In 2019, U.S. women’s national soccer team striker Jessica McDonald capped a World Cup journey few could have imagined. A teen runaway who became a single mom, McDonald tells The Charlotte Observer and Raleigh News & Observer for the first time how she rose from a broken home in Phoenix to the pinnacle of sports in Lyon, France — and how today, she’s using her voice to battle systemic inequalities in soccer, including as part of the U.S. women’s national team’s recent settlement in their lan ...
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Reparations: The Big Payback is an immersive, narrative podcast, hosted by social justice filmmakers Erika Alexander (Living Single, Get Out) and Whitney Dow (Two Towns of Jasper, Whiteness Project). Erika, a black woman, and Whitney, a white man use their unique storytelling skills and experiences to explore the argument for and against reparations for Black Americans. For resources and more info please visit ReparationsBigPayback.com
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Step into ”The Payback Pod,” where e-commerce execs like you come to get the lowdown on scaling up and cashing in. This is where the rubber meets the road in performance advertising, and where we turn challenges into checkmates. Join the conversation as we pull back the curtain on maximizing returns and pushing your digital empire to its limits. With our lineup of industry pros, marketing magicians, and e-commerce experts, you’re in for a treat. From data deep-dives to conversion tricks, thi ...
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Episode 13- Maximizing Performance: Insights from Affiliate Marketing Expert Jamil Ali
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In this episode, Joel Williams is joined by Jamil Ali, the Head of Affiliates at Kinesso, to explore the multifaceted world of affiliate marketing. Jamil shares his unique career journey and offers deep insights into the industry, discussing best practices, emerging trends, and effective strategies for eCommerce brands. Highlights: Jamil's Career J…
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Episode 12: Unlocking the Potential of Partnership Marketing with Helen Southgate
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In this episode of The Payback Pod, we dive into the world of partnership marketing with Helen Southgate, Chief Strategy Officer at Acceleration Partners. With over two decades of experience in digital marketing, Helen shares her wealth of knowledge on how brands can leverage affiliate marketing and user-generated content (UGC) to drive success in …
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Episode 11- Adapting to Change: Chloë Thomas on eCommerce Success
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In this episode, host Joel Williams is joined by the remarkable Chloë Thomas, a globally recognized eCommerce marketing problem solver. Chloë is the author of several bestselling books, a keynote speaker, and the host of both the award-winning eCommerce MasterPlan Podcast and the Keep Optimising Podcast. She's currently the Editor in Chief at eComm…
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Episode 10-The E-Commerce Playbook: Expert Tips from Pedro Ramos
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In this episode of the Payback Pod, Joel Williams, Chief Commercial Officer at ChaChing, dives deep into the world of e-commerce with Pedro Ramos, a highly skilled and experienced marketing professional boasting 15 years in performance media and e-commerce. Pedro's extensive portfolio includes collaborations with industry giants such as Microsoft, …
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Episode 9-Mastering Global Expansion and eCommerce Innovation with ChaChing Advisor Barry Cupples
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In this episode, Joel Williams sits down with Barry Cupples, a seasoned entrepreneur and board advisor at ChaChing. Barry's impressive background includes a global board role at Omnicom, the world's largest media and marketing company, and 25 years of experience as CEO managing various regions. Now, he channels his expertise into startup funding an…
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Episode 8: From Journalism to Digital Commerce: Tash Courtenay-Smith's Journey
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In this episode of the Payback Pod, host Joel Williams engages in a captivating conversation with Tash Courtenay-Smith, a renowned entrepreneur, journalist, broadcaster, and best-selling author. Tash is the founder and executive producer of DTC Live, Biz Kids, Tash Talks, and The Notting Hill Company. She also serves as an investor, CEW board membe…
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Episode 7: Lucy Toone: Unveiling E-Commerce Gems with Tomm Jewellery
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In this episode, host Joel Williams chats with Lucy Toone, the Founder of Tomm Jewellery. Lucy shares how she entered the world of e-commerce and established Tomm Jewellery. A key highlight of the conversation is Lucy's insights into the importance of understanding your customer base thoroughly to enhance sales strategies. She explores various aven…
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Episode 6-Oliver Hudson- From Start-Up to Scale-Up: E-commerce Success with Soar With Us
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In this episode of The Payback Pod, host Joel Williams sits down with Oliver Hudson, the Founder of Soar With Us. Oliver reflects on his career journey, sharing insights into how he has supported e-commerce brands in achieving significant growth. He discusses Soar With Us's approach and highlights their work with major clients like Essence Vaults. …
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Episode 5- Oliver Millar-From Dragons' Den to TikTok Fame: Inside Luxe Collective's Journey
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In this episode, Joel Williams talks with Oliver Millar, Chief Operations Officer at Luxe Collective Fashion, leading the charge in growing the largest preloved luxury reseller in the UK. Oliver unveils the strategies behind their immense social media following, their standout success on Dragon’s Den, and collaborations with Steven Bartlett. They d…
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Episode 4-Stephen Kerin: Performance Advertising in the Digital Landscape
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Join Joel Williams as he sits down with Stephen Kerin, Director at Scale Digital, - a specialist affiliate agency delivering high-impact performance advertising services. Get ready for a deep dive into some key strategies that are consistently driving success for brands in the digital landscape. Stephen showcases how Scale Digital has propelled sal…
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Episode 3-Marco Criscuolo: Unlocking Ecommerce Success: Data, AI, and Personalization in Focus
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In this podcast episode, we're joined by Marco Criscuolo, Marketing Manager and Technical Director at Vagabond Digital, who shares about his journey from South Africa to the UK and the remarkable revenue growth and innovative strategies achieved along the way. Joel and Marco explore the key strategies driving Vagabond Digital's success and uncover …
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Episode 2-Daniel Simmons: Building brands and driving success in a dynamic market
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In this episode, Joel Williams chats with Daniel Simmons, Founder of Populate Social, who are partnering with major clients to enhance their brand presence and drive e-commerce success on social media platforms. Dan shares compelling success stories from brands like TM Lewin, Mercedes Benz, North Face, and Brush Box, offering an inside look at the …
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Episode 1-Francesca James: Building supportive communities that help entrepreneurs grow and thrive
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Get ready to ignite your entrepreneurial spirit with Joel Williams and Francesca James as they dive into the exciting world of Ideas Forums. Join the adventure as they uncover the secret sauce behind building a thriving community and making meaningful connections. From shaking up the scene with AI, embracing the incredible benefits for brands worki…
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Join Joel Williams for his weekly discussions with marketing experts, advertising wizards, and e-commerce pioneers as they dive deep into topics such as the surge of social commerce and immersive shopping experiences and the fusion of AI and augmented reality to name a few. Join the party as they explore the latest trends, game-changing strategies,…
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The Big Payback Is Back!
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Erika and Whitney return! In this special bonus episode, the co-directors discuss their latest adventures, including the PBS premiere of their reparations documentary, The Big Payback. And, with a little help from NAACP President Derrick Johnson, they dissect the shaky state of reparations. Can a flood of burgeoning local reparations movements supe…
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Part 10 Bonus: Dan Lust
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Shortly after the publication of Payback, Part 10, the U.S. Soccer Federation announced it had ratified groundbreaking collective bargaining agreements (CBAs) with both the U.S. men’s and women’s national teams, guaranteeing the players equal pay—the resolution of a decades-long fight by Jessica McDonald the women’s team for gender equality. In thi…
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In late 2020, something unusual happens: Jessica McDonald and her USWNT teammates lose—this time in court, as the players’ lawsuit against the U.S. Soccer Federation suffers a major setback. Yet, with a new president of U.S. Soccer on their side, the groundwork is laid for a breakthrough, including equal payments for the men's and women's teams. At…
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Part 9 Bonus: Dr. Leeja Carter
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As listeners heard in Part 9 of Payback, the role of athletes acting as advocates has never been more prevalent—or more polarizing. That’s particularly true for women athletes of color. In this extended interview, Alex Andrejev speaks with Dr. Leeja Carter, an associate professor of exercise psychology at Temple University, about the intersection o…
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In early 2019, heated internal negotiations explode into public view as 28 USWNT players, including Jessica McDonald, file a landmark lawsuit against U.S. Soccer for “institutionalized gender discrimination.” In that lawsuit, the players argue they play more games and win more often than the U.S. men’s team, yet still receive less pay from the fede…
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Part 8: My Other Half
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The unlikeliest of U.S. Women’s National Team journeys comes full circle in a doctor’s office. There, on a phone call during a routine checkup for her reconstructed knee, 31-year-old Jessica McDonald gets the call she’s waited for her entire life. But realizing her global soccer ambitions will mean once again contending with home life as a single m…
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Part 7: Smooth as Butter
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After her first minutes with the U.S. Women’s National Team, Jessica McDonald returns to the NWSL, and is once again on the move. This time, it’s her entire team, as the Western New York Flash become the North Carolina Courage. McDonald is only paid roughly $13,000 per season; but she flourishes back in the Triangle, where she’d once attended colle…
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Part 6 Bonus: Dr. Tanya Prewitt-White
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Content warning: This episode contains adult language and adult themes, including sexual coercion and emotional abuse. If you or anyone you know is facing these issues, help is available through RAINN, the nation's largest anti-sexual violence organization. Visit RAINN.org, or call their hotline: 800-656-HOPE. As listeners heard in Part 6 of Paybac…
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Part 6: Hanging by a Thread
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Content warning: This episode contains adult language and adult themes, including sexual coercion and emotional abuse. If you or anyone you know is facing these issues, help is available through RAINN, the nation's largest anti-sexual violence organization. Visit RAINN.org, or call their hotline: 800-656-HOPE. In 2013, Jessica McDonald makes it to …
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Part 5: The Tiny Prophet
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In 2010, Jessica McDonald is drafted by the Chicago Red Stars of WPS, the women’s professional soccer league. The WPS acts as a feeder system for the larger U.S. national team, and McDonald is poised to become the fresh blood the USWNT needs. But in her first pro start, McDonald tears the patellar tendon in her left knee. The best-case prognosis: a…
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Part 4: Tough as Nails
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Following the fateful encounter with her mother, Jessica McDonald runs away from home. Soon, her grades flounder, leaving her ineligible for Division I athletics at all. McDonald's road to Chapel Hill detours through a nearby junior college in Phoenix, where she improves her GPA — and rewrites the juco record books as the most decorated female athl…
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Part 3: The Safe Place
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Throughout Jessica McDonald's tumultous childhood, there was one person she could always turn to: her grandmother Abbie, who becomes McDonald's biggest cheerleader. McDonald becomes a superstar for multiple Cactus High School sports teams, but the Sereno Soccer Club she plays for after school is where she truly stands out. And as McDonald leads Ser…
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Part 2: A Coping Mechanism
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A child of a broken home, McDonald finds her calling — and her refuge — on the playing field. She grows up competing against her brother, cousins and other boys in the neighborhood, and no matter what the sport — basketball, volleyball, football, track — as the child of two talented athletes, McDonald can do it all. But she now shares for the first…
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Part 1: The Roach Motel
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The 2019 World Cup-champion U.S. Women’s National Team was arguably the most dominant team ever fielded by the most dominant institution in soccer. But striker Jessica McDonald remembers that for many people, what that team represented off the field was more important than what it accomplished on it, as fans around the world rallied behind the play…
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From The Charlotte Observer, Raleigh News & Observer, McClatchy Studios and iHeartRadio comes the remarkable journey of Jessica McDonald, a striker on the 2019 World Cup-champion U.S. Women's National Team who might not be a household name, but whose story you’ll never forget. A teen runaway who became a single mom, McDonald reveals for the first t…
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Can Reparations Find a Home in America?
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If a journey of a thousand miles begins with a single step, how many miles will it take for reparations for America's enslaved descendants to find a home? Backed by Analog Players Society and Masta Ace's debut hit, Home In America, Erika and Whitney do a deep dive into their first season's journey and uncover shades of gray and pain in their unusua…
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The Ugly Truth? If Racism Is Too Big To Fail, Reparations Can Never Succeed
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It's groundhog day in America. As Erika and Whitney mourn the brutal death of Andrew Brown Jr, another unarmed Black man shot and killed by police, they ask themselves; Does America have the willpower to make reparations to the descendants of slaves? To find answers they travel across the ocean to Poland to hear the story of 77-year-old Mr. Waldema…
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Can Reparations Heal a World of Pain?
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It’s mourning' time in America. Erika and Whitney reflect on their reparations journey and calculate the personal toll it's taken. The great Reverend Barber resets the room and builds a powerful theological case, through the lens of “The Five Pillars.” A case that exposes the moral repercussions of reparations, and what the bondsman's price will be…
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Are You Black Enough for Reparations?
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Erika and Whitney ask the trillion dollar question, “Who qualifies for reparations?” To find answers they take to the streets of downtown Brooklyn. They also consult ‘who gets it’ experts, Killer Mike, Dr. William Darity, Mary Frances Barry and ADOS co-founder Yvette Carnell. But if you’re still unsure you’d qualify, they reveal a helpful service t…
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How To Make Reparations Great Again!
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Erika’s mother, Sammie Alexander, grabs the mic and tells the story of her Black experience, growing up, raising Black children and facing racism, but she drops the mic to deliver a dire prediction for Black America’s reparations in a red, white n’ blue future. Then billionaire Tom Steyer rolls his ‘money ball’ to expose the financial barriers that…
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Reparations: Fight Club! The Case For vs. The Case Against! - Part Two
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Welcome to Reparations: Fight Club! A quick reminder folks, ‘snitches get stitches’! Let's go! In part two Erika and Whitney are back, ringside, calling the shots, as the battle heats up. When we last left off, The Case Against Reparations landed a surprise-whammy that floored The Case For Reparations. As we resume this battle we discover the reaso…
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Reparations: Fight Club! The Case For vs The Case Against! Part One
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Welcome to Reparations Fight Club!The only rule about Reparations Fight Club is that in America there is no Reparations Fight Club! Erika and Whitney settle in ringside to call the shots, as the stakes are raised in this bare-knuckle bout between: The Case Against Reparations and The Case For Reparations! Evanston, IL history-maker, Alderwoman “I-g…
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American Freakshow! Inside America’s Racist Corporate And Educational Institutions
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Oh say can you FreakShow! Erika and Whitney become minstrel characters, “Mista’ Tambo n’ Mista’ Interlocutor,” to present the perverse-circus-sideshow oddities of America’s institutional and corporate racism. Star experts join them to bear witness and unveil slavery‘s toxic legacy, woven within modern corporate policies and legislation. Professor A…
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Bonus: Seth Stoughton
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Seth Stoughton, whom listeners heard in the podcast, was a police officer before becoming a lawyer. Today, he teaches at the University of South Carolina School of Law, and is an expert in the evolution of policing tactics throughout American history. In this extended interview, Stoughton talks about lessons today's officers can learn from a case l…
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Paula Johnson, whom listeners heard in the podcast, is a professor at the Syracuse University College of Law, and co-director of the Cold Case Justice Initiative (CCJI). Her team at CCJI could soon begin investigating Jim Duncan's death from a legal perspective. In this extended interview, Johnson talks about how her team of student-volunteers appr…
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The History of Slavery
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Whitney commandeers the slave narrative along with a motley crew of allies, to prove that Whites can own and tell the truth about slavery. But first, the duo ‘forge a new nation’ in media, as Erika revisits a role she played on a miniseries - Ona Judge, the “beloved” runaway slave girl of George Washington. Later, New England patriot Katrina Browne…
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