27. How to speak the language of your devs to build trust and achieve more

CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes

CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes

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Добавлено четыре года назад

Контент предоставлен Ty Hayes and Ty Hayes from Growth Generators. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Ty Hayes and Ty Hayes from Growth Generators или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.

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Unlocking Your Hidden Genius: How to Harness Your Innate Talents with Betsy Wills & Alex Ellison | Ep. 289 32:08

5 weeks назад32:08

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Did you know there’s an actual science to uncovering your hidden genius? It’s not about filling out a “dream job” worksheet—it’s about understanding how your brain is wired, identifying your natural aptitudes, and using them to thrive. This isn’t just a self-discovery exercise. It’s a game-changer for your career, your relationships, and how you show up in the world. Betsy Wills and Alex Ellison are redefining how we approach career discovery, proving that finding the right path isn’t just about landing a job—it’s about creating a life that aligns with who you actually are. ✅ Betsy Wills – Cofounder of YouScience, a groundbreaking psychometric assessment platform reshaping how we understand our talents. She’s also the Director of Marketing & Branding at Diversified Trust and a frequent lecturer at Vanderbilt University and NYU’s Stern School of Business. ✅ Alex Ellison – Founder of Throughline Guidance, a global college and career counseling practice. She’s a sought-after writer, speaker, and expert in college readiness and career development. ✅ Together, they co-authored Your Hidden Genius: The Science-Backed Strategy to Uncovering and Harnessing Your Innate Talents. Discovering your hidden genius isn’t just about career success—it’s about tapping into what makes you, you . Connect with Betsy & Alex: Website (Free Downloads): www.yourhiddengenius.com Book: https://www.harpercollins.com/products/your-hidden-genius-elizabeth-m-willsalexandra-ellison Related Podcast Episodes: How To Be You, But Better with Olga Khazan | 288 Finding Purpose Through Human Design with Emma Dunwoody | 228 195 / Finding (And Using) Your Voice with Amy Green Smith Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

4 года назад 1:00:40

MP3•Главная эпизода

In this week’s episode, Hamish Tedeschi, CEO and Founder of Mechanical Rock - a cloud native product development company, joins us.

The purpose of this episode is to help you understand more about your developers and development teams. We dive into a variety of related topics, including:

The changing role of developers:
- Web vs software developers;
- Front-end vs back-end vs full-stack developers;
- Critical roles of a development team; and
- An overview of languages used by different developers.
How CMOs can get the best from their development teams:
- Cross-functional team design;
- DevOps vs Agile;
- Various concepts such as cloud computing, Serverless and infrastructure by code; and
- Other tips to get the best from your development teams.
Leveraging technology better:
- How CMOs should be thinking about technology and where to start;
- How to build stronger relationships with IT, vendors and consulting companies; and
- How companies and developers with outdated languages can manage a two tier economy.

This one does get a little technical, but we have notes available via our website. Look out for this episode and download the notes. Enjoy the episode.

References

Amazon Web Services - Serverless Computing.
Eric Ries - The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses.
Gene Kim - The Phoenix Project (A Novel About IT, DevOps, and Helping Your Business Win).
Gene Kim - The Unicorn Project.
Norman Tuckman - Stages of Team Development (via MIT).

Contact Hamish Tedeschi

Find Hamish on LinkedIn and mention you heard him on the podcast. Find out more about Mechanical Rock.

Contact Growth Generators

Find out how Ty and Growth Generators can help you design and build a modern marketing team that drives growth using our 3-stage framework for marketing team transformation. Follow or connect with Ty on LinkedIn.

If you enjoy this episode please remember to subscribe so you get each new episode as it drops each week to get more tips and insights to build a high-performance marketing team, tell someone about the podcast who you think may benefit, or leave us a review!

This episode was hosted by Ty Hayes, produced by Dylan Todd and edited by Lewis Hallam.

75 эпизодов

#Business #Agilemarketing #Corporateculture #Employeeexperience #Highperformingteams #Leadership #Marketingtransformation #Teamtransformation #Workdesign #Tech #Ty Hayes #Ty Hayes from Growth Generators #Marketing

CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes