This is a podcast for purpose driven freelancers and founders who do valuable work and want to price in a way that makes them and their customers happy. This isn't about being cheap to make customers happy or over-pricing to take advantage of people but to practice the conversations about pricing and increase your capabilities to have these conversations so that everyone shares in the value of your work.
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This podcast is a collection of stories and experiences to help entrepreneurs trying to navigate a new way of entrepreneurship. It isn’t just about the tactics and the strategies but also about the inner experience of being in business. I’m not here to give you any answers but to provoke you to look harder for the answers yourself. By sharing new insights and ideas with you we hope you’ll be inspired to look inside yourself to find out what’s really getting in the way. While you have the kno ...
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We’re helping a new breed of entrepreneur to realise their dreams. Startups that put people first and measure success in happiness, as well as profits. Expect conversations around purposeful entrepreneurship, the future of work and interviews with thought leaders.
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Elaine's Kitchen Table | Create Better Family, Health, Business, Self
Elaine Tan Comeau: Business Woman, Entrepreneur, Founder of Easy Daysies
Are you a busy mom or entrepreneur? Take a deep breath and create a better life for you and your family! Elaine Tan Comeau, founder of Easy Daysies (www.easydaysies.com a favorite winning pitch on Dragons' Den, Canada's Shark Tank), mom of 3, wife, foodie, stroke survivor, former school teacher, author & speaker, and Mompreneur of the Year in Canada, talks to you about Creating Better family, health, mental health, business and self, all straight from the kitchen table - where it started for ...
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Richie Norton is an award-winning, bestselling author and entrepreneur. His books include Anti-Time Management, The Power of Starting Something Stupid and Résumés Are Dead & What to Do About It. Richie was named one of the world's top 100 business coaches by Dr. Marshall Goldsmith. He is an international speaker (including TEDx and Google Startup Grind). Richie is a serial entrepreneur including the founder of Global Consulting Circle, creating/scaling business models for venture-backed star ...
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A Mighty Network brings together your community, online courses, sales pages, and more in one place under your brand, available on every platform. It connects members to each other so that your brand gets more valuable for every member with each new person who joins. Now you can use the same underlying dynamic that built Instagram, LinkedIn, and Facebook in your own digital business.
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When it's time pause on purpose
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John Pritchard was the founder of Pala, a brand driven by purpose. The mission was to produce high quality, long-lasting eyewear whilst making a commitment to minimise the impact on the planet and maximise positive social impact on people. Longevity of product was important to minimise resource usage, but that makes for a very different approach to…
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Would you buy a course for £96,000?
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Ben and Carlos reflect on the pricing of the Do Lectures’ latest course, the Secrets of Small Magical Events – a course to help you run events that benefit your business rather than burn you out. For over 15 years, David and his team at the Do Lectures have iterated towards a model for an events business that works for them, and now they’re sharing…
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Why You Should Let Your Kids Play - with Kirsten Anderson
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Playologist Kirsten Anderson is back! And this time, she is talking about play in a family setting: What are the benefits of play? Structured vs free play - what is the right balance? Should you be happy if your kids are bored? And much more! Listen in and learn how to help your family develop more awesome humans through play! Connect with Kirsten …
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Boss like a mother; mother like a boss
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Professional women are under overwhelming pressure to achieve it all – career, kids and caring partner.And to do it with an effortless smile.But it isn’t that easy. It doesn’t mean that you can’t have it all, but according to Emma Draper, award-winning retail entrepreneur, property developer and mother, “we need to release ourselves of the guilt an…
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How Can Play Increase Your Business? With Playologist Kirsten Anderson
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Kirsten is a dear friend (and one of the first people to take Easy Daysies into her toy store). She is also a "Playologist"! In this episode, we discuss how PLAY can make you a better and more profitable business person. Play leads to discovery, lowers stress, and has a host of other benefits we discuss here! And stay tuned for episode 128, where w…
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How to ask for money without feeling greedy
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Recently one of the Happy Startup community members approached Carlos with a challenging situation. They are owed several thousands of pounds for work they’d done for their client but the client said they were unable to pay the whole amount in one go. While they’ve offered to pay in a set of 3 monthly instalments, the community member is feeling ne…
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How-To Social Media Video Marketing for Small Business Owners with Dunia Tozy
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My guest Dunia Tozy is an experienced videographer and photographer who shares with us: 3 reasons video marketing is very important for your small business 3 top tips and strategies to create awesome videos and much more! If you have a product or service to promote on social media, you will want to get out your notebook! Connect with Dunia: Website…
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Summercamp 2023 unpacked
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It’s hard to put into words what happens at Summercamp. And that was never truer than in 2023. There’s an enormous amount of love, growth and connection that happens; and the openness and vulnerability that takes place in a field near Hastings every year is astounding. In this special episode, you’ll hear from Laurence and Carlos about what the eve…
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Mom Makers: from Etsy to Walmart and a Flagship Store, with Louise Vargas and Tara Morellato
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More Mom Makers! Find out how Louise went from Etsy to opening 2 brick-and-mortar retail stores, and how Tara went from Etsy to getting her products on Walmart shelves! Connect with Louise: Website: https://gastownsoapworks.ca/ Instagram: https://www.instagram.com/sogasoap/ Facebook: https://www.facebook.com/SoGaSoap Connect with Tara: Website: htt…
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How to price products vs services
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58:40
Tom Nixon is a coach who helps founders create purpose-driven companies. He's also the founder of Maptio, an online tool that helps fast-changing organisations visually map how their teams are organised and evolve. And he's the author of Work With Source, a modern guide to business building. And he's also a money geek. He sells coaching services, a…
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How to Write and Publish Your Book, with Ann Douglas (Part 2)
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Ann Douglas is back by popular demand! We first met her in Episode 90, where she talked about "parenting through the storm". Coincidentally, that is the title of one the more than 25 books Ann has authored! This time Ann is here to help guide us through the process of writing and publishing our own book! This interview was so juicy we had to split …
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Unlocking the effortless leader
1:02:43
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In an age where meaningful leadership and authentic connection are more crucial than ever, Jerry Colonna, coach, entrepreneur, and author of the transformative books Reboot: Leadership and the Art of Growing Up and Reunion: Leadership and the Longing to Belong. Jerry has worked with CEOs and change-makers from across the world. His company offers a…
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How to Write and Publish Your Book, with Ann Douglas (Part 1)
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25:16
Ann Douglas is back by popular demand! We first met her in Episode 90, where she talked about "parenting through the storm". Coincidentally, that is the title of one the more than 25 books Ann has authored! This time Ann is here to help guide us through the process of writing and publishing our own book! This interview was so juicy we had to split …
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How to price a client-friendly retainer
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If you’re a coach, consultant or agency one way to be able to guarantee some steady income is to work on a retainer basis. But what does that mean from the client’s perspective? How do you generate the commitment from clients to engage in a longer relationship, particularly if the work you do can be responsive and emergent? How do you set the bound…
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Small Business Instagram Tips with Shannon Cox
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This episode we are taking a quick break from the "Mom Makers" series to talk about something almost all Mom Maker businesses can leverage for their business - Instagram! My guest is Shannon Cox, marketing professor at Douglas College, and we talk about the latest tips and trends for small business Instagram users. Connect with Shannon: Website: ht…
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How your mind works on mushrooms
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Whether it's problem-solving an issue, coming up with a new product, or making a mark on the world, our personal vision of success often needs new ideas. But what if you’re stuck in a rut? What if the usual ways of “shaking the snow globe” just won’t cut it any more? What if the way forward isn't the state of our business plan but the state of our …
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Marketing - with Ashley Freeborn of Smash + Tess
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Join us for a free master class in marketing from the CEO of one of the fastest growing companies in North America! Ashley may surprise you with what she has to say about reaching out to potential clients. Connect with Ashley: Website: https://smashtess.com Instagram: https://www.instagram.com/smashtess Instagram: https://www.instagram.com/afreebor…
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How to price a retreat
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In November Matthew Matheson is hosting a retreat to help people re-connect with their authentic selves.It's an idea that he developed during his time on the Vision 20/20 program. Carlos and Ben talk with Matthew about the process he's been going through to price the retreat and see if they can help him get clearer about what that price could be. L…
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Tenacity, with Ashley Freeborn of Smash + Tess
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Buckle your seat belt, Ashley Freeborn, co-founder of Smash + Tess (insanely comfortable clothing, insanely growing company), tells her story of going from high school teacher to romper queen. Like many success stories, it was not carefully planned - Ashley and her company went where their customers rewarded them for going. There are so many great …
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Why do female-owned businesses in many industries statistically survive longer? Perhaps more women know what is at the heart of their business - why they do what they do, and what the purpose of their business is. If you know the H.E.A.R.T. of your business, you will help more people, and your business will grow! Connect with Elaine: Website: https…
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Build a human-to-human business
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Forget thinking about business in terms of B2B or B2C – It’s time to think H2H; human to human. As much as lawyers and accountants will tell you that businesses are independent legal entities, in the end, they’re a bunch of humans working together for some reason or other. Too many solopreneurs and founders hide behind the idea of being a “big busi…
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How to help customers decide... to buy from you
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Ben and Carlos try to interpret an email from Seth Godin to see how it relates to pricing and selling. How do we help our customers make a decision (to buy from us)? And how do we do that with integrity and not feel slimy? It can feel like we’re manipulating their ability to choose but we may also be helping them make the best decision. Which side …
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179 - Financial Literacy for Families and Children, with Cinders McLeod
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Join Cinders as she takes us through her financial literacy book series for children! We also talk about the business of publishing, mental health, and more. Grab a coffee and join us! Show Notes: https://elaineskitchentable/179 Connect with Cinders: Website: https://moneybunnies.com/ Instagram: https://www.instagram.com/moneybunnies.co/ Books: Mon…
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Elegant simplicity in business
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51:43
In a world that wants to keep hustling and believing that “bigger is better”, we’ve always had a different measure of success. For Laurence and Carlos, it’s about forging deep friendships and relationships, getting out in nature, making things that give people delight, and making sure that those you love get more of you. To do this can mean simplif…
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Proposals and pricing
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27:29
Proposal shouldn't contain any surprises – particularly not the price.The role of a proposal is to replay everything you've already spoken to your client about. In the previous episode, Carlos and Ben were joined by Hazel Martin, an executive and personal coach, who had a question about proposals and prices. She'd already had a couple of calls with…
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On Perseverance, Purpose and Patents - with Mary Purcaro - Replay
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Mary Purcaro is the Founder and CEO of Cuddlecloth® and Cuddlepet®, bath towels designed for safety. Mary shares how perseverance and the love of learning keep you going when things are good or bad in business. Are you thinking about patenting, listen as Mary share how and why she has three patents! Connect with Elaine: Website: https://elaineskitc…
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Minimum loveable big ideas
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On our previous episode, Laurence and Carlos spoke with John Parkin about big ideas: what they are; where they come from and how to spot them. He shared how big ideas can create real impact with minimum effort. The idea itself does the heavy lifting. However, what happens when you’re still searching for your big idea. How do you commit to action wh…
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Pricing by value, not time
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49:04
Beccie D'Cuhna is the founder of CourageLab and empowers leaders and teams to have courageous conversations, through mediation, training and coaching. She took part in our first Happy Pricing course and says her business is now looking very different these days to the extent that she believes she's now pricing by value not time. She talks with Carl…
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Show Up and Be Committed with Mike Gaba
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Shoveling dirt at the age of nine was his first job helping others and where Mike learned to "show up and be committed". Learn to avoid these top 3 mistakes small businesses make when it comes to protecting themselves. Connect with Elaine: Website: https://elaineskitchentable.com Instagram: https://www.instagram.com/elainetancomeau LinkedIn: https:…
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178 - Overcoming Imposter Syndrome - The Girl's Guide to Entrepreneurship, with Alison Hall
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Alison reinvented herself to become her own happy boss after 25 years of corporate life, building several lucrative businesses. "It's never too late to reach for a dream and grab it" Show Notes: https://elaineskitchentable.com/178 Connect with Alison: Website: https://www.theboldestme.com Email: alison@theboldestme.com Book: Startup Smart - The Gir…
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How to have a big idea
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54:41
John Parkin knows a good idea when he sees one. As a formed Creative Director of one of the most innovative and exciting advertising agencies of the 1990s, he knows a thing or two about coming up with ideas. He's helped create big ideas for big brands, and he's also had one big idea of his own that has transformed his world. His big idea? F**k It. …
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More income, less effort
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30:49
Jim Ralley helps with the design and strategy of learning experiences for NGOs, governments and corporate clients. Last year he tried to find the right balance between work, parenting and time for himself… and failed. This year will be different. He has a solid plan. He has the support of his family, colleagues, and clients and a strong desire not …
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Anyone Can Be An Entrepreneur - Learn What It Takes To Be A Mompreneur from Maria Locker, CEO of Mompreneurs - replay
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Maria Locker, CEO of Mompreneurs Showcase Group, shares what it takes to perform the balancing act to become a Mompreneur of distinction. Connect with Elaine: Website: https://elaineskitchentable.com Instagram: https://www.instagram.com/elainetancomeau LinkedIn: https://www.linkedin.com/in/elainetancomeau/ Facebook: https://www.facebook.com/Elaines…
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Finding lasting colleagueship in business
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51:20
When Laurence started out in business, he was a company of one. For 5 years he found his own clients, did sales and marketing, managed his finances. It didn’t even occur to him to ask for help. Then one day he realised it wasn’t much fun anymore, and he could only go so far with his own skillset. Thankfully a project came in that meant he had to as…
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Personal brand and pricing
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What’s the value of a personal brand? When building your reputation, what would this reputation do for you? What financial value does it have? What’s it worth to get on the radar of the people that you’d love to collaborate with? How much time and effort should you invest in building your personal brand? You could write a book to build a personal b…
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Kevin O'Leary Part 1 - on Female CEO's, His Daily Habits For Success, and More! Replay
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In part 1 of my interview with Kevin O'Leary - of Shark Tank, Dragons' Den, CNBC, etc. - brilliant business mind and investor in Easy Daysies, he talks about how female CEO's are bringing home the bacon (and why), what makes him put his "soldiers" (dollars) to war, the similarities and differences between parenting and running a business, what he g…
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How To Teach Kids To Do Chores Around The House At Any Age - replay
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Elaine shares 10 tips in 10 minutes which will help you implement chores with your kid(s) that will not only make your life easier, but set them up for lifelong success! Be sure to get your free age-appropriate chore charts below as well :) Press and hold for show notes and a free age-appropriate chore chart... Connect with Elaine: Website: https:/…
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What if you were unapologetically you? What impact would that have on your work, life and relationships? Unfortunately, too many of us aren’t prepared to bring our whole selves to work… or even life. We either create a mask or hold back on what’s really wanting to be seen. When we’re not prepared to show our full selves, it means we may not allow o…
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"I'm nearly doubling my prices"
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41:33
If you want to increase your prices, it has to start with an understanding of your value. Not just the mechanical tasks you perform, but the trust, familiarity, and unique value you bring to your clients. This can lead to a dramatic increase in price, which gets closer to reflecting the true value of the service provided. Mark Steadman is a podcast…
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