Лучшие подкасты про Radio Marketing (2024)

1
Mastermind Summit Top Producer Panel 58:28

3d ago58:28

58:28

In this episode of Mortgage Marketing Radio our guests are Sue Woodard, Cindy Ertman and Shant Banosian. We delve into innovative strategies for mortgage professionals looking to drive referrals and enhance customer relationships in today’s market. Cindy Ertman, a seasoned keynote speaker at the Mastermind Summit, shares three bold strategies desig…

1
Mastering the Inner Game in Mortgage Sales 57:09

12d ago57:09

57:09

In this episode, we'll explore the power of partnerships and how loan originators can be indispensable allies to real estate agents, especially in today's challenging market. Tim Braheem was recognized as one of the top fifty producing loan originators in the United States, reaching a peak in personal production of 676 loans for a total of $236,000…

1
Daily Habits for Closing 250 Loans 1:01:08

17d ago1:01:08

1:01:08

In this episode of Mortgage Marketing Radio, we welcome John Cornish back for a third time on the podcast! Listen to John's focus on the fundamentals of daily activities and time blocking that thrives on personalized client engagement and consistency. Mondays involve sales meetings and agent outreach, while Tuesdays are for pipeline updates and buy…

1
Attracting the NextGen Homebuyer 42:42

25d ago42:42

42:42

In today's episode, we dive deep into the complexities of the real estate industry, the essence of financial literacy amongst millennials and Gen Z through the First Home IQ initiative, and the strategic use of social media to foster trust and community leadership with first time home buyers. Don't Miss: Kristin's views on why empowering customers …

1
Scaling to $100 Million 57:08

1M ago57:08

57:08

Today we have an insightful conversation lined up that promises to deepen your understanding of the mortgage industry and bolster your business strategies. Joining us is the mortgage maven himself, Brian McCauley, with a staggering 20 years of experience and a track record that includes weathering the tumultuous 2008 financial crisis. In this episo…

1
Unraveling the Impact of NAR Settlement 54:20

1M ago54:20

54:20

Today we're diving deep into the seismic shifts shaking up the real estate industry with my guest, James Kleiman, Newsroom Manager at Housingwire and a sharp observer of real estate trends. In this episode, we're discussing the ripple effects of recent settlements and regulatory changes that are reshaping the landscape for agents and mortgage profe…

1
The Road to 4,000 Organic Leads from Social Media 1:01:28

2M ago1:01:28

1:01:28

In this insightful episode of Mortgage Marketing Radio, Geoff Zimpfer welcomes Jordan Nutter to discuss the intersection of mortgage marketing, financial literacy, and social media strategy. Jordan shares her mission to enhance financial literacy throughout the nation, diving into the nuances of balancing loan origination with her 50-city tour in 3…

1
Leveraging Instagram Broadcast Channels to Build REALTOR Referrals 37:20

2M ago37:20

37:20

In this enlightening episode, we talk with Tom Moffat and Brandon Love about innovative strategies for using Instagram to connect with REALTORS. From creating exclusive broadcast channels to utilizing the 'close friends' feature, this episode uncovers the power of personalized communication and relationship building on Instagram. Key Points Discuss…

1
Rethink Everything About Being a Next Gen Loan Officer 31:31

2M ago31:31

31:31

In this episode, myself along with Brian Vieaux, and Kyle Draper delve into the concept of the next generation mortgage loan officer and what it takes to thrive in the modern mortgage industry. We discuss the importance of embracing technology, being a digital native, and the significance of personalized customer service in catering to the diverse …

1
Walk and Talk with Susanna Harris 37:20

2M ago37:20

37:20

Susanna Harris is the Director of Community at Breakout Ventures. She is also the Founder of PhD Balance, a collaborative community empowering graduate students to build their personal and professional resilience and the 2023 recipient of the SAMPS Young Person of the Year Award. This episode is a little different. For the last couple of years, I h…

1
From Facebook Ads to AI: A Modern Marketing Masterclass 1:02:56

2M ago1:02:56

1:02:56

On this episode we welcome Travis Thom, a renowned Facebook and Instagram ad expert and AI marketing strategist, back to Mortgage Marketing Radio for an insightful episode on cutting-edge digital marketing strategies in the mortgage and real estate industries. Key Points Discussed: - The transition from traditional long landing pages to streamlined…

1
The Power of Authentic Video Content in Mortgage Marketing 1:04:32

3M ago1:04:32

1:04:32

Today we're talking with Mike Faraci. He's the Founder & CEO of Red Button Media, a video content agency that specializes in creating authentic, professional video content and marketing strategies that get you the attention you deserve. **Here's a breakdown of the top takeaways from our conversation with Mike:** 1. **Harnessing AI Tools for Content…

1
How to Optimize Your Client Experience to Get More Referrals 44:54

3M ago44:54

44:54

In this episode, we dive into the art of refining the client experience in the mortgage industry with expert guest Mike Seminari, Director of Customer Experience (CX) with STRATMOR Group. Discover how to transform excellent service into a robust referral system and why your process can make or break client satisfaction. Key Points Discussed: - The …

1
The Blueprint for Engaging Real Estate Partnerships 45:56

3M ago45:56

45:56

Join us in this enlightening episode of Mortgage Marketing Radio, with guest Daniel Simoanvsky, a top-referred insurance broker in the Kansas City area and a co-founder of a thriving insurance agency. In this episode, we delve into Daniel's innovative approach to building meaningful relationships within the real estate and mortgage industry by leve…

1
Embracing Digital Strategies with Jason Henneberry 54:23

3M ago54:23

54:23

We've got Canadian Mortgage innovatorJason Henneberry as our special guest on today's episode. Jason dropped invaluable insights on emotional selling, financial education, and the critical skills for thriving: audience building, deal creation, and deal conversion. 05:34 Tightened regulations impact mortgage market, 2025 surge. 07:32 Retail versus i…

1
Unleashing YouTube Success for Mortgage & Real Estate Professionals 1:07:54

4M ago1:07:54

1:07:54

I am thrilled to bring you my conversation with the renowned YouTube strategist Sean Cannell. We dissect the nuances of creating powerful YouTube content for mortgage professionals, blending high-value content with the seamless use of AI and the irreplaceable human element that propels your marketing to new heights. **Key Points We Discussed with T…

1
How to Get Your Mindset Right for 2024 57:59

4M ago57:59

57:59

Today we're talking with Shayla Gifford. She's the VP of Sales and Development and a Branch Manager with Guild Mortgage. Before you set out to conquer your goals in 2024 it's important to have a check up from the neck up. Meaning, how to get your mindset aligned to optimize your skillset and your activities. Shayla's superpower is helping people br…

1
Let Your Clients Verify Employment, Income and Assets 30:35

4M ago30:35

30:35

On today's episode we're learning about an alternative to verifying employment, income and assets for your borrowers. Truv allows you to gather over 100 unique income and employment data points from applicants by allowing them to login directly to their payroll or employer account. You'll save your clients money and reduce your time to close with T…

1
Capturing Business from Agents, Builders and Buyers 39:43

5M ago39:43

39:43

Imagine never having to update real estate listing flyers. Accelerate the home loan process by putting real-time mortgage rate listing flyers right in the hands of prospective homebuyers, agents and builders. Uplist is a modern alternative to traditional listing flyers. The platform then generates a rate-search web page for that listing, complete w…

1
Lessons from Spending $30 Million Marketing Direct to Consumer 32:20

5M ago32:20

32:20

In this enlightening episode, we sit down with Josh Friend, the visionary CEO of Insellerate, who has successfully navigated the challenging waters of direct-to-consumer marketing with an impressive $30 million investment. Josh brings a wealth of experience and unique insights into the world of consumer direct mortgage marketing. We explore the imp…

1
Financial Independence through Real Estate: A One Rental At A Time Story 49:53

5M ago49:53

49:53

Have you ever thought about real estate investing as a path to financial freedom? Have you kicked around the idea but felt you were too busy with work and family responsibilities? Our guest today is Michael Zuber. He's the author of One Rental At a Time and hosts the One Rental at a Time YouTube channel. (Links Below) Today we're talking about how …

1
Expertise is Your Product. Selling it is Your Business. 30:48

5M ago30:48

30:48

Jeffrey Kiplinger is the co-founder and partner at Selling Science, a consulting firm dedicated to helping life science, contract research, and tools companies boost revenue by building and optimizing their scientific sales teams. He is also the author of the book "Expert to Entrepreneur." Jeff shared his personal journey from obtaining a PhD in or…

1
How Loan Officers Are Generating Hundreds of FREE Leads Online 57:17

5M ago57:17

57:17

Greg Sher is the Managing Director @ NFM Lending. He's passionate about empowering and inspiring others through media and storytelling. This episode features an inspiring conversation about how to pivot in the current market. You'll also hear amazing stories of Loan Officers creating content online that's generating inbound referrals every single m…

1
Critical Activities for Today's Mortgage Market 45:52

6M ago45:52

45:52

In this idea packed episode, we delve into the art of thriving in the current mortgage market with our guest, Dale Vermillion. With the landscape of mortgage origination becoming increasingly challenging, Dale shares his expertise on the most effective activities mortgage originators should focus on today. We discuss innovative strategies for marke…

1
Unlocking the Power of Earned Media - A Freelancer's Perspective 20:02

6M ago20:02

20:02

Note: For this episode, I asked ChatGPT to write a summary based on the transcript of our conversation. I enjoy doing these interviews and consider myself a decent writer. However, it takes a lot of time each week to write a summary that I find minimally satisfying and acceptable. You deserve better and I can put my efforts to better use elsewhere …

1
Building soft skills by using podcasts as part of learning strategy 28:37

6M ago28:37

28:37

Interview with founder of SkillDing, Kevin Redmond. The company aims to revolutionize the way both providers and consumers approach soft skills training. By collaborating with podcasters in the business and marketing space, the company has a SAAS system that enables listener to integrate the content from podcasts into their learning journey. #podca…

1
What's Happening With the Housing Market 53:38

6M ago53:38

53:38

On today's episode we're talking with Logan Mohtashami. Logan is a renowned housing market expert recognized for his insightful analysis and commentary on the U.S. economy and real estate market. Mohtashami is a lead analyst for HousingWire and is a regular contributor on the HousingWire Daily podcast. Episode Resources: Follow Logan on Instagram S…

1
Revolutionizing Demos for Better Customer Experience 26:49

6M ago26:49

26:49

All of us in the life sciences are in the business of making the world healthier. The instruments and reagents we sell and the technologies and therapies that result save lives. A scientist (after a lot of research) will look at a disease or problem and say, “I think I can find a way to fix that.” Can we, as an industry, look at trade shows like a …

1
Dominating Your Local Market With Google Reviews 56:56

6M ago56:56

56:56

In this episode we talk with Wade Betz. Wade has been in the mortgage industry since 2006 and helped thousands of families with more than $700M+ in residential financing funded. He's optimizing his Google Business profile to get found by local homebuyers and referring those deals out to his local agents. Wade is teaching educational classes to real…

1
Sneak Peek Inside Members Only Mastermind Call 1:05:30

7M ago1:05:30

1:05:30

In this episode, you’re getting a glimpse inside the Members Only Coaching Call. Each week, we meet with fellow ambitious Mortgage Loan Originators from across the country. Our primary focus is leading with education in our local market to attract our ideal agent partners and grow our business. We also share ideas, work on mindset and accountabilit…

1
Commercializing Your Diagnostic 26:46

7M ago26:46

26:46

I traveled to Disneyland Orange County for AACC ADLM back in July to connect with a few folks and walk the floors of the exhibit hall. I was on my way out when Derek Hamre from Launchworks CDMO stood up at his table and got my attention with the best elevator pitch I have ever heard. And that landed him a spot on my podcast. I’ll share what it was …

1
Closing 38 Loans From Posting Videos 43:21

7M ago43:21

43:21

In this episode we talk with "The Mortgage Dads" as they unpack their journey into going all in with video online. Directly from posting video content, they've closed over 38 loans and they're just getting started. Listen and apply what you learn from this episode. Be inspired to take action and soon you'll be adding loans to your pipeline directly…

1
Creating Residual Income in Your Mortgage Business 42:56

7M ago42:56

42:56

Today we're talking with Kevin Ducey about diversifying your income. Kevin is the Vice President Of Business Development at Comma Insurance. He has a wealth of experience in mortgage marketing strategies and building residual income. His perspective on "mortgage marketing strategies: reviews, success stories, and insurance investment" is that inves…

1
Metrics, Creativity and Imposter Syndrome 32:37

7M ago32:37

32:37

Jamie Gier is the Chief Marketing Officer at Dexcare, responsible for establishing the company as a category leader in modernizing the way consumers discover, access, and choose their healthcare services – from digital search to booking an appointment. We enjoyed a wide-ranging discussion about marketing beginning with selling high-value products w…

1
Master the Market of the Moment 20:59

7M ago20:59

20:59

Today, we’re master the market of the moment AND celebrating 300 episodes of Mortgage Marketing Radio with host Geoff Zimpfer. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources: Ask Geoff Anything! Tap Here Learn More About myAgent ClassesMortgage Marketing Radio

1
Using the Voice of Customer to Design Consumer-Centric Diagnostics 24:17

7M ago24:17

24:17

Julie Garlikov is Chief Commercial officer at Sherlock Biosciences where they are developing over-the-counter diagnostics to put answers in the hands of consumers and empower them to make better health decisions. Sherlock is developing two platforms - a disposable test and a reusable reader for home diagnostics. You can listen to the podcast for so…

1
Rethinking Lab Workflows Impacts More Than Productivity 26:18

8M ago26:18

26:18

Cheri Walker and her colleagues started Rhinostics in the middle of the pandemic in response to the massive increase in testing volume required to keep faculty and students at Harvard safe from Covid. That’s a story in itself. The principals never met in person for the first nine months! We had all of our calls virtually. It was all done telephonic…

1
Lessons in Lead Generation and Marketing Automation 33:53

8M ago33:53

33:53

This episode is the prequel to my recent conversation with Michael McAllister about becoming a NextGen Mortgage Originator. We talk about the evolution of marketing technology, the consumer journey and the new partnership Michael and I are announcing. Learn More About High Level Learn More About myAgent Classes…

1
From Tradition to Transformation: The Evolution of Hiring Practices 32:42

8M ago32:42

32:42

Hiring people is difficult, expensive and risky. It’s a skill in itself for which most of us get very little practice. I talked to Ken Schmitt about how hiring has changed and a few things to think about when filling a role on your team. Fun fact: Ken got his first job at a staffing agency by answering an ad in a newspaper! Ken’s agency specializes…

1
Automating Your Way to Success: Assessing Your Needs for Automation 24:18

8M ago24:18

24:18

In this episode of Burnt Phone Marketing Radio, hosts Eric and Phil explore the importance of assessing your needs for automation before implementing it in your business. They emphasize the need for a logical and organized approach to automation, highlighting tasks that can be automated, such as repetitive, step-by-step, high-volume, and digital ta…

1
What is a NextGen Mortgage Originator? 41:55

8M ago41:55

41:55

A NextGen Mortgage Originator is one who embraces both the traditional sources of business like database, referral partners and an online presence using digital tools and platforms to attract and engage consumers directly. In this episode Michael McAllister, the founder of EmpowerLO and I unpack both the importance of becoming a NextGent Originator…

1
Burnt Phone Marketing Radio - Season 2, Episode 5 Automate Like a Pro: Why Automation Rocks 16:44

8M ago16:44

16:44

In this episode, the hosts delve into the world of automation, introducing the book "Automate Like a Pro." They explain how automation is efficiency on steroids, turning an hour's work into a five-minute task. With accuracy, consistency, and cost-effectiveness, automation not only saves time but also unleashes creativity in employees. The hosts dis…

1
How to Identify Your Ideal Clients and Partners 53:32

8M ago53:32

53:32

On this episode we talk with Sam May who's leading a small team of mortgage originators in the Solana Beach, CA area. They're on pace to close $100 Million in funded loans in 2023. Sam is crushing it with his local agents, teaching classes and building a well-known personal brand for his team. Listen in as we discuss how to identify your ideal clie…

1
Closing Five Loans from Teaching Classes 14:33

8M ago14:33

14:33

Today we're bringing another Mortgage Marketing PRO member success story to you. What if you could host one or two agent classes per month and fund five loans or more every time you did. Would you be open to learning more? This episode features Louie Wickett with Homeside Lending and how he's funded 5 loans from teaching just two classes. Are you r…

1
Corporate Communications: Setting a Frame for Conversations 29:56

9M ago29:56

29:56

It will come as no surprise that I have talked to a number of people in marketing and sales recently. (That’s literally half of my job.) Sometimes, those conversations all seem to point in the same direction. This month is one of those times. The theme that has arisen spontaneously is how potential customers become customers. And the assumptions we…

1
The Truth About Recruiting 44:10

9M ago44:10

44:10

Today's episode is a candid conversation about recruiting in the mortgage industry. The truth, lies and misconceptions about signing bonuses, compensation, company leadership and how to know when it's time to leave or time to stay at your current company. Andy Stewart is the VP of Operations and Dave Hendriksen is the SVP of Sales and Business Deve…

1
Family Offices as a Source for Funding Life Science Start-ups 33:26

9M ago33:26

33:26

If you are a founder of a biotech or life science startup, you don’t want to miss this episode. If you’re not, you may still find it fascinating. I talked to Sal Buscemi about family offices and what kinds of assets they invest in. Until recently, I didn’t know what a family office was. These are people or families with at least 100 million dollars…

1
Rethink Everything You "Know" About Social Media 59:15

9M ago59:15

59:15

On today's episode you get a sneak-peek inside one of our weekly Mortgage Marketing PRO Member coaching calls. We host four calls each month and one of those four calls features a special guest who is a subject matter expert. On this call, our guest is Kyle Draper. Kyle has helped thousands of REALTORS® and mortgage professionals leverage their per…

1
Closing $80 Million in a Challenging Market 58:42

9M ago58:42

58:42

Paige Bowman is the founder and team leader of The Mortgage Collaborative based in Houston, TX. Her mission is to change people from renters into homeowners. She leads the #1 All Female Team in Houston and is on pace to fund $80 Million in 2022. She's also an avid traveler and self-acclaimed "sneaker-head." You can follow Paige on Instagram to conn…

1
Pivoting and Storytelling Along the Founder's Journey 31:16

9M ago31:16

31:16

Steve Harvey and his business partner managed to raise enough money to rent some lab space in Cambridge (UK) to get started on an idea they had for synthesizing template-free DNA. The Start They invited an investor to meet them at the lab where they sat on the garden furniture Steve brought with him because they had nothing else. TL;DR They got mor…

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