Why Most Corporate Training Programs Fail to Deliver ROI: Training Expert Juliana Stancampiano Reveals All. Episode #53


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Author of “Radical Outcomes” and Oxygen CEO Juliana Stancampiano breaks down why corporate training fails to deliver an ROI and how to get the desired results. She explains the essential first step in developing a high ROI training program. And she reveals how “divine discontent” can lead to the creation of more effective training focused on desired outcomes, instead of compliance.

Juliana’s book – Radical Outcomes

Oxygen’s website - https://www.oxygenexp.com/

Topics Discussed:

Introduction – 0:01

What drew Juliana to write a book on measuring the impact of training? – 2:21

Why is there such a disconnect between corporate training and desired business outcomes? – 6:45

How can training evolve from just throwing information at a trainee, to developing a deep understanding of the subject matter? – 10:05

How does a company ensure it’s receiving training that is matched to its business needs? – 14:20

How training has adapted to reflect our shortened attention spans – 18:15

How can trainers justify themselves when providing content that is becoming increasingly concise? – 20:22

At what point to large companies tend to look at completely overhauling their training? Is it at when it becomes a crisis point? – 23:00

What Juliana has observed from the process of redesigning training of several Fortune 500 companies – 25:10

What is “divine discontent”? How can it cause friction between employee teams? – 27:30

Why employee buy-in to training dramatically increases when they feel they are being listened to – 31:27

Why it’s time to take the “divisions” structure out of business – 37:30

Are so-called “unicorn” startups better at breaking down the divisional silos? – 40:45

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