

Paulo Ribeiro, Founder of Two Things, delves into navigating challenges in the active lifestyle brand industry. Initiating a successful go-to-market strategy requires a disciplined approach, one that steers clear of the common tendency to rush into tactics without laying a robust strategic foundation. Often, marketers are eager to pursue efficiency and speed, skipping over this essential step. Today, Paulo discusses reimagining the go-to-market strategy for lifestyle brands. Show Notes
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409 эпизодов
Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency
Paulo Ribeiro, Founder of Two Things, delves into navigating challenges in the active lifestyle brand industry. Initiating a successful go-to-market strategy requires a disciplined approach, one that steers clear of the common tendency to rush into tactics without laying a robust strategic foundation. Often, marketers are eager to pursue efficiency and speed, skipping over this essential step. Today, Paulo discusses reimagining the go-to-market strategy for lifestyle brands. Show Notes
Connect With:
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
409 эпизодов
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