Meet the leaders who are changing the face of virtual and augmented reality
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XR for Business - 2021 in Review
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Alan is back in the podcasting saddle — alongside his partner in life and business Julie Smithson, plus colleague and marketing expert Alex Colgan — to take a look back at the last year of happenings in the XR metaverse. 2021 was quite a strange year, but there were several promising updates in the XR industry to make 2022 something to look forward…
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2020's been a hell of a year, huh? Not just in XR, but for everyone around the world. But the COVID-19 pandemic and the year's other trials have definitely left their mark on the Metaverse (and MetaVRse), for good and ill. Alan chats with Julie, and VP of Marketing Alex Colgan, about all the biggest changes the XR sector saw this year in our 150th …
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The world received a gift three years ago, in the form of AR technology from the likes of Google and Apple - ARKit and ARCore. But most businesses had no one on-staff at-hand to take advantage of this gift without some extensive upskilling to do. John Martin shares how BundlAR makes AR easy for everyone, and what is needed for wider adoption. Alan:…
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Plumbing a problem for developers in Germany, where old pipe systems can make renovating any structure a challenge. Holo-Light’s Florian Haspinger wants to help with problems like this using XR technologies, to enable an XR economy. Alan: Good morning, everyone, it's Alan Smithson here, the host of the XR for Business podcast. And today we have a v…
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Bringing the Links to your Living Room with AR Golf, featuring Deloitte’s Allan Cook & Kaitlyn Kuczer
Last year, Deloitte’s technology allowed golf fans to browse three historic holes right in their homes with XR technology; this year, they recreated the entire 18 holes of the U.S. Open. Alan chats with Allan Cook & Kaitlyn Kuczer who drive home how immersive tech is the next technological leap forward. Alan: Welcome back to the XR for Business pod…
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Talon Simulations was making great strides in the location-based entertainment industry, until COVID-19 hit. Now they’re pivoting the technology to suit more training-based use cases, and CEO Brandon Naids is on the show to explain how. Alan: Hey, everyone, welcome to the XR for Business podcast with your host, Alan Smithson. Today's guest is Brand…
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The ability to bring the sense of touch into the virtual is the final frontier of true immersion, and some of that technology already exists. Haptics, however, can be prohibitively expensive, even for some enterprise. Gijs den Butter visits the podcast to explain how SenseGlove can bring that power to business for a fraction of the cost. Alan: Welc…
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If you sell a couch that comes in 1,000 different patters and colours, what’s cheaper: printing out a swatch for each variation, or creating a configurator that lets you do that digitally and photo-realistically? The obvious answer is the ethos behind ThreeKit’s product customization software, which CTO Ben Houston joins Alan to discuss. Alan: Welc…
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Avid listeners will have noticed a few weeks without a podcast - that’s because Alan’s been hard at work behind-the-scenes building capital for several MetaVRse projects, including the MetaVRse Engine. This gave Alan a chance to reflect on the investment landscape of 2020, and is joined by VP of Marketing Alex Colgan to discuss the new normal that …
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Alan recently discussed immersive learning with his partner in life and business, Julie Smithson, on her sister podcast, XR for Learning. We thought it was a good episode, so this week, we’re sharing it here for XR for Business listeners. Julie: Hi, my name is Julie Smithson. Alan: And I’m Alan Smithson. Julie: And this is the XR for Learning podca…
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Geenee is an AR content company granting the wishes of their clients by creating new ways to market to their audiences, from interactive book covers, to hosting live concerts digitally. Geenee’s Cory Grenier and Elena de Sosa explain how those who master this new communication format today will dominate the market tomorrow. Alan: Hey, everybody, Al…
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Developing a pilot or a proof of concept is among the first steps to introducing XR into your industry, but that’s only going to provide so much ROI unless you can fully implement that idea. Dave Beck from Foundry 45 discusses how to make that leap. Alan: Hey, everyone, Alan Smithson here. Today, we're speaking with Dave Beck, founder and managing …
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Prepping for Virtual Surgery, with 8Chili’s Aravind Upadhyaya
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Of all the jobs that are difficult to train for, surgery is especially challenging, what with needing a body and all. But our guest Aravind Upadhyaya is working to make surgical training virtual, with the help of XR technologies. Alan: Hey, everyone, Alan Smithson, host of the XR for Business podcast. Today, we're speaking with Aravind Upadhyaya, c…
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Bungee Jumping with Untethered VR, featuring Happy Finish’s Daniel Cheetham
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Happy Finish’s CEO Daniel Cheetham’s XR bread and butter was virtual experiences and LBEs, until the COVID-19 pandemic forced people to stay indoors. Now, he explains, he’s exploring the power VR has to help enterprise and the environment. Alan: Hey, everyone, Alan Smithson here. Today, we're speaking with Daniel Cheetham, CEO of Happy Finish, a cr…
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Creating Connections with the MetaVRse Engine, featuring Oracle’s Sikaar Keita
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With the recent launch of the MetaVRse 3D content creation engine, Alan chats with Sikaar Keita from Oracle’s XR LAB about what he's building and why he thinks it’s a game-changer. Alan: Hey, everybody. My name's Alan Smithson, the host of the XR for Business Podcast, and today we have a very special guest, Sikaar Keita from Oracle. Sikaar is the c…
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Making the Invisible Visible in AR, with Curie's Michael Agustin
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In countries like China, the camera on a smartphone isn't just for fun selfies -- it's an everyday practical device, for everything from banking to shopping. Michael Agustin wants to fast track this sort of adoption in the west by giving retailers AR IoT technology with Curie. Alan: Hey there, it's Alan Smithson with the XR for Business Podcast. An…
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Assembling a Billion Polygons in Real-Time, with Epic Games' Marc Petit
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With the next generation of Playstation set to hit shelves this holiday season, the big news in the gaming circuit is the revelation of Unreal Engine 5. But this game engine is good for more than just the next top video game experience. Unreal Engine manager Marc Petit explains the many other use cases this technology promises. Alan: Hey, everyone,…
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The Getty Images of 360 Video, with Blend Media’s Damian Collier
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Why trek up to the Arctic circle to capture 360 footage of the aurora borealis yourself, when you can license stunning footage someone else already shot? That was Alan’s thinking when he availed Blend Media of their services, whose founder — Damian Collier — is our guest. Alan: Hey, everyone, Alan Smithson here. Today, we're speaking with Damian Co…
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Delivering Digital Meatballs in AR, with IKEA’s Martin Enthed
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IKEA might be best known for its affordable furniture, cartoon building instructions, and hard-to-pronounce product names, but that’s not all its about. They’re also exploring how they can improve lives with XR technology, as Martin Enthed explains. Alan: Hey everyone, I'm Alan Smithson. Today we're speaking with Martin Enthed, digital manager at I…
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From the Classroom Lab to the Factory Floor in XR, with Labster’s Michael Jensen
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Labster CEO Michael Jensen was on XR for Learning not-too-long ago, talking about how XR can teach kids science in the classroom. Now he explains to Alan how that same technology is making professional training safer and more cost-effective. Alan: Hey, everyone. Alan Smithson here. Today we're speaking with Michael Jensen, CEO of Labster, a venture…
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Keeping VR Clean with UV Beams, featuring Cleanbox’s Amy Hedrick
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Even in a virtual world, you still sweat. That’s why it’s important to keep your HMDs clean, especially if there’s multiple users. Cleanbox devised UV light technology for just such a purpose, then found a higher calling during the Coronavirus. Alan: Hey, everyone. Alan Smithson here, with the XR for Business podcast. Today, we're speaking with Amy…
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Leveraging 5G Networks to bring VR to South Korea, with Korea Telecom’s Joonmo Park
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For most of the world, a cross-country, gapless 5G network is still the realm of futurists. One exception is South Korea, where a 5G network is quickly proliferating. Korea Telecom’s Joonmo Park discusses how his company is using the network to evangelize VR. Alan: Hey, everyone. Alan Smithson here. Today, we're speaking with Joonmo Park, new media…
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Anchoring AR Content, with Simply Augmented’s Boaz Ashkenazy
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Seeing is believing, but in the age of 3D product views through AR technology, seeing is also conceptualizing. Simply Augmented CEO Boaz Ashkenazy comes on the show to explain how AR-enabled 3D viewing will revolutionize everything from how we shop, to how we work. Alan: Hey everyone, Alan Smithson here. Today we're speaking with Boaz Ashkenazy fro…
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Getting Miners Used to Gigantic Tires in VR, with Sheridan College’s Nick Ullrich
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Surface miners, like the ones safety instructor Nick Ullrich teaches, get to play with some pretty big toys, like loading trucks with tires three times taller than the average person. But tires that big come with some pretty big blind spots, and Nick is using VR to get them used to those blind spots before putting them behind those gigantic wheels.…
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Using AR to Keep the Temporary Lights On, with Aggreko’s Walter Davis
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Aggreko’s in the business of temporary power - you need an outdoor installation set up for electricity? They’re who to call. But that means that the less time to train, the better. Walter Davis explains how AR is helping trim some time off a new employee’s intake. Alan: Hey, everybody, welcome tothe XR for Business podcast with your host, Alan Smit…
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Shaping the Digital World with Our Hands, with Clay AIR’s Varag Gharibjanian
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We’re used to navigating our computing with keyboards, mice, and maybe track pads — analog input. But those inputs work for desktop computers; they’re clunky for XR interfaces. That’s why we need gesture controls ASAP, according to today’s guest, Clay AIR’s Varag Gharibjanian. Alan: Hey, everyone, AlanSmithson here. Today we're speaking with Varag …
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Pivoting Game Dev Skills into XR Utility for Enterprise, with Extality’s Arash Keshmirian
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Today’s guest got his start in the world of game development. But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. Arash and Alan discuss how he made that transition. Alan: Hey, everyone, it's Alan Smithson here, the host of the XR for Business podca…
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Exploring XR Collaboration Statistics in Real-Time, with National Research Group’s Lauren Xandra
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There’s not a lot of good coming out of the current situation affecting the globe, but if there is an upside, it’s the rare opportunity to learn from something this unprecedented. Through her work with National Research Group, today’s guest Lauren Xandra has been able to study newly-emerging work-from-home behaviours, and how that applies to XR ado…
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Augmenting Enterprise Productivity, with Altoura’s Jamie Fleming and Bharat Ahluwalia
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One of the best use cases for XR technologies is training and enterprise solutions, as long-time listeners know. Today’s guests, Jamie Fleming and Bharat Ahluwalia from Altoura, pop by to explain how they’re optimizing workplace productivity. Alan: Hey, everyone. AlanSmithson here, with the XR for Business podcast. Today, we'respeaking with Bharat …
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Making AR Focals Functional and Fashionable, with North’s Stefan Alexander
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Making any sort of head-mounted AR display has been a challenge, both on the technology front, and from an adaptation standpoint. But Stefan Alexander from North challenged himself even further - by making them look chic, to boot. Alan: Hey, everyone. Alan Smithson here, with the XR for Business podcast. Today, we're speaking with Stefan Alexander,…
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Turning a Game Engine into a Training Experience, with PIXO VR’s Sean Hurwitz
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Today’s guest Sean Hurwitz started his journey to the XR field in the realm of game development. But as the years went on, more and more he saw the value of putting game engines to work training professionals instead of hunting zombies. He talks about how PIXO VR achieves this. Alan: Hey, everyone, it’s AlanSmithson here with the XR for Business po…
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Most of the world is stuck indoors as the Coronavirus situation looms. Alan has a few words of encouragement for our listeners, and talks briefly about the power XR has to help keep us productive while we flatten the curve. For more information, check out our past episodes on virtual meeting spaces: Jacob Loewenstein - Spatial Jonny Cosgrove - meet…
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Building an XR Vocabulary for Businesses, with XR Bootcamp’s Ferhan Ozkan
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Code is a big part of what makes XR work, of course. But for most businesses, knowing the DNA of the technology will be less important than knowing how to best use it. XR Bootcamp co-founder Ferhan Ozkan is enabling businesses interested in XR to enable themselves. Alan: Welcome to the XR forBusiness podcast with your host, Alan Smithson. Today, we…
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Enhancing the Hospitality Experience in XR, with UgoVirtual's Michael C. Cohen
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Today's guest -- UgoVirtual's Michael Cohen -- describes the hospitality industry like a snowflake - add a little heat and, well, you can imagine. Hotels and cruises rely on proven practices to keep guests happy. Luckily, XR doesn't have to disrupt those practices; they can build on top of them. Alan: Coming up next on the XRfor Business podcast, w…
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IAAPA Update from Location-Based VR Expert, Bob Cooney
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Today’s guest, location-based VR expert Bob Cooney, has been in the XR space since the early 1990s. He drops by the show to give Alan an update on all the newest tech advances he saw at the International Association of Amusement Parks and Attractions Expo, and explains how today is the most exciting time to be working in this industry. [Transcript]…
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Creating a Dialogue Between Innovators and Educators, with VirtualiTeach’s Steve Bambury
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Using VR in the classroom is a no-brainer. It’s immersive tech, and can teach kids in new, innovative ways. But if the people developing the technology don’t understand how kids’ brains learn, it’s not going to take, no matter how innovative. VirtualiTeach’s Steve Bambury drops by to explain how he’s trying to bridge that gap. Alan: Hey, everyone, …
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Finding the Tangible Value of XR in Business, with Nestlé’s Richard Hess
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You may not immediately think of XR technologies when you think of Nestlé, who are more likely to conjure the idea of milk chocolate and bottled water. But their immersive technology lead Richard Hess drops by to explain how even a food company like Nestlé can benefit from embracing emerging tech, on the 100th episode of the XR for Business podcast…
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Making a Pair of Ray-Bans Act Like a HoloLens x50 with Edge Computing, with Verizon's TJ Vitolo
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Verizon’s XR development lead, TJ Vitolo, dreams of a day where he can download an entire TV series in an instant, or visualize info about the entire world with AR glasses, even living in a connectivity dead zone by the beach. In his position, he’s able to work to make that dream a forthcoming reality by developing the technology that will make 5G …
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The Future of Retail is Virtual, with Macy’s Mohamed Rajani
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Macy’s has been in the news a lot this week, and many are worried about what the latest round of store closures mean for the long-running retailer, and the future of in-person shopping in general. But Macy’s resident XR guru Mohamed Rajani came by our podcast a little while back to suggest that the future of retail exists in the virtual world. Alan…
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Talking AI and Future of Work in XR — In a Truck — with Timoni West and Cole Crawford
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This week’s episode goes all the way back to last year’s Curiosity Camp, when Alan shared a ride with Unity Lab’s Timoni West and Vapor IO CEO Cole Crawford, recording a podcast along the way. The three discuss the challenges that will arise as AI begins to replace human workers. Alan: In a very special episodeof the XR for Business Podcast, we’re …
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XR Technologies in Service of the Human Experience, with Voices of VR Podcast’s Kent Bye – Part 2
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We pick up where we left off, with Part 2 of Alan’s interview with Kent Bye, host of the Voices of VR Podcast. In this half, the two VR podcast hosts discuss the ethics of XR, building a strong economic ecosystem for emerging technologies, the AR Cloud, and more. Alan: Coming up next on the XRfor Business Podcast, we have part 2 of the interview wi…
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XR Podcast Hosts Unite, with Voices of VR Podcast’s Kent Bye – Part 1
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One of Alan’s biggest inspirations to start XR for Business was the prolific catalogue of Kent Bye, who has released 884 recordings for his VR-centric podcast, Voices of VR. Alan has Kent on the show for a chat that was too big for one episode! Check out Part 2 later this week. Alan: Hey, everyone, AlanSmithson here, the XR for Business Podcast. Co…
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Practicing Soft Skills by Firing Barry in VR, with Talespin’s Kyle Jackson
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The VR experience Firing Barry by Talespin is getting a lot of press lately, and on the surface, it may look like a slightly uncanny valley way to train someone how to give an old fella the can. But Talespin CEO Kyle Jackson tells Alan it’s more than that; it’s a tool to help humans flex their core competencies in everything from leadership skills …
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Creating Virtual Scenarios to Train Soft Skills in XR, with Friends With Holograms’ Cortney Harding
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Upskilling things like floor management or assembly time, that’s easy in XR. But soft skills, like understanding and empathy? A bit more challenging — but importantly, not impossible. Cortney Harding talks with Alan about how emerging tech, like VR and 360 video, can help us all be a little kinder to one another. Alan: Hey, everyone, Alan Smithson …
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Attending Digital Concerts in XR with The Boolean’s Anne McKinnon
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The average concert is a tour de force for one’s sense of sound (and, if the bass is decent, one’s sense of their bones vibrating). But Anne McKinnon from The Boolean isn’t interested in “average” concerts. She wants to use XR to make concerts a sensation for all the senses. Alan: Welcome to the XR forBusiness Podcast with your host, Alan Smithson.…
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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar
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It’s been said on this show before; XR doesn’t have a technology problem, it has an adoption problem. In Dan Lejerskar’s experience, everyone from universities to governments see the value of XR — they just lack the content to make it a worthwhile, everyday tool. He and Alan explore how EON Reality is addressing this discrepancy. Alan: Hi, it’s Ala…
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Letting Workers Qualify Themselves in AR, with AR Expert’s Dr. Björn Schwerdtfeger
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Getting future workers excited for the jobs they might have tomorrow can be challenging, especially when many young workers tend to enjoy challenging themselves with new tasks. Dr. Björn Schwerdtfeger says that AR training can allow those workers to qualify themselves for all sorts of tasks, and have fun doing it, to boot. [Transcript coming shortl…
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Regular listeners will know that podcast host Alan Smithson is no stranger to the conference circuit, and is often asked to present or speak at the big XR expos. In a special episode of XR for Business, you’ll get to hear Alan in his element, as we present his opening remarks at this year’s VRX Conference. “Well, thank you guys for joining. Again, …
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Digging Up Digital Cadavers in XR, with Sector 5 Digital’s Jeff Meisner
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Today’s guest — Sector 5 Digital‘s Jeff Meisner — hopes to put grave robbers out of business, among other things. He pops in to talk to Alan about all the experiential learning experiences his company has developed, from digital cadavers to study anatomy, to the VR design process of Bell Helicopters. [Editor’s Note: due to an uploading error on my …
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Living in a Post-Scarcity World of Technology, with You Are Here Labs’ John Buzzell
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We live in a three-dimensional world, and according to today’s guest — You Are Here Labs president John Buzzell — our computers are finally starting to catch up with that. John shoots the proverbial breeze with Alan on how spatial computing is going to fundamentally change our relationship with computers, and thus, our relationship with the world. …
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