Traction Tactics: Leveraging the L10 Meeting for eCommerce Growth With Yoni Kozminski

What The Teck?

Yoni Kozminski is the Co-founder and CEO of Escala, a digital transformation consultancy for e-commerce brands. He is also the Founding Partner of South Col, an e-commerce accelerator company, and the Co-founder and CEO of MultiplyMii, an offshore staffing agency helping global businesses reduce operating costs, increase profitability, and find leading talent. Previously, Yoni was an Amazon private label seller and spent 10 years in digital marketing and creative advertising in various countries. He is also the host of the podcast Successful Scales.

In this episode…

In Amazon’s costly and competitive landscape, sellers struggle to accelerate their businesses. Generating adequate revenue and profit requires cultivating a team of knowledgeable professionals to coordinate product launches and develop innovative new ideas. How can you build and manage a team to promote future prosperity?

Seasoned e-commerce business owner and Amazon expert Yoni Kozminski affirms that Amazon sellers should establish multiple growth avenues. Early-stage business owners often spend too much time on one task, like managing customer support, while neglecting other profitable ventures. Yoni recommends identifying your company’s most necessary endeavors, allocating hours, and delegating tasks to develop a functional business model. One valuable method for optimizing this model is to conduct level 10 (L10) meetings to evaluate departmental business metrics and encourage team collaboration by identifying, discussing, and resolving pertinent issues.

Join Rolando Rosas and Dave Kelly in this episode of What The Teck? as they welcome Yoni Kozminski, Co-founder and CEO of Escala, who shares Amazon growth tips. Yoni also discusses hero product syndrome, the future of profitability for Amazon sellers, and how to integrate processes for new product launches.