A podcast for fundraisers who want ideas, examples and inspiration to help you raise more money for your charity or non-profit. Rob is an author and award-winning fundraising trainer. Each week he and his guests share examples of successful fundraising, as well as lots of practical tips to help you apply these techniques in your own job.
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Each episode, I interview innovators in the healthcare industry to extract the strategies, tactics, tools, and/or routines they utilize to generate extraordinary, positive outcomes. We highlight and breakdown these bright spots so you can apply them at your organization. "See a bright spot .... and clone it!"
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A Successful Lifestyle Modification Program with former Philadelphia Eagles’ VP of Player Performance
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58:38
Ted Rath, former VP of Player Performance for the Philadelphia Eagles and two-time “NFL Strength and Conditioning Coach of the Year,” joins Eric to share the most effective approaches to creating a Super Bowl contender in the NFL and provide insights on goal setting, mindset shifts, and building sustainable habits. These lessons can be applied dire…
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Innovations in Senior Care & Value-Based Models with InnovAge’s Richard Feifer, MD
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54:16
Richard Feifer, MD, Chief Medical Officer of InnovAge, joins Eric to explore the transformative potential of the PACE (Program of All-Inclusive Care for the Elderly) model. Richard shares compelling stories and strategies showcasing how PACE integrates medical, physical, social, and emotional care to improve outcomes for seniors and individuals wit…
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170. Think and grow rich results! with Jhumar Johnson
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34:34
Thinking (more) is a powerful way to grow results. Of course, in our busy and ever more distracted world, it’s not always easy to find time to think. That said, we’ve noticed that fundraisers who are very effective and also resilient, usually find a way to deliberately build thinking time into their week. If this idea appeals, but you often struggl…
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Where AI is Currently Saving Healthcare – the Clinic
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Kenneth Harper, VP & GM of Dragon at Microsoft, joins Eric to discuss how health systems are deploying AI to help busy clinicians. He explains how Microsoft’s AI tool, DAX Copilot, improves access to care by streamlining administrative tasks and lightening clinicians' documentation workloads. Ken shares several examples of health systems successful…
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Driving Digital Healthcare Innovation
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Michael Serbinis, CEO and Founder of League, sits down with Eric to for a compelling discussion on how digital innovation is reshaping healthcare. Discover how League’s platform empowers health plans like Highmark to deliver personalized, data-driven experiences that simplify navigation, improve engagement, and enhance member satisfaction. Mike sha…
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169. The Fab Four! More Inspiring Listens, with Rob Woods and Ben Swart
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31:44
Looking for ideas or fundraising inspiration? Look no further than this special highlights episode. Rob is again joined by Bright Spot colleague and fellow fundraising trainer Ben Swart to talk about four episodes that proved especially popular and inspired us in 2024. Our discussion of fundraising strategies, tips and examples includes: how to tak…
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Exploring Psychedelic-Assisted Therapies with the VA's Dr. Shereef Elnahal
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Shereef Elnahal, MD, MBA Under Secretary for Health at the Department of Veterans Affairs, joins Eric to discuss the transformative potential of psychedelic-assisted therapies for veterans. The conversation explores the VA's groundbreaking initiatives, including their funding of studies on MDMA and psilocybin, and how these therapies address condit…
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168. Four Inspiring Listens, with Ben Swart and Rob Woods
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If you’d like practical lessons and some inspiring examples from our fundraising podcast in 2024, or you’d like tips on what to listen to next, we recorded this special episode for you! Rob is joined by Bright Spot colleague and fellow fundraising trainer Ben Swart for this round up of our podcasting year. They pull out highlights from some episode…
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How AI is Reshaping Healthcare - An Interview with NVIDIA’s Vega Shah
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Vega Shah, PhD, Product Marketing Manager Lead for Healthcare & Life Sciences, NVIDIA, joins Eric to explore the evolution of generative AI in healthcare and how harnessing the technology will transform the future of patient care. Vega delves into the cutting-edge ways NVIDIA’s AI tools are enhancing clinician-patient relationships and optimizing t…
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167. How to defend philanthropy, with Dr Beth Breeze
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How do we defend philanthropy? There have always been criticisms of charity in general and philanthropy in particular. But in recent years it seems that this has become more widespread, and that this issue may be having a detrimental effect on donations at all levels. If we work for a charity, understanding the issues is valuable for our own confid…
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A Conversation with Highmark Leaders - Innovations in Digital and Hybrid Care
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Doug Henry, PhD, Vice President and Medical Director of Enterprise Behavioral Health at Highmark Health, and Mari Vandenburgh, Vice President of Health Programs and Solutions at Highmark Health, join Eric to share Highmark’s innovative approaches to transforming care delivery through digital and hybrid solutions. Topics include: Post-Acute Care Inn…
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Responsible GLP-1 Strategies: Structuring Benefits for Economic Viability and Proven Member Results
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Leaders from Arkansas Blue Cross and Blue Shield, CVS Caremark, Independent Health and Vori Health explore how healthcare leaders tackle members’ weight management challenges by creating comprehensive programs that responsibly integrate GLP-1 medications while controlling costs. Key Discussion Topics: Benefit Design and Prior Authorization Programs…
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An Inside Look at HealthIMPACT 2025
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Megan Antonelli, Founder & CEO of HealthIMPACT and HealthIMPACT Chairperson Shahid Shah, Publisher & CEO, Medigy, join Eric to give Bright Spots in Healthcare listeners a sneak preview of the HealthIMPACT Forum 25, taking place on January 22-23, 2025, in New York City. Megan and Shahid share what makes their event different from other healthcare co…
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166. Building a transformational strategic partnership, with Megan Marsden and Natalie Wood
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Building a transformational strategic partnership is not easy. But this example shows it can be done. And the reward in furthering your mission is so great, for many charities it is absolutely worth aiming high and developing even stronger relationships with the very few partners who can make the biggest difference. In March 2024 Bowel Cancer UK la…
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One-on-One with Natalie Davis CEO, United States of Care
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This episode was recorded on Monday, October 21, 2024, at HLTH 2024 in Las Vegas Natalie Davis, co-founder and CEO of United States of Care, joins Eric to share her thoughts on the current healthcare system and how her organization is advocating for a more affordable, dependable, personalized and understandable healthcare system. In addition, Natal…
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How Providers Are Maximizing Hybrid Care and Home-Based Interventions
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OSF HealthCare, Providence, UMass Memorial Medical Center, and TytoCare share actionable strategies and best practices to transform hybrid care and offer patients personalized, flexible and accessible care. Our expert panel also explores how virtual care reduces costs and addresses healthcare challenges like staff shortages. Key topics include: Max…
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165. Pitching or presenting to a group - Part 2 with Rob Woods and Ben Swart
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Pitching or presenting to a group is a valuable skill in fundraising. Many people see the purpose of a presentation as sharing information. But we’ve found you get better results if you instead see it as a chance to persuade people to actually do something (or something different.) After your presentation, would you like your colleagues to actively…
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How to Create More Bright Spots in Post-Acute and Home Care
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Healthfirst, myPlace Health and Wellsky share their successful strategies for reducing readmissions, improving health outcomes and reducing costs through post-acute and home care. Topics covered include: Building your provider partnerships beyond the traditional transition of care program Reducing readmissions among higher-risk Medicare Advantage m…
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A New Era for Consumer Engagement and HEDIS: Combining the Human Touch with AI
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AmeriHealth Caritas, Health Alliance Plan, Highmark Health and Icario discuss how AI transforms healthcare by creating personalized experiences that drive performance improvements and enhance member engagement. Learn how high-ranking health plans reinvent their approach to member experience to elevate your HEDIS scores, improve health outcomes and …
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164. Pitching or presenting to a group, with Rob Woods and Ben Swart
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35:00
Pitching or presenting to a group is not easy! It can feel stressful. In fact, many fundraisers dislike presenting so much they try to avoid it all together. And yet, after helping thousands of people to improve various skills that are useful in fundraising, Rob and Ben have found that everybody is able to become more skilful in this area. It is en…
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Innovations in Lifestyle Change & the Role of Primary Care
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Banner|Aetna, Blue Shield of California, Healthfirst and TytoCare explore innovative strategies that health plans can leverage to drive meaningful lifestyle modifications among members, improve health outcomes and reduce the rising costs of chronic disease. Our expert panel also discusses the role of primary care in empowering members to adopt heal…
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163. Attracting and supporting content creators, with Tom Downie
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How do you attract and support content creators to help your charity? There are many thousands of people who create their own content and have a thousand followers or more. Many of them also care about good causes and would enjoy raising funds for charities that support those causes. This time Rob talks to Tom Downie of Tiltify. They discuss the co…
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Unlocking Success Through Specialty Value Based Models
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Value-based care leaders from Kaiser Permanente, Premera, UnitedHealthcare and TailorCare discuss the evolving landscape of specialty value-based care. They explain how their plans drive success with innovative approaches designed to optimize care and improve outcomes—even with their most complex, high-cost members. Our expert panelists share pract…
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162. How to get the result you really want, with Rob Woods and Ben Swart
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How do you get the result you really want for your fundraising project or campaign? How can you increase your chances of achieving your outcome when things are not working? We all get stuck sometimes! When this happens, it pays to change our approach. To help you get ideas Rob and Ben share three stories of charities who solved very difficult probl…
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161. Starting a new project or side hustle, with Kenneth Foreman and James Wright
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Starting a new project or side hustle, and keeping it going, isn’t easy. Kenneth Foreman and James Wright are both busy fundraisers and in their spare time for the past seven years, they have created the excellent Do More Good podcast. In this episode Rob hears why and how they got started, ideas that have inspired them and lessons they’ve learned.…
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160. How to convince corporate partners of your value, with Ben Swart and Rob Woods
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42:05
How do you convince companies that partnering with your charity is valuable to them too? Good corporate fundraisers have always known that the best charity partnerships are genuinely win/win. But not all companies understand this, which is a major reason they may be reluctant to consider a partnership, or to give more. How can you help them see it,…
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159. Influencing your colleagues, with Paul McKenzie
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Many of the most difficult challenges for fundraisers involve influencing your colleagues. Whether it's persuading someone in another team to support your idea or getting your proposal signed off by your Chief Exec, it can feel like an uphill struggle. For practical ideas and plenty of encouragement, I was excited to talk to the always-inspiring Pa…
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Innovations in Medicare Advantage and Beyond: How Devoted Health is Transforming Care
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Alec Peterson, MD, Chief Medical Officer of Acute and Specialty Care at Devoted Health, joins Eric to explore the innovative care delivery model that sets Devoted Health apart from other Medicare Advantage plans. Devoted Health uniquely integrates healthcare coverage with its in-house, virtual, and in-home care provider, Devoted Medical, in partner…
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The Blueprint for Speciality Value-Based Care
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Rachel Winokur, CEO, TailorCare and Alex Bateman, CEO, United Musculoskeletal Partners (UMP) join Eric to discuss the evolution and adoption of specialty value-based care, highlighting the significant improvements in patient care, customer satisfaction scores, cost reduction and value creation. Hear how their two organizations partner with a commer…
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Revolutionizing Health Plans: The Connected Member Experience
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BlueCross BlueShield of Tennessee, Cambia Health Solutions, Health Plan of San Joaquin/Mountain Valley Health Plan and Pager Health discuss how technology and innovation transform the member experience, improving clinical outcomes and consumer engagement. Segments: Strategy & Culture Data & Decision-Making Personalization Right Care, Right Time Pan…
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158. Engage your community with a podcast, with Stephanie Fuller and Adam Zmith
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Have you ever thought about creating a podcast to engage your community? This time we look at an award-winning podcast, The Log Books, which has run for three successful seasons. Rob talks to Stephanie Fuller, CEO of Switchboard and Adam Zmith from Aunt Nell, who collaborated to create the show. We explore why and how they made it, how it helps the…
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From the Sidelines to the Boardroom: Leadership lessons with Michael Lombardi
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Former NFL general manager and three-time Super Bowl winner Mike Lombardi joins Eric to share what he learned working with coaching legends Bill Walsh of the 49ers, Al Davis of the Raiders, and Bill Belichick of the Patriots, among others, during his three decades in football and how those core leadership lessons directly translate to managing heal…
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Convergence of Pharmacy & the Health Equity Index in 2024 and Beyond
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CareSource, Independent Health, and AdhereHealth outline strategies for the upcoming Medicare Advantage Star Rating changes, focusing on medication adherence and the Health Equity Index (HEI) starting in measurement years 2024-2025 for the 2027 Medicare Advantage Star Rating Period. Under HEI, plans must identify disparities in populations with soc…
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157. What Major Donors Want, Tom Hall Part 2
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In our second interview with the experienced philanthropy advisor Tom Hall, we share a fundamental element that most wealthy philanthropists are looking for when deciding whether to make a major gift. Tom is Managing Director, Global Head of Social Impact and Philanthropy at UBS and over the last ten years he has had conversations with more than 40…
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Everything You Thought about Value-Based Care Is Wrong: A Plan CEO Tells You Why
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Fred Turner, co-founder and chief executive officer of Curative, joins Eric to discuss how Curative is reinventing health insurance by adopting a more preventative approach to drive better results and lead to a more affordable delivery of plans. Fred shares Curative’s journey from a pandemic testing company to a health insurance provider with a fir…
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156. Philanthropy advisor’s insight on how to attract major donors, with Tom Hall
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What do wealthy donors most prize when they weigh up whether to make a major investment in a charity? In 10 years as a philanthropy advisor at UBS bank, Tom Hall has had conversations about philanthropy with more than 4000 wealthy people, and he has witnessed a vast number of major gifts. This opportunity has given him precious insight into their p…
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Investor Insights: Strategies to Drive Transformative Growth in Healthcare
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Leading healthcare investors and strategists discuss how to rethink capital in healthcare and share unique ways to grow and scale companies to improve health outcomes, cost savings, and operational efficiencies. Topics include: Components investors look for in 2024 Healthcare sectors with the highest growth projections Human capital strategies Grow…
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Storytelling to Build Medical Trust: How Boston Medical Center is Crushing Outcomes via Empathy and Trust
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Katherine Gergen Barnett, MD, Vice Chair of Primary Care Innovation and Transformation in the Department of Family Medicine at Boston Medical Center (BMC) and Cheryl Harding, patient and community advocate, join Eric to share how Boston Medical Center is utilizing storytelling to build trust and connection between the hospital and its community par…
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Innovative Strategies for Health Plans to Mitigate Social Risk
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Elevance Health, Blue Cross Blue Shield of South Carolina, and the Business Group on Health and Socially Determined discuss how plans can provide a more holistic and effective healthcare journey for members by gaining insight into all barriers to caring for your members, including social risks such as food insecurities, housing instabilities, finan…
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155. Inspiring your corporate partners, with Chris Salt
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One of the best ways to grow fundraising income is to find ways to add value to relationships with supporters and partners. This makes sense in theory, but how do you do it in practice, and with consistency, especially if your resources are limited? Events can be very effective! Though many charities use them to raise funds directly, it is less com…
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How Mass General Brigham is Innovating around Equitable Access
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Allison Bryant, MD, MPH, Associate Chief Health Equity Officer, Mass General Brigham (MGB), joins Eric to discuss how the health system ensures its innovations are accessible to everyone, particularly those from marginalized communities. Allison elaborates on MGB's unique approach, viewing its mission as providing healthcare and as a catalyst for i…
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Navigating the Intersection of Health Equity and Chronic Care
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Esteemed leaders from CVS Health, Florida Blue, Highmark, and Vori Health delved into the impact of health equity on chronic care. They not only shared strategies and solutions to enhance healthcare accessibility but also shed light on specific programs they have successfully implemented to bridge the health equity gap in chronic disease prevention…
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How Sun Life is Rethinking Mental Health
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Dan Fishbein, President of Sun Life U.S., joins Eric to discuss Sun Life’s commitment to supporting holistic care for mental health and how it leverages digital technology to enhance the overall delivery of mental health and caregiver support to all clients. The conversation also touches on how Sun Life is helping patients navigate a challenging he…
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154. More ways to make Wow Moments, with Rob Woods and Ben Swart
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There are many ways to deepen relationships with people who care about your good cause. At Bright Spot, one of our favourites is to create Wow Moments - something that makes them feel great or helps them connect with your charity at a deeper level compared to what most would expect. Sometimes this involves a creative, ambitious approach that other …
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How Top Hospital Systems are Capturing New Patients
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Leaders from Ballad Health, Baystate Health, Stony Brook Medicine and Purple Lab share how health systems can take a more sophisticated and consumer-focused approach to attracting new patients. Our expert panel leads a thought-provoking discussion on the importance of seeing patients as healthcare consumers and understanding how they make decisions…
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Differentiating Your Product and Benefit Design to Drive Enrollment
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Leaders from Independence Blue Cross, Oscar Health and TytoCare explore how health plans can leverage various solutions effectively to optimize pricing structures; exploring technology adoption, cost-effectiveness, and market competitiveness. Our panel of industry experts will share successful strategies and real-world examples you can implement in…
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153. Using focus to grow fundraising, with Rob Woods and Ben Swart
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When you concentrate more effort developing relationships with a relatively small number of supporters or corporate partners with high potential, it becomes much easier to grow high value income. We’ve also found that although this idea makes sense to many people in theory, it can be hard to apply in practice. So what can you do to overcome the var…
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Innovations in Mental Health: A Conversation with Kody Kinsley, North Carolina’s Secretary of Health & Human Services
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Kody Kinsley, Secretary of North Carolina’s Department of Health and Human Services, joins Eric to discuss how his state is improving the lives of families and children by expanding Medicaid and improving the mental health system. Secretary Kinsley shares strategies for improving behavioral healthcare access and benefit design for North Carolina’s …
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152. Spotting opportunities to add value, with Rob Woods and Ben Swart
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An effective way to grow fundraising income is to add value to relationships with high value supporters. But how do find ways to do it? One approach is to start looking at your existing resources differently. When you ask yourself what potential assets you could make use of, rather than what is difficult for your charity; and what you can give (to …
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151. Game-changing grants from trusts – 4 keys, with Caroline Danks
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What can fundraisers do to increase our chances of securing large, multi-year donations from trusts and charitable foundations? Rob was delighted to talk to Caroline Danks, a wise fundraiser with 20 years’ experience of working with Trusts and Foundations. In the last two years, three different charities she’s worked with have received six-figure, …
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