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Let's Talk About Soft Launches & Whether They Really Work
Manage episode 363133970 series 2793511
Most of us have heard the term 'soft launch' before, whether in the publishing industry or for another product or company launch.
But what is a soft launch really? And how does it work in the publishing industry?
Our goal for this episode is to chat about the origins of the soft launch, and what they are and aren't, especially in today's publishing market. We'll also give you tips for running a successful soft launch if you think you're ready for it!
Buy Penny's new book, The Amazon Author Formula now!
FREE BONUS
If you leave a review for the podcast email info@amarketingexpert.com and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email.
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast
217 эпизодов
Manage episode 363133970 series 2793511
Most of us have heard the term 'soft launch' before, whether in the publishing industry or for another product or company launch.
But what is a soft launch really? And how does it work in the publishing industry?
Our goal for this episode is to chat about the origins of the soft launch, and what they are and aren't, especially in today's publishing market. We'll also give you tips for running a successful soft launch if you think you're ready for it!
Buy Penny's new book, The Amazon Author Formula now!
FREE BONUS
If you leave a review for the podcast email info@amarketingexpert.com and we'll give you our Book Launch Checklist! Just include your reviewer name or a screenshot of your review in the email.
Check out our podcast page and learn more about the team at www.amarketingexpert.com/author-podcast
217 эпизодов
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