The Upside Down Pyramid: How This CEO Runs a $10B Real Estate Empire | Mike Pappas

Byron Lazine Audio Experience

Mike Pappas, CEO of Keyes Company, joins Byron Lazine to discuss the future of the American brokerage as well as of national vs local associations, the tie-in agreement, AI assistance, transaction agents, and the real estate industry as a whole. Pappas explains what he means by the "upside down pyramid" while describing his approach to brokerage leadership. Become a member of BAMx: https://bamx.uscreen.io/pages/subscribe Use discount code BYRON for 10% off your annual subscription! Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Connect with Byron Lazine: https://www.instagram.com/byronlazine/ Connect with Mike Pappas: https://www.linkedin.com/in/mike-pappas-166922a Timestamps: 00:00–00:56 Intro 02:03 “I don’t think you can be in this business if you don’t understand…” 02:52 The upside down pyramid 06:45 “Do you expect more acquisitions of powerful independent brokerages?” 10:31 Still training personally (10-week tour) 12:12 “When you look back over 40+ years…what’s something you’re really proud of?” 14:48 “What do you think the future brokerage looks like…?” 17:02 “Agents are lonely…in a lot of ways.” / The future of local and national associations 18:30 “What’s your take on the local association and the MLS being tied together?” 20:16 Florida agents rep the transaction / Will transaction agents persist moving forward? 22:54 Zillow CEO Rich Barton said, “This is not a radical change.” Do you agree? 26:18 “Have you ever seen a market like COVID?” 28:58 “What are you betting on the next 10 years?” ——— BAM PARTNERS 𝐌𝐨𝐬𝐚𝐢𝐤 is everything you need once a lead becomes a client: Collaborative Search. Listing Management. Transaction Management. Forms. Client Retention. Advanced Analytics. Unlock your digital sidekick today. Use code “bam200” for $200 off the one-time implementation fee → https://www.mosaik.io/ 𝐑𝐞𝐦𝐢𝐧𝐝𝐞𝐫𝐌𝐞𝐝𝐢𝐚: Tired of spending your hard earned money on marketing you know never makes it past the trash can or spam filter? Imagine getting texts and calls thanking you for your marketing. That’s what we do for you → https://remindermedia.com/bamsample/ 𝐕𝐮𝐥𝐜𝐚𝐧𝟕: The most accurate, powerful, and effective real estate seller lead generation resource to build your business. GET STARTED TODAY → https://www.vulcan7.com/bam/ 𝐕𝐢𝐫𝐭𝐮𝐝𝐞𝐬𝐤: Hire a Virtual Assistant Today! Use code BAM200 for $250 OFF the signup fee → https://myvirtudesk.com/contact?promocode=BAM200 𝐏𝐫𝐨𝐩𝐒𝐭𝐫𝐞𝐚𝐦: The most trusted provider of comprehensive real estate data nationwide. Try it FREE → https://signup.propstream.com/name 𝐒𝐢𝐬𝐮: Increases real estate team & brokerage annual volume by 107% and agent annual volume by 28% → https://sisu.grsm.io/bam-pod-partners 𝐒𝐢𝐞𝐫𝐫𝐚 𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐯𝐞: Solutions That Maximize ROI. SEO powered IDX websites and a predictive CRM driven by marketing automations that help you capture, convert and close. Faster. Let's Chat → https://get.sierrainteractive.com/bam ——— #brokerage #mls #AI