The Revenue Room™ with Mike Carlucci, COO, Clarion Events North America

The Revenue Room™, by H2K Labs

#MBA #Business #Heather Holst-Knudsen, CEO, H2K Labs #CEOs #H2K Labs #Heather Holst-Knudsen #Revenue #Data #Data Monetization #Profit #Media #Events #Marketplace #Advertising #GTM

1:03:38

Too many entrepreneurs get stuck on the business treadmill, hustling nonstop, unable to scale, and unknowingly stalling their growth. That’s where Dave Ramsey began. After crashing into $3 million in debt, he rebuilt from scratch, turning a small radio program into a national show with millions of listeners. With over three decades of experience in entrepreneurship, business growth, and content creation, he knows what it takes to build a lasting business. In this episode, Dave reveals the six drivers of long-term success, the five key stages of startup growth, and how he balances life as an entrepreneur and a content creator. In this episode, Hala and Dave will discuss: (00:00) Introduction (00:23) The Core Principles of Financial Freedom (05:42) Adapting to Change as a Content Creator (09:22) Balancing Content Creation and Entrepreneurship (12:34) How to Create a Clear Path in Business (15:19) The Truth About Starting a Business Today (18:22) The Six Drivers of Business Success (26:20) Shifting From Tactical to Strategic Thinking (29:44) The Five Stages of Business Growth (41:10) Leading with Care, Clarity, and Accountability (47:10) Identifying the Right Leadership Skills (48:35) Starting a Media Business as an Entrepreneur Dave Ramsey is a personal finance expert, radio personality, bestselling author, and the founder and CEO of Ramsey Solutions. Over the past three decades, he has built a legacy of helping millions achieve financial freedom. As the host of The Ramsey Show , Dave reaches more than 18 million listeners each week. He is the author of eight national bestselling books. His latest, Build a Business You Love , helps entrepreneurs navigate growth and overcome challenges at every stage. Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify OpenPhone: Streamline and scale your customer communications with OpenPhone. Get 20% off your first 6 months at openphone.com/profiting Airbnb - Find yourself a co-host at airbnb.com/host Indeed - Get a $75 sponsored job credit at indeed.com/profiting RobinHood - Receive your 3% boost on annual IRA contributions, sign up at robinhood.com/gold Factor - Get 50% off your first box plus free shipping at factormeals.com/factorpodcast Rakuten - Save while shopping at rakuten.com Microsoft Teams - Stop paying for tools. Get everything you need, for free at aka.ms/profiting LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/profiting Resources Mentioned: Dave’s Book, Build a Business You Love: bit.ly/BuildaBusinessYouLove Dave’s Website: ramseysolutions.com Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Side Hustle, Passive Income, Online Business, Solopreneur, Networking.…

год назад 53:35

MP3•Главная эпизода

In this episode of The Revenue Room Podcast, host Heather Holst-Knudsen, CEO of H2K Labs, sits down with Mike Carlucci, Chief Operating Officer at Clarion Events North America. With over two decades of experience in the events industry, Mike discusses the power of leveraging data, alignment between sales and operations, and creating exceptional customer experiences. Together, they delve into the strategies and innovations that have helped Mike transform operations and revenue strategies at Clarion Events.

Key Highlights:

RevDub 2025 Announcement:
Heather kicks off with exciting news about RevDub 2025, an exclusive event for CEOs and their C-suite teams focusing on multi-sided businesses and strategies to drive revenue and enterprise value.
Guest Introduction:
Mike Carlucci's illustrious career spans over two decades in the events industry, from Reed Exhibitions to transforming Clarion Events’ North American operations. Mike’s leadership philosophy emphasizes customer-centric experiences and inclusive, high-performing teams.
Data-Driven Revenue Strategies:
Mike explains how leveraging data has revolutionized event operations, pricing strategies, and customer relationships. He shares insights into:
- Forensic data analysis for better decision-making.
- Aligning sales and operations for a seamless customer journey.
- Focusing on fewer, high-impact initiatives for sustainable growth.
Generational Shifts in the Industry:
The duo explores how the pandemic and changing demographics have accelerated innovation in the events sector. Mike highlights the importance of adapting to new customer expectations, especially from younger generations like Gen Z.
Customer-Centric Innovations:
- The Clarion Premium Program: A concierge-style service for key accounts, enhancing customer satisfaction and driving higher engagement and spend.
- Connections Programs: Leveraging tech and data to facilitate meaningful connections between attendees and exhibitors.
Revenue Room Connect Collaboration:
Mike shares his enthusiasm for H2K Labs’ initiatives, including Revenue Room Connect and Revved Up, as platforms driving revenue-critical conversations and actionable insights for the industry.
Rapid Fire Fun:
Heather wraps up with some light-hearted questions about Mike’s preferences (coffee over tea, savory over sweet) and his current favorite book, The 7 Habits of Highly Effective People by Stephen Covey.

ATTEND REVVEDUP 2025
RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025.
ABOUT H2K LABS

H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com

To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request

27 эпизодов

The Revenue Room™, by H2K Labs

The Revenue Room™ with Mike Carlucci, COO, Clarion Events North America

The Revenue Room™, by H2K Labs

published год назад

MP3•Главная эпизода

Key Highlights:

RevDub 2025 Announcement:
Heather kicks off with exciting news about RevDub 2025, an exclusive event for CEOs and their C-suite teams focusing on multi-sided businesses and strategies to drive revenue and enterprise value.
Guest Introduction:
Mike Carlucci's illustrious career spans over two decades in the events industry, from Reed Exhibitions to transforming Clarion Events’ North American operations. Mike’s leadership philosophy emphasizes customer-centric experiences and inclusive, high-performing teams.
Data-Driven Revenue Strategies:
Mike explains how leveraging data has revolutionized event operations, pricing strategies, and customer relationships. He shares insights into:
- Forensic data analysis for better decision-making.
- Aligning sales and operations for a seamless customer journey.
- Focusing on fewer, high-impact initiatives for sustainable growth.
Generational Shifts in the Industry:
The duo explores how the pandemic and changing demographics have accelerated innovation in the events sector. Mike highlights the importance of adapting to new customer expectations, especially from younger generations like Gen Z.
Customer-Centric Innovations:
- The Clarion Premium Program: A concierge-style service for key accounts, enhancing customer satisfaction and driving higher engagement and spend.
- Connections Programs: Leveraging tech and data to facilitate meaningful connections between attendees and exhibitors.
Revenue Room Connect Collaboration:
Mike shares his enthusiasm for H2K Labs’ initiatives, including Revenue Room Connect and Revved Up, as platforms driving revenue-critical conversations and actionable insights for the industry.
Rapid Fire Fun:
Heather wraps up with some light-hearted questions about Mike’s preferences (coffee over tea, savory over sweet) and his current favorite book, The 7 Habits of Highly Effective People by Stephen Covey.

To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request

27 эпизодов

#MBA #Business #Heather Holst-Knudsen, CEO, H2K Labs #CEOs #H2K Labs #Heather Holst-Knudsen #Revenue #Data #Data Monetization #Profit #Media #Events #Marketplace #Advertising #GTM

All episodes

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Orson Francescone, Managing Director, FT Live 55:26

5 weeks назад55:26

55:26

In this episode of The Revenue Room , host Heather Holst-Knudsen sits down with Orson Francescone, Managing Director of FT Live—the global events division of the Financial Times. Under Orson’s leadership, FT Live has delivered record-breaking growth, producing over 240 events in 2024 alone. Join us as we explore Orson’s 20-year journey in the B2B events industry, from his early days as a conference producer to running massive global trade shows, and now leading one of the most innovative event organizations in the world. We dig into: How FT Live blends editorial credibility with commercial performance Balancing scale with quality in a rapidly growing event portfolio The rise of hybrid events and how they’re driving first-party data and subscriber growth AI’s impact on the event industry—and why the barriers to entry are falling fast The future of event production, personalization, and content repurposing Why the venue matters (and the story behind a luxury event in Venice) Whether you’re in media, marketing, or events, this episode is packed with insights on strategy, innovation, and staying competitive in the modern data-driven economy. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Tina Hannagan, EVP/GM, Fusable 54:33

10 weeks назад54:33

54:33

In this episode, Tina Hannagan, EVP & GM of Asset Intelligence at Fusable, shares how she led the transformation of Fusable from a traditional media business into a data powerhouse. Tina discusses the journey from siloed brands to a unified data strategy, the importance of strategic partnerships, and how data integration enhances customer value. She also dives into the role of AI, sales transformation, and leadership development in building a modern revenue organization. 🔹 Key Topics: Breaking down data silos to deliver integrated solutions Leveraging AI to accelerate data insights and transactions Strategic partnerships for expanding market reach Transforming sales teams to drive revenue growth Leadership lessons in change management 🎧 Tune in to discover how Fusable is redefining customer value through data-driven innovation. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Narisa Wild, CDO, Clarion Events North America 1:03:17

13 weeks назад1:03:17

1:03:17

Narisa Wild, Chief Digital Officer at Clarion Events North America, joins The Revenue Room to share her expertise in leading digital transformation and championing AI-driven initiatives in the events and media industries. From building customer-centric experiences to leveraging cutting-edge technologies, Narisa provides actionable insights on how businesses can future-proof themselves while creating value for customers and employees alike. This episode is a must-listen for leaders navigating the evolving landscape of data, digital, and customer engagement. What You’ll Learn in This Episode: Rethinking Digital Transformation: Why digital transformation should be viewed as "customer transformation" and how focusing on customer needs drives real results. AI-Powered Innovation: Real-world examples of how Clarion Events uses AI to enhance attendee experiences, create personalized outreach, and generate deeper insights from events. Preparing for the Next Generation: Strategies for engaging Gen Z and Gen A to ensure long-term success in a rapidly evolving marketplace. Value-Based Leadership: How humility, accountability, and active listening can transform organizational culture and boost employee retention. Disrupting the Status Quo: Lessons from launching City Eats to compete with OpenTable and how they apply to event and media innovation today. Key Quote from Narisa Wild: "Customer transformation is at the heart of digital transformation. It’s about serving evolving customer needs and creating experiences that are truly impactful—internally and externally." ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Constance Sayers, President & CRO, GovExec 1:01:34

14 weeks назад1:01:34

1:01:34

Constance Sayers, President and Chief Revenue Officer of GovExec, joins The Revenue Room to share her journey of transforming a traditional media company into a data-driven intelligence platform. From managing 16 acquisitions in one year to pioneering innovative AI-driven solutions, Constance offers invaluable insights on redefining revenue streams and scaling businesses in the information and media industry. This episode is a must-listen for leaders navigating the challenges of transitioning to data-centric business models. What You’ll Learn in This Episode: Building a Data-Driven Business: How Constance led GovExec’s transformation into a platform delivering actionable insights for government leaders and contractors. Scaling Through Acquisitions: Lessons learned from integrating 16 acquisitions in one year and ensuring seamless alignment of data and tech stacks. AI as a Growth Driver: The role of GovTribe and AI-powered tools in creating new products, enhancing customer engagement, and accelerating revenue. Customer-Centric Innovation: Why listening to customer challenges is key to creating solutions that drive long-term value. Practical Advice for Revenue Leaders: Strategies for balancing traditional revenue streams with innovative, data-driven growth opportunities. Key Quote from Constance Sayers: “We started solving problems for our customers using the data we already had—and the results were transformational. It's about using insights to create value and stay indispensable in their daily workflows.” Don’t miss Constance Sayers’ session, “Accelerating New Revenue Streams: How GovExec Turned Data into Dollars” on Wednesday, February 26th, 2025 at RevvedUP in Sarasota, FL. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Will Lee, CEO, Adweek 55:50

18 weeks назад55:50

55:50

Welcome to another episode of The Revenue Room™ Podcast ! This week, Heather Holst-Knudsen sits down with Will Lee, CEO of Adweek, to discuss his journey from traditional media to leading one of the most influential brands in marketing and advertising. Will shares his vision for transforming Adweek from a trade publication into a cutting-edge business intelligence platform, and the role AI, data, and innovative thinking play in that journey. Key Takeaways : Will Lee's impressive career trajectory, from NPR to Adweek, and how his experiences shaped his leadership approach. The major industry news of the week, including the OmniCom-IPG acquisition, and its implications for the advertising ecosystem. Adweek’s transformation under Will’s leadership which focuses on four core pillars: editorial excellence, curated events, community, and actionable intelligence. How AI and data are helping Adweek better serve its readers and advertisers. Will’s vision of making Adweek indispensable to C-suite leaders beyond marketing and advertising. Memorable Quotes : "Adweek is like a 45-year-old startup—still the disruptor, still the insurgent." "I want Adweek to be the first seven minutes of your morning—every day." "Our mission is to provide investment-grade journalism, inspiration through community, and intelligence that drives better decision-making." ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Matt Yorke, CEO, The Channel Company 48:57

19 weeks назад48:57

48:57

In this episode of The Revenue Room , host Heather Holst-Knudsen, CEO of H2K Labs, chats with Matt Yorke, CEO of The Channel Company, about building scalable, predictable revenue streams in the B2B tech ecosystem. Matt shares insights from his 25+ years of leadership at the intersection of media, technology, and data, revealing strategies for leveraging AI, data, and streamlined processes to fuel enterprise value. From hiring the right team for private equity-backed businesses to launching into international markets with a competitive advantage, Matt provides actionable advice for navigating today’s fast-changing B2B environment. He also shares his thoughts on the transformative power of AI, from content creation to market expansion. Key Topics Discussed: Matt’s journey as CEO of The Channel Company and milestones achieved in his first year. The importance of cross-functional expertise (CDO, CMO, CRO, CEO) in driving organizational success. How private equity ownership shapes operational strategies and growth expectations. Strategies for entering international markets and leveraging powerhouse brands like CRN. Building predictable and sustainable growth through data-driven decision-making and process standardization. The evolving impact of AI on B2B businesses, including content creation, efficiency, and market dynamics. Developing a high-performance team aligned with organizational ambitions. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Anna Anisin, Founder & CEO, DataScience.Salon 51:44

20 weeks назад51:44

51:44

Join us for an engaging conversation with Anna Anisin , a trailblazer in leveraging artificial intelligence for business innovation. Anna shares her expertise on transforming industries, redefining revenue streams, and enhancing enterprise value using AI. With a focus on actionable insights, this episode is a must-listen for CEOs and leaders ready to embrace AI as a strategic tool rather than a simple automation solution. What You’ll Learn in This Episode: AI’s Strategic Role in Business: Anna’s perspective on using AI for driving profitability and value, while empowering human talent rather than replacing it. Industry Transformations: Real-world examples of industries evolving through AI-driven innovation. Practical Insights for CEOs: Steps CEOs can take today to embrace AI effectively and sprint toward increased enterprise value. The Future of AI in Multisided Businesses: Predictions on where AI will lead companies in complex, interconnected ecosystems. Key Quote from Anna Anisin: "AI isn’t about replacing humans—it’s about amplifying their capabilities and unlocking new opportunities for value creation in ways we never imagined." ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Mike Carlucci, COO, Clarion Events North America 53:35

20 weeks назад53:35

53:35

In this episode of The Revenue Room Podcast , host Heather Holst-Knudsen, CEO of H2K Labs, sits down with Mike Carlucci, Chief Operating Officer at Clarion Events North America. With over two decades of experience in the events industry, Mike discusses the power of leveraging data, alignment between sales and operations, and creating exceptional customer experiences. Together, they delve into the strategies and innovations that have helped Mike transform operations and revenue strategies at Clarion Events. Key Highlights: RevDub 2025 Announcement: Heather kicks off with exciting news about RevDub 2025, an exclusive event for CEOs and their C-suite teams focusing on multi-sided businesses and strategies to drive revenue and enterprise value. Guest Introduction: Mike Carlucci's illustrious career spans over two decades in the events industry, from Reed Exhibitions to transforming Clarion Events’ North American operations. Mike’s leadership philosophy emphasizes customer-centric experiences and inclusive, high-performing teams. Data-Driven Revenue Strategies: Mike explains how leveraging data has revolutionized event operations, pricing strategies, and customer relationships. He shares insights into: Forensic data analysis for better decision-making. Aligning sales and operations for a seamless customer journey. Focusing on fewer, high-impact initiatives for sustainable growth. Generational Shifts in the Industry: The duo explores how the pandemic and changing demographics have accelerated innovation in the events sector. Mike highlights the importance of adapting to new customer expectations, especially from younger generations like Gen Z. Customer-Centric Innovations: The Clarion Premium Program: A concierge-style service for key accounts, enhancing customer satisfaction and driving higher engagement and spend. Connections Programs: Leveraging tech and data to facilitate meaningful connections between attendees and exhibitors. Revenue Room Connect Collaboration: Mike shares his enthusiasm for H2K Labs’ initiatives, including Revenue Room Connect and Revved Up, as platforms driving revenue-critical conversations and actionable insights for the industry. Rapid Fire Fun: Heather wraps up with some light-hearted questions about Mike’s preferences (coffee over tea, savory over sweet) and his current favorite book, The 7 Habits of Highly Effective People by Stephen Covey. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Peter Cohan, Forbes Senior Contributor & Angel Investor 57:49

20 weeks назад57:49

57:49

In this episode of The Revenue Room™ Podcast, host Heather Holst-Knudsen sits down with Peter Cohan, associate professor at Babson College, strategic consultant, and author of Brain Rush. Together, they explore the transformative role of AI in driving revenue growth, creating competitive advantages, and reshaping leadership strategies. Key Topics Covered: AI’s Value Pyramid: Peter introduces the concept of the AI value pyramid, outlining how businesses can utilize AI to overcome creator's block, improve functional productivity, and create entirely new growth curves. Challenges in AI Implementation: Discussion of the hurdles companies face, such as balancing innovation with risk, avoiding reputational damage, and overcoming fears from both CEOs and boards of directors. Real-World Examples: Insights into how companies like ServiceNow and Salesforce are leveraging generative AI to enhance efficiency, improve customer service, and drive rapid growth. Leadership and Cognitive Hunger: Peter shares his research on what differentiates successful CEOs, highlighting the importance of "cognitive hunger" for staying adaptive and innovative in fast-changing business landscapes. Proprietary Data and Competitive Advantage: Why leveraging proprietary data is crucial for creating defensible business strategies and maximizing AI's potential. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

1
The Revenue Room™ with Paul Miller, CEO, Questex 1:01:18

21 weeks назад1:01:18

1:01:18

In this episode, host Heather Holst-Knudsen, CEO of H2K Labs, dives deep into the intersection of leadership, innovation, and data-driven strategy with Paul Miller, CEO of Questex. Paul shares his journey of transforming Questex into a cutting-edge, data-centric organization, discusses key lessons in navigating remote leadership, and offers insights into building growth strategies in today’s fast-paced business environment. Whether you’re leading a team or looking to stay ahead in your industry, this episode delivers actionable takeaways and inspiration. Key Announcement: Don’t miss RevvedUP 2025, happening February 25–27, 2025, in Sarasota, Florida! This exclusive, invitation-only event is designed for CEOs and their revenue-critical C-suite teams to explore strategies for leveraging data, AI, and digital innovations to drive growth. Learn more at h2klabs.com/revvedup. Highlights: Questex Evolution: Paul reflects on his six years as CEO of Questex, emphasizing a data-driven transformation to enhance products and customer engagement. The impact of the pandemic and navigating the shift to remote teams. Data-Driven Innovation: Leveraging centralized data to guide editorial, product development, and business strategy. Paul shares examples of how Questex uses customer insights to steer content and events, such as tailoring healthcare event tracks to trending topics like drug affordability. Private Equity and Growth: Paul's insights into evolving private equity metrics, focusing more on top-line growth driven by data. The role of clean, accurate databases in acquisition decisions and overall strategy. New Revenue Streams: Launch of innovative events, such as a successful hotel-focused trade show co-created with the American Hotel Lodging Association. The integration of digital and live event strategies, such as leveraging social media for the beauty industry. Challenges in the Go-to-Market Strategy: Post-pandemic sales challenges, such as engaging customers remotely and navigating longer sales cycles. Paul emphasizes back-to-basics sales training and understanding customer needs. RevvedUp 2025 and Industry Collaboration: Heather and Paul discuss the importance of cross-industry learning to tackle modern go-to-market challenges. The value of networking and shared insights at industry events like RevvedUP. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

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The Revenue Room™ with Doug Llewellyn, CEO, Data Society Group 51:40

22 weeks назад51:40

51:40

In this episode of The Revenue Room podcast, host Heather Holst-Knudsen, CEO of H2K Labs, dives deep into the intersection of data, AI, and culture with guest Doug Llewellyn, CEO of Data Society Group. They explore how companies can leverage data and AI to drive transformation, empower workforces, and create enterprise value. Doug shares insights on building data-literate organizations, the evolving role of Chief Data Officers, and strategies for navigating the fast-paced AI era. What You’ll Learn in This Episode: The critical role of data literacy and storytelling in organizational success. How to overcome challenges in data culture adoption and workforce upskilling. The importance of integrating people and technology in AI strategies. Why the tenure of Chief Data Officers is short and how companies can set them up for success. Practical advice for leaders to "slow down to speed up" in the age of rapid change. Key Takeaways: "There’s no AI without data, and there’s no success without people." The importance of a common data language to align teams across an organization. Why data literacy is essential at all levels, from executives to front-line employees. How companies can measure ROI on data literacy investments through real-world capstone projects. Insights into the shifting skillsets needed in an AI-driven business environment. Follow The Revenue Room Podcast: Subscribe for more insights on accelerating revenue and driving profitability. Visit h2klabs.com/revroom for more episodes. Connect with Us: Host: Heather Holst-Knudsen on LinkedIn Guest: Doug Llewellyn on LinkedIn Enjoyed the episode? Don’t forget to leave a review and share it with your network! ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

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The Revenue Room™ with Chris Dyer, Remote Work and Culture Expert 55:40

23 weeks назад55:40

55:40

In this insightful episode, Heather Holst-Knudsen sits down with Chris Dyer, a leading authority on company culture and remote work. Chris shares his journey from CEO of a rapidly growing company to a global leadership speaker and bestselling author. He discusses his seven-pillar framework for building strong, effective company cultures and how organizations can optimize their work environments, whether in-office, remote, or hybrid. Key Topics Discussed: RevvedUP Event Overview: Heather announces H2K Labs’ new initiative, RevvedUP , an exclusive gathering for CEOs and C-suite teams to strategize on fueling enterprise value. Event details: February 25-27 in Sarasota, Florida. Chris Dyer’s Background and Leadership Approach: Chris’s journey from CEO to global thought leader in company culture. The importance of empowering employees and letting them take the lead. His approach to engagement and helping teams perform at their best without micromanagement. The Seven Pillars of Success: Chris introduces his framework for leadership and organizational success. Remote Work Challenges and Solutions: How Chris’s companies transitioned to remote work in 2008 and lessons learned. Strategies for building and maintaining company culture in remote and hybrid work environments, including the "cockroach meeting" and "tsunami planning" for innovation and collaboration. Practical Advice for CEOs: Eliminating ineffective one-on-one meetings and replacing them with team-focused collaboration sessions. The importance of setting clear expectations and creating structured meeting formats to enhance productivity and communication. Resources Mentioned: RevvedUP Event: February 25-27, Sarasota, Florida. More information at h2klabs.com/revvedup. Chris Dyer’s Books: "The Power of Company Culture" and "Remote Work." Connect with Chris: Text "Chris" to 33777 to receive a free PDF on effective meetings and leadership strategies. LinkedIn: Chris Dyer Website: ChrisDyer.com TikTok, Instagram, and other social platforms for leadership tips. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

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The Revenue Room™ Podcast with Matt Reilly, CEO, Fusable 53:44

25 weeks назад53:44

53:44

In this episode, Heather Holst-Knudsen and Matt Reilly discuss the transformation of Fusable, a 110-year-old data-driven business spun off from Randall-Reilly. Matt shares insights on leading a legacy business into a new era with a startup mentality, the integration of data and AI for competitive advantage, and the importance of aligning with customer needs. They also cover RevvedUP 2025, an invitation-only event for CEOs and revenue-critical teams. Key Topics: RevvedUP 2025: Heather announces the upcoming event designed for CEOs and C-suite leaders to discuss data-driven enterprise value. Fusable’s Transformation: Fusable’s evolution from a media company to a data-focused organization. Reilly describes the brand's history, customer relationships, and the company's focus on data integration to improve client outcomes. Challenges and Opportunities as a "110-Year-Old Startup": Adopting a culture that embraces both legacy strengths and modern innovation. Transitioning from a media-centered model to a "data-first" company, driving relevance in clients' operational workflows. Strategic Pilots and ROI: Matt emphasizes piloting before scaling. A recent pilot achieved a 10x ROI, demonstrating the potential of Fusable’s integrated data approach. The pilot's success led to full-scale implementation and improved data accessibility for clients. Customer Success and Sales: Fusable’s shift from "selling data by the pound" to offering tailored data solutions. Cross-functional teams focus on customer needs, providing a unified experience across data assets and support. Data Ethics and Security Concerns: Privacy, security, and data ethics are priorities, especially as Fusable integrates advanced AI capabilities. Concerns include the risks of data misuse and the necessity for robust security protocols. Talent and Cultural Alignment: Importance of building a workforce aligned with Fusable’s growth vision. Reilly's approach to talent development through the "Fusable Academy" ensures employees adapt to the company's data-first strategy. Advice for CEOs: For leaders navigating data transformation, Matt underscores starting with client-driven pilots and incremental improvements. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

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The Revenue Room™ with Lucky Gunasekara, CEO, Miso.AI 49:12

28 weeks назад49:12

49:12

Episode Overview: In this episode of The Revenue Room™ , host Heather Holst-Knudsen sits down with Lucky Gunasekara, CEO of Miso.AI, to explore the intersection of AI and media, and how Miso.AI is driving innovation for publishers, news media, and online education. The conversation touches on topics like personalized AI search, increasing audience engagement, and creating new revenue streams for media companies using AI. Key Discussion Points: Introduction of Miso.AI: Miso.AI is described as a hands-on AI media lab specializing in news media, publishing, and online education. Lucky shares how Miso works with publishers to implement AI-powered search, personalized recommendations, and real-time data insights to optimize user engagement and revenue. AI in Publishing: Lucky discusses the innovative “Answers” product used by media companies like Foundry and O'Reilly Media. This AI-based search tool helps readers find answers to their queries directly within the publishers' archives, reducing the need for traditional search. He highlights how AI is transforming reader engagement by embedding relevant AI-suggested questions within articles, driving higher click-through rates and creating new advertising and content marketing opportunities. Revenue Impact of AI: The use of AI-powered tools like “Answers” has led to significant improvements in both advertising inventory and lead generation, with click-through rates for native ads reaching 10-25 times higher than traditional display ads. Subscription models are also seeing growth, with some media companies doubling registrations by gating certain AI features behind subscription walls. Ethical AI and Media Compensation: Lucky and Heather dive into the important question of fair compensation for media content in the age of AI. Lucky argues that publishers should be compensated more fairly, comparing the AI-media relationship to the music industry’s use of royalties. O'Reilly Media’s forward-thinking approach to paying royalties to content creators for their contributions to AI-generated answers is highlighted as a pioneering model. The Future of AI in Media: The conversation addresses the future of AI in media and how it could reshape the delivery of information. Lucky predicts a future where AI mediates personalized, trustworthy experiences, helping readers engage more deeply with content. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

The Revenue Room™, by H2K Labs

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The Revenue Room™ with Liz Irving, President, Clarion Events North America 41:04

30 weeks назад41:04