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What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a real SaaS business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
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Interviews with founders, CEOs and leaders of tech companies across all industries and categories. We explore how they got started, the problems they solve, how their technology works and their vision for the future. This show is for everyone interested in technology, startups, scaleups, SaaS, founder stories, B2B growth, go-to-market strategies and more.
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show series
 
Welcome to the Building The Future Of podcast. In this first episode, we're speaking with Norbert Bessems, Co-Founder of Scaura, a sales enablement platform for teams and resellers. Scaura was founded in 2015 as a bootstrapped company. Scaura's website: https://scaura.com Norbert's Linkedin: https://linkedin.com/in/nbessems Timestamps: (00:00) how …
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Co-Founder Eric Boduch joins Latka on stage to share how they got 2,842 leads in Q2 2017. This helped them hit $15m in ARR before growing to over $200m today in Sept 2024. Will Pendo hit $300m before Dec 2025?Nathan Latka
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Coro launched in 2015 with a bottom up approach to solving sercurity issues for the SMB and midmarket. Today, they've raised $282m in funding to go big, but how much have the founders been diluted? Can they grow into their $750m valuation?Nathan Latka
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Proposify launched in 2013 and grew to $6m revenue by 2019 before things got scary. The business was burning $400k/month, product started to stall, and a layoff was needed. How did CEO Kyle Racki announce the 25 person layoff? Is the company profitable today? Are they growing again?Nathan Latka
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Joe launched Issuu back in 2006 to help magazines move digital. He grew to $50m in revenue and raised about $50m. In March 2024 he decided to exit in a nine figure deal. How'd the deal go down? Why did he go with Bending Spoons?Nathan Latka
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In 2010, she launched one of the first chrome extensions for managing email. Boomerang quickly got 10k downloads and grew revenue using a freemium model. Today, her testing framework is enabling her to drive higher free to paid conversion rates - all from the Chrome Extension Store. Can they hit $12m ARR before Dec 2024?…
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Retention.com hit $22m of revenue in 2024 on the back of Adam Robinson and team bootstrapping. Wanting to get into B2B, they laucnhed an IP lookup tool called RB2B which competes with Clearbit and 6Sense. How has he used Linkedin to grow? What's driving his 8% free to paid conversion rate? Can he fix churn before its too late?…
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Rytis Lauris bootstrapped OmniSend to $55,000,000 in revenues. His top growth driver? SEO. Learn how he made his first SEO hire, how he structured his SEO team, and how much traffic this team drives the business today. Will he hit $70m ARR before Dec this year?Nathan Latka
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Hootsuite was the social media darling of the 2017's by trouble started after a failed $750m IPO led by Goldman. Today, original founder Ryan Holmes and team have tasked new CEO Irina Novoselsky with leading the company from $200m to $400m. She says the old SaaS playbook is dead. Its working. The firm will hit $400m by Dec 2024.…
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Colin laucnhed the business back in 2012 and got stuck under $5m revenue until 2018. He 6x'd the business by 2022 to $30m in revenue and hit $70m in Septemer 2024. How did he do it? Hear the 9 mistakes he made that he think you should fight to avoid.Nathan Latka
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VoxPopMe has hit $6m in revenue. Wanting to avoid dilution, CEO Andy and the board rasied $750k from Founderpath. At the same time, Founderpath worked with the board to establish a new ESOP pool for management resutling in 10%+ more equity for leaders.Nathan Latka
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Tim founded SaaS Group in 2018 using his own money from Eyeo exit to acquire Deploybot. SaaS Group is structured as an LLC and funded all deals with equity until 2020 when they began using debt. In 2024, they sold about 5% of the SaaS Group LLC for $25m implying a value of $500m. They’ve purchased 20 companies over the last 5 years. Their companies…
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Alessandro Chesser was one of the leading sales executives at Carta for 7 years. They always talked about helping Founders set up Trusts to preserve wealth - but it never launched. In February of 2022 he left to launch Dynasty and make the Trust process easier for Founders. Why South Dakota? Revocable or Irrevocable? 0% tax or 40% tax? We talk abou…
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Tyler Denk launched Beehiiv after missing out on the ""Founder Money"" the MorningBrew team made when they exited. Today, his tool helps newsletter creators launch, grow, and monetize. The firm did $1.5m in revenue last month split between SaaS, ad revenue, and kickbacks on cross promoting newsletters. Can they hit $25m ARR this year?…
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She bootstrapped to $12m in revenue in under 18 months. Rebecca Shostak launched FloDesk.com in 2017 as an email marketing tool focused on beautiful design for solopreneurs. As of May 2024, 80,000 customers pay $28/mo on average and the firm just launched their second product: Sales funnels. She's done this all with a team of just 50 people - $540k…
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Inside Beamer acquiring UserFlow and creating a $10,000,000 revenue machine. Userflow had no reason to sell with 50% EBITDA margins, 650 customers and completely bootstrapped. How did Beamer, using Camber fund money, get the deal done?Nathan Latka
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Sam Jacobs launched Pavilion in 2019 to help sales reps learn. Today, he does $11m in annual revenues and has expanded to CEO's, CMO's and other leadership groups. Can they hit $15m in revenue before Dec 2024?Nathan Latka
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Owner.com is a $20m ARR SaaS for restaurants that had F90 day churn of 30% before Kyle Norton joined as CRO. He fired 4 AE’s, narrowed the ICP focus, and got burn multiple down from 1.2x to 0.8x as they hit $6m in ARR. Today they do $20m. Can they break $25m before Dec 2024?Nathan Latka
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The idea that AI can save you cost and help you reach profitability might be a good one. Chili Piper hit $40m in revenue and profitability as Alina built AI into more parts of the org. Here's how she did it across customers, ecosystem, and employees.Nathan Latka
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Savneet Singh was recruited to take over PAR as CEO in 2019. Since then, he's doubled revenues to $400,000,000, changed the culture, and rapidly expanded the product suite. Why is the market only valuing him at $1.5 billion? Will they hit $500,000,000 before Dec 2024?Nathan Latka
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Since StackOverflow was acquired by Prosus in June 2021 for $1.8b, most don’t realize the company does over $125m in revenues today. 65% of that revenue comes from recurring revenue SaaS products where customers pay $289,000 per year on average. Will they hit $150m in revenue before Dec 2024?Nathan Latka
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aHref's generates $900,000 in revenue per employee (100 FTE's, $100m+ in ARR). They ignore Google Analytics, conversion rates, and didn't hire their first sales rep until $90m in ARR. They're bootstrapped. How do they use content to generate millions of website hits per month? Copy these 5 tactics.Nathan Latka
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Clate Mask launched Keap (formerly Infusionsoft) back in 2010 and quickly scaled to $100,000,000 in revenues in 7 years (2017). After that, the company flatlined due to competition and diluted priority. Today, CPO Ammon Curtis is helping turn things around. Learn the M4 test he ran on 705 customers to measure DIY, DFY, DWY onboarding and how this i…
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Gilles Domartini bootstrapped Cleeng to $18m in revenues by focusing on 9 tactics many ignore. His 5 part pricing strategy is new. His organizational efficiency is not-common. Customers use his tool to process 48 million transactions per day adding up to $500m in annual gross billings across 35m user accounts. Will he hit $25m revenue before Decemb…
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Lemlist has bootstrapped to $23m in ARR using a combination of Product Virality, Acquisitions, and Courses. Chief Product Officer Kévin Moenne-Loccoz tells us how they stacked growth tactics to avoid raising outside capital while still growing revenue fast. Will they hit $30m by December 2024?Nathan Latka
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Rytis Lauris bootstrapped OmniSend to $50,000,000 in revenues. His top growth driver? SEO. Learn how he made his first SEO hire, how he structured his SEO team, and how much traffic this team drives the business today. Will he hit $70m ARR before Dec this year?Nathan Latka
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Typeform CEO Kim Lecha is in a war with Jotform, Surveymonkey, and other form providers. His 2024 top priority is a brand new marketing approach. Will it work? Will Typeform break $180m in ARR before Dec 2024?Nathan Latka
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Metadata CEO Gil Allouche almost killed his company in April 2020 when he only had $500k cash left in the bank and less than 2 months of runway. He used 4 growth tactics to turn things around, hitting $15m in ARR last week. Can he break $20m before Dec 2024?Nathan Latka
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Eugene Levin joined SEMRush at $3m ARR after the founders wouldn't let him invest. As president, he's grown the business to 100,000 paying customers 850k free users, $2,500 ACV and 25% YoY revenue growth. Will they break $350m ARR this year?Nathan Latka
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Adam Robinson had a 6 person team doing $10m in ARR. Then he went all in on linkedin, pivoted to B2B, and broke $20m in ARR. He did $1,858,399 MRR in Jan 2024 and profited $509,984. Can he break $5m in profits this year?Nathan Latka
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Jason Cohen founded WPEngine in 2010 and broke $20m within 4 years. Today, the company does $400m+ in Revenues. In this podcast Cohen teaches 9 rules he used to change his org chart, optimize roles, and replace himself as CEO as he scaled. Will they break $500m revenue this year?Nathan Latka
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Ryan Allis launched iContact when he was 18. He made $15m cash when he exited in 2011 for $169m. He shares his negotiation with Salesforce Marc Benioff, how he found 10 profitable acquisition channels, 70,000 customers, and broke $50m in revenues. Will he buy it back for $1 one day?Nathan Latka
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