038 Bringing Sustainability to the Bedroom

Sustainability Now - exploring technologies and paradigms to shape a world that works

Meet Colin McIntosh, Founder and irreverent CEO of Sheets & Giggles, a fast-growing brand in the $12B US bedding space. Colin's motto is, "Do good, have fun, make money — in that order. And he does!

Colin shares his entrepreneurial insights: the business criteria that lead him to the bed linen space, marketing strategies that set S&G apart, and most importantly, how he built S&G around his underlying commitment to sustainability.

With their simply sublime bed sheets and duvet covers made of sustainably grown eucalyptus, Sheets & Giggles is a perfect example of truly green entrepreneurship. From environmentally conscious products and production to business practices built around philanthropy and social justice, S&G does it all, with a sense of humor to boot.

Join us for a great conversation about building a new paradigm for business with a guy who is changing the world one sheet at a time.

Resources related to this episode can be found at https://www.sustainabilitynow.global/2020/11/08/38-bringing-sustainability-to-the-bedroom/