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Art of Mortgage Marketing

Doren Aldana

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Learn what it REALLY takes to build a THRIVING mortgage business, doing what you LOVE, without relying on cold calling or annoying Realtors​. Hosted by Doren Aldana, founder of MortgageMarketingCoach.com and several highly-acclaimed training programs, including the Client Acceleration Formula and the 7-Figure Lender Academy.
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Welcome to "Mortgage Marketing Mastery," the go-to solo podcast for mortgage brokers who are ready to amplify their influence and impact in the financial services industry. Each episode is packed with tangible sales strategies and marketing wisdom to help you close more deals and stand out in the marketplace. From content creation secrets to social selling hacks, join us as we dive deep into the world of mortgage marketing and transform your approach from the ground up. Whether you're a seas ...
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Our guest today is Brian Boero, co-founder of ThousandWatt Consulting. We're discussing the importance of branding and differentiation in the real estate and mortgage industry in a way that connects with your target audience. Boero shares his opinion around the NAR settlement, particularly for agents who struggle to adapt to the changes. He advises…
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In this episode, MME host Phil Treadwell talks about the difference with Marketing & Brand, how increase your lead generation and lead conversion numbers, as well as using Motivation & Drive to make progress in today's market environment. He also talks about how to balance your outbound lead gen activities, with attraction marketing efforts, all wh…
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Watch the YouTube video with all the slides HERE If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to…
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As the real estate world braces for the impact of the $418M NAR settlement that was recently approved by the judge, many Realtors are shaking in their boots with fear. With potential commission cuts and changing market dynamics, there’s a palpable air of uncertainty and even trepidation. But what if you could turn these challenges into your biggest…
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It's been one year since having the #1 Loan Originator the Nation on the podcast. Matt and his team have helped over 25,000 families achieve their dreams of homeownership. Today, Matt Weaver is back and he's got a message for you. It's time to get serious or get out of the business. Listen and take notes as Matt shares his Four Pillars of Value and…
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In this episode of Mortgage Marketing Radio our guests are Sue Woodard, Cindy Ertman and Shant Banosian. We delve into innovative strategies for mortgage professionals looking to drive referrals and enhance customer relationships in today’s market. Cindy Ertman, a seasoned keynote speaker at the Mastermind Summit, shares three bold strategies desig…
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Watch the video of this episode here If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful …
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watch the episode on youtube If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage…
  continue reading
 
Watch the video version of this podcast here If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to suc…
  continue reading
 
watch the episode on youtube here - https://youtu.be/XRSs8sqRz08 If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Disc…
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In this episode, we'll explore the power of partnerships and how loan originators can be indispensable allies to real estate agents, especially in today's challenging market. Tim Braheem was recognized as one of the top fifty producing loan originators in the United States, reaching a peak in personal production of 676 loans for a total of $236,000…
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In this insightful episode of Mortgage Marketing Expert, host Phil Treadwell invites industry experts Marjorie Adam, Dustin Brohm, and Mark Perkins to examine the impacts of the NAR Lawsuit and the impending settlement on the mortgage and real estate sectors. The guests delve into the lawsuit's implications, providing a nuanced analysis of the pote…
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In this episode of Mortgage Marketing Radio, we welcome John Cornish back for a third time on the podcast! Listen to John's focus on the fundamentals of daily activities and time blocking that thrives on personalized client engagement and consistency. Mondays involve sales meetings and agent outreach, while Tuesdays are for pipeline updates and buy…
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Are you stuck in a rut of resistance, feeling powerless to make progress in the face of rising rates and low inventory? If you’re looking to break free from frustration and unlock new opportunities, this message is for you… Picture this: getting past your obstacles, reigniting power to thrive, and boosting your confidence with a proven plan for pro…
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In today's episode, we dive deep into the complexities of the real estate industry, the essence of financial literacy amongst millennials and Gen Z through the First Home IQ initiative, and the strategic use of social media to foster trust and community leadership with first time home buyers. Don't Miss: Kristin's views on why empowering customers …
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In this episode the spotlight is on guest Craig Davis in a riveting discussion as Phil and Craig delve into their similar coaching styles, underscoring the significance of mindset in shaping our outcomes. They navigate the delicate balance between factual analysis and emotional intelligence in decision-making processes. The conversation is packed w…
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Have you ever wondered what traits, habits and skills separate the top 1% income earners in the mortgage industry from all the rest? I mean they all offer the same programs with the same rates as everyone else, but they earn at least 10X more than the average LO. What do they know that you don't? What champion-level mind-sets and skill-sets allow t…
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Today we have an insightful conversation lined up that promises to deepen your understanding of the mortgage industry and bolster your business strategies. Joining us is the mortgage maven himself, Brian McCauley, with a staggering 20 years of experience and a track record that includes weathering the tumultuous 2008 financial crisis. In this episo…
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Start Streamyard Here with a free trial If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successf…
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Today we're diving deep into the seismic shifts shaking up the real estate industry with my guest, James Kleiman, Newsroom Manager at Housingwire and a sharp observer of real estate trends. In this episode, we're discussing the ripple effects of recent settlements and regulatory changes that are reshaping the landscape for agents and mortgage profe…
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If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complime…
  continue reading
 
If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complime…
  continue reading
 
If you’re looking for more tailored advice check out the following Personalised 1-on-1 Coaching Elevate your business with bespoke coaching. Delve into your unique challenges and unlock your full potential: https://www.ashborland.com/ Unlock Your FREE Mortgage Marketing Blueprint Discover the keys to successful mortgage marketing. Get your complime…
  continue reading
 
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