Looking for sales performance strategies? Hoping to grow revenue? Join Matt Sunshine, CEO at The Center for Sales Strategy, where he and industry experts work toward a singular goal: Improving Sales Performance.
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Mental Selling: The Sales Performance Podcast is a show for motivated problem solvers in sales, leadership and customer service. Each episode features a conversation with sales leaders and industry experts who understand the importance of the mindset and skill set needed to be exceptional at building trusted customer relationships. In this podcast, we get below the surface, tapping into the emotional and psychological drivers of lasting sales and service success. You’ll hear stories and insi ...
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Entrepreneur to Employer - Helping Business Owners Drive Leads, Sales, Performance, and Cash Flow for Greater Freedom
Brian Montes
Building a successful business means managing a constantly shifting target, especially when assembling a high-performance team that drives revenue, enhances the bottom line, and meets expectations. The Entrepreneur to Employer podcast is here to help. Tailored for entrepreneurs, this show delivers practical insights across three critical areas: time, money, and people operations. From developing sales systems to creating an operations manual or even preparing your business for sale, Entrepre ...
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Interviews with Sales Experts
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Business success comes down to a simple formula: (Work + Skill)*Systems = Results. We built this community to showcase how everyday people build amazing organizations so that you can use their experience to grow faster – turn decades of learning into days.
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The Happy Hour Effect: Leadership | Sales | Performance | Kristen Brown
Kristen Brown: Keynote Speaker | Bestselling Author | Media Contributor
Discover a fresh philosophy to inspire your team to love coming to work every day and give their best while they’re there to boost personal and bottom-line growth. Kristen Brown is a bestselling author, team performance expert, work/life strategist, and professional speaker who shares her proven Happy Hour Effect message to amplify leadership potential, sales, service, work/life happiness, goal-getting, personal branding and less stress. During Happy Hour, we’re at our best – connected, open ...
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Sales Management Workshop Tips, strategies, and tactics to improve sales team performance
Michael Carter
A Podcast for sales managers, business owners or anyone responsible for managing their sales force with tips and strategies to build your sales team, close more deals, increase profits, and take your management skills to a whole new level
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Building Smarter CRMs with Maryanne McWhirter & Emily Hartzell
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In this episode, we’re taking a look at how AI is supercharging CRMs and, specifically, exploring how HubSpot is transforming the way businesses manage customer relationships, sales processes, and marketing campaigns. Helping me break it all down are Maryanne McWhirter and Emily Hartzell, both VP/Senior Directors at LeadG2. Maryanne and Emily offer…
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Get Back 5 Hours Per Week GUARANTEED With A Task Audit
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Are you constantly saying, “I don’t have enough time to get everything done”? Are your employees maxed out, leaving you thinking about hiring someone new? Before deciding, listen to this episode and discover the 5-Hour Challenge. In this episode, we’ll break down a game-changing process designed to help business owners and their teams free up time,…
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Ep 101 Building Trust in Sales through Feedback and Candor
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Feedback is a powerful tool for growth, but how do you create an environment where it becomes part of the culture? In this episode, Dan Greene, Chief Revenue Officer at Radical Candor, shares how feedback shaped his journey from flying planes in the Navy to leading high-performing sales teams at Google. He breaks down the strategies for making feed…
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The Future of Sales Coaching with Varun Puri & Ajay Jain
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Previously this season, we explored how AI is transforming the world of sales coaching. Today, in this episode, we’re diving a bit deeper into that topic by chatting with two incredible guests from the AI coaching platform, Yoodli. Varun Puri, Co-Founder of Yoodli, and Ajay Jain, Head of Training and Enablement at Yoodli are here to break down exac…
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Scaling with Confidence: How to Build Systems that Empower Your Team
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Welcome to another insightful episode of the Entrepreneur to Employer podcast! In today’s episode, we explore how building effective business systems can empower your team, streamline operations, and set the stage for scalable growth. Whether you’re already running a thriving business or preparing to take your operations to the next level, this epi…
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Quick Take: The AI Advantage in Sales Coaching
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In this Quick Take episode, we’re exploring the undeniable power of sales coaching, the challenges of traditional approaches, and how AI-powered solutions, like CSS' Practice Coach AI, are setting a new standard for skill development. On the other side of this brief episode, you’ll see how AI sales coaching truly can elevate the game of your seller…
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Crafting Job Descriptions That Attract Top Talent: The Key to Great Hiring
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In this episode of the Entrepreneur to Employer podcast, we explore one of the most overlooked but essential steps in the hiring process: crafting a great job description. A well-crafted job description is more than just a list of duties—it sets the stage for attracting the right talent, aligning expectations, and ensuring hiring success. We’ll wal…
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Ep 100 The Secret to Building a Thriving Sales Culture
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46:14
Success in sales isn’t just about hitting numbers. It’s about creating deeper connections, building trust, and fostering a culture that drives long-term success.In this episode, Kevin Eikenberry, Chief Potential Officer at The Kevin Eikenberry Group and author of upcoming book Flexible Leadership: Navigating Uncertainty and Lead with Confidence, jo…
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STOP Being the Bottleneck in Your Own Business NOW
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Is your business hitting a growth plateau, and you’re unsure why? The answer might be YOU. In this episode of the Entrepreneur to Employer podcast, host Montes dives into the common challenge many business owners face: becoming the bottleneck in their operations. If you’ve built your business from the ground up, it’s easy to fall into the trap of n…
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The 5 Non-Negotiable Building Blocks of a Strong People Operations System
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In this episode of the Entrepreneur to Employer podcast, we dive into the five non-negotiable building blocks every small business owner and first-time CEO needs to create a scalable and effective People Operations system. Whether you’re just starting or looking to fine-tune your processes, these foundational elements will set your business up for …
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Ep 099 The Best of Mental Selling in 2024
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Sales is more than just closing deals. It’s about the journey, the connections made, and the lessons learned along the way. In this special year-end episode, host Will Milano looks back at the most impactful conversations of 2024 on Mental Selling, highlighting the episodes and ideas that shaped a year of growth and discovery.From uncovering the po…
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Reflecting for Success: Year-End Questions Business Owners Need to Ask
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In this episode of the Entrepreneur to Employer podcast, Brian Montes discusses the importance of reflecting on the past year as a business owner. He shares ten key questions entrepreneurs should ask themselves to ensure they progress, learn, and make impactful decisions for the upcoming year. The conversation emphasizes the significance of mindset…
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Ep 098 Taking Control of Your Success in Sales
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Sales is an unpredictable profession, but success comes from focusing on what you can control. In this episode, Elizabeth Lotardo, VP of Client Services at McLeod & More, Inc., shares insights from her latest book, Leading Yourself. She provides a guide for how sales professionals can navigate ambitious targets, manage challenging workplace dynamic…
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How to Decide When to Let an Underperformer Go
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In this episode of the Entrepreneur to Employer podcast, Brian Montes guides you through one of the most challenging decisions business owners face: letting go of an underperforming employee. If you've been struggling with whether to fire someone now or wait, this episode provides a clear, step-by-step framework to make the process less daunting an…
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Creating Business Systems and Why Business Owners Avoid Implementation
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22:00
Efficient business operations are the cornerstone of growth and profitability, yet many business owners resist implementing systems. Why? In this episode of the Entrepreneur to Employer podcast, we explore the four biggest reasons entrepreneurs avoid creating operational systems and how overcoming these challenges can transform your business. If yo…
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Ep 097 Proven Methods for Building Trust in Sales
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29:05
People don’t buy from brands they don’t trust. So how can you build the trust that drives sales?David Horsager, CEO of the Trust Edge Leadership Institute, shares why trust is the ultimate driver of sales success. With insights from his book Trust Matters More Than Ever, David explains the eight pillars of trust and how to build it at every touchpo…
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Get the Confidence You Need to Deal With an Underperforming Employee
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13:46
Brian Montes discusses the challenges of managing underperforming employees in this episode of the Entrepreneur to Employer podcast. He shares personal experiences and emphasizes the importance of addressing performance issues to maintain workplace morale and culture. Brian introduces a three-part test to help business owners evaluate underperformi…
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Ep 096 Building Your Personal Brand in Sales
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LinkedIn has evolved beyond being just a digital resume for job hunting. It’s now a powerful tool for building your personal brand.Natasha Walstra, Founder and CEO of NearPoint Strategies, shares how sales professionals can leverage online platforms to build trust, connect with prospects, and increase sales. She shares her own journey, from struggl…
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7 Signs Your Top Performers Are Going to Quit
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In the Entrepreneur to Employer Podcast episode, Brian Montes dives into employee retention by uncovering the seven signs your top performers are about to quit. Losing your best employees can devastate your business, especially when you’re a first-time founder or small business owner trying to scale. But how can you spot the early warning signs bef…
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How to Build a Hiring Process That Finds Your Perfect Employee
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In today’s episode of the *Entrepreneur to Employer* podcast, we’re diving into one of the most crucial steps in building a successful business: creating a hiring process that brings in your ideal employees. We’ll guide you through designing a hiring strategy that fills open roles and attracts candidates who align with your company culture, values,…
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Ep 095 How Sellers Can Stay Relevant in the Digital Age
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How can sellers stay relevant in this digital age?Shama Hyder, Founder and CEO of Zen Media, shares the behaviors of modern buyers and how sellers can adapt. Since 95% of potential clients aren’t actively ready to buy, staying top-of-mind is more important than ever. Shama shares strategies for building a personal brand and fostering trust through …
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Ep 094 Building High-Performance Sales Teams Through Coaching
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All high-performing sales teams have one thing in common—conflict.When handled thoughtfully, conflict can actually strengthen teams and drive success. Darcy Luoma, CEO of Darcy Luoma Coaching & Consulting, discusses the key elements that set thriving sales teams apart. It’s important to clearly define roles and responsibilities, allowing team membe…
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Ep 093 Core Sales Skills for the Next Generation of Buyers
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Sales is rapidly changing as younger buyers and larger, more complex buying committees become the norm. In this episode, Matt Heinz, Founder and President of Heinz Marketing, explains how the growing influence of millennial and Gen Z decision-makers is driving sales teams to change their communication styles. Despite these shifts, foundational skil…
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Ep 092 What The Future of Sales Holds
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What’s the future of sales? Many say there’s never been a better time to be in Sales. But how is it evolving as a profession, and what will its future hold? Meet Alexine Mudawar, CEO of Women in Sales and a powerhouse in sales leadership and community support. In this episode, Alexine joins host Will Milano to discuss the challenges of enterprise s…
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Ep 091 Why Connection Matters in Sales
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A thriving workplace culture is the secret behind every successful sales organization. And that starts with connection. It's not just about achieving task excellence but also building relationships within your team. Yet, many sales leaders overlook this, leading to a disconnected workforce. Michael Stallard is here to guide us through this topic. A…
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In this Quick Take episode, we’re breaking down how to keep your sales team happy and productive. You’ll not only learn why employee happiness and productivity go hand-in-hand, but also actionable ways to increase morale and sales numbers at the same time. LINKS: Matt Sunshine The Center for Sales Strategy…
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Focusing on Sales Activities that Drive Performance with Jeff Clewett & Emily Estey
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In this episode, we’re discussing how to ensure your sales teams are focused on the right sales activities to drive performance. And joining me to help break it all down is Jeff Clewett, Director of Sales at Bonneville Denver, and Emily Estey, VP/Senior Consultant here at CSS. Both offer some amazing points to think about, like: Why too many sales …
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Ep 090 Effective Conflict Resolution in Sales
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Navigating conflict with clients or colleagues can feel like a relentless challenge. In the high-stakes world of sales and leadership, mastering conflict management isn't just a skill—it's the game-changer that can elevate your success and deepen your relationships.In this episode, Liane Davey, an organizational psychologist and acclaimed author, j…
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In this Quick Take episode, we're tackling how to track revenue performance for maximum results. From understanding the key metrics to utilizing the right tools, you'll be equipped with a comprehensive understanding of how to effectively manage your revenue and make the best decisions for your business. LINKS: Matt Sunshine The Center for Sales Str…
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The Power of Aligning Sales & Marketing with Andrew Sims and Trey Morris
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In this episode, we're exploring how a company successfully aligned their sales and marketing teams to maximize their efforts of their sellers. The great Andrew Sims, CRO at SentriLock, and Trey Morris, VP/Senior Consultant here at CSS, are joining me to break down that journey. Both bring such great points to the table, like: Why you don't have to…
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In this Quick Take episode, we're exploring one of the most crucial aspects of success as a business: the ability to keep your sales pipeline full. By the end of this short episode, you'll have 10 effective tactics at your disposal to ensure that your sales pipeline is never empty. LINKS: The Center for Sales Strategy Matt Sunshine…
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Ep 089 Addressing the Mental Health Crisis in Sales
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Stress isn't just a career hazard for salespeople—it's a silent performance killer. According to research, over 70% of sellers struggle with their mental health. Jeff Riseley, the founder of Sales Health Alliance, talks in-depth about the data and what professionals and managers can do to address this mental health crisis in sales. As a coach, Jeff…
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Learn to Overcome Fear Based Decisions - A 10 Step Guide
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Brian Montes discusses the importance of overcoming fear-based decisions as a business owner in this episode. He explains that fear can hinder business growth and lead to reactionary and cautious decision-making. Common triggers of fear in business include financial instability, intense competition, and sudden market changes. Brian provides ten ste…
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Ep 088 Building a Customer-Centric Culture in Sales
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Understanding the broader customer journey and the impact of customer feedback can make all the difference in sales. Annette Franz, founder and CEO of CX Journey Inc., is a thought leader in customer experience, empowering organizations to embrace a customer-centric approach. In this episode, Annette shares the transformational power of customer fe…
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Ep 087 Turning Preparation Into a Habit in Sales
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What separates high performers from average salespeople? The answer is preparation.Paul M. Caffrey, co-author of The Work Before the Work, discusses how deliberate preparation can elevate sales performance. Elite sales professionals always put their clients first, providing them with value every step of the way. Paul encourages salespeople to be in…
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The Seven Steps to a Scalable Sales System
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In this episode, Brian Montes discusses the importance of creating a sales system for business growth. He emphasizes that hiring salespeople is not always the best solution and instead recommends focusing on developing a strategic sales system. He outlines seven steps to create a scalable sales system, including identifying the target customer, def…
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Ep 086 Developing Executive Presence in Sales
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Sales continues to evolve rapidly, but the one constant is that meaningful customer relationships lead to long-term success. To build genuine connections, sales professionals must establish trust, rapport and credibility—and Doug Dvorak is here to show us how to do just that.Doug Dvorak is not your average sales expert – he's the founder of the Sal…
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The Small Business Guide to Offering a 401K
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In this episode, Brian Montes interviews Jevon Thomas, a director of retirement plans, about the importance of offering 401k plans and retirement plans as a retention strategy for small businesses. They discuss California's regulatory landscape and companies' legal obligations to provide retirement plans. They also explore how 401k plans can be uti…
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Mastering Team Development Through Mentorship
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In this episode, Brian Montes discusses the power of mentorship in business success. He explains what makes a great mentor and highlights the importance of investing in mentorship training and development. Brian also emphasizes the need to recognize and reward mentorship excellence and encourages cross-disciplinary mentoring to foster a diverse ski…
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Ep 085 The Blend of Art & Science that is Sales
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Sales is a fascinating blend of art and science, combining human relationships with the right technology to foster and develop connections. It requires discipline, process, motivation, and resilience. In today's dynamic sales landscape, succeeding authentically demands a delicate balance between these elements.In this conversation Paul Fuller, Chie…
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The Most Common Challenges Business Owners Face with Time, Team and Money (and how to overcome them)
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In this episode, Brian Montes discusses the challenges that business owners face in three key areas: time, team, and money. He provides insights and solutions for each challenge, such as creating a time management plan, developing an operations and training manual, implementing a team meeting rhythm, and establishing a cash gap plan. Brian emphasiz…
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Strategic KPI Development for Business Owners
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In this episode, Brian Montes discusses the importance of Key Performance Indicators (KPIs) for business owners and provides insights on developing and utilizing KPIs effectively. He covers KPIs' definition, significance for business growth, and specific KPIs to track across various business functions. Additionally, he outlines key questions to con…
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Ep 084 Listening to Understand in Sales
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Technology often takes center stage in today’s world, and it's important to remember the human connection in sales. We need to find a balance between providing information and understanding our customers' needs because knowing is better than telling. By listening to our customers and truly understanding their needs, we can provide better solutions …
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The BEST Way to Generate Leads for Your Business - Business Growth Tips
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In this episode, Brian Montes discusses the importance of lead generation for business owners and explores different strategies for generating leads. He categorizes these strategies into two main approaches: farming and hunting. Farming strategies focus on cultivating relationships over time, including content marketing, email marketing, social med…
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Ep 083 Igniting Confidence in Sales
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Confidence is the fuel that drives success in sales. It's the secret ingredient that transforms ordinary interactions into extraordinary opportunities, helping sales professionals steadily progress in the face of challenges and setbacks.In this conversation, Meshell Baker discusses the fundamental principles of successful selling, including clarity…
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Bridging Generations in the Workplace: A Leadership Guide to Harmonizing a Multi-Generational Team
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In this episode, Brian Montes discusses the challenges of managing a multi-generational workforce. He emphasizes the need to challenge harmful stereotypes and appreciate the unique preferences, habits, and behaviors that each generation brings. Navigating the complexities of a multi-generational workforce can feel like walking a tightrope, but it's…
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Ep 082 How to Build a Referral Selling Culture
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Referrals are like golden tickets in the world of sales. They open doors to opportunities, build bridges of trust, and pave the way for lasting connections. However, many sales professionals fail to realize the full potential of referrals due to various misconceptions and challenges. Joanne Black, founder of No More Cold Calling, joins this episode…
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One Specific Leadership Style To Drive Your Team to Optimal Success
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In this episode, Brian Montes discusses the importance of leadership in business and shares his insights on a specific leadership technique that can optimize team performance. He emphasizes the need for a healthy culture and solid leadership to build a sustainable and profitable business. Brian highlights the significance of both intrinsic and extr…
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Ep 081 How to Stand Out and Become Irreplaceable in Sales
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In sales, there exists a set of special habits that can turn an ordinary seller into a sales unicorn, someone who stands out and excels beyond expectations. These habits aren't magic spells or superpowers; they're simple practices anyone can adopt and master with dedication and effort. In this conversation, William Vanderbloemen, author, CEO and Fo…
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Transform Your Employer Brand and Recruiting by Building a World Class Candidate Experience
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Imagine transforming your hiring process into an authentic journey that not only entices top talent but also leaves every candidate with a positive impression of your brand. I'm Brian Montes, and in this episode, we dive into the heart of effective talent acquisition, sharing personal insights from years on the front lines of interviewing and hirin…
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