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Episode 28: April Rassa - Making Product Marketing More Strategic
Manage episode 342295723 series 2792678
Контент предоставлен Product Marketing Hive. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Product Marketing Hive или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode, April Rassa, the head of product marketing at Cohere, joins Louise Liu to discuss strategic product marketing. April shares her thoughts on what it means to be strategic for product marketing, and how product marketers can make this role more strategic.
For more information, please check out April's article: Don't Be the Misunderstood Product Marketer by April Rassa.
All rights reserved. © Product Marketing Hive.
55 эпизодов
Поделиться
Manage episode 342295723 series 2792678
Контент предоставлен Product Marketing Hive. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Product Marketing Hive или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
In this episode, April Rassa, the head of product marketing at Cohere, joins Louise Liu to discuss strategic product marketing. April shares her thoughts on what it means to be strategic for product marketing, and how product marketers can make this role more strategic.
For more information, please check out April's article: Don't Be the Misunderstood Product Marketer by April Rassa.
All rights reserved. © Product Marketing Hive.
55 эпизодов
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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