527 JULIE NOVACK: PartySlate’s New Book, Rising Wedding Trends, and AI

The Wedding Biz - Behind the Scenes of the Wedding Business

Andy is thrilled to have Julie Novack of PartySlate back on the show again! Julie is no stranger to the show as she has been on several times. Julie is the CEO and co-founder of PartySlate, a groundbreaking photo-rich website connecting event professionals, planners, and venues!

Join Andy and Julie in this episode as she provides some updates, since the last time that she was on the show, including the publication of their book PartySlate Weddings: A Keepsake Planner! Listen as Julie discusses the inspiration behind the book, revealing how it serves as both a practical planning guide for couples as well as a valuable tool for industry professionals. She and Andy explore how the book helps educate clients, making them more prepared and engaged throughout the planning process.

Beyond the book, Julie shares how PartySlate has revolutionized the events industry by providing a photo-rich platform that connects engaged couples with top-tier planners, venues, and vendors. With over 30,000 event professionals showcasing more than 4 million event photos, PartySlate has become an invaluable resource for those planning unforgettable celebrations!

Andy and Julie also discuss current trends in the wedding industry, from unstructured floral arrangements to a more playful, more customized approach to event design. They also touch upon the importance of content marketing and how PartySlate’s AI-driven tools help event professionals streamline their workflow.

Whether you’re an engaged couple looking for guidance or a seasoned industry pro seeking fresh insights, this conversation with Julie is, as always, full of valuable takeaways. Andy, as he always does, had a great time catching up with Julie and hope that you enjoy listening to his conversation with her. If so, then please be sure to grab a copy of her book and to share this episode of The Wedding Biz with at least three people who would also get something out of it. Andy would also appreciate it if you were to leave a top review wherever you listen and to subscribe to the podcast so that you never miss a new episode!

Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.

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Time Stamps

[0:29] - Andy announces today’s guest - returning guest Julie Novack of PartySlate!

[2:23] - Julie reflects on her belief in the power of events to connect people and create lasting memories.

[5:54] - The new book educates clients on event planning while helping industry professionals establish credibility.

[8:44] - Educating clients improves communication and ensures a better understanding of the event planning process.

[10:47] - Julie reveals that PartySlate’s goal is to simplify wedding planning, breaking down complicated steps into digestible pieces.

[13:29] - Creating celebratory moments, from entrance to reception, is very important when trying to make an event especially memorable.

[15:08] - Julie believes that creating memorable events involves engaging all the senses, not just visuals.

[17:22] - Julie points out how floral trends are shifting towards more creative designs in various event settings.

[19:36] - There is a growing trend of mismatched place settings and playful, unique designs in events.

[20:19] - Julie feels that having full control over content is important for brand-building and successful marketing in the event industry.

[22:33] - Andy reveals where Julie and PartySlate can be found online.

LINKS AND RESOURCES

Julie’s Previous Guest Spots on The Wedding Biz

Julie Novack - PartySlate Weddings: A Keepsake Planner

Find Julie:

[email protected]PartySlate – WebsiteSign up for PartySlatePartySlate ReviewPartySlate - Instagram PageJulie’s Instagram PagePartySlate - TikTok PagePartySlate - Facebook Page

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Title Sponsor: This episode is sponsored by Kushner Entertainment.