In Think Like a Game Designer, award-winning designer and Stone Blade Entertainment CEO Justin Gary speaks with world-class game designers and creative experts from various industries. Each episode deconstructs the creative process, offering insights into the art of game design and the broader cultural, technological, and business influences shaping a myriad of creative mediums. Join us for actionable advice and unique perspectives that will enrich your understanding of what it means to be c ...
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Learn from independent board game designers how they got where they did and what they learned along the way.
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The Game Designers of North Carolina is a guild of tabletop game designers who, shockingly, reside in North Carolina. We’ve been meeting regularly since April 2013 and when we started most of us did not have a lot of exposure or experience in tabletop game design. We’ve learned a lot as a group since we started and this podcast is a way to share some of that knowledge. Our goal for the podcast is to present a lot of information pertinent for new designers but hopefully also offer content tha ...
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Aric, Eric, and Steve come together to talk about everything we love and hate about video games.
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Eric Dieulangard — Altered: Marketing the most successful TCG Kickstarter of all time (#75)
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Eric Dieulangard joins us on today’s episode, bringing a ton of experience from the gaming and business worlds. He is currently the Chief Marketing Officer at Equinox, where he was pivotal during the launch of Altered. This trading card game became the most successful TCG Kickstarter ever, raising over $6.6 million. His career path includes profess…
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Travis George — From League of Legends to Vela Games: Prioritization, Leadership, and the Power of Constraints (#74)
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About Travis George Travis George joins us on today’s episode, bringing over two decades of experience in the video game industry. Travis has held leadership roles at renowned companies like Activision and Riot Games, where he served as the product lead for League of Legends, helping to grow the game into a global phenomenon with over 117 million m…
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Alexander Seropian — From Halo to Fortnite: Mastering Team Dynamics, Entrepreneurial Resilience, and User Generated Content (#73)
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Alexander Seropian joins us on today’s episode, bringing his vast expertise from decades in the video game industry. Alex is the founder of several influential game companies, including Bungie, Wideload Games, Industrial Toys, and Glenslinger Studios. He has also held leadership roles at Disney and Microsoft, overseeing teams of more than 100 peopl…
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Richard Bartle & Nigel Roberts — The Power of ‘What If,’ Building Communities, and Navigating Decentralization in Game Design (#73)
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Richard Bartle and Nigel Roberts join us on today’s episode, bringing decades of experience in gaming, technology, and community building. Richard is one of the co-creators of MUD (Multi-User Dungeon), the precursor to today’s MMORPGs, and developed the famous Bartle Taxonomy, which categorizes player types. He’s also a renowned author and academic…
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Alex Yeager — Mastering Game Pitches, Reviving Evergreen Titles, and Creating Social Experiences in Game Design (#72)
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About Alex Yeager Alex Yeager joins us on today’s episode to bring his wealth of knowledge and experience from over 20 years in the board game industry. Alex is the Chief Operating Officer at Amigo Games, overseeing the company’s North American operations. Before his time at Amigo, Alex held various leadership roles at renowned companies like Mayfa…
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Scott Morris — Building a Brand, Navigating Contracts, and the Power of Relationships in Game Design (#71)
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About Scott Morris Scott Morris joins us on today’s episode to share insights into the world of game design and business development. Scott is the Chief Sales and Marketing Officer at Lucky Duck Games, where he has played a key role in the company's growth, including the recent acquisition by Goliath Games. Before his time at Lucky Duck, Scott held…
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LIVE at Gen Con 2024 (Special Episode)
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In this special live episode recorded at Gen Con 2024, I share key lessons from my 20 years in the game industry, including insights from working with industry legends like Richard Garfield and designing major games like Ascension, Shards of Infinity, Bakugan, and SolForge Fusion. Here are some key takeaways: * Emotional Impact: Pay close attention…
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Ethan Mollick — Navigating AI in Game Design, Ethical Integration, and Supporting Artists (#70)
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Ethan Mollick joins us today to share his insights into the rapidly evolving world of artificial intelligence. Ethan is an associate professor at the Wharton School of the University of Pennsylvania, specializing in innovation and entrepreneurship. He also co-directs the Generative AI Lab at Wharton, which focuses on developing prototypes and condu…
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Justin Gary — C.O.R.E. Attributes (Special)
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In this episode of "Think Like a Game Designer," I take a different approach by presenting a solo discussion without any guests. Here, I focus on a concept I introduced in a previous episode with Stephan Brissaud: the CORE Attributes. These attributes became very popular among listeners, so much so, that I thought it worth expanding upon in a new e…
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Jonathan Tweet — Pioneering RPG Design, Innovating Dungeons & Dragons, and Crafting Educational Stories (#69)
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About Jonathan Tweet Jonathan Tweet joins us today to share his 25-year journey through the gaming industry. His impressive portfolio includes titles such as Ars Magica, Over the Edge, Everway, and Dungeons & Dragons 3rd Edition. In addition to his work in game design, Jonathan is also a successful children's book author. His book Grandmother Fish …
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Geoff Engelstein — Game Design Wisdom, Educational Insights, and Industry Advocacy (#68)
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Jeff Engelstein joins us today to share his expansive journey in the gaming world. An award-winning tabletop game designer, Jeff has crafted acclaimed titles such as Space Cadets, The Fog of War, Pit Crew, and Super Skill Pinball. Beyond game design, Jeff is an adjunct professor at the NYU Game Center, where he imparts his deep knowledge of game me…
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Stephan Brissaud — Industry Leadership, Game Development, and Retail Strategies (#67)
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About Stephan Brissaud Stephan Brissaud joins us today to explore his extensive career in navigating the gaming industry. With his roots beginning at Nintendo, Stephan has tackled roles from COO of Iello to President of the Game Manufacturers Association and Senior Director of Games at Funko. He’s not just a veteran; he’s a strategist and consultan…
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Eric Price — Uniting VTubers and Players, Designing Oshi Push and the Importance of GAMA (#66)
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About Eric Price Eric Price, a veteran in the tabletop gaming industry, joins us to discuss his extensive journey from localizing Japanese games to spearheading innovative projects. As the president of Japanime Games and GAMMA, the Game Manufacturers Association, Eric transforms how games are experienced globally. Under his leadership, both organiz…
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Neeraj Kashyap — Web3 Game Design, Navigating Scams, Success Stories, and Pioneering the Path for Gaming in Emerging Tech (#65)
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Neeraj Kashyap, a pioneer in the blockchain gaming sector, joins us to share his journey from academia to the forefront of Web3 game development. As the founder and CEO of Moonstream.to, Neeraj leverages his Master of Science in Applied Mathematics and a PhD in Number Theory from Indiana University to design games for the blockchain. His company ha…
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Episode 81: What's The Point?
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Lyn Phillips, Josh Bowman, and Mark McGee get together to discuss what value games offer, and whether games should exist. It’s not nearly as Nihilistic of an episode as that sounds! We also discuss how to pitch games to Allplay. 2:48 – What are Games Good For? 13:16 – Pitch Perfect: Allplay 25:30 – Should Games Justify Themselves? Discuss this epis…
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Ben Robbins — World Building in Microscope, Gaming with Strangers and Writing Effective Rules (#64)
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About Ben Robbins Ben Robbins joins us to share his experiences creating acclaimed RPGs like Microscope and In This World. Known for his innovative approach to role-playing, Ben's work on Microscope has revolutionized how players build and explore vast timelines without a game master. In this episode, we discuss the creative processes behind his de…
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Jason Morningstar — Designing Fiasco, Emotional Risks of Creative Projects, and a Culture of Learning and Play (#63)
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Jason Morningstar, a trailblazer in role-playing game design, chats with us about his journey from passionate gamer to the mastermind behind innovative and award-winning RPGs like Fiasco, Night Witches, and Desperation. His work on Fiasco (among the 40+ games he’s designed) is a testament to his ability to craft games that offer unique emotional ex…
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Jane Chung Hoffacker — From League of Legends to animating Arcane, Rhythms of Guitar Hero, and Mastering IP Creation (#62)
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About Jane Chung Hoffacker Jane Chung Hoffacker, an Emmy Award-winning producer for the acclaimed "Arcane" series based on League of Legends, is an incredibly accomplished jack-of-all-trades. She graduated from the Wharton School of Business with a degree in economics and then went on to get another degree in Game Design. She’s worked on everything…
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C. Thi Nguyen — Game Design as Art, Fish Taco Adventures, and Exploring Game Design Principles in Daily Life (#61)
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C. Thi Nguyen is an Associate Professor of Philosophy at the University of Utah and the author of the incredible book "Games: Agency as Art." In this episode, Thi delves into his theory of games as an art form that revolves around agency. His website, Objectionable.net, showcases an extensive collection of published papers on games, the philosophy …
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Maxine "MJ" Newman — Leading Arkham Horror into New Realms, Unveiling Cooperative Game Magic, and Navigating Career Crossroads (#60)
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Maxine “MJ” Newman joins me to chat about her leap from lawyering to senior game designer at Fantasy Flight Games. As a game designer at Fantasy Flight, MJ serves as the co-lead designer for the popular Arkham Horror card game and is also a developer on the Lord of the Rings card game. We discuss everything from her dad sparking her game design lov…
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Anthony Giovannetti — Crafting Slay the Spire, Nurturing Team Dynamics, Balancing Life and Launches, and Embracing the Magic of Mods (#59)
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This episode is stand-alone, but if you’d like to hear more about the Mega Crit team behind Slay the Spire, check out last week’s episode! Anthony Giovannetti, the co-creator of "Slay the Spire" and a pioneer in digital deck-building games, joins us for a discussion following our episode with his design partner, Casey Yano. He delves into their ear…
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Casey Yano — Designing with Detail in Slay the Spire, Mastering the Gaming Grind, Marketing dos and donts, and Building a High Trust Company Culture (#58)
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Casey Yano is a true innovator in the gaming world, known for his unique blend of creativity and technical skill. As a co-founder of MegaCrit Games and one of the brains behind the hit game "Slay the Spire," Casey's approach to game design is about embracing the grind and paying attention to the little things that make the biggest differences. In t…
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Episode 80: Farmers/Diaries/Humanity
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Kevin Ude (@UdeGames and udeudeude), Josh Bowman, and Mark McGee (@mmark40) get together to discuss Designer Diaries, Carcassonne farmers, and look into why Josh doesn’t like Humanity (the board game, he like humanity just fine in general). 1:20 - Make A Designer Cry 17:10 - Designer Diary Diary 28:39 - My Favorite [Most Controversial?] Rule Discus…
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Steven Pressfield — Conquering Creative Resistance, The Craft of Historical Fiction, and the Interplay of Games and the Muse (#57)
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Steven Pressfield stands as a titan in the literary world, a master of historical fiction with profound insights into the creative process. He's renowned for works like "The Gates of Fire," which earned him accolades, including Spartan citizenship. His book, "The War of Art," introduces the concept of resistance, offering strategies for artists to …
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Tim Hutchings — Thousand-Year-Old Vampire, Blending Fine Arts with Game Design, Crafting Emotional RPG Experiences, and Teaching Design Through Philosophy (#56)
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Tim Hutchings is a unique voice in the world of game design, known for his innovative approach that blends his rich background in fine arts with interactive storytelling. Hutchings' journey from the world of high art to game design is marked by his acclaimed creation, 'Thousand Year Old Vampire,' a solo-RPG game that exemplifies his talent for craf…
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Michael Borys — The Art of Immersive Gaming Experiences, Blending Storytelling with Interactive Design, and Crafting Alternate Realities (#55)
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Michael Borys stands out in the game design landscape for his exceptional blend of interactive design expertise and storytelling prowess. He has worked on some of the world's biggest brands, including Disney, Warner Brothers, Microsoft, Activision, Paramount, and Sony. As Vice President of Interaction Design at 42 Entertainment, he led the creation…
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Episode 79: Iterative Podcasting
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Isaac Shalev (@kindfortress), Josh Bowman, and Mark McGee (@mmark40) get together to try new things on this episode of the Game Designers of North Carolina Podcast. 5:55 – Iterative Design 26:40 – Do Games Offer Choice? 44:29 – Eclipse and Dice Discuss this episode in our guild at podcast.gdofnc.com. Follow us on Twitter at @GDofNC. Check out our w…
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Morgan Page — Finding the Shared Rhythms of Music and Game Design, Maximizing Creative Collaborations, and the Importance of the Fundamentals (#54)
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Morgan Page, the renowned DJ and music producer, has etched his mark in the world of electronic music with hits like "The Longest Road" and "In the Air." His influence transcends pulsating beats and catchy melodies, extending into the realm of songwriting, sound design, and even the science of creativity. In this episode, we unravel the layers of M…
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Mark Otero — The Artistry of Game Development, Navigating the Crossroads of Engagement and Economics, Reimagining In-Game Asset Strategies, and Cultivating Community Through Gaming (#53)
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About Mark Otero In this episode, join us for an insightful discussion with Mark Otero, a true innovator in the gaming sphere. Starting with his humble beginnings founding KlickNation, an entity that caught Electronic Arts' attention, Mark's journey is one of risk, innovation, and striking success in game design. His unique perspective on community…
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Reiner Knizia — Systems for Publishing 700+ Games, Crafting Profound Gameplay from Simple Rules, Innovations in Scoring and Auction Systems, and The Joy of Tabletop Gaming (#52)
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Join us in this episode as we chat with the legendary Reiner Knizia, the mastermind behind over 700 games. With a Ph.D. in mathematics, Reiner transitioned from banking to establish one of the most recognized and enjoyed brands in the gaming world. From his early titles like Gold Digger and Desperados, his influence spans collaborations with global…
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Stefan Engblom — Designing games for millions of people and billions of dollars, Secrets of building game communities, The 2AM Party Principle, Reacting to player feedback (#51)
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Stefan’s journey in game design has been nothing short of exceptional. Hailing from Supercell, the creative force behind hits like Hay Day and Clash of Clans, Stefan’s career has defied genre boundaries. As a Game Designer on the Clash Royale team at Supercell, Stefan immerses himself in every facet of game design. His primary focus revolves around…
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Soren Johnson (Part II) — Innovating 4X Strategy Games, Insights from Civilization IV, and Designing the Future of Gaming. (#50)
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Soren Johnson is a legend in the gaming industry. He was one of the designers on Civilization III and the lead designer for Civilization IV at Firaxis Games. He co-founded his own company called Mohawk Games. As the studio’s founder and lead designer, he aimed to create strategy games emphasizing player agency, complexity, and meaningful decision-m…
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Think Like a Game Designer: Shards of Infinity Kickstarter Special
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Get full access to Think Like A Game Designer at justingarydesign.substack.com/subscribeJustin Gary
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Soren Johnson (Part I) — Building Civilization Through 4X Design, Bridging Digital and Physical Gaming, Navigating the Evolving TCG Landscape, and Crafting Games for Varied Playtimes (#49)
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Soren Johnson is a legend in the gaming industry. He was one of the designers on Civilization III and the lead designer for Civilization IV at Firaxis Games. He co-founded his own company called Mohawk Games. As the studio’s founder and lead designer, he aimed to create strategy games emphasizing player agency, complexity, and meaningful decision-m…
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Jon Barry — Mastering Game Accessories with Forged Gaming: From Community Insights to Crowdfunding Masterpieces, and the Role of AI in Future Gaming (#48)
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Jon Barry is the founder of Forged Gaming, a renowned game accessories company. Jon has dedicated himself to creating a plethora of products that enhance the gaming experience, such as dice and game master screens. His pursuit of excellence and deep passion for gaming have driven him to push the boundaries of the industry, establishing Forged Games…
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Gary Arant — Ascending the Ranks at Stone Blade: From Intern to COO, Designing Iconic Card Games, and Challenging Assumptions in Game Development (#47)
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As a member of the Stone Blade team, I’ve had the pleasure of working alongside Gary Arant since the company’s earliest days. Gary has played a crucial role in every game we’ve ever made, including Ascension, Ascension Tactics, Shards of Infinity, and SolForge Fusion. I was honored to speak with Gary on an episode of Think Like A Game Designer. I c…
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Jamey Stegmaier — Kickstarter Beginnings, Revolutionizing Rulebooks, Mastering Solo Gameplay, and Balancing Game Design with Time Management (#46)
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Jamey Stegmaier is the CEO of Stonemaier Games and the creator of games such as Scythe and Viticulture. He is a prolific content creator and thought leader in the Kickstarter and game design space, who’s spent years making videos and writing articles on nearly every aspect of running a game company. To be fair, Jamey probably interviews me just as …
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Matt Fantastic — The Indy Game Ethos, Punk Rock Designs, Navigating Success Beyond Sales, Collaborative Dynamics, and the Power of Empathy in Game Design (#45)
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Matt is easily the most punk rock game designer I’ve ever interviewed, and it’s no wonder because their professional life is rooted in collectivism, art, nerdery, social justice, and DIY punk rock. He is the Creative Director of Forever Stoked Creative, a studio they founded over a decade ago. Matt also owns Elm City Games, a game shop/library in N…
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Episode 78: Your New Favorite Brassica Based Publisher
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Mark McGee (@mmark40) and Kevin Ude (@UdeGames) join Matt Wolfe (@mattwolfe) to talk about starting a new publishing company How To Steam Broccoli. Tell Me Something Good Main Topic - Designers Becoming Publishers Discuss this episode in our guild at podcast.gdofnc.com. Follow us on Twitter at @GDofNC.…
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Think Like a Game Designer: Ascension Tactics Inferno Special
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Get full access to Think Like A Game Designer at justingarydesign.substack.com/subscribeJustin Gary
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Isaac Vega — From Humble Prototypes to Bioshock Tables, Navigating Unexpected Successes, and the Freedom of Forging One’s Path in Game Design (#44)
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Isaac Vega has been designing board games for over a decade. Isaac has sold over 500,000 copies of his games worldwide and is an award-winning designer. He co-founded Rose Gauntlet Entertainment and is the designer of the hit game Dead of Winter. There are so many awesome lessons in this episode. Let’s get started! Get full access to Think Like A G…
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Sean K. Reynolds — Crafting Legendary RPGs, Building Worlds & Teams, Valuing Writer Voices, and the Anatomy of Game Design (#43)
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Sean K. Reynolds is a prolific writer and game designer who’s worked on hundreds of supplements for various RPGs, including Dungeons & Dragons. Sean and I met years ago when we were both working for Upper Deck, where Sean was an IP developer. From there, he left to develop the Pathfinder RPG at Paizo. He currently works for Monte Cook Games, where …
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Episode 77: Talking About The Wolves
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Ashwin Kamath (@BoardGameGhee) and Clarence Simpson (@stoichamster) join Mark McGee (@mmark40) to talk about their journey designing their game The Wolves. 1:02 – Getting to know Ashwin 8:15 – Main topic: Talking About The Wolves Discuss this episode in our guild at podcast.gdofnc.com. Follow us on Twitter at @GDofNC.…
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Ben Brode — From Pizza Delivery to Hearthstone's Helm: Crafting Digital Card Games, the Essence of Decision-Making, Building Trust in the Gaming Industry, Innovating with Marvel Snap (#42)
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Ben Brode worked for Blizzard for 15 years, working his way up from a low-level position to become one of the lead designers of the monstrously successful game Hearthstone. He is now the Chief Creative Officer at his own game studio called Second Dinner, which created the digital collectible card game for Marvel called Marvel Snap. This episode was…
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Alex Watkins — From Evolutions in Mechanics to Shaping the Future of Organized Play, The Journey of Crafting a New Gaming Experience in Soulforge Fusion (#41)
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Alex Watkins is the head of organized play for SolForge Fusion, but before joining our team, he had years of experience running organized play for games like Keyforge and X-Wing. We're super excited to have him on the show today, discussing how organized play systems are developed, the relationship between organized play and game design, and what o…
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John D. Clair — Crafting Award-Winning Games, Navigating Legal Pitfalls, Lessons from Downfall, and Innovating with Kinetic Design (#40)
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John D. Clair is the designer of Mystic Vale, which was awarded the ORIGINS Award and Gamer’s Choice award in 2017. His other titles include Downfall, Rumble Pie, Custom Heroes, Space Base, and Edge of Darkness. He is a fantastic designer with a lot of wisdom to share. In this episode, we discuss learning from mistakes made in previous designs, han…
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Luke Peterschmidt — From Dungeons & Dragons to Bakugan: Leveraging Game Design in Marketing, Teaching, and Global Phenomenons (#39)
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Luke has done a lot of incredible work as a game designer, working on indie games like Miskatonic School for Girls all the way up to massive games like Bakugan. He’s worked for a lot of awesome companies (Games Workshop, AEG, SpinMaster, Wizards of the Coast) in a variety of different positions and knows the industry from top to bottom. In today’s …
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Episode 76: Designing Games Across Multiple Genres
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Matt Wolfe (@mattwolfe) joins Mark McGee (@mmark40) to talk about designing games in different genres. -- Tell Me Something Good -- Main topic: Designing Games in Different Genres Discuss this episode in our guild at podcast.gdofnc.com. Follow us on Twitter at @GDofNC. Visit our site at www.gdofnc.com.…
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Phil Walker-Harding — Crafting Accessible Games, The Journey from Self-Publishing to Global Success with Sushi Go!, and Mastering the Art of Core Game Mechanics. (#31)
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Phil has a great origin story because it is one that represents what it’s like for most designers to make it in the industry. His most popular game, Sushi Go!, has sold over a million copies and has been translated into 20 languages. Phil specializes in games that are easy to learn, and that can be played by people of all ages. In the Think Like A …
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Think Like a Game Designer: Level Up!
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Get full access to Think Like A Game Designer at justingarydesign.substack.com/subscribeJustin Gary
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