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Welcome to "Stories Sell - Work Less, Live More," where seasoned marketer Lori reveals the power of storytelling to captivate your audience, boost sales, and create memorable brand identities. Tune in weekly for actionable strategies, inspiring insights, and our 'Bonus Tip of the Week' to transform your business and help you work less and live more.
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In this episode of 'Stories Sell. Work Less, Live More.', Lori Keefer dives into the art of storytelling for business owners, focusing on how to connect with your audience without oversharing personal details. She explains the importance of maintaining professionalism while being authentic, provides actionable tips on how to avoid TMI moments, and …
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Beyond the Freebie: What to do AFTER the Welcome Series (Improve Your Conversions)
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12:47
In this episode of 'Stories Sell: Work Less, Live More,' Lori Keefer discusses how to keep email subscribers engaged after they've completed the welcome series. Beginning with the problem of declining engagement and low conversions, Lori proposes actionable steps including using an email content calendar, rotating content types, and personalizing e…
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