Julie Anna Potts, Meat Institute

Agri-Pulse Open Mic Interview

This week’s Open Mic guest is Julie Anna Potts, CEO of the Meat Institute. A new logo and brand identity of the group formerly known as the North American Meat Institute is being celebrated this week at the Annual Meat Conference in Nashville. The group’s purpose is summarized to highlight both nourishment and sustainability. In this interview, Potts discusses the group’s mission, efforts toward sustainability, the Biden administration’s amendments to the Packers and Stockyards Act, the new voluntary Product of the USA meat labels, Proposition 12 and the ill effects of the smallest cattle inventory since the 1950’s.