Лучшие подкасты про Pharma Market (2024)

1
De-mystifying the NHS – What you need to know about the NHS as a market for your health technology 56:15

12d ago56:15

56:15

Are you a global market access lead looking to understand the challenges faced by your UK affiliates? Or do you work at a national level with responsibility for bringing a new health technology to the NHS in England? In July 2024, Global Whispers and NHS Whispers came together, to bring you an overarching view of what it takes to access the NHS wit…

1
S08 E05: ARS' Richard Lowenthal on his mission to transform allergy care 21:04

5h ago21:04

21:04

In the latest episode of our podcast, we welcome Richard Lowenthal, CEO, ARS Pharmaceuticals, to explore the company’s mission to address unmet needs in allergy care. During the conversation, Richard shares insights into his early career at the FDA and the regulatory challenges he faced in bringing ARS’s new nasal spray to treat severe allergic rea…

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Navigating the Future of Pharma: Data-Driven Patient-Centric Solutions with Dr. P. K. Rajput 41:12

1d ago41:12

41:12

In this enlightening episode of Pharma Marketing Playbook, join host Saumya Prakash as she converses with industry veteran Dr. P.K. Rajput. Explore Dr. Rajput's exceptional journey from a field officer to a senior vice president at Cadila Pharmaceuticals. Delve into the evolution of pharma marketing with AI and data analytics, strategic insights in…

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S08 E04: Astellas’ Martina Dempsey on achieving equal footing for women in pharma 29:07

7d ago29:07

29:07

In the latest episode, Jade sits down with Martina Dempsey, Vice President of Commercial Strategy and Operations at Astellas Europe, to discuss empowering women in the pharmaceutical industry. They explore how pharma meets the needs and values of young graduates, the ongoing challenges women face in securing leadership roles, the critical impact of…

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Innovate and Lead: Pharma Marketing in the AI Era with Prashant Menon 29:58

8d ago29:58

29:58

In this exciting episode of the Pharma Marketing Playbook, Data Gen AI and Beyond, where Saumya Prakash, co-founder at Multiplier AI, hosts Mr. Prashant Menon, a distinguished leader in the pharmaceutical industry. Explore Prashant’s comprehensive journey from field sales to senior management roles across top Indian MNCs like CIPLA and Sun Pharma, …

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S08 E03: World Mental Health Day with Boehringer Ingelheim’s Nedim Pipic 24:24

14d ago24:24

24:24

In this episode, Isabel is joined by Nedim Pipic, Senior Vice President and Global Therapeutic Area Head for Mental Health, Boehringer Ingelheim, to mark World Mental Health Day on 10 October 2024. Their conversation dives into the unique challenges faced by those living with serious mental illnesses, the impact of media representation and the role…

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S08 E02: ViiV Healthcare’s Jean-Bernard Simeon on ending the HIV epidemic 27:41

20d ago27:41

27:41

This week, Jean-Bernard Simeon, Senior Vice President and Head, ViiV Healthcare Europe, sits down with the EMJ GOLD team to share his thoughts on the current landscape for patients with HIV in Europe. Together, JB and Jade explore the UNAIDS roadmap to end the HIV epidemic by 2030, the barriers faced by people living with HIV in Europe, stigmas sti…

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S08 E01: Moderna’s Chantal Friebertshäuser on improving vaccine confidence 25:48

28d ago25:48

25:48

The EMJ GOLD podcast is back! In the first episode of season 8, Jade sits down with Chantal Friebertshäuser, Senior Vice President and General Manager, EMEAC, Moderna, to discuss how Europe can combat the recent erosion of trust in vaccines. Together, the two explore the role of governments in addressing vaccine hesitancy, improving vaccine educati…

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Season 7 highlights: GOLD Medal Moments 11:55

1M ago11:55

11:55

The new season of the podcast is only a week away, so before we get started – why not have a listen to some of the best bits from Series 7? From a deep dive into women’s health to why the industry thrives on a little healthy competition, there’s plenty to discover in last season’s highlights. As well as the EMJ GOLD team’s analysis of the key theme…

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NHS primary care panel – the GP Contract and Operational Planning Guidance 1:02:14

1M ago1:02:14

1:02:14

What can we expect to see in primary care in the NHS given recent policy announcements and ongoing uncertainty? What does the new GP Contract tell us about the future of primary care? What are the biggest challenges facing primary care in 2024–25? In this webinar, Karen Cooper (Senior Consultant – NHS Insight & Interaction, Mtech Access) spoke to a…

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From Battlefields to Boardrooms: Transformative Leadership Secrets in Pharma 21:17

2M ago21:17

21:17

In this episode of Pharma Marketing Playbook, we sit down with Atul Suri, Strategic Business Unit Head at Alembic Pharmaceutical Limited. Atul's remarkable journey spans from his distinguished military service to a leading role in the pharmaceutical industry. He shares his unique perspective on leadership, the importance of adaptability, and how AI…

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Transforming Pharma : AI, Data Analytics and Ethical Marketing with Industry Leader Thambu Raj Anthuvan 32:40

2M ago32:40

32:40

In this episode of the "Pharma Marketing Playbook" series, Saumya Prakash interviews Thambu Raj Anthuvan, Senior Vice President at USV Private Limited, to explore the dynamic intersection of data analytics and AI in the pharmaceutical industry. Together, they discuss how these cutting-edge technologies are transforming marketing strategies, from di…

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Revolutionizing HCP Engagement: The Power of AI-Driven Solutions in Pharma 36:31

2M ago36:31

36:31

Unlock the power of AI in pharma marketing with our latest episode featuring industry veteran Amaninder Singh Dhillon. From his journey as a trainee to a franchise lead at AstraZeneca, Dhillon shares invaluable insights on leveraging AI for personalized HCP engagement. In this episode, we explore: How data digitization forms the backbone of AI-driv…

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Evolving landscape of personalized Pharma Marketing with Dr. Kavita Lamror 27:58

2M ago27:58

27:58

Explore the dynamic shift from traditional to digital marketing strategies in the pharmaceutical sector that is being triggered and drive by GenAI. Join us for a fascinating conversation with Dr. Kavita Lamror, a leading expert in real-world evidence and digital transformation at Maxis Clinical Sciences. In this episode, Dr. Kavita delves into how …

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From Lab Coats to Boardrooms, Decoding Pharma's Global Marketing Evolution 33:26

2M ago33:26

33:26

Can you imagine how exclusivity showcased the critical importance of adaptable strategies in the pharmaceutical industry? In this episode, embark on an illuminating journey through the evolution of pharmaceutical marketing as your host Soumya Prakash engages in a thought-provoking dialogue with industry luminary Salil Kallianpur. In this podcast Mr…

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S07 E10: Astellas’ Tadaaki Taniguchi on how to challenge the status quo 28:43

2M ago28:43

28:43

In this season finale of the EMJ GOLD podcast, Isabel speaks to Dr Tadaaki Taniguchi, Chief Medical Officer, Head of Medical and Development, Astellas Pharma, about how he strives to challenge the status quo in the pharmaceutical industry. The two discuss how Tadaaki’s time as a surgical oncologist has influenced his leadership style, how collabora…

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Engage NHS healthcare decision-makers with RWD 20:55

2M ago20:55

20:55

Discover how data visualisation dashboards can aid field teams in market access discussions with customers. Healthcare leaders look to real-world data (RWD) to inform decisions. Field teams presenting decision-makers with RWD within a well-designed, easy-to-use visualisation can build a case for change, while positioning themselves as a trusted par…

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S07 E09: Taking control of customer experience 10:55

3M ago10:55

10:55

In this penultimate episode of Season 7, Isabel and Jade sit down to discuss EMJ GOLD’s most recent features of the month – our infographic on optimising pharma’s customer experience journey and an article on how exactly to design this experience. Within the episode, the team explore how the industry may be missing out on insights gathered from HCP…

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S07 E08: ViiV Healthcare’s Harmony Garges on giving voice to people with HIV 15:32

3M ago15:32

15:32

In this week’s edition of the podcast, Isabel and Jade share an interview with Dr Harmony Garges, Chief Medical Officer, ViiV Healthcare. She speaks with Dr Jonathan Sackier, Host, EMJ Podcast, who joined us in Reuters Barcelona where we meet our guest. Together, the two discuss Harmony’s decision to join the pharmaceutical industry, how treating c…

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From Data to Diagnosis How AI is Shaping Pharma Marketing 26:25

3M ago26:25

26:25

Is AI the game-changer the pharmaceutical industry has been waiting for? Join your host Saumya Prakash as she unpacks this pressing question with Gauri Chaudhary, the co-founder of Brand Inner World and the author of "The Perfect Pill: 10 Steps to Build a Strong Healthcare Brand." Gain a new perspective as Gauri categorizes the industry into three …

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S07 E07: Kyowa Kirin’s Danie du Plessis on the potential of patient partnerships 29:35

3M ago29:35

29:35

In this week’s episode, Danie du Plessis, Executive Vice President, Pharmaceutical Operations, Kyowa Kirin, sits down with the EMJ GOLD team to share the value that patient partnerships can hold in the industry. Danie explores how patient partnerships have evolved over the years, what companies should be doing to get them to their best potential, t…

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S07 E06: AZ’s Stefan Woxström on why without health, we don’t have anything 40:41

3M ago40:41

40:41

Tune in to the latest episode of the EMJ GOLD podcast as Isabel and Jade cross the halfway point of the season with special guest host Dr Jonathan Sackier of the EMJ podcast. In this episode, the team listen back to Jonathan's discussion with Stefan Woxström, Senior Vice President Europe and Canada, AstraZeneca at Reuters Events: Pharma 2024 in Bar…

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Pharma Marketing’s Evolution from Manual Arithmetic to Artificial Intelligence 26:05

3M ago26:05

26:05

Ever wondered how the pharmaceutical industry transitioned from manual records to cutting-edge AI solutions? In this episode, gain a deep understanding of this evolution as your host Saumya Prakash stirs up an enlightening conversation with Mr. Vivek Hattangadi, who brings nearly 50 years of industry wisdom. Listen in as Mr. Vivek recounts the tran…

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S07 E05: Sandoz’s Claire D’Abreu-Hayling on leading with love 19:54

4M ago19:54

19:54

This week, Claire D'Abreu-Hayling, Chief Scientific Officer, Sandoz, joins Isabel on the podcast to share how leading with love rather than ruling with an iron fist is the best way to get results in the pharmaceutical industry. In this episode, Claire and Isabel discuss how she fell in love with science as a child, the leadership skills she has gai…

1
S07 E04: How creativity and innovation are revolutionising medical education 11:10

4M ago11:10

11:10

Join EMJ GOLD for a special edition of the podcast, in which Isabel is joined by Tim Uden, Creative Director, EMJ to discuss the new frontier of medical education tools and skills. In this episode, the two explore how new technological offerings, such as interactive articles, are transforming the space for medical content – enabling content creator…

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Pride Special: J&J's Edmond Chan on the value in being your authentic self 18:18

4M ago18:18

18:18

As we approach the end of Pride month, Jade explores how the pharmaceutical industry can best support staff and patients who identify as part of the LGBTQ+ community. She talks with Edmond Chan, Senior Director, EMEA Therapeutic Area Lead, Haemato-Oncology, J&J, who shares his personal views on how the industry can improve health outcomes and encou…

1
Market access and reimbursement in Canada – changes at CADTH 47:43

4M ago47:43

47:43

What do you need to know about the market access and reimbursement landscape in Canada? What changes can we expect at the Canadian Agency for Drugs and Technologies in Health (CADTH) in 2024/2025? In this webinar, Clare Foy (Director – Global Market Access, Mtech Access) interviewed Don Husereau (Adjunct Professor of Medicine, The University of Ott…

1
Transforming Pharma Marketing with AI: A Deep Dive with Ganesh Chakkarwar 20:50

4M ago20:50

20:50

What if artificial intelligence could revolutionize the way we market and treat health conditions? Join us as we welcome Ganesh Chakkarwar takes us on a fascinating journey from the early days of transitioning from physical to digital processes, right up to his current focus on incorporating AI into pharma marketing. Sparked by a capstone project o…

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S07 E02: VML’s Nichole Davies on the good, the bad and the ugly in women’s health 33:16

4M ago33:16

33:16

With Season 7 in full swing, Isabel dives deep into the fascinating world of women’s health with Nichole Davies, Chief Strategy Officer, VML, to uncover the truth behind why women live longer but in poorer health and how the industry can incite change. In the interview, they discuss the rise of FemTech, the challenge of funding and reimbursement, t…

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S07 E01: Almirall's Mercedes Diz on dreaming big and testing your limits 15:39

5M ago15:39

15:39

The GOLD podcast is back and better than ever! Tune in as Isabel and Jade unveil GOLD's new brand identity 'EMJ GOLD' and enter Season 7 with new energy, new insights and on camera for the first time! But who is the season's first guest? Meet Mercedes Diz, Chief Marketing Officer, Almirall, who spoke to Jade at the Reuters Pharma 2024 event in Barc…

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Rare Disease market access in the MENA and Nordic regions 59:10

6M ago59:10

59:10

Where will you be launching your new orphan medicine? You may be confident that your Global market access strategy will support access in key launch markets like the UK, the EU4 and the US, but have you thought about other markets? Have you looked at the reimbursement requirements for rare disease products in the Nordic markets? Have you explored o…

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How does funding flow in NHSE Regions? 1:00:15

7M ago1:00:15

1:00:15

Which decisions are made at Region level in the NHS in England? How do finances and funding work at this level? And how can industry best support and engage with Region leaders? We sit down with guest speaker Richard Smale (Interim Director of System Co-ordination, NHS England [NHSE] – South West) for an all-encompassing discussion that explored fi…

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NHS policy for 2024/25: strategy and engagement in a world of uncertainty (recorded in Jan 2024) 1:02:06

7M ago1:02:06

1:02:06

What do we know about plans and policy for 2024/25? As the expected central operating plan had not materialised (at time of recording), and with a general election and a potential Labour government on the horizon, how can NHS and industry drive forward improvements and innovation? Host Robert Hull (Senior Consultant – NHS Insight & Interaction, Mte…

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De-mystifying health economic model classifications and structures 1:00:28

7M ago1:00:28

1:00:28

What is health economic evaluation and which modelling approaches can be used to support market access activities? In this episode, our expert health economists explain the key strengths and limitations of the most common health economic modelling classifications and structures. Here, Hannah Gillies (Consultant – Health Economics) and Daniel MacDon…

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Evidence strategy for Medical Technologies and Diagnostics 53:24

7M ago53:24

53:24

Here, our experts explore evidence strategies for medical devices, diagnostics and digital health technologies. Have you established the clinical and economic value of your medical device, diagnostic or digital technology? Do you have the evidence required to support your value proposition? Would a health technology assessment (HTA) route be approp…

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How to set your Pharma or Medtech product up for success in the US market 43:06

8M ago43:06

43:06

How can you ensure your product is set up for success from early clinical trials right through to launch and commercialisation? In this Global Whispers webinar we explore best practice commercialisation strategy for healthcare products launching in the US market. Clare Foy (Director – Global Market Access, Mtech Access) speaks to Janice MacLennan (…

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Data-Driven Decisions: Transforming Pharma Sales 29:37

8M ago29:37

29:37

How can you personalize your messaging to physicians for greater prescription intent? What are people saying about your brand? How can you make your marketing efforts more precise and effective? These and many more questions are answered on this podcast, which is here to serve as a playbook for all your pharma marketing needs. Don’t be left behind …

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What's happening with specialised commissioning in the NHS? 1:00:08

8M ago1:00:08

1:00:08

What’s happening with specialised commissioning in the NHS? How likely is a delay in delegation to integrated care boards (ICBs)? How and what should Pharma and Medtech plan for amidst all this uncertainty? Malcolm Qualie (former Medicines Lead for Specialised Services, NHS England) speaks to David Thorne (Principal Associate, Mtech Access) to expl…

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The 2024 pharma forecast 15:23

9M ago15:23

15:23

Join Isabel and Jade for this special episode of the GOLD podcast as three of last year's guests share their predictions for the pharmaceutical industry in 2024. The panel includes Matt Lewis from Inizio, Rick Hollis from Ipsen and Claudia Martinez from the Access to Medicine Foundation, all of whom share their predictions in their areas of experti…

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Integrated care in NHS Wales – what can England learn from its neighbour? 56:24

9M ago56:24

56:24

What does it take to run a truly patient-centric integrated health system? What does the Welsh journey with integration tell us about the future for England? Paul Mears (CEO, Cwm Taf Morgannwg University Health Board) joins Robert Hull (Senior Consultant – NHS Insight & Interaction, Mtech Access) to explore the integrated care model in Wales and th…

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Market access in Italy: Reforms at AIFA 43:36

10M ago43:36

43:36

Clare Foy (Director – Global Market Access, Mtech Access) speaks to Italian market access expert Prof. Fabrizio Gianfrate (Professor of Health Economics and Outcomes Research [HEOR] and Ex-Payer) about the market access landscape in Italy, particularly regarding changes at the Agenzia Italiana del Farmaco (AIFA). We explore: - The nature of the Ita…

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S06 E10: Nurturing the next generation of pharma leaders 21:42

11M ago21:42

21:42

The Season 6 finale of the GOLD podcast has landed! Tune in to hear Isabel and Jade present a discussion with Kinnari Patel, President and Chief Operating Officer, Rocket Pharmaceuticals. In this episode, Kinnari shares her thoughts on how the industry can engage the next generation of scientific leaders to propel itself into the future. Tune in to…

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PR & Communication Agency GenAI Playbook: Decoding trends and best practices 18:46

11M ago18:46

18:46

Get ready to unveil the intriguing intersection of AI and medical communication in an immersive conversation with Vikram Kumar, the visionary CEO of Multiplier AI as he is hosted by Saumya Prakash on Pharma Marketing Playbook. Want to outshine your competitors and make your mark in the fast-evolving landscape of AI? This episode promises to equip y…

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S06 E09: A patient's right to thrive, not just survive 25:51

11M ago25:51

25:51

Tune in to the latest episode of the GOLD podcast which sees Isabel sit down for a chat with Wendy Bartie, Senior Vice President and General Manager, US Hematology and Cell Therapy, Bristol Myers Squibb. In the episode, Wendy discusses her passion for developing life-saving cancer drugs with less toxic side effects. Learn about how far the industry…

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S06 E08: What motivates and challenges GOLD's guests? 11:36

11M ago11:36

11:36

For each episode of Season 6, the GOLD team has asked its podcast guests to reflect on the same question: what gets you up in the morning, and what keeps you up at night? As Season 6 nears its close, Isabel brings you a curated selection of insights from the leaders we have heard from so far. Tune in to find out what motivates these pharma aficiona…

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Unmet need in NHS primary care – How can industry best support PCN leaders? 1:00:44

11M ago1:00:44

1:00:44

Dr Farzana Hussain (GP Principal, The Project Surgery) and Prof. Phil Richardson (Chair and Chief Innovation Officer, Mtech Access) explore the unmet needs of Primary Care Networks (PCNs) and how industry can best support primary care leaders and GPs as we head into winter, 2024 and beyond. Former ‘GP of the year’ and strategic influencer over prim…

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Bonus episode: Meet GOLD’s latest catalyst – Roche’s Dr Peter Ahnesorg 8:49

11M ago8:49

8:49

Tune in for a sneak peek of GOLD's latest Catalyst interview with Dr Peter Ahnesorg, Global Hematology Franchise Head, Roche. In this exclusive teaser of the full interview, Peter talks about why he left research for industry, Roche's commitment to ensuring equitable access to its medicines and what he believes are the qualities of a good leader to…

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Data Insight Playbook: Tools and Training for marketing effectiveness 24:29

11M ago24:29

24:29

Listen in as podcast host Saumya Prakash uncovers the world of pharma marketing and analytics with our guest Mr. Praveen Mathur, Vice President, Analytics, Amp Idea, Inc. With a wealth of experience spanning over three decades, Mr. Praveen provides an insightful perspective on how AI and data have revolutionized pharma marketing. Some of the key as…

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S06 E07: A high-speed chase for oncology innovation 17:34

11M ago17:34

17:34

Tune in to the latest episode of the GOLD podcast as Isabel and Jade present a discussion with Jaime Manzanera Gómez, EMEA Brand Director, Oncology, Eisai, who details how oncology teams can best increase the pace of innovation in the field. In this episode, Jaime shares his thoughts on the pace of innovation after the heights of COVID-19, how regu…

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S06 E06: Changing the tide on health inequities 22:00

12M ago22:00

22:00

Listen in to the newest episode of the GOLD podcast, in which Jade digs deep into the diversity, equity and inclusion (DE&I) space with Marion Brooks, Vice President and US Country Head, Diversity, Equality and Inclusion, Novartis. In the interview, the pair discuss why Marion left a career in commercial for DE&I, the need for more action on health…

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