EP 183: Transforming Real Estate with Data and Technology with Bob Knakal

Agents Building Cashflow

Bob Knakal, a veteran real estate broker with an unparalleled track record of over 2,329 transactions in New York City, worth approximately $22 billion, shares his journey of building successful brokerages, including Massey Knakal Realty Services, and discusses how technology, data integrity, and formal prospecting plans revolutionize modern real estate brokerage.

He emphasizes the importance of relationships, client-centric strategies, and adapting to market challenges like distressed office spaces. Dive into this episode to uncover timeless wisdom and innovative strategies from one of NYC’s real estate legends!

Key takeaways to listen to:

• Leveraging proprietary data to deliver insights that enhance client decisions.
• Streamlining prospecting and deal execution with advanced technology.
• Highlighting the critical role of consistent data methodology in market predictions.
• Tackling challenges of distressed properties with creative solutions.
• Scaling small brokerage teams with technology to achieve big results.

About Bob Knakal

Bob Knakal has been a broker in NYC since 1984. Over that time, he has brokered the sale of over 2,329 buildings having a market value of approximately $22 billion. For 26 years of those years (1988-2014), he owned and ran Massey Knakal Realty Services which sold more than 3x the number of properties as the #2 firm in NYC from 2001-2014. Running the firm with a Servant Leadership management style, focusing on empowering everyone on the team, intensely training them, and building their self-esteem, led to this overwhelmingly dominant platform. The firm was sold to Cushman & Wakefield in 2014 for $100 million.

The Massey Knakal Legacy is illustrated by the fact that today in the New York City investment sales market, there are 30 companies, or divisions of companies, that are either owned by or run by, folks who learned the business at Massey Knakal. Bob is a prominent thought leader in the commercial real estate business, frequently writing about the market, lecturing on the market, and appearing on podcasts and national television shows on networks like Fox, CNBC, and MSNBC.

Connect with Bob Knakal:

• LinkedIn - https://www.linkedin.com/in/bobknakal/
• Website - https://www.bkrea.com/

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