This Principle Can Unlock 100X growth
Manage episode 461435606 series 3625997
Kevin Kelly wrote a book called "1,000 True Fans" and it changed the mindset (and growth trajectory) of thousands of businesses.
You see, to really be successful, you don't always need millions of customers, but you absolutely do need a core group of SUPER FANS.
Super fans will spend 10X more than other customers, and they'll refer 10X more new customers! And best of all, the customers they recommend will likely be similar to them, so 100X growth and it compounds!
If managed right, your super fans will become your most important marketing channel, your PR firm, and probably the biggest reasons you succeed!
So how do you find them, and grow more of them?
In today's episode I share 8 tips that can get you going in the right direction to finding your true SUPER FANS 🦸♂️
RESOURCES MENTIONED IN SHOW:
- Bulk discount code creator (mentioned in point 5): http://shopify.pxf.io/Z6X69g
- Shopify Subscription app for Super Fans to become members (mentioned in point 4 & 6)http://shopify.pxf.io/POKOLN
BE A GUEST?
Interested in being a guest, or know who'd be a good guest for the show? We'd love ot here from you: Shopify1Percent.com
START YOUR STORE!
Haven't started your Shopify store yet? Click here to get Shopify free for 3 days, and then just $1 for three months: http://shopify.pxf.io/N9z95v
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