MCI is an independent, global association, communications and event management company. Our combined expertise enables us to offer strategy, creativity and execution in the field of association management (AMC), Congress and Exhibition (PCO), live communication, meetings, events and incentives and performance improvement programmes. Learn more at http://www.GrowGlobally.com.
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Key Considerations for Entering New Markets: Part 2
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This interview is part of the ASAE Foundation Global Management Series: Year 2 Global Growth Strategies co-sponsored by MCI Group. In part 2 of this interview with Nikki Walker, VP, global association management and consulting, MCI Group, we learn the key considerations for entering new markets and achieving success. The interview was conducted at …
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In this interview with Robbin Zhao, from MCI China you will learn about the current healthcare status in China, what continuing education in China looks like and about existing opportunities. Don't miss Part 1 of this interview with Robbin Zhao here: http://mcigroup.podomatic.com/.
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China Healthcare Industry: Interview with Robbin Zhao (Part 1)
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In this interview with Robbin Zhao, from MCI China you will learn about the current healthcare status in China, what continuing education in China looks like and about existing opportunities. Don't miss Part 2 of this interview with Robbin Zhao here: http://mcigroup.podomatic.com/.
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Part 1 of this interview is with Chester Chu, Director, Association Management and Consulting, MCI Singapore who was recently interviewed at the 2014 ASAE Annual Conference in Nashville, TN. Don't miss Part 2 of this interview with Chester Chu here: http://mcigroup.podomatic.com/.
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Part 2 of this interview is with Chester Chu, Director, Association Management and Consulting, MCI Singapore who was recently interviewed at the 2014 ASAE Annual Conference in Nashville, TN. Don't miss Part 1 of this interview with Chester Chu here: http://mcigroup.podomatic.com/.
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Operation and Business Models in China (Part 2) - Florence Chua
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Part 2 of this interview is with Florence Chua, Director, Association Management and Consulting, MCI Group who was recently interviewed at the 2014 ASAE Annual Conference in Nashville, TN. In Part 2 of this interview we discuss methods for establishing successful business models in China. Don't miss Part 1 of this interview with Florence Chua here:…
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Operation and Business Models in China (Part 1) - Florence Chua
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Part 1 of this interview is with Florence Chua, Director, Association Management and Consulting, MCI Group who was recently interviewed at the 2014 ASAE Annual Conference in Nashville, TN. In Part 1 of this interview we discuss methods for establishing successful business models in China. Don't miss Part 2 of this interview with Florence Chua here:…
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Part 2 of this interview is with Murat Dogru, MCI Account Manager and EMEA Community and Corporate Relations Manager at the 2014 ASAE Annual Conference in Nashville, TN. In Part 2 of this interview we discuss what it takes to successfully sell education in Europe. When EMEA decided to offer its successful training courses in Europe, multiple challe…
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Successfully Selling Education in Europe (Part 1) - Murat Dogru
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Part 1 of this interview is with Murat Dogru, MCI Account Manager and EMEA Community and Corporate Relations Manager at the 2014 ASAE Annual Conference in Nashville, TN. In Part 1 of this interview we discuss what it takes to successfully sell education in Europe. When EMEA decided to offer its successful training courses in Europe, multiple challe…
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Release of Year 1 Study Results on Global Strategy & Ops Practice – Nikki Walker Interview
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The ASAE Foundation and MCI Group joined forces to examine how associations are operating internationally.Working together, The ASAE Foundation and MCI will deliver a 5 year, multi-phase research initiative to study these strategies and gain a better understanding of U.S. associations’ global strategic approach and operating environment.This interv…
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Maria Tong, Senior Account Director, AM&C, MCI China, MCI Group is interviewed in Washington, DC by Peter Turner on the importance for U.S. based associations to establish and develop key partnerships in China in order to thrive in the Chinese market. Visit http://GrowGlobally.org to learn more.
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Part 1 of this two-part vidcast series explores exciting opportunities for U.S. based associations in Dubai with changes in the UAE laws and the opening of the Association Centre in Dubai. Local UAE officials began to see they could achieve a stronger position among the world’s association community by lowering barriers to establishing regional HQ …
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This podcast interview is Part 2 of a presentation entitled “Different Market Entry Strategies for China & Europe” presented at the ASAE Annual Meeting in Atlanta in August 2013 with SLAS CEO Greg Dummer and MCI Group's Sabine Dupont and Florence Chua. Part 2 provides an “in region” perspective shared by two leading consultants who drove the two di…
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Deploying Different Market Strategies (Part 1): Gregory Dummer
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The Society for Laboratory Automation and Screening is an international community of more than 15,000 individual scientists, engineers, researchers, technologists and others from academic, government and commercial laboratories. SLAS promotes and encourages research and discovery through laboratory technology. Part 1 of this interview is with Grego…
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The American College of Chest Physicians (ACCP) is an interdisciplinary professional organization with almost 19,000 members worldwide. Around 2 years ago, the ACCP Board of Regents recognized that their programs and products would fill a real need for a global medical community, and started to explore growing beyond a traditional professional orga…
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Part 2 of this two-part interview, this is a candid interview with Nikki Walker discussing ASAE International Conference, recent trends for associations to consider when exploring emerging markets and expanding their reach. Visit MCI Group on http://GrowGlobally.org to learn more.
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Emerging Markets: The Interview (Part 1)
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Part 1 of this two-part interview, this is a candid interview with Nikki Walker discussing ASAE International Conference, recent trends for associations to consider when exploring emerging markets and expanding their reach. Visit MCI Group on http://GrowGlobally.org to learn more.
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Rethinking Membership: The Interview (Part 3)
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Part 3 of this three-part interview, this is a candid interview with Nikki Walker discussing her recent blog post "Rethinking Membership as a Global Engagement Model" on http://GrowGlobally.org. Nikki asks that organizations catch up to the demands of the modern consumer by reconsidering members needs and values and evolving (segmentation, customiz…
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Rethinking Membership: The Interview (Part 2)
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Part 2 of this three-part interview, this is a candid interview with Nikki Walker discussing her recent blog post "Rethinking Membership as a Global Engagement Model" on http://GrowGlobally.org. Nikki asks that organizations catch up to the demands of the modern consumer by reconsidering members needs and values and evolving (segmentation, customiz…
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Rethinking Membership: The Interview (Part 1)
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Part 1 of this three-part interview, this is a candid interview with Nikki Walker discussing her recent blog post "Rethinking Membership as a Global Engagement Model" on http://GrowGlobally.org. Nikki asks that organizations catch up to the demands of the modern consumer by reconsidering members needs and values and evolving (segmentation, customiz…
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