Лучшие подкасты про Adam Hartung (2024)

1
Return to Office Mandates Are a Bad Idea 31:30

4d ago31:30

31:30

During the pandemic we learned how to work very effectively outside the office. Work From Home became the trend, and it has persevered more than 5 years later. But some leaders want to go against the trend and make employees return to the office full time. It is never a good idea to fight trends, and this podcast explains why full time return to of…

1
It’s All About Growth – Starbucks, Tesla and Pharmacy Retailers 34:35

8d ago34:35

34:35

Every business owner wants to know the secret to great success. It’s really more simply than most think – because it’s all about growth. Years ago we researched the sources of wealth creation, and nothing was even close to being as important as revenue growth. This podcast explains why 10%/year revenue growth is crucial to remaining relevant, and w…

1
Use Trends to Make Better Business Decisions 34:10

19d ago34:10

34:10

Not so amazingly, we now know that people no longer stay at their jobs as long as they once did. Few stick around 10 years, and most leave a job every 4. Likewise, we know that warmer oceans have led to warmer gulfs, so hurricanes are more frequent and stronger – as are other bad weather events like floods and tornadoes. Despite knowing this is tru…

1
You’ll Succeed or Fail Based on Knowing Your Value Proposition 31:31

24d ago31:31

31:31

23andMe came on the scene as Time magazines “Invention of the Year” in 2008. The silicon valley DNA testing company went public with a $6B valuation in 2021. Now it’s worth $150M and sinking fast as the Board has resigned and the company appears directionless. What went wrong? MOL Group in Hungary thought of itself as an oil & gas developer and ret…

1
Recognizing Trends and Innovatively Exploiting Them 32:32

1M ago32:32

32:32

Recent headlines could have easily persuaded you that the long term trend to sustainable energy was being upended. Yes, coal generation is closing, and nuclear plants are being reopened. Yes, the demand for electricity is expanding faster than ever due to the growth of AI. But headlines don’t try to explain trends, and the trend to sustainable ener…

1
Why Conventional Wisdom Can Lead to Big Business Problems 31:35

1M ago31:35

31:35

The “Mandela Effect” is a term describing large numbers of people believing something is true, when in fact it is not true. The term originated from large numbers of people believing Mandela was dead almost 30 years before he died. There are lots of examples, such as most people think they can buy “Jiffy” peanut butter when the real name is Jif. Or…

1
How You Can Succeed Like Microsoft 32:14

2M ago32:14

32:14

A decade ago Microsoft was well on its way to irrelevancy. Forbes mag christened Ballmer was the worst CEO in America. The Board fired him, and today his replacement has led Microsoft to pre-eminence in tech, atop the AI heap. His lessons for how to turn around a behemoth are relevant for organizations large and small. This podcast explains how Nad…

1
When “Best Practices” Become Deadly 29:19

2M ago29:19

29:19

Spark Partners has been coaching clients for almost 30 years on how to achieve long-term success. But despite the research, the books, the Forbes (and other) articles and interviews, people are still getting things wrong. The failure cases of 30 years ago are forgotten (Multgraphics, Kodak, Xerox) while new cases – with identical patterns to the ol…

1
Invest In New Markets to Avoid Intel’s Failure 33:26

2M ago33:26

33:26

Intel is looking more like Kodak, Hostess Baking, ToysRUs and GE every day. People wonder “How can a company that is so successful, so innovative screw up its business so badly?” There really is a pattern to what these companies did wrong, which you can avoid. Listen to this podcast, using the Intel case study to explain how leaders fall into the b…

1
How YouTube Became #1 on the TV and Why It Matters to You 29:51

3M ago29:51

29:51

Shockingly, YouTube is now the #1 streaming service on televisions – bigger than Netflix – and bigger than broadcast TV. For 17 straight months YouTube has been the winner, with ad sales growing at double digit rates and exceeding $50B/year. This podcast tells the phenomenal story of how Google kept tinkering with the platform until it figured out …

1
Intel’s Collapse – The Takeaways 32:02

3M ago32:02

32:02

Intel was once the leader in semiconductors by a huge margin. They were half of the “wintel” platform that was the PC business for over 20 years. But now, Intel is on hard times. Sales are down over 30%, profits are down (losses in semiconductors), and plans are to lay off 15K employees while discontinuing the dividend. This podcast delves into wha…

1
To Succeed Know Your Value Proposition Better Than Your Value Delivery System 23:54

3M ago23:54

23:54

Most people focus on operating their business better, faster, cheaper. They look for efficiencies in doing what they’ve done. But that is NOT the road to long-term success. That’s just making sure you have an effective Value Delivery System. Success requires knowing your customers’ needs, and then understanding the value you can provide by fulfilli…

1
What Skills Do You Need to Excel at Artificial Intelligence (AI)? 27:13

3M ago27:13

27:13

Lots of people somewhat glaze over when told they need to be more involved in AI. The tendency can be to think of AI as requiring very hard core, high end, difficult technology skills that take years of education and application. It’s easy to think that most of us are simply incompetent when it comes to AI, and it’s a challenge beyond most of us. T…

1
Real Time Case Study – Lessons for Leaders from the Biden Crisis 30:14

4M ago30:14

30:14

Do you ever wonder how a business as successful as Kodak could invent digital photography, and then completely lose it and all relevancy? Or how Blockbuster could dominate home video sales, and end up bankrupt? It happens because leaders don’t move early enough to understand customers, and don’t move quickly enough to react to customer needs. This …

1
To Grow Know Your Customer!!! 29:20

4M ago29:20

29:20

Every small and midsized business leader tells me they know their customer. They are sure that’s why they succeed. But, unfortunately, most don’t know the vast majority of their customers very well, and they are surprised when business turns south on them. They try to raise prices, or cut costs, and they are surprised that customers leave. Or they …

1
Geopolitical Scenario Planning for All of Us 33:03

4M ago33:03

33:03

As business leaders we tend to focus on what we control. But what we don’t control is infinitely larger than what we do control. We can’t control the world, so the smartest thing to do is focus more on the world, so we can adapt and adjust we do control toward greater success. Geopolitics is about as far away from what we can control as possible; e…

1
How to Apply Big Trends to Your Company – Like Apple 31:55

5M ago31:55

31:55

Everyone sees trends, but most of us are so locked into our current situation that we don’t recognize how to use those trends for better outcomes. We are so stuck doing what we’ve done that we feel little room is available to doing something new. But the good news is that new tools – most of which are free – can help enormously with this overcoming…

1
Make It Now – Using 3D Printing to Charge Up Your Growth 30:49

5M ago30:49

30:49

Unbeknownst to most people, 3D printing is a $20B business growing at 25%/year. While most people haven’t used a 3D printer, or even thought about it, it’s really a lot like ChatGPT. It’s a new technology on the scene that took 35 years to develop – and opens the door to enormous innovation, better business practices, lower costs, exciting new prod…

1
Follow the Money To Win Planning with Trends 32:31

5M ago32:31

32:31

We at Spark Partners are constantly asked how to know when to invest in a trend. We’re asked how to tell a trend from a fad, and how to know that investing in a trend will pay out. This podcast answers those questions by looking at case examples like Amazon, Apple, Tesla and even making predictions about Nvidia and the future of AI. The key to iden…

1
Why Most People Are Wrong Most of the Time 31:12

5M ago31:12

31:12

This podcast explains why so many of us make poor business decisions. Quite simply, we tend to look backward rather than forward. We think the future will look like the past, when that is mostly unlikely. We let biases built up over time, and perceptions of today (which are often wrong) drive decisions - instead of data and trends. Good leaders hir…

1
Can Building a Custom App be your Secret Weapon for value expansion? 42:25

5M ago42:25

42:25

For small and medium-sized businesses (SMBs), intellectual property (IP) can be a hidden goldmine. But how do you capture that value when selling your company? Custom software applications can be a strategic answer. Many SMBs have unique processes or algorithms that give them a competitive edge. Building a custom app allows you to encode these proc…

1
Everyone Can Do It – Getting Started with AI (Artificial Intelligence) 29:51

5M ago29:51

29:51

Lots of talk about AI, but many small and mid-size businesses still aren’t applying AI. This podcast is a short primer on what’s happening in AI and how to get started. You can do it wrong, and we explain how easy it is to use the wrong data sets. And you can apply it wrong, attempting problems that require adaptability between data sets. Or you ca…

1
The Future of Electricity – How To Effectively Scenario Plan 30:17

6M ago30:17

30:17

In the future electricity will be free. How’s that for a forecast? Adam made over 200 forecasts for Forbes mag, and when he stopped writing all 200 were proven accurate. This podcast explains how to do good scenario planning using the electric utility industry as an example. Demand is going up. But supply is challenged by the technology transition …

1
Real Estate Market Outlook From The Trenches 34:04

6M ago34:04

34:04

In this episode, Manny engages in conversation with Tanner Herbert and Rebecca Crane, both principals of the Signature Group, a longstanding full-service residential real estate company supporting buyers and sellers in Southern Arizona's fast-paced market. Beyond traditional services, their company also engages in wholesale transactions and fix-and…

1
How Innovators Plan to Succeed 30:44

6M ago30:44

30:44

Most people think of strategic planning as a periodic exercise, typically done annually (or every 3 years) and reviewed possibly quarterly (or semi-annually.) It’s almost an activity that is undertaken “just because” but which has minimal impact on daily decision making. But successful innovators do strategic planning very differently. They don’t e…

1
Tesla – What Once Was Is No More 30:00

6M ago30:00

30:00

For years Adam has been a fan of Tesla. Tesla innovated the EV market, overcoming multiple obstacles that traditional auto execs felt were unsolvable. And Tesla’s founder proved to be an innovator of cars, as well as business models. For over a decade Tesla had limited competition, and it grew very quickly. Times have changed. This podcast explains…

1
Growing Your Company Takes Having The Right Perspective 35:17

6M ago35:17

35:17

Today, we're joined by Jeanne Cummings, a turnaround CEO with a specialty in guiding founder-led companies towards manifesting their visions. She delves into her unique approach, an 'inside out engagement,' which begins with grasping the founder's vision and extends through conversations with employees and customers. This process offers invaluable …

1
How Younger Generations are Utilizing Business Trends 33:00

7M ago33:00

33:00

Today, we had a conversation with Brendan Staib, the latest addition to the SparkPartners team and a sophomore at the University of Arizona's business school. Understanding the distinct buying patterns of each generation can provide valuable insights on how to sell to each of them and grow your market share. In our discussion, Brendan shed light on…

1
A Tale of Two Innovators 36:06

7M ago36:06

36:06

This podcast reviews 2 innovators launching new businesses. One we see as very likely to succeed. The other is a lot more questionable. We explain in detail what distinguishes the difference. Adam Hartung made over 300 predictions during the decade he wrote for Forbes. 100% of those predictions turned out to be accurate – a record for Forbes writer…

1
Business Trendsetter Podcast - That’s the Day GE Died 33:03

7M ago33:03

33:03

April 2, 2024 was the day General Electric died. After 132 years, the behemoth founded on invention and innovation by Thomas Edison is no longer. How could one of the founding members of the Dow Jones Industrial Average suffer such a fate? After all, just 24 years ago GE – led by Jack Welch – was the most admired company in the USA; and one of the …

1
Business Trendsetter Pocast - Why Retailers Keep Failing – And Why It Matters To You 32:15

8M ago32:15

32:15

Last week Family Dollar/Dollar Tree revealed it was filing for bankruptcy and closing approximately 1,000 stores. For most of us, these announcements are so common we don’t even notice any longer. Last year 4,600 retail locations closed in the USA. CVS, Rite Aid and Walgreens closed 800 stores. This podcast explains how the US became so “overstored…

1
Yes, Roe v Wade and Other Supreme Court Actions Do Affect Business 35:27

8M ago35:27

35:27

In the last couple of weeks the Supreme Court has overturned a lot of precedent. Similar to other headlines, it’s important business leaders use this input to update future scenarios. This podcast reviews how the 3 big precedent changes (New York gun law, reproduction rights and school prayer) all indicate a shift in the high court toward personal …

1
GE & Boeing Catastrophes: Blame Them On Earnings-Focused Leaders 33:33

8M ago33:33

33:33

GE was founded on April 15, 1892. On April 2, 2024 there will be no more GE. This podcast explains that what took 108 years to build, culminating in Jack Welch’s huge growth spurt from 1980 to 2000, was systematically destroyed by CEO Jeff Immelt and his successors. How? By focusing on earnings rather than growing revenues. This week Boeing was put…

1
Business Trendsetter Podcast - GIGATRENDS – Trends Affecting Billions of People Creating Entrepreneurial Opportunities 47:47

8M ago47:47

47:47

This podcast interviews Tom Koulopoulos, Founding Chairman of Delphi Group, Executive Director of the Babson College Center for Business Innovation, past Director of the Dell Innovation Lab and contributor to Inc Magazine as well as many other journals. We overview his latest book (#14) “GIGATRENDS” offering insights to the major trends creating op…

1
Why Immigrants Are Essential for the US Economy 31:02

8M ago31:02

31:02

There is a lot of immigrant bashing in the USA these days. Somewhat ironic, given that almost all Americans have an immigrant background. Nonetheless, there is a perception among a lot of people – business leaders included – that immigrants are bad for the economy. This podcast sets out to reverse that thinking. Reviewing ample data from the Congre…

1
Changes in DJIA Have Lessons for Us All 33:08

8M ago33:08

33:08

Starting next week Amazon.com will replace Walgreens on the Dow Jones Industrial Average (DJIA.) This 100+ year old index may seem out of date, but it does still have meaning. Being selected for inclusion means a company is relevant and growing, and being opted out is the opposite. We discuss in this podcast how changes in the DJIA and the Dow Tran…

1
The Impending Commercial Real Estate Collapse, and Ongoing Labor Shortage – What It Means For You 33:06

9M ago33:06

33:06

Fed Chair Jerome Powell and Treasury Secretary Janet Yellen have both confirmed we will have a commercial real estate debacle on our hands soon. Great, they finally figured out what Manny and Adam have been saying for over a year! Better late than remaining ignorant! So what does this mean for you? This podcast explains the risks this is creating f…

1
Identifying and Planning with Trends 33:28

9M ago33:28

33:28

Trends are long-lived customer behavioral changes. Trends cause customers to develop new needs and allow companies to supply new solutions. Thus, trends are loaded with opportunity, and the source of obsolescence. But far too few companies use trends in their planning. This podcast overviews how we verify trends, identify trend reinforcers, and the…

1
Using Your Value Proposition to Drive Start-Up Growth 28:14

9M ago28:14

28:14

Do you know WHY people should want to do business with your start-up, without discussing HOW you do it? This #Podcast interviews Jordan Shepley founder of The Headling Lounge. In this interview Jordan describes exactly why people should want to buy her products. Over and again she describes the benefits customers receive, short and long-term. We al…

1
Using Demographics to Make Better Decisions 32:22

9M ago32:22

32:22

Despite the reliability of demographic data, and projections, few business leaders use demographics as part of their future planning. Because most leaders assume demographics won’t change much, and they need to appeal to today’s marketplace. But we are facing a global shift in demographics that is changing business conditions in every market – righ…

1
Mexico – Trends Are Making Mexico a Place to Consider for Business 33:11

9M ago33:11

33:11

US businesses are struggling to find workers, a topic this podcast has discussed many times. And political divisiveness has been making it hard to implement policies to grow the economy. To grow your business now could well be a good time to consider Mexico, as a final market or as part of your supply chain. This podcast overviews Manny’s recent tr…

1
Immigration Reform Now – It’s the Only Way to Make America Great Again 33:38

10M ago33:38

33:38

Demographics are one of the most important trends for business forecasting. They are extremely predictable, and offer tremendous insight to future markets. From the 1980’s onward it was clear there would be a demographic problem of aging in the developed world which would create conflicts as major countries started to suffer declining populations. …

1
Succeeding like Tesla Requires Committing to the Future – and Raising Money 32:50

10M ago32:50

32:50

Planning for 2024 and beyond, the biggest factor determining your success is where you invest your resources. Most of us invest in doing more of the same thing, only better, faster, cheaper. But that has diminishing returns, and for most of us will have low payoff. Greater success comes from investing in future trends, breaking out of our Lock-in t…

1
Customer Service Can Be An Opportunity, or Hurt Your Business 31:33

11M ago31:33

31:33

Often leaders push their organizations to be “cost conscious.” This almost always leads to bad customer service, which can really, really hurt your business. This podcast digs into how some companies have bad service for years, like Comcast and United Airlines, while profits stall. Others, like Sears and ToysRUs completely fail. Yet other companies…

1
The Best Strategy is a Growth Strategy 30:52

11M ago30:52

30:52

Well, McKinsey finally did it. After a full year of analysis they figured out what we’ve been saying on this podcast all along – that a growth strategy outperforms a defensive strategy, even in recessions. Wow, pop the champagne corks. All of you readers already know this, and that their #1 method of growing in 2024 is (wait a minute) using automat…

1
Rising Healthcare Costs, Rising Wages – Are American Employers Prepared? 30:15

11M ago30:15

30:15

Rising Healthcare Costs, Rising Wages – Are American Employers Prepared? Healthcare in America is changing – but oh so slowly. Only in the last year or two has telemedicine become viable. And costs for so many procedures are wildly out of line with costs for similar procedures in foreign countries. Meanwhile, only in America do employers pay for he…

1
What moves the world? 33:01

12M ago33:01

33:01

What can the Heavy Equipment industry tell us about trends? In today's podcast, we talk with Louis Fernandez, an expert in the heavy machinery industry with years of helping companies find expense-side savings from the operations of a company. We draw from his expertise in the industry to learn more about how important heavy machines are to the eco…

1
Are Acquisitions Good or Bad Strategy? 30:55

12M ago30:55

30:55

Exxon is making a huge acquisition of Pioneer. Chevron is buying Hess. Kroger bought Albertsons. Cedar Fair and Six Flags are merging. These will all grow the revenues of the acquirer, and revenue growth is a good thing. So are acquisitions a good strategy? This podcast explains why the bulk of acquisitions are done for the wrong reason. They are c…

1
Use Trends to Spend Your Money Wisely 30:50

1y ago30:50

30:50

If you know how to analyze trends you can get more “bang for your buck” with expenses and investments. This podcast explains how to analyze the performance of Instagram, Pinterest, Snapchat and Twitter in order to figure out where the best place is to run ads. After you understand the analysis, the answer becomes really clear. This podcast also ana…

1
You Can Bet On Trends 35:14

1y ago35:14

35:14

Often we hear people say that headlines make trends hard to understand. One headline pitches a view, then another headline pitches an opposite view. Leaders become confused. This podcast explains how leaders can move beyond headlines to really understand trends, so they can undertake successful scenario development and make smarter investments. Foc…

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