What does it take to build and grow a successful business? That’s the question we want to answer for women business owners, so we can flourish and grow together from solopreneurs to strategic CEO. Flourish and Grow to CEO is hosted by certified small business manager, Pam Ivey and sales strategist, Jane Garee, who share their experiences in business and marketing to help women entrepreneurs scale their business and flourish confidently into the CEO role.
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Mindset and Messaging Check-up for Strategic Planning in 2022 - Ep. 40
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We are getting ready for the new year so the next thing we need to do is check up on our foundations. Is there something we can improve in our mindset and messaging for 2022? In this episode, Pam and Jane talk about the importance of mindset, which we also discuss in our episode with Anita Heidema, and messaging. Strategic planning is much more tha…
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Strategic Planning to Achieve Your Business Goals in 2022 - Ep. 39
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December is just around the corner and before you even know it, we are already starting a new year. How exciting! Right now is the perfect time to start planning strategically and setting up goals that can help you improve and maximize your income. In this episode, Pam and Jane give us tips on what to look for when evaluating and creating a strateg…
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Are You Engaged in Marketing Malpractice? - Ep. 38
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Are you moving on too quickly from your marketing tactics or are you not moving on quickly enough? It is so easy to go from one end to the other without even noticing you are engaging in marketing sabotaging practices that are preventing you from getting the results you want! In this episode, Pam and Jane talk about why do we fall for these marketi…
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Ashleigh Chanel: Your Friendly, Virtual, Neighborhood Marketing Genie - Ep. 37
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With a new trend coming every day and thousands of titles that claim to know the secrets to getting more leads and building up a community. it’s easy to lose sight of what needs to be done in order to bring that vision you have for your business to life. In this episode, we are back with another amazing guest who understands the importance of havin…
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The Art of Feminine Marketing with Coach Julie Foucht - Ep. 36
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‘Business is about going out there and making things happen!’ Have you ever heard something like this before? Because we sure have and, as women business owners, sometimes it can be a little exhausting to only lean on our masculine energy that wants to hustle and move forwards 24/7. Sometimes we need to get back to our feminine energy. In this epis…
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Get Out of the Grind of Sales and Into the Flow of Connection to rise ROC with Josh Zepess, The Identity Archaeologist - Ep. 35
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Transitioning to an entrepreneurial mindset is all about finding who you are as a person and sharing it with the world. Even an engineer can take a 180° turn and become a successful entrepreneur, which is the case of our amazing guest today. In this episode, we share mics with The Identity Archeologist Josh Zepess to dig out the truth behind person…
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Intentional Life Coach, Sallie Wagner: Create the Life that Makes You Come Alive and Absolutely Love What’s Next- Ep. 34
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After a certain age or a specific event in our lives, we start asking ourselves what’s next? Well, having gone through this many times, let us tell you that ‘next’ can and should be an exciting new chapter in your life. Today we invited intentional life coach Sallie Wagner to tell us how we can change our perception and build a life we are excited …
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Building Your Sales Confidence and Muscle to Improve Sales Conversations - Ep. 33
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Selling is the lifeblood of your business and, as such, you shouldn’t feel like it’s boring and uncomfortable. Rather, think of it as getting your work into the world. Thus, the importance of improving your sales conversations. We like to define the process of selling as getting to know other people and exploring their needs to serve them at the hi…
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Become an Amazon Bestseller: Publisher Jyotsna Ramachandran Tells Us How - Ep. 32
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You’ve got the experience and the ideas, and now, it is time to write them! Many business owners wish to become bestselling authors, but the amount of work that takes to make this project a reality can be overwhelming without the proper guidance. In this episode, we invited bestselling author and publisher Jyotsna Ramachandran to tell us how can we…
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SEO: Yes, It’s Technical— But It’s Also An Important Component in Scaling Your Business - Ep. 31
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SEO, SEM, keywords, online authority are all confusing concepts to wrap our heads around the first time we hear them, believe us, we know. This is why we invited a specialist in the area to teach us how search engine optimization works and how you can scale your business by improving it. In this episode, Pam and Jane share mics with SEO and SEM exp…
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Achieve Your Health Goals Without Sacrificing Your Business and Sanity, with Coach Adam Walsh - Ep. 30
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Have you ever said to yourself “I’ll start my diet on Monday!”? Because we sure have, but life always seems to get in the way, right? Well, not anymore, lady boss! Today we have a very special guest with us to tell us how we can set and achieve our health goals while also staying focused on growing our business. In this episode, we welcome Adam Wal…
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Want to Know How to Get the Best Photos of You? We’ve Got You Covered with Gabby Deimeke, Pro Photographer - Ep. 29
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Often a good picture can say more about your business than all the copy in the world. Most business owners forget about the impact that graphics and pictures make to help your business look more professional. In this episode, we have commercial photographer Gaby Deimeke with us to tell us what makes for a good photograph and what should we be looki…
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Continuity & Congruency: Creating a Language That Speaks to Your Audience and Sells Your Business - Ep. 28
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What is branding but a well-crafted message aimed at your ideal client? Keeping your business message consistent and congruent is such an important part of sales and marketing efforts. And It goes on to being authentic and connect with your customers in a way they can relate to. In this episode, Jane starts off by telling us the importance of being…
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Are You Focused On $10 Tasks Or $10,000 Tasks In Your Biz? Find Out The Best Use Of Your Time- Ep. 27
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Information overload is one of the most common issues CEO’s face. We tend to get our hands so busy with small tasks that we forget to take care of those activities that actually move the business forward. This episode focuses on getting a clear strategy and following it to achieve our business goals. Pam provides some help with this by sharing some…
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If We Had to Start Our Businesses All Over Again, Here’s What We’d Do… - Ep. 26
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If you had a time machine and could go back to the moment right when you started your business, what would you do? Pam and Jane asked themselves this question and in this episode, they answer it while also giving some advice on taking the first steps in your business and make it grow faster and easier. Today we discuss: [01:29] What would Pam and J…
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Focus on the Outcomes, Not the Deliverables: What’s In It For Them? - Ep. 25
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Why should people buy what you sell? We know you have an amazing product and everyone should be able to see it, but people don’t buy just for the product, they do it because of the outcome. Engaging emotionally with your customer by showing them the transformation or the outcome they will get from buying your product is what really sells. This is w…
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Resonance, Relatability, and Vulnerability: So Darling, How Are You Showing Up? - Ep. 24
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Business growth is less about the administrative part and more about connecting to others, and, that’s right, building a community. Communities are the cornerstone of every small business and when they are solid and impactful, they can help you reach more people with less effort, as well as create spaces where community members feel close to each o…
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Half-Year Business Review: Mind Your Metrics - Ep. 23
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Growing and scaling your business. Oftentimes people think of these two as one process that happens simultaneously, but the reality is that they are separate objectives and you should create different strategies to achieve them, and, of course, track them! In this episode, Pam and Jane offer an overview of our seven amazing pillars and the metrics …
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Simplify Your Business with Coach Sara Torpey - Ep. 22
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Today’s episode is all about simplicity in all aspects of life, so we brought an expert in the field to expand on this subject. In this episode, we welcome Sara Torpey, business coach, life teacher, and CEO of Torpey Coaching. Sara has 20 years of experience coaching business owners and educators in 1-on-1 sessions where she uses her superpower to …
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You Know What’ll Get You Noticed? Content – and We’re Talking All About It - Ep. 21
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We live in the era of engagement and content marketing has been growing in importance over the years, so today we focus on online content and how to create content that is engaging, thoughtful, and polarizing enough to attract and move your audience. Pam and Jane share with us their thoughts on online interactions and how to make them more humane u…
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Curious About How to Work & Travel? Listen in. It’s what we do… a lot! - Ep. 20
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Episode Title: Curious About How to Work & Travel? Listen in. It’s what we do… a lot! - Ep. 20 In this episode, we focus on building a business that allows you to live the life you want, and get that much-wanted independence we are sure you initially sought for when you started your business. So, that is why this episode is all about freedom. To un…
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Add More to Your Bottom Line with a Solid Back-End Sales Strategy – Ep. 19
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What if we tell you that you are not making as much money as you should in your business? Maximizing your income can be easier than you think when you have a good back-end sales strategy in place. Back-end sales strategies are target to existing clients and are highly effective because it’s almost seven times easier to sell those customers than con…
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Don’t Just Set Goals, Achieve Them! With Achievement Expert Kristin Burke – Ep. 18
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Everything in business is about goal achievement. You set yourself the goal to make a certain amount this year, get more clients, grow your business, etc., etc., but how many of these goals are you actually achieving? And what can you do to do so? That’s what we talk about today with achievement expert, Kristin Burke! Kristin Burke is a goal achiev…
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Mind Your Business: An Interview with Mindset Expert, Anita Heidema – Ep. 17
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Big dreams can only be reached by clear mindsets and intentions, and every successful entrepreneur knows it, especially our very first guest, Anita Heidema, a mindset and strategy guru, founder, and CEO of Rich Life & Biz System and Passion is Cooking, who tells us what is the secret to clearing your mindset and overcome limitations to grow your bu…
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Motivation Mayhem: How to Find Momentum When Momentum’s Hard to Find – Ep. 16
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Maybe today is one of those days when you wake up and you just don’t want to do anything. We get. We’ve been through that so many times and, as business owners, it is almost impossible not to go through periods in which you lack motivation. So we wonder, how to find momentum when it is so hard to find? In this episode, we focus on how to find the m…
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Why Isn’t My Business Growing? (And What You Can Do About It) – Ep. 15
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Here’s the million-dollar question for all entrepreneurs: Why isn’t my business growing? Many business owners struggle with scaling their businesses and they start looking for the answer in new strategies or different tactics. The reality is that the reason why your business isn’t growing is most likely that you haven’t settled strong foundations f…
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What Does It Mean to Run Your Business Like a CEO? - Ep. 14
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Have you ever thought if you have the skills to become a CEO? Well, we are sure you do, but it is not easy going from the entrepreneur mindset to that of a great CEO. That is why in this episode we focus on the differences between a solopreneur or entrepreneur and a CEO, so you can break out of the gig-master cycle. Pam and Jane talk about the key …
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Investing in Your Business Out of Order - Ep. 13
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How to know if you are investing in the right things to help you grow your business. Experience has taught us that most products, courses, books, and training programs for entrepreneurs out there actually work, but they are not good for everyone. Sometimes the problem with these products is that you are not ready for them yet, thus, you are investi…
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It’s the Perfect Time to Work ON Your Business. It’s Time to Create Your Strategic Plan - Ep. 12
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A CEO’s job is not only to work in the business but to work ON it too! A huge part of business growth is actually working on the strategies and tactics to make the magic happen for you and your company and that is why you should take your time to properly create a strategic plan that supports your vision as a business owner. Today, Pam talks about …
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Have you Articulated Your Hopes and Dreams for Your Business? Creating Your Vision Statement - EP. 11
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“Without a vision, people will perish”, says the Bible, and we couldn’t agree more. This is what drives all the actions that you take, so a business cannot flourish without a vision. This is why we’ve dedicated this episode to share with you some tips for creating your vision statement, so you can align all your actions and get more and better resu…
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Hit the Reset Button, Redirect and Stay Present in the Moment - Ep. 10
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Most entrepreneurs are so result-driven that it is easy for them to lose sight of living in the present and enjoy what they have or simply letting go of things that they are not enjoying nor are serving them anymore. In this episode, Pam and Jane share some anecdotes from the 2004 crash and what they learn from those hard times. Jane talks about th…
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Protecting the Most Valuable Asset in Your Business: YOU - Ep. 9
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You are the greatest asset of your business and, as such, you must protect yourself. This means not only physically but also mentally. Having the proper mindset is key to managing a business like a CEO (which is something we have discussed over in our previous episodes). That is why Pam Ivey and Jane Garee talk about the importance of separating yo…
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Operations Supports Everything We Do In Business and Allows Us to Continue to Earn Money - Ep. 8
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Once you’ve got the vision, the strategy, and the team, what’s the next step to grow a profitable and sustainable business? That’s Operations! A business cannot run efficiently without proper systems and processes. It is definitely the backbone of the whole structure. In this episode, Pam Ivey talks about the importance of identifying systems and p…
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Leadership Isn’t Just for Your Team – Leadership of YOU is Just As Important - EP.7
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A business is nothing without a strong and committed leader, so how do you know what to do to become the kind of leader other people want to follow? Pam Ivey talks about leading a team and how a team that pulls together and embraces the vision and direction of the leader can create and sustain a business that becomes unstoppable. Jane Garee shares …
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Sales Conversations CAN Be Fun! (Hint: Your goal is NOT to get a close) - EP. 6
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A business isn’t a business unless it’s making money and if it’s making money, that means something is getting sold. Selling and sales are the lifeblood of any business, and a business owner is first and foremost, a salesperson, even if they don’t want to be. Pam Ivey introduces the importance of sales in your business and Jane Garee, our sales exp…
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Know Your Clients, Attract New People to Your Business, and Foster Relationships to Grow - EP. 5
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Branding, marketing and messaging can make a business flourish and grow or derail it completely. Although all the foundational pillars are interconnected, branding, marketing and messaging need to be clear and compelling for client attraction and resonance. Pam Ivey talks about the 5 step process of marketing so you have a clear plan for marketing …
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Hard Work Alone Is Not Enough. Check Your Inner Game and Vision - EP. 4
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Nothing is more important than your mindset and what you tell yourself about who you are and what you are capable of doing. Without a strong and well-developed inner game, believing you can have a successful business and actually achieving it are going to be challenging. Pam Ivey talks about the importance of your inner game and how being prepared …
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The 7 Essential Business Growth Foundational Pillars - EP. 3
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Building a successful business requires a strong foundation but more importantly, you have to understand how the different parts of the foundation interconnect. Pam Ivey shares how she struggled to create a solid foundation that would provide ongoing success while implementing multiple tactics without a clear strategy to support the different thing…
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Inaugural Episode: Gigmasters, Solopreneurs and CEOs - EP. 1
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Welcome to the Flourish & Grow to CEO Podcast! We’re so glad that you’ve joined us in our journey to create this show, a long-time dream for us both. In this, our inaugural episode, we focus on a problem women entrepreneurs often face when trying to build a scalable business. That is the step of going from solopreneur to a CEO with a business growt…
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Who Are You As a Business Owner? Know Yourself to Grow a Better Business - EP. 2
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Having a deep knowledge of who you are, how you are naturally wired and understanding what your core values are, all are essential to obtaining success as a business owner. Your best chance at having a thriving business is when you embrace your core strengths, work in your zone of genius and honor what matters most to you. Pam Ivey talks about lear…
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Welcome to the Flourish and Grow to CEO Podcast! We’re so glad that you’ve joined us in our journey to create this show, a long-time dream for us both. We met in Lisbon, Portugal on a month-long coworking trip through my company, Adventurous Life, and hit it off instantly. The next year, November and December of 2019, Jane joined Adventurous Life o…
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