Where Should Marketing Time Go?

Managing, Strategy, Business: David Maister Live videocast

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In this video clip, we're going to explore another example of how you go about investing in a relationship in order to get involved in more of the transactions in business that your client has, otherwise known as cross-selling or expanding a relationship. We will explore the tactics that work with a particular emphasizes on how you invest in the relationship.

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#Business #Careers #Higher Education #Marketing #David Maister #Video #Podcasting Education