Ethical fashion entrepreneurs Stef and Jess Dadon on leveraging their blog into a business, and 'doing the work'

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For episode six of The Good Edit, host Rebecca Davis speaks with ethical fashion entrepreneurs Stef and Jess Dadon, founders of Twoobs footwear, and podcasts How Two Live and Twoobs.
In this gritty and grounded conversation, they explore:

  • Celebrating their Jewish identity and heritage, the discourse around Israel, and experiences of antisemitism
  • From passion to profit: The values-driven business journey of How Two Live and Twoobs
  • Why ethical and sustainable business is key to their purpose
  • Redefining success and the #girlboss narrative
  • Finding their authentic voices as women in leadership
  • The place of self-development and "doing the work" on their journeys.

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MORE FROM THE GOOD EDIT & REBECCA DAVIS

CREDITS
Founder, Host, Producer: Rebecca Davis
Editor & Sound Engineer: Saul Muscatel
The Good Edit acknowledges the Traditional Owners and Custodians of the land on which we live and create, the Boonwurrung people of the Kulin Nation. We pay our respects to their Elders past, present and emerging, and extend that respect to all Aboriginal and Torres Strait Islander cultures.

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