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The Workplace Innovator Podcast, hosted by speaker, entrepreneur and answer-man Mike Petrusky, offers real-world insights from top facility management & workplace leaders on how to use tech, talent and tenacity to create the best workplaces on earth. Powered by Eptura™, The Workplace Innovator helps corporate real estate, facility management, IT, and HR leaders design incredible “friction-free” workplace experiences that fuel employee productivity, tech innovation and optimal space utilizati ...
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The “Asset Champion Podcast” offers candid conversations with some of the industry’s most successful asset management leaders. In each 20-minute episode, host Mike Petrusky talks with guests about emerging trends in asset management for fleet, construction, manufacturing, and facilities. You'll discover best practices that will help you streamline your preventive maintenance, work orders, inventory, inspections, and more. You'll also get to know each guest on a more personal level and hear t ...
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The Facility Management Innovator Podcast is where FM industry leaders talk about workplace trends, challenges, and the future of the built environment. Mike Petrusky interviews FM practitioners and industry-partners about effective marketing and sales strategies, resources available to facility managers and opportunities for collaboration in the FM community. We'll also get to know a personal side of our guests as we explore their interests and talk about the trusted business relationships ...
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Facility Management Marketing Podcast

Javier Lozano, Jr. - Facility Management Marketing & Sales Expert

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Welcome to the Facility Management Marketing podcast, hosted by Javier Lozano, Jr. In this podcast, we focus on the latest marketing (and sales) strategies and techniques specifically tailored for the facility and property management industry. Our goal is to help IFM professionals in these fields grow their businesses and stay ahead of the competition. As a facility or property management professional, you know that marketing is a crucial aspect of any business, and the facility management i ...
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show series
 
Randall Niznick, DCP, FMP is a self-published author and professional services executive working in Corporate Real Estate Services as Senior Director of Operations at JLL. He is passionate about contributing to growth, efficiency, and profitability through exceptional customer relationship management and vendor partnerships. Mike Petrusky asks Rand…
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Kay Sargent of HOK, Geoff Snavely of MilliCare, and Sarah Sims, CWP of Earthjustice are all past guests of the show and inspiring leaders in our world of facility management, corporate real estate, human resources and the workplace. Mike Petrusky hosts a live roundtable discussion to reflect on where we have been and to explore the changing landsca…
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Renee Moorefield, PhD is CEO of Wisdom Works Group, Inc. and Executive Director at Be Well Lead Well® where she is passionate about empowering leaders to higher levels of personal and collective effectiveness by building brands, workplaces, and leadership capabilities that advance human thriving. Mike Petrusky asks Renee how she helps leaders to un…
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Tom Sicola is an Executive Business and Leadership Coach specializing in CRE operations and engineering, with a particular focus on helping transitioning accounts achieve long-term success. Mike Petrusky asks Tom about his career journey, including over a decade at JLL, and how continuous learning and staying updated with changes in the industry is…
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Stafford McKay is VP of Marketing at Fooda where he is passionate about helping organizations create a workplace food program that people love and look forward to every day. Mike Petrusky asks Stafford about navigating the changed waters of flexibility in the workplace and why he believes that empathetic leadership is essential when building our te…
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Megan Riley, FMP is Global Facilities Services Systems Supervisor at STERIS where she is passionate about empowering her colleagues with the skills and understanding to utilize technology to manage facilities through data-driven decisions. Mike Petrusky asks about Megan's role at STERIS and her journey into facilities management and they explore so…
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Janice Omadeke, PMP is a pioneering serial entrepreneur and author guided by her belief in data-driven decision-making as a cornerstone for strategy, innovation, and cultural transformation. Mike Petrusky asks Janice about her new book “Mentorship Unlocked: The Science and Art of Setting Yourself Up for Success” and how it applies to our current wo…
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Deniz Besiktepe, PhD, FMP, ProFM is an assistant professor in the Purdue University School of Construction Management Technology where she focuses on research interests that include facilities management, building maintenance, condition assessment, decision-making models, and implementing data-driven techniques in the FM area. Mike Petrusky asks De…
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Bex Moorhouse is Founder and Director of Invigorate Spaces Ltd., a wellbeing consultancy that breathes life into the corporate world through careful curation of workplace culture, environment, and experiences. Mike Petrusky asks Bex about her passion for delivering the spaces and strategies that help workplace leaders to enhance wellbeing and deliv…
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Shane Rodgers is a Brisbane, Queensland, Australia-based business leader, strategist, marketer and writer with a special interest in how humans work and the future of the workplace. Mike Petrusky asks Shane about the insights and inspiration found in his book, “Worknado: Reimagining the way you work to live” and they discuss how workplace leaders c…
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Larry Morgan, CFM, SFP, FMP is Director of Global Facilities Management and Corporate Sustainability Initiatives at SAP where he is a passionate FM leader with decades of experience. As he returns to the show for the first time in over five years, Mike Petrusky asks Larry to share his updated perspectives on the changing landscape of facility manag…
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Sharon Jaye, D.Ed, SFP is Building Performance Policy Manager at the City and County of Denver where she is passionate about leading the team that is implementing Denver's Building Performance Policy for the Office of Climate Action, Sustainability, and Resiliency in the High Performance Buildings and Homes division. Mike Petrusky asks Sharon about…
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Mike Petrusky recently presented to IFMA’s Legal Industry Council about the latest trends discussed on the podcast while highlighting the workplace innovations that leaders must understand to be successful in 2024. He shares his views on the changing world of facility management, the need for inspirational leadership, the value of community, and th…
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Rex Miller is an author and high-performance guru with decades of coaching experience and a passion for bringing teams together to tackle significant challenges and make a real impact on the world. Mike Petrusky asks Rex about his new book, “Genius Spark: Reignite Your Life” and how it might help facility management and workplace leaders unlock the…
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Fred Kraus is VP of Product at Eptura™ where he is a software product strategist, product management leader, and workplace technology expert. Recorded live in Las Vegas during Autodesk University 2023, Mike Petrusky asks Fred about the use of AI and data in improving decision-making and efficiency in asset management and facilities operations. They…
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Dean Stanberry, SFP, CFM is the current Chair of IFMA’s Global Board of Directors where he is passionate about representing Facility Management and striving to make a difference by applying his collective skills and experience toward advancing the FM profession. On this special podcast crossover episode with the “Connected FM Podcast”, the tables a…
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Elizabeth Redmond is Director of Sales & GM, Sensors at R-Zero where she helps clients understand risk, occupancy, utilization, and how to adapt environments to create the best outcomes. Mike Petrusky welcomes Elizabeth back to the show after a few years and many changes to ask about her commitment to climate technology that has a meaningful impact…
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Peter Costanzo is Director at ROI Consulting Group where he is passionate about delivering workplace technology solutions that optimize operations, streamline processes, and increase the accuracy of data to reduce costs. Recorded live in Las Vegas during Autodesk University 2023, Mike Petrusky asks Peter about how the latest FM technology is expect…
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Alice Fournier is Chief Information Officer at ISS Americas where she executes the technology roadmap for the retail business, workplace technology and internal IT Infrastructure, with a focus on technology as a driver of productivity and business growth. Mike Petrusky asks Alice to share her perspectives on the importance of accepting and driving …
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Anthony Parzanese is Senior Vice President and Global Head of Real Estate & Workplace Evolution at Dow Jones where he is passionate about delivering employee-centric services that enable the “moments that matter” at work. Mike Petrusky welcomes Anthony back to the show after two years to catch up on his new role and explore how the pandemic has shi…
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Ted Ritter, IFMA Fellow is Principal at LMI360, a sales and marketing organization focused on commercial service and technology providers that support the commercial built environment. Geoff Williams, CFM, FMP, SFP, IFMA Fellow is Principal Owner at GDW Facility Management Consulting and Training where he is passionate about enabling organizations …
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Vik Bangia, MCR is CEO of Verum Consulting where he is a Corporate Real Estate & Facilities Management Outsourcing Advisor and advocate for the employee-centric workplace. Mike Petrusky asks Vik how to create more employee-centric, role-specific hybrid models that replace unpopular one-size-fits-all return-to-office mandates. They explore a holisti…
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Javier Lozano, Jr. provides 7 tips for facility and property management companies on improving their marketing during an economic downturn. The tips include 1) knowing your numbers, 2) focusing on promoting education, 3) doubling down on content marketing, 4) leveraging employee advocacy, 5) engaging prospects through events and communities, 6) avo…
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In this podcast episode, seasoned CMO, Javier Lozano, Jr. discusses strategies to align marketing and sales in facility or property management companies. He emphasizes the importance of weekly pipeline reviews, measuring leads, bringing predictability into the funnel, and utilizing ideal customer profiles. He also highlights the need for sales to p…
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Javier Lozano, Jr. discusses the challenges faced by FM businesses in the current tough economic environment and emphasizes the need for proactive strategies to navigate the market. He highlights the importance of refining processes, exploring new verticals, and creating sales enablement tools to adapt to changing conditions.…
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In this episode of the Facility Management Marketing Podcast, Javier discusses the importance of scaling content for facility management companies in today's business economics. He emphasizes the compounding value of consistent content creation over time, comparing it to investing in the stock market. Patience and a structured content strategy are …
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Rebecca Swanner is a Workplace Design Leader and Associate Principal at HED where she has a passion for interior design while “Advancing Your World”. Mike Petrusky asks Rebecca about her perspectives on hybrid working with a focus on creating spaces and strategies that will allow people to thrive in the workplace. They explore how leaders can impro…
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Matt Davoren is President & C.O.O. at CADD Microsystems, Inc. where he is focused on using technology to better our lives - one solution at a time. Recorded live in Las Vegas during Autodesk University 2023, Mike Petrusky asks Matt about his experiences, views on technology, and his believe in the importance of continuous learning in the asset and …
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Marketing leader and CMO, Javier Lozano, Jr. discusses the importance of teaching as a way to solidify expertise in facility management. He emphasizes the value of sharing acquired knowledge to position yourself as an expert. Plus, teaching helps refine systems, improve understanding, and contribute to the industry. Javier also highlights the misco…
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Javier shares his journey from college to becoming an expert marketer in facility management, highlighting the importance of understanding people and leveraging personal strengths. He emphasizes the process of learning and growth in marketing, showcasing his success in generating leads and closing deals. Through various roles and experiences, Javie…
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Derek Newberry is Head of Organization and Culture Design at co:collective and co-author of the book “The Culture Puzzle: Harnessing the Forces That Drive Your Organization's Success” which offers a proven model for identifying and leveraging the essential elements of any culture. Mike Petrusky asks Derek about his passion for helping organizations…
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Follow this link to watch Mike Petrusky and his guests on the new video series “On My Way To Work”: https://youtu.be/cXYDv-AYY0A More from Eptura™ on YouTube: https://www.youtube.com/@Eptura Learn more about Eptura™: https://eptura.com/ Connect with Mike on LinkedIn: https://www.linkedin.com/in/mikepetrusky/…
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