Лучшие подкасты про AB Storytime (2024)

1
Holly Sauer | The Art of Sales Outreach 9:37

10d ago9:37

9:37

In this conversation, Drysen and Holly Sauer discuss the intricacies of lead generation, focusing on Alleyoop's unique approach to outsourcing sales development representatives (SDRs) and business development representatives (BDRs). Holly shares her journey from a non-sales background to leading in the lead generation industry, emphasizing the impo…

1
Drysen Carsten | 3 Videos Your Brand is Missing 10:09

11d ago10:09

10:09

In this conversation, Drysen Carsten discusses key marketing strategies that brands can implement to enhance customer engagement and retention. He emphasizes the importance of understanding the customer journey, building trust through personalized interactions, creating effective explainer videos, and implementing onboarding campaigns to keep custo…

1
Drysen Carsten | Building Customer Experiences 10:12

13d ago10:12

10:12

In this episode, Drysen discusses the critical role of customer experience in business, particularly in the wedding entertainment industry. He shares his personal journey from starting a DJ company to partnering with his wife, a photographer, to create a powerful combined service. The conversation emphasizes the importance of building strong relati…

1
Drysen Carsten | AB Testing with Video Content 10:00

14d ago10:00

10:00

In this episode, Drysen Carsten discusses the importance of A/B testing in video production, particularly through the use of motion graphics and animation. He emphasizes how these tools allow marketers to experiment with different styles, colors, and messages to find what resonates with their audience. The conversation also highlights the significa…

1
Ashton Hauff | Branding is more than logos and colors. 9:57

18d ago9:57

9:57

In this conversation, Drysen Carsten speaks with Ashton Hauff from The Good Kids about the intricacies of branding, particularly in relation to their project with Pride Dairy. They discuss the emotional journey of working on significant branding projects, the importance of storytelling in branding, and the unique position of The Good Kids as a bran…

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Stephanie Hart Harris | "Nobody likes to be pitch-slaped" 9:40

19d ago9:40

9:40

In this conversation, Drysen Carsten speaks with Stephanie Hart Harris from Headlight about the importance of building community through virtual events in the construction tech industry. They discuss how Headlight creates a platform for ongoing professional development and networking, the role of technology in construction, and the unexpected benef…

1
Lee Smalt | Vanity Metrics Are Stupid. 8:58

20d ago8:58

8:58

In this conversation, Lee Smalt discusses his experience with a video campaign for Fargo Brewing Company, highlighting the disconnect between social media metrics and actual event success. Despite poor engagement metrics, the campaign led to a significant increase in ticket sales, prompting a discussion on the importance of aligning marketing effor…

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Stacey Jaeger | The Magic of Go-To-Market (GTM) Campaigns 10:00

21d ago10:00

10:00

In this conversation, Drysen Carsten speaks with Stacey Jaeger about the intricacies of go-to-market strategies, particularly in the context of FlexTrades. They discuss the importance of collaboration among different teams, the need for clear communication, and the role of education in ensuring all team members are aligned. Stacey shares insights o…

1
Drysen Carsten | Storytime (Making Superfans of Your Brand) 10:03

22d ago10:03

10:03

In this episode, Drysen Carsten discusses the importance of building trust and making customers feel special in order to turn them into superfans of your brand. He shares his experiences from his wedding entertainment company and highlights the various touch points and personalized experiences they created for their clients. Drysen emphasizes the p…

1
Josh Macphee | The Role of AI in Content Creation 9:44

25d ago9:44

9:44

In this conversation, Drysen Carsten interviews Josh MacPhee, a content creator working on a project for the Flowstate Experience. They discuss the role of AI in content creation, specifically in generating images and providing feedback. Josh shares his process of training chatbots and using AI image generation to create visually exciting content. …

1
Drysen Carsten | Storytime (What's it like working with an animation studio?) 9:31

26d ago9:31

9:31

In this episode, Drysen discusses the process of working with an animation studio like Made By Things. He explains the Discovery Workshop, where goals and content gaps are identified. The next step is to develop the story, focusing on inspiring curiosity and positioning the brand as a mentor rather than the hero. The process then moves to creating …

1
Drysen Carsten | Storytime (The Value of Entertainment and Education in the Farming Industry) 9:06

26d ago9:06

9:06

In this solo episode, Drysen Carsten shares his experience working on a nationally broadcast documentary about two world-class farmers. The show aimed to provide an entertaining and educational glimpse into the world of farming and showcase the expertise of these farmers. Drysen discusses the challenges of filming a documentary about agriculture, i…

1
Shelby Hagerdon | Exploring the Role of a Video Producer 9:19

28d ago9:19

9:19

In this conversation, Drysen Carsten interviews Shelby Hagerdon, a writer and producer at Made By Things. They discuss Shelby's role as a producer and her show 'I'm a Producer' which educates viewers about the different aspects of being a video or content producer. They also talk about the unique qualities of Made By Things, such as their care and …

1
Drysen Carsten | Storytime (Is free good?) 7:47

29d ago7:47

7:47

In this episode, Drysen shares a story from his experience as a video editor working on a local TV show. He discusses the challenges of creating free commercials and the lack of collaboration and intentionality in the process. He emphasizes the importance of having a plan and being intentional about the goals and objectives of the commercial. Dryse…

1
Jade Scherr | Legalizing Weed - The Importance of Strategy and Purpose in Marketing 10:13

1M ago10:13

10:13

Jade Scherr, the founder of HexaHive, discusses her campaign to legalize marijuana in North Dakota. She emphasizes the importance of strategy and purpose in marketing and highlights the challenges of changing public perception in a conservative state. Jade shares the tactics her team has used, including branding, media relations, and digital advert…

1
Eric Feid | The Power of Personalization in Marketing 8:46

1M ago8:46

8:46

In this conversation, Drysen Carsten interviews Eric Fide from Conifer Health. They discuss Conifer Health's personalized ABM campaign and how it helps solve revenue cycle pain points for hospitals and health systems. The campaign targets leaders in different departments and tailors messages to their specific pain points. The personalization and pr…

1
Jason Donnelly 9:50

1M ago9:50

9:50

In this conversation, Drysen Carsten interviews Jason Donnelly about his experience starting the Marketing Combat podcast. They discuss the inspiration behind the podcast, the goal of establishing thought leadership, and the importance of authenticity. Jason shares his learnings from producing 40 episodes in two months and the decision to redo and …

1
Jaden Miller | Creating Positive Touchpoints for Brand Authenticity 9:29

1M ago9:29

9:29

Jaden Miller from Weller Brothers discusses data tracking and responsible marketing in a conversation with Drysen Carsten. Jaden shares how they implemented tools to track leads and clients, allowing them to make more accurate decisions in allocating their marketing budget. They also discuss a branding tactic of sending letters to neighbors before …

1
Matt Vojacek | Exploring the Things By Things Marketing Campaign 9:56

1M ago9:56

9:56

In this episode, Drysen interviews Matt Vojacek, the creative director and founder of Made By Things, about their marketing efforts. They discuss the Things By Things marketing campaign, which started as an experiment during COVID. Matt shares how they offered stop motion animation services at a lower price point and received a positive response. T…

1
AB Storytime - The Great Butter Battle 25:56

8y ago25:56

25:56

As we all know, one of the greatest luxuries in life is butter. After the 500th time my children blocked my passage to partake of this wonder (gasp), I was prompted to tell this story.AB Storytime

1
AB Storytime - Radar Explosion 12:16

8y ago12:16

12:16

During one fitful flu season all the sneezing around me spurred on this story.AB Storytime

1
AB Storytime - Preston Surprise 16:17

8y ago16:17

16:17

Guest Storyteller Extraordinaire Craig Clark joins me for this exciting story which takes place on the local Anacortesian snag boat, the U.S.S. Preston.AB Storytime