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Data analysis is crucial for eCommerce merchants, but it can be overwhelming at times! We’ve moved from limited data available, to multiple platforms, making it time-consuming and tricky to know what to focus on. In this episode, David shares insight on: How to get started with efficient data analysis? Recommended technology to bring information in…
 
In this week’s episode of A Shot of Caffeine, we discuss the powerful A/B feature of Klaviyo which eliminates the guesswork from each campaign. A/B testing is an experiment, showing users different variations at random. But how can eCommerce merchants really leverage this tool? Listen to this episode to discover: How can eCommerce brands use A/B te…
 
Are you looking to get started with subscriptions? By 2025 subscriptions are estimated to be a $500billion market. 60% of subscriptions have been in place for more than one year. Listen to this episode of practical tips as we discuss: What kind of merchants are best suited to offering subscriptions? What are the true benefits for merchants? Tactics…
 
Get higher conversions and more real estate with Google Shopping. Google Shopping allows users to search for products across eCommerce websites and compare prices between different merchants. In addition, Google Shopping ads convert 30% higher than text based ads. In this episode we discuss the importance of being listed as a merchant: How can it m…
 
What makes your brand tick? How can you portray this message to your customers? In this short episode we chat about the importance of a crafted welcome flow when it comes to your online store. This is a critical moment in the customer lifecycle, and one of the most opened email flows. A welcome flow is an eCommerce brand's chance to greet their cus…
 
Are you looking to engage your customers without a points system? In this short episode of A Shot of Caffeine, we discuss strategies that brands can use to build points-free loyalty, create memorable experiences and retain customers. Listen to this episode as we explore: Insight into points-free loyalty strategies. How can you drive loyalty and rap…
 
Let’s discuss how you can leverage a quiz across your eCommerce store. Quizzes enable merchants to enhance customer experiences on-site. Additionally, they also help brands build customer relationships by understanding their customers’ zero-party data. Listen to this episode of A Shot of Caffeine as we discuss: How can quizzes benefit both customer…
 
Personalisation is super powerful across your customer reviews. In this episode we discuss how brands can use zero-party data and attributes to enhance their reviews and UGC. 91% of consumers are more likely to shop with brands that provide product recommendations that are personal to them.* Listen to this short episode of practical tips as David d…
 
Providing customer care is crucial for eCommerce merchants striving for growth. However, this doesn’t have to come at the expense of time and costs to your business. Hear from our Growth Strategist about how an omnichannel communication strategy can enhance your eCommerce business. Listen to this episode of A Shot of Caffeine as David shares: What …
 
We’re back with a Shot of Caffeine to share practical tips about the most important flow you can set up in Klaviyo: the abandoned cart flow. Abandoned shopping carts account for US $18 billion in lost revenue annually. The global average: 69.75 % of carts will never make it through the check out process.* Listen to this short episode of practical t…
 
In this succinct episode of practical tips, we discuss the importance of integrating reviews into your eCommerce store. 99% of customers read reviews before making a purchase, and if you have reviews on your site, users feel 71% more comfortable purchasing a product.* Listen to this short episode of practical tips as David discusses: How you can le…
 
In our first episode of a Shot of Caffeine, David shares practical tips on how to ensure you have a highly engaged customer base in Klaviyo. Unengaged subscribers cost merchants time and money. Listen to this short episode of practical tips as David discusses: The benefits of removing unengaged subscribers. A 3-step strategy to identifying unengage…
 
It’s our Season 4 finale! How do you prepare for SMS marketing? How does it compliment email marketing? How do you engage with the right customers at the right time? In this two part episode, Waldo and David are joined by Robert Gibson, Lead Partnerships APAC at Klaviyo and Alexander Babich, Founder of Kulani Kinis. Klaviyo is a unified customer pl…
 
Unleash growth and get a 90x ROI with Klaviyo’s email marketing. In this two part episode, Waldo and David were joined by Robert Gibson, Lead Partnerships APAC at Klaviyo and Alexander Babich, Founder of Kulani Kinis. Marketers need to get smart about how they interact with their customers and use their data to create enhanced experiences. Klaviyo …
 
Take your Shopify store to the next level with 100+ new product updates! Shopify has launched Shopify Editions: connect to consumer (Summer ‘22) which includes exciting features as the platform grows from strength to strength. With B2B on Shopify, Shopify Audiences, Functions, Hydrogen and more, the latest update gives merchants a competitive edge …
 
NFTs and eCommerce - are they the future of selling online? It has been 18 months since we first mentioned NFTs on our podcast. It has been interesting seeing this topic evolve and all the action around it. $44.2 billion of cryptocurrency sent to smart contracts associated with NFT marketplaces, up from just $106 million in 2020, according to a rep…
 
With the increase of inflation around the world, combined with a staff shortage, many businesses are looking to tighten their belt when it comes to utilising their tech stack. Gorgias is a powerful tool, with a lot of functionality, so this week we discuss how merchants can use it to improve their customers’ experience while automating workload and…
 
Are your eCommerce store and retail POS running synchronised? Are your business processes costing you time and money? How do you find the ideal tech stack to reach you business goals? We were joined by Jeffrey Atizado, CEO at SMB Consultants. Zyber has a long-standing relationship with SMB Consultants, the original cloud integrator. SMB Consultants…
 
After an 8 day quarantine Machine Gun and Rocky are together day drinking Japan and podcasting. The boys talk Dominion, GCW and how Karl found zen during his quarantine. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a member …
 
Merchants are faced with the ongoing challenges of both how to acquire customers, and secondly, how to retain them. Powering over 15,000 brands, Recharge offers subscription services for eCommerce merchants to help them turn one-time transactions into customer relationships. We loved chatting to our Recharge Partnership Manager, Callie Calimlim who…
 
Do you keep hearing the buzz words Shopify ‘Flow’ and ‘Scripts’ and want to know more? In this episode our Shopify experts Leo and Waldo answer it all: What they are? Who are they for? How can you leverage these to enhance your eCommerce store? Listen to this episode to see how these features can improve your business from customer experience, risk…
 
We decided to become a twice a week podcast BUT the b-b-boys dont want to do extra work. So enjoy these never before heard episodes that only our Patreon members are privy too. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a …
 
Growing at scale while meeting consumer needs is a juggling act, but Fish City Hamilton is staying ahead of the curve when it comes to building a brand through their eCommerce and marketing strategy. This week we were lucky to be joined in-person in our studio by the Fish City Hamilton team. Marketing & eCommerce Manager Josh Tweedie, and General M…
 
The Hoots are all together in a hotel room in Philadelphia discussing Gallows unfortunate mishaps while on the road. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a member of the Talk'N Shop Patreon: https://www.patreon.com/t…
 
Looking to upgrade to Shopify Plus? Or are you deciding whether to cross-migrate to Shopify or Shopify Plus? This episode is for you! One of Shopify Plus’ biggest competitors is Shopify itself, and in this episode Leo and Waldo compare the key differences between the two. Considering Markets, Scripts, Launchpads, Flows and more, this quick-fire epi…
 
We decided to become a twice a week podcast BUT the b-b-boys dont want to do extra work. So enjoy these never before heard episodes that only our Patreon members are privy too. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a …
 
Every merchant hates a chargeback. Fraud rates across Shopify stores are increasing by 20% YOY. So why is fraud protection often an afterthought when it comes to managing your eCommerce store? John Gregoriadis and Jordan Lewis, founders of Spotrisk, a new NZ-based fraud protection platform here to help give you peace of mind for your Shopify store …
 
The TNA original is in the shop discussing his time in the promotion as well as his experiences in both WCW and WWE. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a member of the Talk'N Shop Patreon: https://www.patreon.com/t…
 
We decided to become a twice a week podcast BUT the b-b-boys dont want to do extra work. So enjoy these never before heard episodes that only our Patreon members are privy too. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a …
 
Long term strategy = long term growth. Where do you want to be tomorrow? Already on Shopify but looking to scale your omnichannel strategy? This episode is for you. Meet David Visser, Key Account Manager for the Growth Strategy team here at Zyber. This episode focuses on thought leadership; what do merchants need to include long after their eCommer…
 
David Sahadi is a multimedia producer /director Impact Wrestling. You know David's work in video packages and vignettes during his tenure in the World Wrestling Federation. He's an iconic talented brother and he's in the shop telling some stories. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shippi…
 
We decided to become a twice a week podcast BUT the b-b-boys dont want to do extra work. So enjoy these never before heard episodes that only our Patreon members are privy too. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a …
 
Let’s talk Instagram marketing strategies. With 500+ million active users per day and forecasts that there will be 1.1 billion users in 2022, it’s a missed opportunity if you’re not acing the Gram. More larger brands are aggressively taking that space, so how can you pivot your strategy to stand out in front of your target audience? This week we we…
 
The Good Brothers and IMPACT Wrestling Superstar Johnny Swinger are on a long car ride and The Swingman reflects on his career. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a member of the Talk'N Shop Patreon: https://www.pa…
 
We decided to become a twice a week podcast BUT the b-b-boys dont want to do extra work. So enjoy these never before heard episodes that only our Patreon members are privy too. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a …
 
Your videos should be shoppable, and you are losing sales if your videos are only for watching. With so many shoppers leaving a web-page to do their own research, why has it taken so long for videos to become added onto websites and product pages? We were lucky to be joined by another international guest, Claudiu Cioba, CEO and founder of VideoWise…
 
The Good Brothers took a break during their media run in Poughkeepsie New York to tizz some shizz, and The Hoots tell Scott Norton and Steiner Brothers stories. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a member of the Ta…
 
We decided to become a twice a week podcast BUT the b-b-boys dont want to do extra work. So enjoy these never before heard episodes that only our Patreon members are privy too. This episode is sponsored by Manscaped. Use our promo code HOOTS20 to receive 20% off with free shipping at manscaped.com, and use code HOOT20. Like what you hear, become a …
 
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