to help businesses stop leaking profit through inefficient workflows. Cassandra brings nearly two decades of global marketing agency experience and shares h…

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Overflow, NOT Overwork: The SHIFT Method to Scaling with Soul 22:16

5M ago22:16

22:16

Send us a text Scaling a business isn’t about adding more to your plate — it’s about becoming the woman who creates 10× impact with less effort. Yet, too many high-achieving entrepreneurs get caught in what I call “The Mind Trap.” In this episode, I unpack: ✨ Why chasing 2× growth by working harder keeps you stuck in cycles of exhaustion ✨ How busy…

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How to See Exactly What Your Clients Are Googling to Find you Online 20:21

5M ago20:21

20:21

Most outdoor businesses are flying blind when it comes to their website traffic. They have no idea how people are finding them—or why they aren’t showing up at all. That’s where Google Search Console comes in. In this episode, Katy breaks down how to use this free but often overlooked tool to uncover exactly what your clients are Googling, which pa…

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Don’t Reinvent the Wheel: 10 Ways to Repurpose Older Content Like a Marketing Pro 16:16

5M ago16:16

16:16

That blog post from last year that got great traction? It’s not done working for you. In this episode, Katy Doss of Script Marketing breaks down how outdoor product and service businesses can repurpose high-performing content into new formats that reach more affluent buyers — without starting from scratch. You’ll learn: How to identify content wort…

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Turning Crowds into Customers at Your Disposal 31:14

5M ago31:14

31:14

Send us a text In this episode, I sit down with Adriana Brusi — powerhouse entrepreneur, event strategist, and founder of Crowds Now, a platform transforming the way brands build trust, visibility, and sales. From becoming Hong Kong’s youngest director at just 16, to managing high-profile events and leading marketing campaigns across Australia, Adr…

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Three AI Tools That Give You a Competitive Edge (Beyond ChatGPT) 15:20

5M ago15:20

15:20

You know about ChatGPT — and let’s be honest, your competitors are already using it. So how do you stand out and stay ahead with AI? In this episode of The Affluent Buyer Script, host Katy Doss of Script Marketing shares three lesser-known AI tools that help outdoor product and service businesses market smarter, not harder. Whether you're tired of …

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From Fluff to Firepower: How to Turn Testimonials into Sales Tools 18:18

5M ago18:18

18:18

Most testimonials are soft praise — and completely miss the mark. If your client reviews say “Great team! Highly recommend!” but don’t actually sell, this episode is for you. In this episode of The Affluent Buyer Script, Katy breaks down why traditional testimonials fall flat — especially with affluent buyers — and how to flip them into powerful pe…

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Beyond the Buzzwords: Redefining Inclusivity, Sisterhood & Female Power in Business 31:06

6M ago31:06

31:06

Send us a text In this fiercely honest and soul-stirring episode of The Affluent CEO Show, Yuliana sits down with Raffy Sgroi—leadership strategist, business consultant, and President of APFACTS—to unpack two powerful words often used and misunderstood: equality and inclusivity. From male-dominated boardrooms to navigating cultural bias as a woman …

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Google Local Services Ads: Are They Worth It for Luxury Outdoor Brands? 16:39

6M ago16:39

16:39

Google Local Services Ads — those little boxes with star ratings and “Google Guaranteed” badges — show up at the very top of search results. But are they worth it for your luxury outdoor business? In this episode, Katy breaks down the pros, cons, and real-world realities of LSAs. You’ll learn how they work, why they can be a powerful tool for attra…

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If Marketing Feels Like a Struggle, It Could Be Your Brand 16:55

6M ago16:55

16:55

If marketing feels like an uphill battle, your brand might be to blame. In this episode of The Affluent Buyer Script, we’re breaking down why your brand is the foundation of all your marketing — and how an outdated, inconsistent, or unclear brand can quietly sabotage your efforts. You’ll learn: 5 signs your brand is making marketing harder than it …

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From Miscarriage to Mission: Saara Jamieson’s Game-Changing Innovation in Men’s Health 31:26

6M ago31:26

31:26

Send us a text In this raw, radically inspiring episode of The Affluent CEO Show, Yuliana sits down with Saara Jamieson, founder of Cool Beans Underwear—the world’s first testicular cooling and supportive underwear registered as a medical device. But this isn’t just a business success story. It’s a deeply personal mission born from Saara’s three-an…

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When Doing It All Becomes a Cage: The Sovereignty Shift Every High-Achieving Woman Must Make 9:07

6M ago9:07

9:07

Send us a text There’s a silent cost to being the capable one. You hit the milestones. You built the business. You became the one everyone could count on. But somewhere along the way, your nervous system forgot how to receive. In this episode, I’m pulling back the curtain on the hidden blind spot so many high-performing women carry: the over-functi…

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Your Proposal is Killing the Sale: How to up your proposal game 22:57

6M ago22:57

22:57

Is your proposal helping you close the deal — or quietly killing it? In this episode of The Affluent Buyer Script, we’re diving into why those trusty old Word docs and flat PDFs won’t cut it anymore when you’re selling high-end outdoor products and services. Your affluent buyers expect more. A lot more. And your proposal is one of the most importan…

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Owning Your Seat at the Table: Redefining Power and Partnership in a Male-Dominated Industry 25:32

6M ago25:32

25:32

Send us a text In this powerful episode of The Affluent CEO Show, host Yuliana sits down with the bold and brilliant Kim Allen—CEO, construction business owner, and unapologetic advocate for women claiming their voice in male-dominated spaces. Kim shares how she went from being "the missus behind the scenes" to leading a thriving construction compa…

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From Trauma to Triumph: Coco Hou’s Journey of Building with Purpose 28:40

6M ago28:40

28:40

Send us a text What happens when everything you thought mattered is stripped away in an instant? In this deeply moving episode of The Affluent CEO Show, I sit down with powerhouse accountant and business mentor Coco Hou, whose story will stir your soul and awaken something deep within. Originally from China, Coco built her life in Australia, climbe…

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Funny Sells – How to Inject Humor into your Marketing 20:52

6M ago20:52

20:52

Humor can be a marketing superpower—if you know how to use it. In this episode, we’re talking about how to inject humor into your luxury outdoor marketing without looking unprofessional, cheesy, or like you just discovered memes in 2021. You’ll learn: Why humor works (even for buyers spending $200K on a pool) Why it can be risky—and how to avoid th…

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The 10 Overlooked Self-Sabotage Patterns Blocking Your Business Growth 18:55

6M ago18:55

18:55

Send us a text You’re doing all the right things, but still not seeing the results you know you’re capable of? It’s not a strategy issue. It’s not a motivation issue. It’s what’s happening beneath the surface. In this episode of The Affluent CEO Show, I reveal the 10 most overlooked self-sabotage patterns that silently keep even high-performing wom…

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From Burnout to One Million Meals: Cat Harding on Conscious Business and Redefining Success 28:12

6M ago28:12

28:12

Send us a text In this inspiring episode of The Affluent CEO Show, Yuliana sits down with Cat Harding, co-founder of PonyUp for Good—a purpose-driven social enterprise that’s transformed over one million pieces of end-of-life technology into meals for people in need. Cat opens up about her 20+ year corporate career, the identity crisis that led her…

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