Episode 100: The Podcast Guru with Lynsay Gould

The Business Awards Show

The Podcast Guru with Lynsay Gould is a very special Business Awards Show podcast - because it's our 100th edition!

Lynsay set up The Podcast Boutique to help people just like me to start their own podcast. And she got me to do just that in 2021 when I stopped procrastinating and launched the Business Awards Show.

We talked about starting my podcast, but also the challenges of and reasons for starting your own podcast. Lynsay has helped create hundreds of podcast over recent years and has great advice for anyone contemplating their own show.

She explains how to monetise your podcast, and how it can prove to be far more effective to build your audience than social media.

We were so excited that Lynsay joined our panel of sponsors for the Best Businesswomen Awards for 2024. We talk about podcasting awards and her openness to applying for awards in the future.

This is the perfect episode for anyone considering their own podcast, who wants to understand what a podcast can do for their business, or how to overcome the initial hurdles that may deter people from starting.

{3:28} Setting up the Business Awards Show.

{4:23} The first episode.

{6:23} Lynsay's journey into podcasting.

{10:41} How to start a podcast.

{14:07} Choosing the right guests for your podcast.

{16:02} Monetising your podcast.

{19:35} The effectiveness of a podcast v social media.

{21:04} Persevering with your podcast.

{21:40} Planning a new podcast.

{22:35} Creating a website to support a podcast.

{22:56} Choosing the right name.

{24:25} Interviewing competitors.

{25:28} Building relationships through a podcast.

{26:17} Lynsay and business awards.

{29:05} Podcasting awards.

{30:52} Celebrating milestones.

{32:58} Balancing family and business.

{35:14} The next twelve months.

Connect with Debbie at: https://thebusinessawardsshow.co.uk

Connect with Lynsay: https://www.thepodcastboutique.com/

Instagram: https://www.instagram.com/thepodcastboutique/

Facebook: https://www.facebook.com/groups/1812987755694279

LinkedIN: https://www.linkedin.com/in/lynsay-gould-72610415/