Лучшие подкасты про digital marketing (2024)

1
Google's Helpful Content Update & The "Information Gain Scores" Patent Podcast 1:25

1+ y ago1:25

1:25

In Jun 2020 the (now sadly deceased) Bill Slawski (thanks again Bill for all your help) wrote a blog on a 2018 patent application r.e. ranking search results based on "information gain" scores. This Google patent was aimed at addressing the problem "…when a set of documents is identified that share a topic, many of the documents may include similar…

1
5: How Your Website Impacts The Environment 28:30

2y ago28:30

28:30

"The planet is more important than a fancy looking website" Stu and Ollie from Creative Bloom dive into the reality of how websites impact our climate and what steps we can all take as website owners to improve them for the sake of the planet. - Tools to find out your website's impact on climate - What types of content cause the biggest strain? - W…

1
4: Website Audits - Ultimate Guide on Website Health and Rankings 34:42

2y ago34:42

34:42

Websites can be tricky beasts to work out what is going on and why they may or may not be ranking. Well THIS is the ultimate guide to help you get your head around this topic. Stu and Ollie from Creative Bloom unpeel the onion to website and SEO audits with their popular and humourous digital marketing blog. What does it all mean? What should you l…

1
3: Google Analytics 4 - Here's What You Need To Know 25:38

2y ago25:38

25:38

Google Analytics 3 will stop collecting data on July 1, 2023. In its place is GA4 with new dashboards, new data collection and a whole new set-up. Stu and Ollie from Creative Bloom dive into what this all means for you and how it will impact your business. They'll answer key questions such as: - What is Google Analytics 4? - What are the key differ…

1
Voice Search: Insights and Trends from Keyword Research using Google Trends - Podcast of talk from Brighton SEO 18:05

2y ago18:05

18:05

https://www.seolondonsurrey.co.uk 's talk that he gave at the Brighton SEO Autumn 2021 conference. Chris gave some insights about the uses of / trends in Voice Search from Keyword Research using Google Keyword Planner / Trends data, including Amazon Alexa, Microsoft Cortana etc . C. Byrne is a freelance SEO / PPC / Google Analytics & Ecommerce Cons…

1
Online Ad Blocking in the UK Statistics etc - Podcast of talk from Brighton SEO 32:58

2y ago32:58

32:58

https://www.seolondonsurrey.co.uk 's talk on statistics on the use of online adblocker technology usage, innovations & trends in the UK in 2021 from the Search Advertising Show (a sister conference of BrightonSEO.com which is dedicated to PPC advertising on Google, Bing and Amazon). Slides etc: http://www.seolondonsurrey.co.uk/blog . C. Byrne is a …

1
How To Identify Your Competitors Paid Sponsored Links Quickly & Easily - podcast of talk from Brighton SEO 14:10

2y ago14:10

14:10

https://www.seolondonsurrey.co.uk 's tutorial podcast from the Brighton SEO conference on the 25th March 2021 on how to analyse the compliance of competitors' inbound link building activities with Google Webmaster Guidelines with a view to identifying (and reporting) your competitors' paid / sponsored links quickly and easily. The information in th…

1
2: How Google Works and What Exactly are Search Algorithms 28:32

3y ago28:32

28:32

Ollie & Stu debunk how google works, exactly what are algorithms and how they are applied to search engines. An explanation of how Google works. What exactly is an algorithm? And how do they apply to search engines? A history of Google’s important updates and how to take action on your website for them. How to get ready for Googles next update and …

1
1: New Website Woes, Future-Proofing and Where to Start 25:30

3+ y ago25:30

25:30

In our first episode of the Creative Bloom Boom, Digital Marketing podcast, Stu and Ollie, The Creative Bloom experts talk NEW websites and the pitfalls avoid pain in the future. Without one you’ll rarely get much digital traction, but with so many new businesses creating new websites there are some key areas you need to be keeping an eye on. Be wa…

1
Season 2 - EP - 1 | Connect with your customers even more during COVID - 19 2:03

4y ago2:03

2:03

This is the time to engage with your consumers more. Have sensible conversations about how you could help them and not ask for anything in return. All sensible business do that, and you should too.

1
Don't follow everyone by focussing on just getting a Digital Marketing job. Think Big! 2:27

4y ago2:27

2:27

1
Digital Titans - Digital Marketing updates, trends and strategies 6:05

4y ago6:05

6:05

1
Email List Building: 11 Proven Methods to Grow Your Email List (for Beginners) 28:04

4+ y ago28:04

28:04

Wondering how to build an email list and increase your email marketing conversions? If you want to learn how to build an effective mailing list, I provide a useful guide for you. After reading this article, you’ll have a deep understanding of building an email list with the help of some useful hints about email marketing! 📩🛍…

1
Analysis of 2 Billion Email Messages/Inbox Placement Results 6:00

4+ y ago6:00

6:00

In this year’s annual benchmark report by Return Path has helped us have a deep understanding of email deliverability. Let’s have a look at the key findings of this report for the email marketing benefits.

1
Increase Email Open Rates with Catchy Email Subject Lines/19 Proven TIPS to Get Your Emails Opened 27:18

4+ y ago27:18

27:18

In order to make your subscribers open your emails and read your message, we have some TIPS for you. After listening this podcast, you won’t have difficulties in creating subject lines that your audience cannot resist anymore. We hope it’ll be helpful for you to increase your email open rates. 💌

1
Send Newsletters & Emails 100x Cheaper via Amazon SES 27:01

4+ y ago27:01

27:01

In this podcast, we’re going to cover some essential points to send your first email using Amazon SES. After that, we’re going to give you some detailed information about verifying your email address and sending email using the Amazon SES console. We hope it will be beneficial for your marketing efforts!In this article, we’re going to cover some es…

1
The Art Of Customer Retention By Using Win-Back Emails 6:50

4+ y ago6:50

6:50

You probably have some – if not plenty – experience with email marketing. Then, you know the frustration of unopened emails and inactive customers. This podcast is about Tim Watson from Zettasphere that is an email marketing specialist with many years of experience. Emil Kristensen has interviewed with Tim Watson who has explained to him the princi…

1
Top 12 Email List Cleaning & Email Verification Services (Compared) 14:35

4+ y ago14:35

14:35

Having a high inbox placement rate and a validated email address are the fundamental requirements for success in email marketing. In this content, you will find what email deliverability is, how you can increase your rates, and the compared tools providing email cleaning services. 😨

1
Online Marketing Strategies for Black Friday 10:26

4+ y ago10:26

10:26

Online marketing comprises some fields such as email marketing, social media, SEO, SEM, content marketing, PPC and affiliate marketing to reach your potential customers. In a nutshell, you use online marketing tactics to turn people into your loyal customers! Why Black Friday matters? Here is the answer! 🤑…

1
Lifecycle Benchmark for Email Marketing / Analyzed 1,387 Brands 11:49

4+ y ago11:49

11:49

Benchmark report analyzed 1,387 brands across all verticals using Return Path’s Consumer Network data for Microsoft, AOL, Gmail, and Yahoo subscribers between July 1, 2016, and June 30, 2018. This analysis maps the life-cycle from the initial email received from the brand through the first 12 months of subscription. 🙄 https://popupsmart.com/blog/li…

1
Email Marketing ROI Calculation & How to Use Email ROI Calculator 7:11

4+ y ago7:11

7:11

No matter how many innovative digital marketing tactics emerge, email marketing is still one of the most effective marketing channels due to its permission-based feature, its business utility, its customization, and targeting capabilities. Also, it is a perfect return-driven way of digital marketing: email marketing has an average return on investm…

1
Impressive Facts About Email Marketing by Neil Patel 5:19

4+ y ago5:19

5:19

If you prefer to read an article instead of listening the podcast, the content is transcripted to help you understand what it is about. 👇 You can share your comments after listening. Enjoy! 😻 https://popupsmart.com/blog/email-marketing-facts-2018/

1
How Can Email Marketing Fuel Your Overall Inbound Strategy? 6:01

4+ y ago6:01

6:01

Inbound marketing is a trend shadowing traditional marketing strategies in the modern world. Now it is time for you to learn what inbound marketing means and how an inbound strategy completes its journey efficiently. In this article, we will also see how email marketing is applied to support your inbound marketing strategy and what you can do to su…

1
The state of online ad blocking with Chris Byrne 24:16

4+ y ago24:16

24:16

In today's episode, we are joined by Chris Byrne, freelance SEO and PPC consultant from https://www.seolondonsurrey.co.uk/ to talk about the state of ad-blocking. Chris starts off talking about origin of ad-blocking and what it is. He then moves on to discuss why we are seeing a rise of ad-blocking. He explains that the history of ad blocking start…

1
What is a Landing Page? / How to Create a Landing Page? / 10 Best Landing Page Examples 13:08

5y ago13:08

13:08

How Does Landing Page Work? The idea behind a landing page is that you exchange valuable information in the form of a filled-out form from a visitor for offering something precious (access to an e-book, a free offer, a discount). Therefore, landing pages create a win-win situation for you and your website visitors. To read blog post: https://popups…

1
Ways to Grow Your Audience with Modern SEO Techniques 6:45

5y ago6:45

6:45

Modern SEO Techniques To grow your business :)

1
My experience of 10 years working as a consultant in the SEO industry 44:19

5y ago44:19

44:19

Chris Byrne, a Freelance SEO specialist (https://www.seolondonsurrey.co.uk/blog) , talks about his 10+ years self-employed in the often maligned and very misunderstood SEO industry - including some tips and tricks for (aspiring) freelancers. This talk took place in Winchester, Hampshire, UK.

1
Do you think Facebook QR Code functionality needs to come to Groups? 4:16

5+ y ago4:16

4:16

Do you think Facebook QR Code functionality needs to come to Groups? It makes it so easy and smooth for people just scan your QR code and become a part of the Facebook group. DOn't you think? This podcast just tosses out the idea. Very very curious to listen to your feedback: just email me at kc@titans.digital…

1
Digital Marketing Weekly Episode #2 39:26

5+ y ago39:26

39:26

Finally the episode #2 is here. I am quite happy with the output, at least compared to the first episode. Please watch this and find out the cool updates all around.

1
Digital Marketing Weekly Episode #1 1:05:05

5+ y ago1:05:05

1:05:05

With so much happening in #DigitalMarketing, one needs to stay abreast with all that's happening and all that's being released. When you look at these updates in silos, it doesn't make sense at first, but when you look all the updates together, it is not just easy to understand, but it is very easy to adapt to things and apply whatever we have lear…

1
Digital Titans Daily Podcast Episode 5 2:48

6y ago2:48

2:48

We unravel the truth behind the question, Does a Digital Marketer need to know hundreds of tools?

1
Keyword ideas like never before 5:47

6y ago5:47

5:47

This is the episode where we discuss about many places to find keyword ideas than just struggling with tools.

1
What is AdWords Express? Digital Titans Daily #4 3:08

6y ago3:08

3:08

This episode explains the differences between AdWords Express and a regular AdWords account.Cheers,Digital Titans.

1
Daily Digital Titans Episode 3 4:37

6y ago4:37

4:37

Discussion in the episode:1. How does someone create display ads though you aren't trained on photoshop?2. How do you crack the instagram game?Subscribe Now!

1
Digital Titans Daily Podcast Episode 2 5:02

6y ago5:02

5:02

Welcome all. Thank you for subscribing. If you haven't already. Subscribe right away.Here is what we debunk in today's podcast:1. How many AdWOrds accounts can one create with one email id?2. Why is there no display planner in the AdWords new interface?3. What are outstream ads?

1
Intro to Digital Titans Podcast1 - DailyTitans Episode 01 0:58

6y ago0:58

0:58

This podcast is intended to share the latest updates of Digital Marketing, what's new and what are the best practices. Additionally, we will share tips and tricks, troubleshoot various issues when it comes to PPC, Organic, Social or anything that's Digital Marketing.Cheers,Digital Titans

1
Use These 5 Principles To Create A Professional Website – Podcast

10y ago

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Websites have always been and IMHO will always be the central hub of holistic 360 degree digital marketing strategies. Author: Kenya Dmacs https://archive.org/download/5WebDesignPrinciples/5_web_design_principles.mp3%20 This podcast reveal 5 key web design principles and 20 practical tips for building professional, hard working business websites. P…

1
6 Ways To Give e-Mail Marketing A New Lease Of Life – Podcast

10y ago

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e-Mail is a tried and tested work horse of digital marketing strategies. Despite poor publicity and being misused over the last few years, it remains a significant and important means of communication between business and target audiences. Author: Kenya Dmacs https://archive.org/download/email_marketing_201407/email_marketing.mp3%20 Understand and …

1
Write Blogs That People Want To Read – Podcast

10y ago

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Writing a blog post that people will not only want to read but also subscribe to does not happen by accident. Author: Kenya Dmacs https://archive.org/download/WriteBlogsThatPeopleWantToRead_20140625/Write_Blogs_That_People_Want_To_Read.mp3%20 There are several critical components that you must incorporate into your writing to create posts with appe…

1
How To Plan Effective PR Communication Strategies – Podcast

10y ago

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Planning PR communication strategies is crucial if you are to address the issues at the right target audience in order to achieve you business goals. Author: Kenya Dmacs https://archive.org/download/PlanningEffectivePRCommunications/Planning_Effective_PR_Communications.mp3%20 Planning your PR and communications makes it more likely these exercises …

1
How To Create Unforgettable Brands Using Digital Marketing – Podcast

10y ago

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Branding has a very long history dating back to when people started putting unique marks on their possessions in order to identify those possessions as belonging to them. Author: Kenya Dmacs https://archive.org/download/BrandingUsingDigitalMaketingStrategies/Branding_Using_Digital_Maketing_Strategies.mp3%20 Over the years branding has become more s…

1
Why Analytics Are Critical To Successful Digital Marketing Strategies – Podcast

10y ago

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Why You need Analytics For Digital Marketing Strategies Across the marketing world, including Kenya, executive skepticism and a lack of proper metrics are the two prime causes of business failure to adopt digital marketing strategies to drive business growth, sales and profits. Author: Kenya Dmacs https://archive.org/download/AnalyticsForDigitalMar…

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