Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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The CX Conundrum of Changing Minds
Manage episode 437899547 series 1993887
Контент предоставлен Walker Information. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Walker Information или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
It’s not easy changing people’s minds. But we’re approaching a season in which customer experience professionals are working hard to convince executives and peers on the value of adopting a customer-centric mindset. WE as CX pros know the value of our efforts, but sometimes we have to convince others of its advantages. And sometimes data isn’t enough. We have to balance the data with storytelling to build confidence in others about the value of customer experience. Troy Powell hosts with guests Pat Gibbons, SVP at Walker, and Megan Burns, a customer experience expert, author, and keynote speaker.
Find a transcript for this episode on the show notes page: https://cxleaderpodcast.com/the-cx-conundrum-of-changing-minds/
Learn more about Megan at https://megan-burns.com/
Download Walker's Storytelling Workbook at https://walkerinfo.com/cxleader/cx-storytelling-workbook/
Listen to more podcasts at https://cxleaderpodcast.com/
Learn more about Walker at https://walkerinfo.com/
339 эпизодов
The CX Conundrum of Changing Minds
The CX Leader Podcast | A resource for customer experience leaders
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Manage episode 437899547 series 1993887
Контент предоставлен Walker Information. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Walker Information или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
It’s not easy changing people’s minds. But we’re approaching a season in which customer experience professionals are working hard to convince executives and peers on the value of adopting a customer-centric mindset. WE as CX pros know the value of our efforts, but sometimes we have to convince others of its advantages. And sometimes data isn’t enough. We have to balance the data with storytelling to build confidence in others about the value of customer experience. Troy Powell hosts with guests Pat Gibbons, SVP at Walker, and Megan Burns, a customer experience expert, author, and keynote speaker.
Find a transcript for this episode on the show notes page: https://cxleaderpodcast.com/the-cx-conundrum-of-changing-minds/
Learn more about Megan at https://megan-burns.com/
Download Walker's Storytelling Workbook at https://walkerinfo.com/cxleader/cx-storytelling-workbook/
Listen to more podcasts at https://cxleaderpodcast.com/
Learn more about Walker at https://walkerinfo.com/
339 эпизодов
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Player FM - приложение для подкастов
Работайте офлайн с приложением Player FM !
Работайте офлайн с приложением Player FM !
