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Lean Content Engine
Manage episode 461434684 series 3618484
Контент предоставлен Mark Donnigan. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией Mark Donnigan или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
The "Growth At All Costs" approach is fading, revealing a staggering truth: only 15% of tech companies sustain growth over a meaningful period. It’s time for a new approach—introducing the Lean Content Engine, a transformative GTM strategy that balances rapid growth with human-centric principles.
This episode dives deep into actionable frameworks that have driven sustainable success for industry leaders, showcasing metrics that matter: shifting from vanity metrics to value metrics like Customer Acquisition Cost and Net Revenue Retention.
Tune in to discover how to enhance your content marketing, boost employee satisfaction, and create a resilient revenue generation system in the post-GAAC era.
With over two decades of experience, I’ll guide you through practical implementation steps and real-world case studies to ensure your startup scales and thrives.
Visit https://growthstage.marketing to learn how Marketing Pods enable companies to scale their marketing impact without a big team, expensive consultants, or agencies.
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