Лучшие подкасты про Grow Your Art Business (2024)

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Running a Lettering and Design Business with an Agent While Working a Full-Time Job with Cymone Wilder | The Typecast Episode 35 46:53

1d ago46:53

46:53

In this episode, Ilana and Katie dive into the world of Cymone Wilder, a lettering artist and designer. Cymone shares how working with an agent has positively impacted her career and what that relationship looks like. Cymone also explains her choice to work a full-time job while freelancing, highlighting the stability and benefits it offers. She sh…

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How To Become A Book Cover Designer with Art Director Casey Moses | The Typecast Episode 34 51:07

16d ago51:07

51:07

In this episode, Ilana and Katie dive into the creative world of book cover design with Art Director, Casey Moses. Casey shares her journey into the field of books and insight into her job as an Art Director at a major publishing house. They explore how book covers influence reader choices, and discuss their favorite genres. The conversation also d…

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Branding and Client Relationships with Scott Fuller | The Typecast Episode 33 44:07

30d ago44:07

44:07

In this episode, Ilana and Katie sit down with Scott Fuller, the designer, illustrator, and founder of The Studio Temporary — specializing in crafting compelling brand identities, illustrations, logos, type designs, packaging, and more. Scott discusses the significance of focusing on the end goal and creating timeless, and memorable work. Scott sha…

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A Deep Dive into Multiple Income Streams for Freelance Artists with Jessica Hische | The Typecast Episode 32 55:35

1M ago55:35

55:35

In this episode, Ilana and Katie delve into the world of diversifying income streams in the creative industry with Jessica Hische, everyone’s favorite OG lettering artist. They discuss the importance of financial stability and how incorporating various revenue streams can contribute to a more robust creative career. From client projects to online c…

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Navigating Social Media as a Full-Time Artist with Fabiola Lara | The Typecast Episode 31 51:28

2M ago51:28

51:28

In this episode, Ilana, Katie, and Fabiola Lara explore the process of passion projects and merging different interests to create unique content. Fabiola shares her experience as an illustrator and content creator, highlighting the importance of finding one's voice and staying authentic on social media. She also addresses navigating burnout, emphas…

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Finding Your Creative Community in the Design World with Dan Polyak | The Typecast Episode 30 52:35

2M ago52:35

52:35

In this episode, Katie, Ilana, and Dan had an animated discussion, explored the idea of introducing oneself with dislikes, dove into the Chicago pizza scene, and shared stories of how MTV and Nickelodeon shaped their creative journeys. Dan delved into his experience uncovering subliminal messages in graphic design and his transition to working with…

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Designing for The Music Industry with Dan & Nate from DKNG | The Typecast Episode 29 58:39

3M ago58:39

58:39

In this episode, Ilana and Katie dive into the journey of graphic design and illustration with the creative minds behind DKNG Studios, Dan Kuhlken and Nathan Goldman. They cover a wide array of topics, from the importance of creative freedom and the challenges of licensing to the benefits of business diversification. The conversation touches on the…

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How to Stay Playful and Authentic in Your Design Business with Freddie Öst | The Typecast Episode 28 53:06

3M ago53:06

53:06

In this episode, Ilana, Katie, and Freddie discuss the journey of being a multi-passionate creative and building a design business. They talk about the value of incorporating play and fun into your work. They also discuss the importance of standing up for your ideas even if it means some people won't like you. They highlight writing books, dealing …

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Flip The Script: Liz Mosley Takes Over The Typecast and Interviews Us | The Typecast Episode 27 51:01

4M ago51:01

51:01

In this episode, Liz Mosley takes on the role of host and interviews Katie and Ilana. Despite living in different parts of the US, they share how they came to collaborate at Goodtype, discussing their journey into leadership roles and the team structure they've developed. This episode emphasizes the importance of self-reflection and embracing weakn…

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Should Artists Work for Free with Lennon Bone | The Typecast Episode 26 48:18

4M ago48:18

48:18

In this episode, Ilana and Katie talk with Creative Strategist, Lennon Bone from Stop the Starving Artist. They discuss a range of topics related to creativity, music, production, and selling your work. They explore the dynamics of collaboration among musicians, transitioning from unpaid work to paid projects, and the significance of storytelling i…

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The Ups and Downs Of Art Licensing: Real Talk with Elizabeth Silver | The Typecast Episode 25 50:29

5M ago50:29

50:29

In this episode, Ilana and Elizabeth dive into their experiences in the surface pattern design and art licensing industry. Elizabeth shares her journey from working as an in-house designer to freelancing and licensing her artwork. They discuss the misconceptions about art licensing, the importance of balancing multiple income streams, and the chall…

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Staying Motivated with Passion Projects & Hobbies with Elliot Jay Stocks | The Typecast Episode 24 44:32

5M ago44:32

44:32

In this episode, Katie and Ilana dive into the creative journey of Elliot Jay Stocks, a versatile designer and author. They discuss the importance of embracing new projects and taking risks, as well as the value of side projects and passion. Elliot shares insights into the creation of his new book, 'Universal Principles of Typography' and the rolle…

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Developing an Authentic Creative Voice While Balancing a Day Job with Gian Wong | The Typecast Episode 23 43:50

6M ago43:50

43:50

In this episode, Katie and Ilana dive into the world of creativity with Gian Wong, a graphic designer and illustrator. Gian shares his experience of understanding and expressing his creative style— emphasizing the importance of embracing what makes you unique and finding your tribe. This conversation highlights the power of authenticity and its imp…

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Using Social Media to Land Your Dream Job as an Artist/Designer with Tyler Pate | The Typecast Episode 22 49:50

6M ago49:50

49:50

In this episode, Tyler Pate, a graphic designer and illustrator, shares his journey in the design industry and the challenges of managing multiple projects and roles. He discusses the importance of networking and connections, the value of a degree in graphic design, and the benefits of working freelance and agencies. He emphasizes the significance …

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How To Find Your Style & Identity As An Artist | The Typecast Episode 21 51:33

7M ago51:33

51:33

In this episode, Katie and Ilana share their personal experiences and influences that have shaped their artistic aesthetics. They explore the nuances of personal style and the journey of finding one's creative identity. Being part of the journey to creativity requires authenticity and a willingness to challenge preconceived notions of what an artis…

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From Artist to Published Author with Dawn Nicole | The Typecast Episode 20 49:50

7M ago49:50

49:50

In this engaging episode, Katie and Ilana dive into the world of creativity and entrepreneurship with Dawn Nicole, the creative force behind her book, “The Art of Playful Lettering.” Dawn, a talented hand-lettering artist and author, shares her valuable insights into the collaborative process of working with designers and publishers, highlighting t…

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Crafting Compelling Brands, Educating Clients, and Mastering Social Media with Kristy Campbell of Pink Pony Creative | The Typecast Episode 19 49:50

8M ago49:50

49:50

In this episode, Katie and Ilana talk with Kristy Campbell, a brand identity and graphic designer and the founder of Pink Pony Creative. Pink Pony is dedicated to assisting businesses of all sizes to craft compelling brands, collaborate to make a meaningful impact, and do things with more spice! Kristy also does TikTok content sharing her personali…

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How Successful Artist Makes a Full-Time Income from Art Licensing with Erin MacManness | The Typecast Episode 18 49:39

8M ago49:39

49:39

In this episode, Katie and Ilana engage in a conversation with Erin McManness, the creative force behind Paper Raven Co.—a brand renowned for its distinctive blend of stationery and home deco featuring hand lettering and florals as its trademarks. Established in 2015, Paper Raven has thrived for almost a decade! Erin shares how she transitioned fro…

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Money, Murals, and Work-Life Balance for Artists with Phoebe Nelson of Pandr Design Co. | The Typecast Episode 17 46:33

8M ago46:33

46:33

In this episode, Katie and Ilana sit down with Phoebe Cornog, the owner of Pandr Design Co. Pandr is a design studio that specializes in creating custom murals for businesses around the globe. Phoebe is best known for her vivid murals and distinctive letterforms as well as her transparency around sharing business and pricing tips with other artists…

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What Do Art and Illustration Agents Do and Do I Need an Agent? With Kat Irannejad | The Typecast Episode 16 54:04

9M ago54:04

54:04

In this episode, Katie and Ilana talk to Kat Irannejad, the director and founder of Totally Reps, an illustration and creative production agency representing and advocating for a diverse roster of artists while cultivating long-lasting client friendships. Kat shares valuable insights about art representation and the dynamics between artists and age…

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Growing a Graphic Design Business with Social Media with Lucy Eden | The Typecast Episode 15 48:44

9M ago48:44

48:44

In this episode, Ilana talks to content creator and brand designer Lucy Eden. Lucy shares her inspiring journey, discussing how she began entering the world of content creation on TikTok and Instagram and how these platforms have propelled her career, providing valuable experiences in the fields of business, branding, and content creation. Lucy emp…

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Growing a Passion Project and Nurturing Community with Jess Goldsmith of Women of Type | The Typecast Episode 14 42:55

10M ago42:55

42:55

In this episode, Katie and lIana interview Jess Goldsmith, an illustrator, lettering artist and curator in Brooklyn, New York. She also runs Women of Type, an online community that raises the voices of female-identifying lettering and typography artists and creates a safe space for women and non-binary artists to break barriers and prosper in the l…

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Finding Your Style & Selling Digital Products with Jimbo Bernaus | The Typecast Episode 13 38:18

10M ago38:18

38:18

In this episode, Katie and Ilana interview Jimbo Bernaus, a lettering artist, graphic designer, and art director who co-founded ShoutBAM, a design studio offering both free and premium digital tools and courses to help you become a better designer. Jimbo shares his journey in the creative world, discussing the fusion of artistic exploration and bus…

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Outreach, Print on Demand, and AI for Artists and Designers with Amber Vittoria | The Typecast Episode 12 53:36

11M ago53:36

53:36

In this episode, Katie and Ilana talk to poet and artist, Amber Vittoria. Amber shares how she’s able to naturally intertwine the kinds of art she does—poetry, visual and digital arts—and how it’s okay as people and as artists to pursue your interests that may or may not overlap with your career. Take it from Amber; anyone can be a poet, a graphic …

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Keeping Creative Experimentation Alive in Your Design Business with Kelli Anderson | The Typecast Episode 11 49:21

11M ago49:21

49:21

In this episode, Katie and Ilana interview Kelli Anderson—artist, designer, tinkerer, but most importantly, a person who genuinely craves human connection, which she creates through her art. Join the conversation as Kelli walks us through her life: how predictability allowed her to explore her kind of art, what it’s like to produce her pop up books…

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Authenticity Over Hype: Branding and Business Advice from a Type Designer with James Edmondson | The Typecast Episode 10 58:13

12M ago58:13

58:13

In this episode, Katie and Ilana interview James Edmondson, Founder of OH no Type Co. which specializes in creating custom and retail typefaces. James shares how he got into lettering as a teenager to build his self-esteem and how he now runs his own type foundry. He also shares the importance of execution versus names and ideas, and how marketing …

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Art Licensing: Our Favorite Secret Income Stream for Artists & Designers | The Typecast Episode 9 41:25

1y ago41:25

41:25

In this episode, Katie and Ilana discuss art licensing and how artists can license their work for products like greeting cards, apparel, and home goods. They talk about how licensing differs from freelancing, how royalties work, tips for building a licensing portfolio, and the pros and cons of working with an art licensing agent. While licensing ca…

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Creating & Publishing A Book As An Artist with Nicki Traikos | The Typecast Episode 8 52:50

1y ago52:50

52:50

In this episode, Katie and Ilana interview Nicki Traikos, Founder and Creative Director of Life I Design. Nicki talks about the process of bringing her dream of writing a book into reality, from finding the right publisher to marketing strategies and illustrating her own cover. She also shares why it’s important to embrace your worth both as an art…

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7 Time-Saving Hacks for Designers and Artists: Work Smarter, Not Harder | The Typecast Episode 7 40:09

1y ago40:09

40:09

In this episode, Katie and Ilana talk about the hacks that they use as graphic designers and artists to help them work smarter and save time. These simple tools and mindset shifts allow their businesses to function smoothly and help them be more productive as entrepreneurs, all while maintaining work-life balance and avoiding burnout. So to all let…

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Defining Success As a Creative with Michu Benaim Steiner | The Typecast Episode 6 44:16

1y ago44:16

44:16

In this episode, Katie and Ilana interview Michu Benaim Steiner, Head of In-House International, a studio/agency that works with clients to develop brand identities, strategies, and creative expression to ensure their voice is understood. Michu talks about how she defines success based on building trust with clients and helping them achieve their g…

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5 Tools to Level Up Your Digital Lettering | The Typecast Episode 5 35:52

1y ago35:52

35:52

In this episode, Katie and Ilana talk about the tools of the trade that can help level up your digital lettering. They also talk about why they don’t believe you need a formal education to create a successful career in the arts. Join them as they look back on their journey as lettering artists - from design school, to licensing their first works, t…

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Avoiding Creative Burnout and Looking for Client Green Flags with Lynne Yun | The Typecast Episode 4 40:10

1y ago40:10

40:10

Join Katie and Ilana as they interview Lynne Yun, the renowned NYC-based type designer and educator behind Space Type. Lynne shares her best advice for keeping a healthy work-life balance, green (and red) flags for choosing the right creative projects to take on, and ways to incorporate more creative expression and fun into our days. We also chat a…

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Pricing as a Freelance Artist: Examples, Mistakes, Tips & Red Flags | The Typecast Episode 3 43:02

1y ago43:02

43:02

In this eye-opening episode, Katie and Ilana dive headfirst into the intimidating world of pricing your art as a freelancer! Your hosts are sharing real numbers and pricing strategies while also tackling issues like money mindset, challenges and fears that haunt artists when pricing their art…and they even get vulnerable by sharing personal stories…

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7 Ways You Can Make Money as an Artist | The Typecast Episode 2 44:29

1+ y ago44:29

44:29

In the second episode of The Typecast, Katie and Ilana dive deep into the different ways artists can make money beyond just selling original pieces. From freelancing to brand partnerships, we’ll explore the pros and cons of 7 popular income streams so you can decide which ones make the most sense for you and your business. Whether you're a seasoned…

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How to Start a Creative Business: Art Business 101 | The Typecast Episode 1 42:55

1+ y ago42:55

42:55

Our first episode is all about the basics of running a creative business. We’re talking about what you need to do to set up your art business the right way—like what documents you need, how to legally structure your business, and how to manage your finances. Your hosts, Katie and Ilana, are here to lead you through the ins and outs of being a creat…

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The Typecast Trailer 1:00

1+ y ago1:00

1:00

Join Katie Johnson and Ilana Griffo of Goodtype in their new podcast, Typecast. They'll take you on a journey through what it really means to be a working creative. From finding clients to pricing your work, they'll cover everything you need to know to build a successful and sustainable business around your passion. And they're not alone! They'll b…

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