Лучшие подкасты про Marketing Basics (2024)

1
When Your Business Doesn't Feel Like Work (with Nikki Jones) 46:16

3y ago46:16

46:16

We're back after a short Christmas break to continue the 'Behind the Business' series on Online Marketing Basics for Busy Website Owners. In this episode, you'll hear from Nikki Jones from online book subscription business 'The Bookish Mindset' to talk all about what led this project management professional to launch an online subscription business…

1
How to give up your job to start your business with Caroline Churchman 39:00

3y ago39:00

39:00

Back in 2020 Caroline Churchman worked at a care home and had dreams of taking her fitness business full-time. By the end of the year, she had done exactly that and I was privileged to see this transition in her life as she had used the Supercharge Your Website Membership to build her website and launch online. A year later I asked caroline to come…

1
Moving your business from in-person to online with Emma-Last 59:11

3y ago59:11

59:11

If we've learned anything from the past two years, it's that it's possible to move a business that required you to help people in-person fully online. We have had the tools for a few years but the intent had never been there...until there was no other choice. This is where this week's guest Emma Last, from Progressive Minds found herself at the sta…

1
The challenges of a brand new business(with Colette Stevenson) 42:47

3y ago42:47

42:47

Welcome to this episode of the podcast, which is part of a series we're running at the moment called 'Inside the Business, where I talk with business owners about their day to day challenges running a business in the online space. Collette Stevenson from postgrid.com joins me for a second interview and you may remember her from a previous episode o…

1
Using Amazon to grow your business online (with Joppe Coelingh Bennink) 44:32

3y ago44:32

44:32

On this week's episode of 'Online Marketing Basics for Busy Website Owners' podcast, I'm continuing the series 'Inside the Business' by chatting to Joppe Coelingh Bennink. He's managed to quit a corporate career and build up several product businesses all while becoming an expert on the platform that he built them on (Amazon). Now an owner of his o…

1
Scaling a Small Business to the Next Level (with Sarah Latham) 42:17

3y ago42:17

42:17

Online Marketing Basics for Busy Website Owners is back with a new series called "Behind the Business" where I chat with new and familiar faces in my community about what it's taken for them to grow their business online. In this first episode of this 10-part series, I chat again with Sarah Latham, owner of Friends and Canine Dog Treats. I first in…

1
When is it time to pivot in your business...and should you? With Cat Archer Underwood 58:27

3+ y ago58:27

58:27

Back in 2018, I knew I wanted to help teach small businesses and not build websites for a living, and I happened on a course that showed me how to create a course. During that process met my friend Cat Archer Underwood, known back then as The Brandologist. Cat was aiming to try and do the same mass reach of her branding services to small businesses…

1
How to write copy that scientifically sells with Hannah Gibson 48:25

3+ y ago48:25

48:25

On this week's episode I'm talking to Dr Hannah Gibson, former biologist turned website copywriting expert to geke out on what makes copy convert and how website owners can go about writing their own sales copy. We talk about knowing your ideal clients inside out, how to research what they really think and then how to use that info to feed into the…

1
How to juggle your business and the family during the summer holidays 37:50

3+ y ago37:50

37:50

In this episode of the podcast, I'm talking about how to manage "the juggle" during the summer holidays - the pressure of running your business while the kids are around. I'm fairly new to all this as it's only the 2nd summer holiday I've had to deal with and certainly don't have all of the answers, so I reached out to various members of my audienc…

1
How to get started with your online course idea - with Rochelle Dallas 50:32

3+ y ago50:32

50:32

In this week's episode of Online Marketing Basics for Busy Website owners, I have a chat with Rochelle Dallas from Course You Can about how to get started with creating an online course. Rochelle is a Business Transformation Coach and mentors businesses specifically on how to create an online course. With the summer coming up, it might seem like a …

1
That time my website got hacked (and what I did about it) 30:19

3+ y ago30:19

30:19

Back in 2020, I managed to get my website hacked and taken over after leaving it vulnerable. Despite working in tech for well over 20 years, even I got caught out! The shame! In this episode, I want to pass on how it happened and how I could have prevented it with the hope that you can learn from my mistakes! WHAT YOU’LL HEAR IN THIS EPISODE: How t…

1
Reviving a dead email list with "Email Paramedic" Troy Ericson 44:41

3+ y ago44:41

44:41

Do you have an email list that's just sitting there? You're too scared to email your subscribers in case they unsubscribe. Maybe you have no idea what to say? Getting back on the horse with email marketing is something I'm always trying to get website owners to think about as it's so easy to neglect your email list when there are so many other thin…

1
How to do an SEO audit on your website 37:23

3+ y ago37:23

37:23

An SEO audit is the process of determining how well your website complies with best practises to rank high for keywords and keyphrases on search engine results pages. It's the first stage in finding out what you need to do to get your website seen by your users using search and also by Google and co. In this post I'll show you how to do an SEO audi…

1
Day 05 - Supercharge Your Website Challenge- Building Backlinks 22:56

3+ y ago22:56

22:56

Welcome to the best bits from the first day of the Supercharge Your Website Challenge. This week we’re bringing you an exclusive look at what we chat about in the evening live Q&A sessions every day for five days. It's the final day of the Challenge and we're helping our Superchargers understand how to build their website authority by getting other…

1
Day 04 - Supercharge Your Website Challenge - SEO 27:05

3+ y ago27:05

27:05

Welcome to the best bits from the first day of the Supercharge Your Website Challenge. This week we're bringing you an exclusive look at what we chat about in the evening live Q&A sessions every day for five days. Today it's Day 04 and we look at how your website is viewed by Google and whether you rank for your own business name...or not. It's a s…

1
Day 03 - Supercharge Your Website Challenge - Site structure 21:18

3+ y ago21:18

21:18

Welcome to the best bits from the first day of the Supercharge Your Website Challenge. This week we’re bringing you an exclusive look at what we chat about in the evening live Q&A sessions every day for five days. It's Day 03 and today we go BIG reviewing the structure of your entire website! We help you look at whether you have too many pages or n…

1
Day 02 - Supercharge Your Website Challenge 21:53

3+ y ago21:53

21:53

Welcome to the best bits from the first day of the Supercharge Your Website Challenge. This week we’re bringing you an exclusive look at what we chat about in the evening live Q&A sessions every day for five days. Today it’s Day 02 and looking at whether you're actually selling from your homepage and making it clear how your ideal customer can do b…

1
Day 01 - Supercharge Your Website Challenge 25:53

3+ y ago25:53

25:53

Welcome to the best bits from the first day of the Supercharge Your Website Challenge. This week we're bringing you an exclusive look at what we chat about in the evening live Q&A sessions every day for five days. Today it's Day 01 and we're focusing on the Challengers' ideal customers and the problems that they solve for them. I'll cover some usef…

1
How I helped 100 business owners build their own WordPress website in 3 weeks 47:28

3+ y ago47:28

47:28

This week on Online Marketing Basics for Busy Website Owners, we're going for a trip down memory lane back to the year 2019. Over the past 2 years, I have helped hundreds of business owners build their own WordPress website using my WordPress website build 'bootcamp' course. It's my step-by-step methodology for building client websites that take st…

1
The secrets of time management and how to get stuff done in your business 58:58

3+ y ago58:58

58:58

Welcome to this episode of the Online Marketing Basics for Busy Website owners, where I talk to a selection of business owners about how they manage time in their business. Time management has always been something that I've been interested in working as a digital project manager in my corporate past. I managed teams of designers, developers, copyw…

1
How to use PR to raise your website and business profile online - with Michelle and Christian Ewen 51:48

3+ y ago51:48

51:48

I am a big fan of how PR can help you raise your website's visibility online and have seen first-hand what great PR has done for some of the members of the Supercharge Your Website Membership. Former journalists turned PR pros, Michelle and Christian Ewen have spent decades writing stories that have been featured in some of the UK’s biggest newspap…

1
100 Blog Posts in 30 days - Can it be done? 39:09

3+ y ago39:09

39:09

Back in 2020 I attempted to write 30 blog posts in 30 days knowing that consistent blog writing could help improve my organic search traffic from Google. I only managed to get to 20 posts done in that month, but there has been a lasting effect from the organic search traffic that I get to my website. I learned so much from the process that I've dec…

1
How to use YouTube to boost your website's visibility 37:16

3+ y ago37:16

37:16

In this week's episode of Online Marketing Basics for Busy Website Owners, I make myself accountable for getting my YouTube channel properly started after a few false starts over the past few months. While I'm talking YouTube (and my obsession with it), I also share some useful tips that you can apply to your own YouTube channel to get it seen by m…

1
On-site SEO basics and how to apply them to your website 58:21

3+ y ago58:21

58:21

Welcome back to the podcast! I had a week off last week so that I could rest my voice after the Supercharge Your Website Challenge and also welcome all of the new people who joined the membership from the back of that.We're focusing on SEO in the membership this week and so I thought it would be good chance to chat with you on the podcast about the…

1
What it takes to grow a successful online business with Teresa Heath-Wareing 43:46

3+ y ago43:46

43:46

In this episode of Online Marketing Basics for busy website owners, I am delighted to interview Teresa Heath-Wareing host of the popular weekly podcast “Marketing that Converts”. Teresa is an award-winning international speaker, TEDx speaker, trainer, podcaster and business owner and with her extensive experience in the world of marketing (online a…

1
How to start and grow an eCommerce business (with Sarah Latham) 47:31

3+ y ago47:31

47:31

In this episode, I talk to small business owner Sarah Latham who I met back in 2019 when she looking to transition her natural dog treat business from a Facebook Page to a website. She talks about the process of setting up and growing her business over the past 18 months and what it has taken for her to do that. I met Sarah just at the point she ha…

1
Why I built my new membership website myself 33:51

3+ y ago33:51

33:51

In this episode of Online Marketing Basics for Busy Website Owners, I cover why I decided to move my membership content from Teachable to a website I have built myself with Memberpress. My decision to use Teachable in the beginning of my course content creation journey was the right one as it's a a ready-to-go platform, but as time has gone on, it'…

1
How to use Facebook Ads to drive traffic to your website 38:55

4y ago38:55

38:55

When done properly, Facebook Ads can be extremely valuable for driving traffic to your website. Aside from providing detailed ways to reach your ideal customers based on their behaviour on your website, it can also give you an audience based on engagement with your Facebook Page, and their age, gender, and location. Facebook knows so much about it’…

1
10 Ways to use Google Analytics like a pro 31:41

4y ago31:41

31:41

In 2021 it is more important than ever to ensure that you are tracking your website data to determine the success of the marketing activities that you are doing to drive traffic to it. If you’re not tracking this stuff then you’ll never really know what content resonates with your website users, and you’ll never really know if all that time and eff…

1
Creativity chat and common website design mistakes (with Colette Stevenson) 47:47

4y ago47:47

47:47

In this episode of Online Marketing Basics for Busy Website Owners I talk with branding and colour expert Colette Stevenson about creativity, what make a great user experience when it comes to website and Clubhouse.Since childhood, Colette felt "creative" and despite starting her professional path as an educator, she eventually found her way back t…

1
Why Google's next big update matters to your website 34:19

4y ago34:19

34:19

In this episode of my weekly podcast 'Online Marketing Basics for Busy Website Owners', I look at how you can get your website ready for Google's next big search algorithm update 'Page Experience' to ensure that you don't lose out on search rankings when it rolls out. Google have given website owner's a year's notice to get our act together and ens…

1
Can you build an email list without a website? 34:08

4y ago34:08

34:08

In this episode of the podcast, I explore the idea that you can build an email list without a website. You might be in the position of not having a website right now as you are transitioning from having an Etsy or Amazon store to creating a new website for yourself. However, I often find that business owners in this position tend to put off having …

1
The trick to writing SEO friendly content for your website 33:52

4y ago33:52

33:52

In this episode I cover the very simple yet effective approach I use when writing content that ensures that your website is picked up by search engines for the keywords that you want to rank for. I cover how to do effective keyword research, what tools you can use to help you with this plus the way to ensure that you connect with the people searchi…

1
The top 4 updates you need for your website in 2021 40:18

4y ago40:18

40:18

The start of a new year is always a good time to take a long hard look at your website. However it's easy to create a mega list of things that you may never actually get around to because the list is so daunting.In this episode I break down 3.5 key areas to focus on when updating your website for 2021, to ensure that it's seen by more of your ideal…

1
How to pick an eCommerce platform for your website in 2021 40:25

4y ago40:25

40:25

In this episode I talk about why there has never a better time to launch an online business and sell your products and services online.If you are thinking about doing this for your own business in 2021, then you'll want to listen as I walk you through one of my most asked questions when it comes to ecommerce websites: "what platform do I choose?Sho…

1
5 Ways I improved my landing page sign-up conversion 39:08

4y ago39:08

39:08

In this episode, I cover the 5 ways that I have improved the conversion of users who signed-up to my lead magnet landing page in 2020, plus look at what a landing page and conversions are too.One for you if you are looking to improve email sign-ups to your lead magnet. Optimising your landing page might be the way to do it!…

1
Online stats that will have you thinking about where to find your ideal customers online 45:34

4y ago45:34

45:34

In this episode, I share some statistics that will help you to understand how consumers behave online and how they use websites, specifically major social media websites like Google, Facebook, YouTube, and Instagram. You’ll gain valuable insight into how to successfully find your own ideal customers online with savvy research tips and trusted engag…

1
How to create, plan and publish content that your customers actually want with Toby Moore 50:24

4y ago50:24

50:24

In this episode, I talk with Toby Moore, Owner of The Content Club and Poster, which are community and training organisations that help business owners create and repurpose creative social content.Vicki Jakes

1
Why I Decided to Close My Free Facebook Group 28:25

4y ago28:25

28:25

In this episode I talk about all of the reasons why I love using Facebook Groups to drive more traffic to my business and how you can use them to do the same. I also talk about why I have decided to close a free Facebook Group and what you can learn about that when either deciding to set one up for your business or wondering if you should carry you…

1
Why you should you take part in my next Supercharge Your Website Challenge 32:43

4y ago32:43

32:43

Coming up next Monday is my final Supercharge Your Website Challenge of the year and in this podcast I'm going to tell you all about the Challenge, why I started it and how it's grown to help over 2600+ website owners to understand how their website is viewed by their ideal customers.Join the next Challenge here: https://superchargeyourwebsite.com/…

1
How to get your website ready for a Christmas (or Black Friday) promotion 50:53

4y ago50:53

50:53

In this episode I cover what you'll need to do to your website before you even start driving a campaign or promotion for Black Friday or Christmas so that you ensure you convert more traffic when it lands.Vicki Jakes

1
The highs and lows of running a small product business with Emma Hanney 39:42

4y ago39:42

39:42

In the first of many planned interviews with business owners, I'm chatting with business owner Emma Hanney from Stamped With Love all about the ups and down of launching and running a small business as a creator.We cover the notion that you can't start a creative business unless you're creative (ot true), how to succeed despite already having compe…

1
Why your small business needs a digital marketing strategy 39:07

4y ago39:07

39:07

In this podcast episode, I aim to help persuade you, the small business owner looking to promote your business online using your website, the benefits of why you should consider taking the time to plan this out and how you can get started.Vicki Jakes

1
How to sell from your website without seeming too "pushy" 37:33

4y ago37:33

37:33

In this podcast I am going to cover the most common ways you can help convince a user a buy from you, without being too pushy, and ensure that you convert to sales the traffic that you have worked so hard to get there in the first place.Vicki Jakes

1
Episode #19 - Return on Equity ( Very Important concept) 8:43

4+ y ago8:43

8:43

In today's podcast episode we are going to learn about the Return on equity and how should you use this ratio to make your investment decisions. We have also discussed about the factors affecting ROE. If you like today's episode please like the podcast. Thank you so much:)--- Support this podcast: https://podcasters.spotify.com/pod/show/vyankatesh-…

1
Episode #18 - Which stocks to buy in COVID-19 situation 9:13

4+ y ago9:13

9:13

In this tough times of corona virus market is giving us the best opportunity to buy good companies on lower price but you need to invest with very caution because most of the companies has been shutdown for unexpected time. In this episode we have discussed in which stocks you should invest. If you like the episode don't forget to like and subscrib…

1
Stock market basics with vyankatesh (Trailer) 0:26

4+ y ago0:26

0:26

--- Support this podcast: https://podcasters.spotify.com/pod/show/vyankatesh-kulkarni/support

1
Episode #17 - Right time to Invest in Stock market 7:37

5y ago7:37

7:37

Many people have questions about " when they should invest in market? " Or "what is the perfect time time to invest in market? " . In today's podcast i have discussed about how i go about timing the market. I hope you will love today's podcast episode. like, share and subscribe to my podcast show for more content. bye for now:)--- Support this podc…

1
Episode #16 - Some qualities of Warren buffet which made him a Billionaire 6:22

5+ y ago6:22

6:22

link for the book is here : https://amzn.to/339doaP ---------------- hey guys how you doing all. I hope you all are doing great in your life. ---------------- In today's episode we have discussed some qualities of warren buffet which helped him to become what he is today. the content is taken from the book ' The warren buffet way'. ----------------…

1
Episode #15 - The most important lesson from Warren buffet 5:25

5+ y ago5:25

5:25

hey guys in today's short podcast we have learned a lesson from legendary investor Warren buffet which he learned when he was only 11 years old. I hope you will love today's podcast episode. thank you for all of your support :)--- Support this podcast: https://podcasters.spotify.com/pod/show/vyankatesh-kulkarni/support…

Подкасты, которые стоит послушать

Подкасты на тему Marketing Basics

Подкасты, которые стоит послушать

Краткое руководство