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Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
«
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Jesse Cole: How to REALLY put your fans first
Manage episode 262751775 series 1924107
Контент предоставлен MrRichardClarke. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно MrRichardClarke или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
TOPICS
Introducing the Savannah Bananas, the lowest level of baseball in there US
Wearing a yellow tuxedo every day
"We are not in the baseball business, we are 1000% in the entertainment business"
Why he has no marketing budget
The all-you-can-eat deal to stop you getting "nickel and dimed"
Eliminating friction-points for the fan
Why they have no advertising and, as of February 2020, no partnerships
The decision to name the team the Savannah Bananas
Taking over from a historic baseball outfit where Babe Ruth played
Why having fun is your best business strategy and has improved home performance
The type of coach that copes with the showbiz
How does Jesse hires his staff
The concept of the director of first impressions
Can an introvert work for the Savannah Bananas?
The legend of Bill Veeck
What opposition owners and players make of the Bananas?
Why the Bananas perform better than the average team in comparison to other teams in the League
Creating the right working culture among staff
Why the staff are paid to read
The policy of hiring young and where older staff fit in
Who does Jesse consider as competitors to his shows?
Is the Savannah Banana's model transferable?
How stories are deliberately cultivated to reflect culture
Why you can only judge you marketing by shareablity?
Would learning marketing have actually hampered Jesse's ability as a marketer
What experiments have failed and at what point were they abandoned?
The concept of being 'the only'
Lessons from Walt Disney
Where he wants to take the Savannah Bananas in the future
94 эпизодов
Поделиться
Manage episode 262751775 series 1924107
Контент предоставлен MrRichardClarke. Весь контент подкастов, включая выпуски, графику и описания подкастов, загружается и предоставляется непосредственно MrRichardClarke или его партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
TOPICS
Introducing the Savannah Bananas, the lowest level of baseball in there US
Wearing a yellow tuxedo every day
"We are not in the baseball business, we are 1000% in the entertainment business"
Why he has no marketing budget
The all-you-can-eat deal to stop you getting "nickel and dimed"
Eliminating friction-points for the fan
Why they have no advertising and, as of February 2020, no partnerships
The decision to name the team the Savannah Bananas
Taking over from a historic baseball outfit where Babe Ruth played
Why having fun is your best business strategy and has improved home performance
The type of coach that copes with the showbiz
How does Jesse hires his staff
The concept of the director of first impressions
Can an introvert work for the Savannah Bananas?
The legend of Bill Veeck
What opposition owners and players make of the Bananas?
Why the Bananas perform better than the average team in comparison to other teams in the League
Creating the right working culture among staff
Why the staff are paid to read
The policy of hiring young and where older staff fit in
Who does Jesse consider as competitors to his shows?
Is the Savannah Banana's model transferable?
How stories are deliberately cultivated to reflect culture
Why you can only judge you marketing by shareablity?
Would learning marketing have actually hampered Jesse's ability as a marketer
What experiments have failed and at what point were they abandoned?
The concept of being 'the only'
Lessons from Walt Disney
Where he wants to take the Savannah Bananas in the future
94 эпизодов
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Похожие на Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
Montgomery & Co. is a weekly podcast where WNBA champion and part-owner of the Atlanta Dream Renee Montgomery is joined by her mother Bertela Montgomery, her sister Nicole Young and her wife Sirena Grace as they chart a unique path through the business world as four black and brown women keeping their family first at all times. Both insightful and compelling, this one-of-a-kind talk show combines interviews with some of the world’s top innovators & entrepreneurs with sports and culture conve ...
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continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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Bitcoin groundbreakers share personal stories of how Bitcoin is changing lives for the better. Host Mauricio Di Bartolomeo, co-founder and CSO of Ledn, speaks with leading Bitcoin voices, entrepreneurs, and human rights advocates to hear their unique journey and practical real-world examples of how Bitcoin has made a positive impact in their lives. Brought to you by Ledn, a leading financial services company built for Bitcoin & digital assets. Ledn offers a suite of lending, saving and tradi ...
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continue reading
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