This podcast is designed to bring you the systems, habits and secrets that top-performing professionals use to build a life of wealth and freedom. Each episode is packed with the lessons learned, systems and knowledge that each guest has used to create a successful business and life. To subscribe and get email updates on new episodes and trainings visit: www.loanofficerwealth.com To get a free 25-minute video training program that shows you how to fill your calendar with qualified sales appo ...
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Federal Reserve Rate Announcement Analysis with Dan Habib from MBS Highway
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Federal Reserve Rate Announcement Analysis with Dan Habib from MBS Highway Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode of the Loan Officer Marketing Podcast, we sit down with Dan Habib from MBS Highway/Highway.ai to unpack the latest market updates, explore the transformative role…
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How Rob Miller Closed 67 Loans in a Month: AI Tools, Strategies, and Agent Relationships.
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode of the Loan Officer Marketing Podcast, Rob Miller shares his incredible journey of scaling his loan volume to an impressive 67 loans in a single month. From leveraging cutting-edge AI tools to fostering strong relationships with real est…
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Tony Umholtz's $2 Billion Success Story: From NFL Kicker to Mortgage Powerhouse
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Tony Umholtz's $2 Billion Success Story: From NFL Kicker to Mortgage Powerhouse Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode of the Loan Officer Marketing Podcast, we dive into the inspiring journey of Tony Umholtz, who transitioned from a career in football to becoming a top-produ…
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Loan Officer Marketing Podcast - Chris Interviews Todd Bookspan
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. Join Todd Bookspan on the Loan Officer Marketing Podcast as he shares powerful strategies for loan officers, covering mindset, time management, database leverage, and AI tools to boost efficiency and business growth. Don’t miss these essential insights!…
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How We Get 5 Qualified Real Estate Agent Referral Appointments Per Day, Every Day.
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Welcome to the Loan Officer Marketing Podcast! In today’s episode, hosts Chris Johnstone and Carl White are joined by Jennifer Woodland, a standout in our concierge program, for an in-depth chat on appointment setting. They’ll reveal powerful strategies to help loan officers make the most of their time and increase closings by building valuable rea…
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How MMA & Call Stars Helped Vickie Lasher Close $3.2 Million by Making Calls to Past Customers.
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In today’s episode, we sit down with powerhouse Loan Officer Vickie Lasher, who shares her incredible journey back into the industry after a year and a half break. Vickie reveals her step-by-step prospecting approach and the true value of staying connec…
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How Loan Officers Are Doubling Their Production with Free Daily Coaching from the Loan Officer Breakfast Club with Frank Garay.
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone welcomes Frank Garay from the Loan Officer Breakfast Club! They dive deep into the incredible resources available for loan officers, including the daily coaching sessions that have transformed the way professio…
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From 3 to 8 Deals a Month: How Kyle Guldenpfennig Doubled His Loan Production with LO CRM & Automation
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host, Chris Johnstone and Kyle Guldenpfennig dive deep into the strategies fueling Kyle’s impressive growth in the mortgage industry. Starting the year at 3-4 loans per month, Kyle now averages 7-8 and has ambitious plans to hit 16…
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How Andrew Added 8 New Deals to His Pipeline in 1 Week Using The Daily Success Plan (DSP)
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone is joined by Andrew Cebulskie, President of Lynx Financial Group. Watch as Chris speaks with Andrew about… How Andrew added 8 new deals to his pipeline in one week by consistently following the DSP. Why protect…
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How a Loan Officer Can Close More Deals Using Power Dialer and AI Automation with Loan Officer CRM
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. Looking to boost your mortgage business? Building strong, lasting relationships with real estate agents is key to growing your pipeline. In this episode, we’ll show you how Loan Officer CRM simplifies the entire process—automating your outreach, schedul…
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How Ryan Pope booked 50 appointments in just three weeks… Psst, the Loan Officer A.I. CRM helped.
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone dives into the incredible success story of Ryan Pope, who booked 50 appointments in just three weeks. We’ll break down his winning strategies, including how he made 494 calls, had 190 conversations, and turned …
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Building Relationships, Not Transactions: Al Hensling's Secrets to Long-Term Success in Mortgage Lending
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone sits down with Al Hensling, ranked #25 on Scotsman Guide's Top Originators list, to discuss the keys to long-term success in the mortgage industry. In this episode, we discuss: - Building a Referral-Based Busin…
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How Edwin Oquendo Drives Massive Growth with Concierge Services and The Loan Officer CRM
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31:01
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, we sit down with Edwin Oquendo to dive into his experience with the Concierge Program for Loan Officers and how it's helped him scale his business. Edwin shares how he’s been able to focus on what he does best—engaging clients and closi…
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Leveraging AI in Mortgage Marketing: Insights from Megan Anderson on Prompt Engineering and Strategy
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone dives into the world of artificial intelligence with expert Megan Anderson from highway.ai. Join us as they discuss how prompt engineering is revolutionizing the mortgage industry and marketing strategies. Key …
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How to Leverage Relationships with Top Realtors – Featuring Devin Dubuc
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29:09
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone sits down with Devin Dubuc to discuss the transition from consumer direct marketing to focusing on realtor relationships. Devin shares insights on how he leverages the Mortgage Marketing Animals (MMA) community…
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AI in Action: How Ryan Marks Leveraged Technology to Close Deals
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33:09
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone interviews Ryan Marks, a seasoned mortgage professional with nearly two decades of experience. Ryan shares his journey in the mortgage industry, from working for big banks to becoming an independent broker. He …
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How Much Money Can a Loan Officer Make
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses essential strategies for loan officers to achieve success in the mortgage industry. He emphasizes the importance of tracking key metrics such as database numbers, referral partner numbers, referrals f…
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How AI is Shaping the Real Estate & Mortgage Industry with Chris Johnstone & Dennis Wells
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27:10
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone shares insights on the impact of artificial intelligence on the mortgage and real estate industry. He discusses the evolution of Google's algorithms, emphasizing the importance of local SEO and the role of AI i…
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Mastering the Fundamentals: A Roadmap to Mortgage Business Success
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27:49
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses the essential components of building a successful mortgage business. He emphasizes the importance of daily discipline, philosophy, systems, team building, and leadership in achieving growth and succes…
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Converting Online Leads into Deals with A.I.: Insights from Chris Johnstone.
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18:08
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In the latest episode of the Loan Officer Marketing podcast, we dive deep into how AI is changing the game for turning online leads into real business opportunities. Chris Johnstone shares some great tips on how to boost your online lead conversion rate…
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Getting More Loans Through SEO
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39:25
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your hosts Chris Johnstone and Carl White discuss SEO strategies for loan officers and mortgage marketing. They cover the importance of SEO in generating more loans, focusing on referral partners, SEO, and online leads. They also emphas…
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Building Referral Relationships Through Database Marketing
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19:43
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses the importance of effective database marketing for loan officers. He emphasizes the significance of utilizing past customers, past leads, and personal connections in your database marketing strategy. …
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From Database Marketing to Social Media: Rebecca Richardson's Journey to Success
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone, and guest Rebecca Richardson talk about her journey as a loan officer, starting from her entry into the industry after buying her first house. She discusses her growth in the field, emphasizing the importance …
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The Ultimate Guide to Automated Appointments with Realtors
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Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone discusses a revolutionary AI and automation-based system designed for qualified real estate agents. The system aims to help loan officers generate appointments with realtor referral partners efficiently. By uti…
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The Power of Online Reviews in Mortgage Business
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25:34
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone interviews Jeff Schneller, part owner of Corby Mortgage, a top 200 mortgage company in the country. Jeff shares insights on his successful business model, which includes generating 50% of his business from past…
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Mastering Mortgage Marketing: A Conversation with Dante Royster
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24:05
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone sits down with Dante Royster, a top 200 mortgage broker in the country, who shares valuable insights on the current market trends and strategies for success. Dante discusses the importance of building relations…
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Scaling Mortgage Business with Referral Partners and Automation
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22:54
Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone interviews Brendan McKay, who shares insights on the successful strategies that led him to climb the ranks in the Scotsman's Guide. They delve into Brendan's focus on referrals, his process for nurturing relati…
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How To Double Your Lead Conversions with A.I.
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Loan Officer Marketing Podcast Ep.138 Join us for an exciting episode of “The Loan Officer Marketing Podcast,” as we explore the transformative power of artificial intelligence (AI) in the mortgage marketing. Frank Garay, along with Chris Johnstone and Carl White, will guide you through the incredible ways AI is changing how loan officers do their …
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How Jason Scott Booked 11 Mortgage Application Appointments in Just 7 Days
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Tune into our latest podcast episode where we catch up with Jason Scott, an expert Mortgage Broker, known for empowering clients and excelling in the mortgage industry. Jason dives into how his top-ranking Google profile generates high quality mortgage leads, boasting a remarkable conversion rate that doubles the success of traditional referrals. H…
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How To Make any Income You Want From Your Mortgage Business.
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In today's episode of the Loan Officer Marketing Podcast, Chris Johnstone dives deep into how mortgage professionals can redefine their approach to business to not just survive but thrive in the changing landscape of the mortgage industry. This episode offers a wealth of knowledge. From the power of envisioning your ideal day to actionable steps fo…
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Scaling Success: Scott Valins on Closing $172+ Million in Loans as the Co-Founder & CEO of GoRascal Inc.
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Tune in to our latest episode where we sit down with Scott Valins. He is the co-founder and CEO of GoRascal Inc., who ranks #14 on the Scotsman guide in 2023 with over $172 million in closed loans. They explore Scott's journey from his start in 2004 to building Go Rascal into a successful brokerage, focusing on innovative recruitment strategies and…
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$60M+ in Closed Loans: Mortgage Insights & Strategies with Linda Fleischmann
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Tune in to our latest episode where we sit down with Linda Fleischmann. Linda Fleischmann owns Stress Free Mortgage and wrote 'How to Have a Stress Free Mortgage.' Known for making mortgages easier, she ranked 37th in the Scotsman Guide 2022 and 68th in 2023. Linda shares her journey from a part-time teller to owning Stress Free Mortgage, offering …
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Leveraging AI for More Deals and Appointments in Your Mortgage Business | Ep. 133 with Steve Kyles & Chris Johnstone
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Leveraging AI for More Deals and Appointments in Your Mortgage Business | Ep. 133 with Steve Kyles & Chris Johnstone Loan Officer Marketing Podcast Ep.133 Tune in to our latest episode where we sit down with Chris Johnstone & Steve Kyles. In this insightful episode, we delve into the transformative power of AI within the mortgage industry, highligh…
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When are Rates Going to Drop? Mortgage Rate Update 2024 with Barry Habib and Chris Johnstone
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Loan Officer Marketing Podcast Ep.132 Tune in to our latest episode where we sit down with Barry Habib. He is a renowned American entrepreneur and the CEO of MBS Highway. He is celebrated as a best-selling author and a three-time recipient of the Crystal Ball Awards for his accurate forecasts in the real estate market. Habib is also recognized for …
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Jeff Miller's Journey to $167M+ in Closed Loans and Industry Insights, Ranking 16th on Scotsman's Guide.
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Tune in to our latest episode where we sit down with Jeff Miller, an influential figure in the mortgage world, currently ranking at an impressive #16 on Scotsman's Guide. Jeff, who has closed over $167 million in loans, shares valuable insights on topics like cultivating a solid client network, the importance of positive customer feedback, adapting…
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$41M+ in Closed Loans: Learn Matthew Moreno's Strategies and Mortgage Marketing Insights
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In this must-watch episode, we sit down with Matthew Moreno, a seasoned mortgage lending expert, unveils his journey and strategies in the dynamic world of mortgage lending. Perfect for loan officers and mortgage brokers, this podcast offers practical tips and industry insights that resonate with professionals at every level. Matthew Moreno is curr…
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Nick Parent's Remarkable $123M+ in Closed Loans: Insights from Industry Expert 🚀
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In this must-watch episode, we sit down with Nick Parent, a seasoned expert in the mortgage lending industry. Nick shares his journey from the ground up, revealing the strategies that have made him a standout in the industry. Whether you're a loan officer or a mortgage broker, this episode is packed with practical insights and tips to help you navi…
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How To 5X Your Deal Flow with Daniel Solis 🚀
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In this must-watch episode, Daniel Solis shares his incredible journey from car sales to becoming a top-performing loan officer. Daniel Solis is currently recognized as the #127 top loan officer in the Scotsman Guide rankings. He also holds a prominent role as the Vice President of VA Wholesale Mortgage. Discover the strategies and insights that pr…
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The Power of Niche Marketing: Jeffrey Weller's Growth Strategy for Loan Officers
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In this podcast episode, join us with the esteemed Jeffrey Weller, a mortgage industry leader whose achievements speak volumes. Weller has impressively closed over $2 billion in loan volumes, is an 8-time recipient of the 5-Star Professional Award, and has been featured in Forbes and Fortune magazines. He's also notably ranked #42 in the 2022 Scots…
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Sustaining Success in Tough Times: Kimber White's Consistent $50M+ in Closed Loans Annually.
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23:57
In this episode of The Loan Officer Wealth Podcast, we are joined by Kimber White. Kimber White is Partner at Re Financial Service. Kimber is also a Past President of NAMB { National Association Of Mortgage Brokers} and currently serves as VP. He was named in top 1% of Mortgage Originators in United States in 2021 and 2022 and 2023. Kimber was name…
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Thriving in a Down Market: Oliver Orlicki's Rise as a Top 100 Originator with $80M+ in Closed Loans
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36:14
In this episode of The Loan Officer Wealth Podcast, we are joined by Oliver Orlicki, Mortgage Loan Originator and founder of The Orlicki Group. a celebrated mortgage broker who made it to the top 100 in the Scotsman's Guide. Join us as we explore the cutting-edge strategies of Oliver Orlicki, a visionary in the mortgage industry. In this episode, O…
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Mastering Niche Markets: A Loan Officer's Guide to Success with Zack Nawabi
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In this episode of The Loan Officer Wealth Podcast, we are joined by Zack Nawabi, Loan Officer and Branch Manager of Loan Factory. Zack Nawabi, renowned for his place among the top 200 Mortgage Brokers of 2023 as recognised by the Scotsman Guide. Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 124 G…
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Navigating the Mortgage Industry with Andy Harris - - Insights and Strategies
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26:58
In this episode of The Loan Officer Wealth Podcast, we are joined by Andy Harris, CRMS President/Mortgage Broker of Vantage Mortgage Brokers. Andy was the Scotsman Guide #1 Mortgage Broker in Oregon in 2021, #100 Mortgage Broker on the Scotsman Guide in 2022, #84 in 2023! Loan Officer Wealth Website - www.loanofficerwealth.com THE LOAN OFFICER WEAL…
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How Top Mortgage Broker ELSY HEDMAN Grows Her Mortgage Business
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How Top Mortgage Broker ELSY HEDMAN Grows Her Mortgage Business| Loan Officer Wealth Podcast Ep.122 In this episode of The Loan Officer Wealth Podcast, we are joined by Elsy Hedman, Head of AMH Capital. Elsy was the Scotsman Guide #9 Mortgage Broker in the country in 2022. Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER…
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How Artificial Intelligence 🤖 Can Rank You On The Front Page Of Google 🚀
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How Artificial Intelligence 🤖 Can Rank You On The Front Page Of Google 🚀 🎙️ Loan Officer Wealth Podcast Ep.121 In this episode of The Loan Officer Wealth Podcast, Chris Johnstone joins Ginger Bell & Scott Schang on the Mortgage Influencers show to discuss how Artificial Intelligence (AI) can get you ranked on the front page of Google and engage wit…
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Get REFERRALS From Past Clients & Realtors With ANDREW RUSSELL
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Get REFERRALS From Past Clients & Realtors w/ ANDREW RUSSELL | Loan Officer Wealth Podcast Ep.120 In this episode of The Loan Officer Wealth Podcast, we are joined by Andrew Russell, Owner of RCG Mortgage! Russell has grown to be the #10 Mortgage Brokers according to the Scotsman Guide list of 2023 Top Mortgage Brokers! Loan Officer Wealth Website:…
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Grow Your Mortgage Business In 2023 with ANDY PRICE | 🎙️ Loan Officer Wealth Podcast Ep.119
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In this episode of The Loan Officer Wealth Podcast, we are joined by Andy Price, Owner of Price Mortgage and the #15 Mortgage Broker on the Scotsman Guide in 2023! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 119 Guest - Andy Price, Owner of Price Mortgage ⭐️ Find out if you're eligible to get …
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The Ultimate Direct & Referral Partner Strategy |🎙️ Loan Officer Wealth Podcast Ep. 118
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The Ultimate Direct & Referral Partner Strategy | Ep. 118 In this episode of The Loan Officer Wealth Podcast, Chris Johnstone is showing you his amazing strategy for getting a quality list of referral partners in your local marketplace and generating high-value appointments with realtors, financial planners, investment advisors & more! 👉 Loan Offic…
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How KYLE SCOTT Grows Real Estate Businesses Through SERHANT Ventures | 🎙️ Loan Officer Wealth Podcast Ep.117
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In this episode of The Loan Officer Wealth Podcast, we are joined by Kyle Scott, President of SERHANT Ventures! 👉 Loan Officer Wealth Website: https://loanofficerwealth.com/ THE LOAN OFFICER WEALTH PODCAST | Ep. 117 Guest - Kyle Scott of https://www.serhant.com/ ➡️ Connect with Kyle Scott SERHANT Ventures - https://www.serhant.com/people/kyle-scott…
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HighLevel Co-Founder SHAUN CLARK Joins The Podcast! | 🎙️ Loan Officer Wealth Podcast Ep.116
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Mortgage Marketing Funnels 101: HighLevel Co-Founder SHAUN CLARK Joins The Podcast! In this episode of The Loan Officer Wealth Podcast, we are joined by Shaun Clark, Co-Founder of HighLevel! HighLevel is a full suite CRM platform with a funnel builder, phone system, outbound messaging campaigns, lead management & more! 👉 Loan Officer Wealth Website…
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