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The Art of the Fail

Kristian Borghesan & Chris Buttenham

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Failures or lessons? We’ve all had them and all continue to experience them. They are the ultimate experiences that allow us to really get to know ourselves, to improve ourselves and to keep moving forward. While there may be some sort of negative social stigma surrounding them, failures are in fact what allow us to eventually succeed and achieve our best work. For without them, there would be no learning from our mistakes or even opportunities to improve and reach that next major milestone. ...
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We might not be fast at releasing episodes, but it's all about positioning, right? The 4th episode of Season 3 features the wonderful April Dunford! April has been involved with 7 tech startups (6 of them were acquired), 3 global tech giants and over 25 years of experience in the world of product marketing. We talk about product positioning and let…
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Season 3 rolls on with the ever-so lovely Erin Bury. Erin was recognized by Marketing Magazine as one of the top 30 under 30, she is a tech entrepreneur as well as a professional speaker. Her background, like most, was not paved with sunshine and rainbows. Erin shares her war stories from founding BetaKit (betakit.com), managing Eighty Eight agency…
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A historic beginning to Season 3 of the podcast when we sat down with Guy Kawasaki. Author of over a dozen best-selling books, an instrumental member of the original Macintosh team and pioneer of technology evangelism (to name a few). Guy shares stories working for Steve Jobs in the early days of Apple, his thoughts on failure and announces somethi…
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We sat down to give you a sneak peak at what to expect for the newest season of your favorite podcast. Okay, a podcast. Anyways, whether you're new to the show or a seasoned veteran, this season is going to be huge (and worth the wait).--PLEASE: Let us know what we can do to make the show better for you in Season 3, 4 and beyond! @theAOTFpodcast or…
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It got real when we sat down with Steli Efti, author, entrepreneur, sales guru and CEO of Close.io. Steli shares his story of moving across the globe to pursue his dreams in Silicon Valley, as well as his top 3 sales failures most startups make (and can avoid).Close More Deals:https://close.io/How to deliver winning saas demos:https://www.amazon.co…
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This episode is packed full of insights and laughs as we are joined by Mark Bowden, world renowned body language expert, keynote speaker, author and entrepreneur. Mark share's the rocky start to his entrepreneurial journey, while also offering some of his greatest body language secrets for those in the midst of failure. Mark's Website:http://truthp…
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On this episode we're joined by Stephen Verbeek, founder and CEO of Hello Cannabis and a good friend to the show. Stephen shares the traumatic story of an injury that turned into an addiction and eventually the inspiration for Hello Cannabis today.Hello Cannabis Website:https://www.hellocannabis.caThe book Stephen mentioned:https://www.amazon.ca/Go…
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This time on the podcast we had the pleasure of sitting down with Melanie Sodka, entrepreneur, professor, speaker, author and (if that wasn't enough) host of the podcast "Capacity Creator". We have some good laughs while Melanie helps us navigate around the topic of capacity, and her journey from the corporate world to entrepreneurship and beyond.B…
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In this brand new episode we sit down with the ever so kind Patrick Lor, Managing Director of Panache Ventures, co-founder of iStock Photo, Dissolve and more. Pat walks us through his journey from the corporate life into entrepreneurship, big time exits and beyond while stopping along the way to highlight some juicy failures and lessons learned.htt…
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On this episode we had the pleasure of an extra long sit down with Jeremy Tunnell, one of the co-founders that started the billion dollar company Thumbtack. We share some laughs for what Thumbtack could have been named, get deep talking about Jeremy's departure from the company, and even dabble into some politics as we learn where Jeremy's heading …
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On S2 E2 we're joined by Edwin Frondozo, co-founder of Slingshot VoIP and host of award-winning The Business Leadership Podcast. Edwin opens up and talks about his early days working in corporate, his journey as an entrepreneur and some of the struggles he's faced starting up companies.The Business Leadership Podcast: https://thebusinessleadership.…
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Season 2 is officially here! On S2 E1 we chat and have plenty of laughs with Sanjay Singhal, co-founder of Audiobooks.com (acquired) and Partner at 500 Startups. Sanjay talks about the influence his family had on his education, almost creating what would have been the first BlackBerry, losing out on a deal that would have netted him more than $20M,…
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Season 2 Coming July 19thhttp://theaotf.comWe chat with our friend Sheetal Jaitly, Founder and CEO at TribalScale. Sheetal talks about coming up as a young huster in sales, and lays down the truth of what it actually takes to hustle. Oh, and they're hiring! tribalscale.comChris Buttenham
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In Episode 010 (end of Season 1!), we chat with Eric Arnold, Founder & CEO of Planswell. This episode is PACKED with a lot of fun and some seriously valuable insights for any entrepreneur or go-getter whether it’s your first venture or your 10th, like Eric. Sharing his experiences from 9 “failed” projects and startups, Eric’s resilience and grit ke…
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Episode 009 comes in hot [insert flame emoji] as we chat with Nima Gardideh, co-founder of Pearmill, a holistic digital marketing agency. With prior experience both founding his own companies and working the “9-5” grind, Nima openly shares with us some incredible stories from his journey as an entrepreneur. Nima walks us through everything from dro…
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In Episode 008, we chat with Alex Berman, a digital nomad and former CEO (now Chairman) of a marketing agency known as Experiment 27. Alex shares with us his current and prior experiences working as a digital nomad and some of the common issues that can easily slip through the cracks without proper checks and balances in place. Alex then walks us t…
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In Episode 007, we chat with Tristan Pollock, a Venture Partner at 500 Startups and the Co-Founder of Storefront (now acquired), hailed as 'Airbnb for Retail' by The New York Times. Tristan shares his experiences of building teams in a startup and the culture that naturally (sometimes forced) follows suit. Tristan touches on why it’s so important t…
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In Episode 006, the boys interview Shauna Arnott, Founder of Leverage Events, and also the Lead Planner of Haste and Hustle, an annual Sales and Marketing conference that includes speakers like Gary Vaynerchuk. Shauna walks us through her experience organizing Haste and Hustle for the very first time and some of the backend operational deficiencies…
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In Episode 005, we sat down with Amir Kendic, CEO & Co-Founder of CooSha, a mobile application that helps the everyday person create, organize and manage their time better. Amir takes us through his personal experiences with a prior startup that him and his sister worked on that lead to him founding CooSha. Like many ventures, they focused on too m…
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In Episode 004, we chat with Daniel Wallock, a growth and inbound marketing specialist featured all across the internet on publications such as Forbes, Inc., Yahoo, etc. Daniel shares his experience of acquiring an extreme amount of leads for one of his clients at the time, to the point where their processes couldn’t handle the volume. Learning fro…
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In Episode 003, the boys interview Caitlin MacGregor, Co-Founder & CEO of Plum, an HR tech company that uses AI to optimize the hiring process and ensure the best possible candidate. Caitlin walks us through how she handled the professional working relationship with her husband, and co-founder at Plum. Specifically, Caitlin shares her balancing act…
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In Episode 002, we sat down with Hongwei Liu, CEO & Founder of MappedIn, a company that helps their customers manage dynamic indoor spaces, enabling consumers to find what they are looking for - by category, brand, product and promotion. Hongwei takes us through his personal experiences of tricky hires, co-founders leaving the company, spending too…
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In Episode 001, Chris and Kristian interview Tom Hadfield, CEO & Founder of Message.io, a YC-backed company that provides developers with the tools to build bots that work on any messaging platform. Tom gets right to the punch and shares his experiences with casting too wide of a net, losing millions of venture capital, worrying about the status of…
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Welcome to The Art of the Fail! A podcast hosted by Kristian Borghesan (co-founder of Bruha) and Chris Buttenham (co-founder of Obie.ai), where we chat with startups and entrepreneurs about their f*ck ups, hardships and failures, in hopes to uncover great lessons and remove the stigma from failure today.In the very first episode of #theaotf, we int…
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