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China's Latest Retail Trends with Echo Gong
Архивные серии ("Канал не активен" status)
When? This feed was archived on March 12, 2023 10:08 (). Last successful fetch was on January 17, 2023 16:46 ()
Why? Канал не активен status. Нашим серверам не удалось получить доступ к каналу подкаста в течении длительного периода времени.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 297943414 series 1587859
This episode we chatted with Echo Gong, head of Greater China Advisory at Coresight Research, to discuss China's consumer retail trends. We talk about the latest in both online and offline retail trends, including how brands are now trying to bridge the gap between the two platforms to create more personalized experiences for customers.
Echo also offers her take on emerging trends in the China market, including the growth of the "self-care" sector, and which Chinese trends are now making their way into Western markets, such as livestreaming. Finally, Echo gives some practical advice about how companies should prepare for the Double 11 shopping festival and what companies need to do to educate consumers about newer sectors like sustainability and cruelty-free products.
102 эпизодов
Архивные серии ("Канал не активен" status)
When? This feed was archived on March 12, 2023 10:08 (). Last successful fetch was on January 17, 2023 16:46 ()
Why? Канал не активен status. Нашим серверам не удалось получить доступ к каналу подкаста в течении длительного периода времени.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 297943414 series 1587859
This episode we chatted with Echo Gong, head of Greater China Advisory at Coresight Research, to discuss China's consumer retail trends. We talk about the latest in both online and offline retail trends, including how brands are now trying to bridge the gap between the two platforms to create more personalized experiences for customers.
Echo also offers her take on emerging trends in the China market, including the growth of the "self-care" sector, and which Chinese trends are now making their way into Western markets, such as livestreaming. Finally, Echo gives some practical advice about how companies should prepare for the Double 11 shopping festival and what companies need to do to educate consumers about newer sectors like sustainability and cruelty-free products.
102 эпизодов
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