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Контент предоставлен Shaped By. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно Shaped By или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
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Getting the most out of your agency: Wei Kee, Shaped By

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Manage episode 331816346 series 3231880
Контент предоставлен Shaped By. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно Shaped By или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

Wei Kee is Client Services Director at…Shaped By of course! She leads our client services team (aka the beating heart of the agency) who look after the full lifecycle of our client projects. But there’s far more to client services than that. Onboarding new clients, making sure existing ones feel nurtured, supported, and valued, ensuring we deliver on all our promises to them…Wei and her team have a lot on their plates.
Originally hailing from Singapore, we talk to Wei about her journey to Bristol, the nuts and bolts of what makes a great client-agency relationship, tips for both sides to keep it running smoothly, and of course Wei’s food Instagram gets a mention.
Listen as we discuss:

  • What makes a good client/agency relationship?
  • How to choose a creative agency
  • The pitfalls of treating your agency as a supplier rather than a partner
  • The processes in place to ensure that every client feels as looked after and valued as possible How marketers can be better clients

Timestamps:
(03:47) – Wei’s role at Shaped By
(05:09) – Wei’s career journey so far
(10:52) – What makes a good client/agency relationship?
(16:14) – The pitfalls of treating your agency as a supplier rather than a partner
(20:04) – How do you ensure every client feels as cared for and valued as possible?
(25:42) – How can you be a better client?
(29:40) – What’s a typical sticking point and how can you mitigate them?
(36:59) – How different time zones can impact managing client relationships
(44:16) – One project, campaign, or initiative that Wei is particularly proud of over any other
Follow Wei on LinkedIn: https://www.linkedin.com/in/wei-kee-5166a0a3/
Check out Wei’s food Instagram: https://www.instagram.com/mykeetchen/
Don’t forget to subscribe to our Changemaker podcast for new episodes.

If you enjoy the chats then there are more ways to quench your thirst for creative inspiration in the world of B2B tech.
👉 Watch episodes on YouTube
👉 Follow us on LinkedIn for regular snippets in your feed
👉 Visit our website for more in-depth thinking on topics
👉 Subscribe to Beyond our monthly collection of insight, opinion and inspiration
And finally please rate our podcast on Apple if you enjoyed it!
✌️

  continue reading

44 эпизодов

Artwork
iconПоделиться
 
Manage episode 331816346 series 3231880
Контент предоставлен Shaped By. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно Shaped By или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

Wei Kee is Client Services Director at…Shaped By of course! She leads our client services team (aka the beating heart of the agency) who look after the full lifecycle of our client projects. But there’s far more to client services than that. Onboarding new clients, making sure existing ones feel nurtured, supported, and valued, ensuring we deliver on all our promises to them…Wei and her team have a lot on their plates.
Originally hailing from Singapore, we talk to Wei about her journey to Bristol, the nuts and bolts of what makes a great client-agency relationship, tips for both sides to keep it running smoothly, and of course Wei’s food Instagram gets a mention.
Listen as we discuss:

  • What makes a good client/agency relationship?
  • How to choose a creative agency
  • The pitfalls of treating your agency as a supplier rather than a partner
  • The processes in place to ensure that every client feels as looked after and valued as possible How marketers can be better clients

Timestamps:
(03:47) – Wei’s role at Shaped By
(05:09) – Wei’s career journey so far
(10:52) – What makes a good client/agency relationship?
(16:14) – The pitfalls of treating your agency as a supplier rather than a partner
(20:04) – How do you ensure every client feels as cared for and valued as possible?
(25:42) – How can you be a better client?
(29:40) – What’s a typical sticking point and how can you mitigate them?
(36:59) – How different time zones can impact managing client relationships
(44:16) – One project, campaign, or initiative that Wei is particularly proud of over any other
Follow Wei on LinkedIn: https://www.linkedin.com/in/wei-kee-5166a0a3/
Check out Wei’s food Instagram: https://www.instagram.com/mykeetchen/
Don’t forget to subscribe to our Changemaker podcast for new episodes.

If you enjoy the chats then there are more ways to quench your thirst for creative inspiration in the world of B2B tech.
👉 Watch episodes on YouTube
👉 Follow us on LinkedIn for regular snippets in your feed
👉 Visit our website for more in-depth thinking on topics
👉 Subscribe to Beyond our monthly collection of insight, opinion and inspiration
And finally please rate our podcast on Apple if you enjoyed it!
✌️

  continue reading

44 эпизодов

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