Now you know how to get invited to speak at conferences, and now you’re wondering how to get companies to send you money and free shit. When it comes to sponsors and affiliates, it’s all about providing value—to the brand involved AND your people. And you know I’m bringing the specific action items you can start taking right away if you want to get…

#BossUp is happening this weekend (if you haven’t gotten tickets yet, what are you waiting for?!) so with live events on the brain, I thought I’d share some advice on how to get invited to speak on stages and at conferences. I’ll be honest with you, it’s definitely not as lucrative an endeavor as you might think, but that doesn’t mean it’s not a wo…

We have the power to change things. The traditional healthcare model is broken—we all know this. So what’s the point in fighting to keep things the same? If you want things things to be better, then you have the chance to make it better. Playing it safe helps no one but the establishment, and the same old things will always be the same old things. …

This job can feel thankless. Posting to social media can feel like shouting into the void. But let me be the one to tell you: the things you’re doing, the things you’re saying matter. Someone out there is hearing what you’re saying, or they’re watching how you do things, and it’s changing them. You don’t have to change the world to matter. You’re a…

Maybe you feel envious when you see other businesses with large social media followings but friends, having a shit-ton of followers isn’t all it’s cracked up to be. You don’t want that, trust me. And besides, if you can’t show up and provide value for 50, or 500 followers, what makes you think you’d be able to handle 10 times that many? Let’s chat.…

Does your follower count on social media actually matter for your business? Of course it does; at the very same time, it doesn’t matter all that much. I’m not going to lie to you—having lots of followers who care about what you’re doing and want to buy from you is clearly better than not having followers. BUT there are plenty of people with “small”…

53 months ago I released this exact episode talking about the fact that if you started then, you’d start seeing success in about 18-24 months. Imagine where you would be today if you had started whatever it is you’d been thinking about when you first heard that episode. It took me several years to build up my business to what it is now, and I never…

Doors for the Instagram Intensive are OPEN and y’all know that when I’m selling, I’m selling. I’m proud of this Intensive and I know how impactful it can be for your business, so you won’t find me feeling badly about selling it to you. I realized I’ve never done a podcast episode about exactly what the Intensive is and what you’ll find in it if you…

On Monday we talked about the expectation to always be growing and changing your business—and all of that includes how you price your products—but y’all know I’m all for keeping things the same, for as long as you want. Ideally, you can price your services so that you never feel so salty that you want or need to change them, so I’m (re)sharing some…

“So, what’s next?” It’s one of my favorite business questions to answer, and not because I’ve got something new to do or sell, but because I’m keeping everything exactly the same. There’s this pressure to always be doing more, creating more, earning more, but I already have everything I need. What good is “more” when what I already have is more tha…

I really want y’all to succeed in your online businesses—that’s why I do what I do!— and one of the most important things you can do for your online business is niche down. We all know that the internet is crowded and noisy, with a million people saying a million things. If you want to cut through that and actually be heard by the people who need y…

I’ve been reading a lot recently about how big businesses aren’t doing as well as they once were, especially since the pandemic. Is anyone actually surprised? It only takes a little common sense to know that nothing can scale infinitely, and therein lies the slippery slope I see businesses falling down. Look, I want you to have all the success you …

I like to think of myself as an expert at using Instagram for online business, but do the same rules apply to brick & mortar businesses? Spoiler alert: no. Online efforts lead to online clients and in-person efforts lead to in-person clients. In my opinion, there are better places to spend your energy. But that doesn’t mean you should have zero Ins…

SEO or social media… which should you be focusing on as you build your business? Look, one isn’t “better” than the other, but they both serve different functions and will attract different people. They both can help you, but it’s better to focus on one before the other. So if you’re trying to decide how to grow your business, let me give you some f…

Building a business online can be overwhelming. Lucky for you, I’ve been teaching people how to do this now for a while. Whatever questions you have, whatever level of help you need, I can help you. This episode is the crash course version, and y’all already know I’ve got options when you’re ready for more. Let’s chat. (This episode is a re-run. Or…

I’ve said it a million times before, and I’ll say it a million more times because it bears repeating: if you want to be successful in your business, you have to repeat yourself. Having an online business that actually helps people isn’t about saying a million different things, it’s saying one thing a million times. We all know that it takes reps to…

Y’all know I’m big on the seasonality of life and leaning in to it whenever we can. As we get in to this second half of August, the seasons are changing, so let’s live that change, too. I brought back this episode because Emilie is the person who put the concept of spirality and seasonality on my radar and it’s been life changing. It might sound a …

August is a transitional month—not fully summer, and not fully fall (or winter and spring for my Southern Hemisphere friends). There’s still time to lean in to what makes summer fun and restful, but now’s the time to start preparing for those fall launches. I’ve got some soft suggestions for you for this august so you can embrace this season of res…

When it’s your job to post your life on the internet, getting trolls is an inevitability. There are people who hide behind anonymous profiles and talk their shit for who knows what reason, and no amount of “defending your honor” makes them stop. With an election coming up—and especially since we have a black woman running for president—I have a fee…

In the greater scheme of online business—do you know your role? When it comes to enacting change of any sort, it takes all kinds of people, tactics, and techniques, so what it is that you’re bringing to the table? We all have different skill sets, that’s a great thing! What I love doing, you may hate, and vice versa. So what is it that *you* do? If…

It’s a bit of a tradition now to throw it back to the very first episode of this podcast every 100-episode-milestone because there’s something so cool about hearing just how far I (and this show) have come. Hopefully it proves to you just how much better you can and will get once you just start—especially knowing you won’t be great right away. Let’…

In the 6 years since I’ve started this podcast, I’ve somehow recorded 600 episodes. I’m not sure if you know just how much 600 is, but it is a LOT. To those of you who’ve been here from the beginning, and to those of you who are here now, thank you. None of this would be possible without you. To celebrate, I wanted to share 6 lessons that I’ve lear…

There’s this thing happening all over social media (and especially on Threads) where AI operated accounts are growing like crazy, and comment sections are blowing up with debates on whether or the accounts are actually humans. It all got me thinking about the numbers we see on social media, if they’re even real, and more importantly, if we should c…

If somehow you’ve been living in a cave and you don’t know who JillFit is, then you’re in for a treat this episode. And if somehow, again, you didn’t know that Jill and I are hosting a live event called #BossUp, then you’ve got even more to look forward to. And if you already know about both of those things, then I don’t even need to tell you how m…

There is a triangle of truth that you can (and should) be using to filter every business purchase or investment you make. Of course, you can be using this for every purchase in your life, and it stays applicable. We all know that scammers be scamming, so this is a tool you can use to weed out what is and isn’t for you. Let’s chat. (This episode is …

Is your content too serious? Honestly, I have no clue. Only you know that. What I do know is that the idea of “professionalism” can be taken to an extreme, and that while business are built on solving problems, they’re also built on connection snd being yourself is a big part of that. If you’re a serious person, awesome, be that! But whoever you ar…

In an online space that’s so focused on always doing more, getting bigger, doing better, I think you should set your focus on doing things that DON’T scale. If you want influence, you need to build trust, and if you can’t show up for your small following now, how can you ever expect a large following to trust you? Success is in the actions that see…

Back when I worked as a PT I would have to see up to 24 patients in a 10 hour day. Pardon my French, but fuck that shit. One of my favorite things about starting your own business is that you don’t have to work to some other person or companies pace—you get to work at your own. If you feel good seeing 20 clients per day, great! But if you only have…

Every now and then I start seeing a flood of people “taking a break” from Instagram, and I truly believe it’s not the app that’s a problem—it’s how we use it. If you’re using social media to build a brand or a business, you’re going to have to be on Instagram, so you’re going to have to find a way to deal with overwhelm when it comes up because con…

What do you do when you want to burn your entire business down ’til there’s nothing left? I’ve been lucky enough to never want that, but it doesn’t seem like an enjoyable place to be. Running an online business and feeling like you’re going nowhere or that somehow you’re doing it “wrong” can be frustrating, but instead of throwing in the towel, the…

I may talk mostly business now, but I am the *Movement* Maestro, and every now and then I like to remind you of that. I’m bringing this episode back from the archives because it felt relevant given the fact that it’s summer and it’s hot as shit outside, so if you’ve ever thought about cold exposure, it’s as good a time as any to try. Look, I’m not …

Age is just a number—except for when it isn’t. I’ve had some clients wonder if they’re just “too old” to be starting a personal business on Instagram, and it’s a valid question. Even though social media seems to be a “young” persons game (whatever that means), there are millions of people of all ages online. And I don’t know about you, but I don’t …

How the hell do you know the “right” way to start an online business venture? Do you start with the thing you care about, or do you do the thing you know will make more money? Does have to be one or the other? Y’all know I’ll always advocate for doing the thing that lights you up, but businesses are build on solving problems, so you need to make su…

If you’re like me and you’re building a personal brand, you already know that trust is everything, and when building that trust with your audience, having a direct line of communication with them is golden. Enter: your Instagram comments and DMs. Managing them can seem overwhelming but in my opinion, you’ve got to find a way to figure it out in wha…

Once upon a time, I watched the Disney movie, Soul… and I hated it. It had some pretty egregious racial issues, and on top of that, it had a weird and disappointing take on what it means to be passionate. Letting your passion consume you is, in my opinion, a GOOD thing. If you’re lucky enough to have something that sets your soul on fire, then why …

If you ever wanted to hear me have a conversation with the Energizer Bunny, then you’ll definitely want to tune in to this episode. Jokes aside, you really do need to hear Dr. Alyssa Olenick’s story because she simply doesn’t stop, and it’s fucking incredible. Y’all know I stay calling for MOAR YOU, and Alyssa has no other modes—it’s more Alyssa, a…

You need an email list. If your social media disappeared tomorrow, how would you contact any of your people? Share any content? Make any sales? As you know, the Summer Slowdown is coming, so now is the perfect time to focus on building up and growing your business, and one of the best things you can do is set up your email list. This is *the* most …

It happens every year without fail: The Summer Slowdown. But even though it’s nothing new, there’s always someone panicking and crying when business gets a little slower during the warmer months. This year, you’re not going to freak out about it, because I’m preparing you with 7 tips to handle this slow season. Let’s chat. Welcome to Maestro on the…

On Monday, I shared about how I really don’t care for being “busy” but it’s still important for me to get shit done. I follow a general schedule week-to-week, but sometimes life doesn’t always go to plan (shocking, I know) and that’s all good, too. As long as I’m setting realistic goals, managing the expectations I have for myself, and do my best t…

I do not like to be busy. Maybe in my younger years, I enjoyed having a full calendar a little more, but now every time I hear someone talking about doing more, more, more, more, more, I’m just like, “Ew.” In the entrepreneurial space, people can make you feel like you’re not doing “enough” if you aren’t constantly doing shit, so let me be the one …

If you choose to listen to but a handful of my podcast episodes, please let this be one of them. The Instagram algorithms saw fit to bring me and Kathy together, and I can’t help but feel that they actually got it right this time. Kathy's Instagram account may be dominated by pictures of horses, but her background tells a thousand stories, punctuat…

Y’all know I’m all about going all-in on building your best life, whatever that may be. Your best life might be running your own business, but it doesn’t have to be. If having the security of a job at a company you love is part of your best life, then that’s fucking great, too! You can try a million different things, and stop doing those things at …

Since Monday’s episode was a Q&A it only felt right for this Thursday Throwback to be another one, but this time all the questions are online business related. Y’all know how much I love talking about business and especially when you folks are the ones asking the questions. Let’s chat. (This episode is a re-run. Original release date was February 2…

In April I did a Q&A over on Instagram, and—like usual—you folks came at me with some bomb-ass questions. I answered over there, but you can only say so much within the constraints of social media, so I wanted to have the chance to talk in more detail. I love doing these kinds of episodes, so if you ever have a question, send it, and I’ll make anot…

Menopause (and peri menopause) is the new black in the online space, and because of that, no matter where I look, everyone is talking about fat + weight loss. I truly never thought I’d be talking about this (and I hate that I am) but it’s been on my mind and I needed to say something. I truly believe our purpose in this life is to lean in to joy an…

On Monday we talked about automating Instagram comments and DM’s, but if you’re not getting any engagement, there’s nothing to automate. If your social media comment section is a ghost town, then I have a 5-part answer that’ll help you reflect on the way you’re showing up online and increase your levels of engagement. After all, using Instagram for…

I’m sure you’ve seen one of those posts going around that has some sort of call to action like, “comment the word ‘YES’ and I’ll send you the link!” These creators aren’t sending out links individually, they’ve actually automated their Instagram comments and DMs. It seems like a miracle, especially for those of us who get burnt out from answering t…

This Throwback Thursday episode is a double whammy—it was initially two episodes that I’m rereleasing as one because if you haven’t heard it yet, then you need to immediately, and if you have already heard, well you need to listen again. This conversation, had with none other than my twin, Laura Jean, is the perfect follow-up to Monday’s conversati…

I spend a lot of time on social media, and I’m sure you do too, so you’ve probably noticed the dumpster-fire that seems to be happening in comment sections everywhere. We all desperately want connection, but it’s turned into anger, judgement, and what-about-ism every time a piece of content exists that isn’t perfectly tailored to our lived experien…

Today’s episode features a very special guest: Dr. Uchenna “UC” Ossai. If you don’t already know her, get ready, because you're in for one hell of a treat. I’m bringing today’s episode back from the vault because UC is speaking at #BossUp this year, and if you weren’t already convinced about going, you will be after hearing her here. She's just an …