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Callum Walker | Figuring It Out

Callum Walker

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Welcome to The Figuring It Out Podcast. At 22, I took the plunge to go on the entrepreneurial journey and start a fitness business, 7 years later I’d been the nutritionist for 2 elite sports clubs and private coach to some of the worlds best sportsmen and women. Now it’s my mission to show fitness coaches how you can put yourself in a league of their own, become the go to coach, and finally eliminate the self-doubt and imposter syndrome that's holding you back from building the business of y ...
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I think this is the worst of all things about coaching. When a client isn't making progress, they've been with you for some time, but they just haven't got a result. But the thing is, they haven't followed a single thing you've told them to do. No matter what you try, they just won't follow your plan. Then they have the audacity to moan at you that…
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The biggest worry and risk we take as fitness entrepreneurs is the fact we don't have a clue how much money we're earning month to month... Everyone else who has a job knows how much they're going to earn, they can make plans with their life and have security of finance. Whereas we lie there staring at the ceiling at 3am full of anxiety as we don't…
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Every other coach says the same thing. "if you're not losing weight, it's because you're not in a calorie deficit" In this episode I uncover how although being known as the coach who uses low-carb diets brought me a tonne of criticism. They also allowed me to get my clients losing 10-14lbs every 30 days like clockwork. I run through how adopting lo…
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In this special episode, I had the privilege of sharing a space with a very special human being. Phil Brady is a leadership coach who helps people all over the world succeed and perform at home and in work. In this episode Phil shared many things, but specifically how we view fear. We naturally have a negative view towards fear and when it rears it…
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In part 2 of The Sleep Series, you'll discover the 3 reasons why without high quality sleep, everything else you'll do as a coach becomes trivial. This episode really shines a light on why optimising your sleep specifically is the number 1 thing that will enhance your own performance and as a result your ability to coach and thrive on your entrepre…
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The first installment of The Sleep Series. For the next month as well as the usual episodes, I'll be releasing a special series dedicated to sleep optimisation. Over the next 4 weeks I'll be covering: - Why sleep serves as the foundation for optimal performance and should be at the forefront of the strategies you employ with your clients - The impa…
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When I first started coaching, I really had this imposter syndrome about how much I knew as a coach. The lack of knowledge caused me to doubt my coaching, which caused me to procrastinate when it came to growing my business. I knew everything I needed to do to grow my business, but I wouldn’t do it… And really, this was because I was petrified of h…
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So I’ve been feeling really anxious over these past 4 days My mind’s been racing, I’ve struggled to sleep, and I didn’t understand why… But I stumbled across my anger in the unlikeliest of places… My cup of coffee. In this episode I run through how the way in which you drink your coffee can actually increase feelings of anxiety… So put the kettle o…
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Are you frustrated that you know what you need to do to make your coaching business successful, but can't seem to get it done? No matter what you try, you sit down to plan your content or tackle the endless list of things you've gotta do, only to draw a blank and stare mindlessly at your laptop. You know this is the difference between your business…
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I'm not a business coach, or a business mentor. But. I know how to run a business. And specifically a fitness business. Now this episode isn't about any quick sales tactics or marketing tools. This is actually how guaranteeing amazing client results can actualy make you an EXTRA £10,000 this month... It's something that you already have access to, …
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Do you ever feel out of your depth? You feel that everyone is ahead of you, you're not progressing fast enough and maybe this isn't going to work. I've been there. But I've also recently been to the cinema... And I confess I went to see Oppenheimer TWICE. Once in normal cinema and another in IMAX... So why would you be interested in that? Because i…
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Do you ever doubt yourself? Whether it's your coaching ability, or even your ability to grow this business? I've had this doubt surround me for so long. But in this episode I share with you the secret that keeps me going during those hard times. But not only allow you to get through the hard times, but also this secret will level up up every single…
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Self-Doubt and fear has crippled me. It breaks down your enthusiasm, creativity and drive to mae your business a success... This episode was a very open and vulnerable one for me, at the time of recording, I was hit with a wave of self-doubt and belief in myself and even questioned whether this project would ever get off the ground. This isn't a so…
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Failing at something is inevitable in every business, I know first hand having been there myself.. But after seven years in the self employed game I have come to realise a lot of the time the cause is our own minds, because we focus so much ( and waste so much energy) on everything being perfect when realistically you can and will never reach that …
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I hit a full block with my business. I was working SO hard. Relentlessly slaving away, yet it felt like nothing was moving forward. Not only was I not progressing, I couldn’t help but feel like a failure, not just in comparison to everyone else, but to myself. I’d set goals and I hadn’t achieved them. But I figured out why. I figured out what was m…
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As an entrepreneur you have to do everything. Wear the marketing hat, sales hat, coaching hat, admin hat, finance hat and it’s exhausting. But more importantly, this takes the fun out of running your business. Because you’re doing so many things that just aren’t suited to your strengths. It can feel like you’re getting hit with this constant feelin…
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I get it. It can feel like a slog sometimes. You can even question why you’re doing this. Why you’re taking the risk of uncertainty of income, of having to spin so many plates and live a different life to 99% of the world as an entrepreneur. There’s been times, I’ve wanted to jack it all in and just have the “safety” and “security” of a job. But in…
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There’s multiple parts of a coaching business, getting new clients to know about you, getting them to want to become clients, turning them into clients and then delivering for them… It’s tough and can be a real slog, especially when it’s all down to you! But in this episode I share with you a lesson I took from Marvel comics and Spiderman specifica…
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I think this is the hardest challenge about being an entrepreneur and running your own business. Everything falls on you. It’s all down to you. You can’t afford to miss a day, have a day off sick or leave something behind, because it all piles up. But being on the relentless consistent treadmill destroys your energy, sometimes it feels like your so…
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Do you want to be able to increase your prices, without clients leaving? Turn a 90-day client into a 365 day client without sounding like a broken record? And have clients action your plans every single time so you don’t have to feel you’re banging your head against the wall anymore? Well in this episode I share with you the way to do that, it’s ab…
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I don’t think there’s anything more frustrating than retention. It’s not a particularly attractive word, but when a client leaves its not just about the money. Yes, It’s frustrating and painful to have to muster up the energy to go and find a new client, just to replace the financial hole you’ve just lost. But it’s deeper than that. It’s hard to no…
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Do you ever feel lonely in your business? If you don’t… I want your secret formula! Running a business is hard in itself, the uncertainty, the risk, the workload. But the hardest challenge is the loneliness. When you’re running a business, you’re not handed a guidebook, you’ve got to figure it out on your own. And the loneliness is crippling. And b…
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In this episode I go through how I caught myself out. I desperately wanted to be the best coach around. Known as the go-to coach for my nice, but I couldn’t help but feel I was just running around in circles and staying in the same place. Until I caught myself out. I realised that the reason I wasn’t the best around. The reason everyone else seemed…
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Do you feel lost on why you constantly keep losing clients.. even though you’re consistently putting in 110%? You then internalise the blame, questioning your ability as a coach and feeling like you simply cannot compete with everyone else around you.. In this episode, through the analogy of getting a simple haircut, I share with you the importance…
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