74 subscribers
Работайте офлайн с приложением Player FM !
DT #545 Empowering Rural America: The Golden Shovel Approach
Manage episode 471025521 series 2342388
Summary
In this episode of the Develop This Podcast, Dennis Fraise speaks with Bethany Quinn, president of Golden Shovel Agency, about the importance of economic development in rural America. They discuss the agency's mission, the launch of the Rural America campaign, and key findings from a recent white paper on marketing strategies for rural communities. Bethany emphasizes the need for effective marketing strategies, social media's role, and storytelling's importance in economic development. They also touch on the significance of adequate funding and introduce the new Impact Local website product designed for rural communities.
Takeaways
- Golden Shovel Agency supports economic development in rural areas.
- The Rural America campaign aims to provide affordable solutions for small communities.
- Many economic development organizations lack a cohesive marketing strategy.
- A robust website is essential for effective marketing efforts.
- Social media consistency is crucial for community engagement.
- Economic development is evolving to include community development aspects.
- Measuring marketing success goes beyond website traffic.
- Adequate funding is vital for long-term marketing strategies.
- The Impact Local product offers affordable website solutions for rural communities.
- Storytelling is key to conveying a community's unique value proposition.
134 эпизодов
Manage episode 471025521 series 2342388
Summary
In this episode of the Develop This Podcast, Dennis Fraise speaks with Bethany Quinn, president of Golden Shovel Agency, about the importance of economic development in rural America. They discuss the agency's mission, the launch of the Rural America campaign, and key findings from a recent white paper on marketing strategies for rural communities. Bethany emphasizes the need for effective marketing strategies, social media's role, and storytelling's importance in economic development. They also touch on the significance of adequate funding and introduce the new Impact Local website product designed for rural communities.
Takeaways
- Golden Shovel Agency supports economic development in rural areas.
- The Rural America campaign aims to provide affordable solutions for small communities.
- Many economic development organizations lack a cohesive marketing strategy.
- A robust website is essential for effective marketing efforts.
- Social media consistency is crucial for community engagement.
- Economic development is evolving to include community development aspects.
- Measuring marketing success goes beyond website traffic.
- Adequate funding is vital for long-term marketing strategies.
- The Impact Local product offers affordable website solutions for rural communities.
- Storytelling is key to conveying a community's unique value proposition.
134 эпизодов
All episodes
×
1 DT #548 The Impact of increased U.S. Tariffs on International Trade and the U.S. economy - David Gantz 30:32

1 DT #544 The Tariff Debate: Understanding Its Impact - Ryan Monarch Assistant Professor, Economics Department Syracuse University 43:37

1 DT #539 Innovating Economic Development in Small Cities - Betsey Suchanic from the New Growth Innovation Network 26:37

1 DT #534 Behind the scenes of state level economic Development - Debi Durham, the Director of the Iowa Economic Development Authority (IEDA) and the Iowa Finance Authority (IFA). 42:39
Добро пожаловать в Player FM!
Player FM сканирует Интернет в поисках высококачественных подкастов, чтобы вы могли наслаждаться ими прямо сейчас. Это лучшее приложение для подкастов, которое работает на Android, iPhone и веб-странице. Зарегистрируйтесь, чтобы синхронизировать подписки на разных устройствах.