The Amenities Arms Race: Maximizing ROI through Data Driven Design with Mark Lumpkin

Alex and Annie: The Real Women of Vacation Rentals

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In this insightful episode of Alex & Annie: The Real Women of Vacation Rentals, we are thrilled to welcome Mark Lumpkin, Director of Sales for STR Cribs. Mark shares his journey from a Florida local with a passion for real estate to leading a company that transforms vacant properties into stunning, resort-style short-term rentals across the country.

Mark delves into the innovative business model of STR Cribs, highlighting their comprehensive approach to property transformation, from design to construction and everything in between. With a team of skilled designers and project managers, STR Cribs offers a hands-off experience for investors, ensuring every property they touch becomes a high-performing, unique vacation rental.

Key topics discussed include:

🚪 The origins of STR Cribs and Mark's personal journey in the short-term rental industry.

✨ The importance of design and amenities in today's competitive market.

🎯 STR Cribs' process of working with individual property owners and large managers.

📃 The concept of "designing for the data" and tailoring properties to specific markets and guest demographics.

💫 Real-world examples of standout projects, including a Star Wars-themed house in Orlando.

🙌 The critical role of guest experience and how it impacts a property's success.

Mark also offers valuable advice for property managers and owners on the importance of regular updates and investing in the right amenities to stay ahead in the "amenities arms race." Whether you're an investor looking to enhance your property portfolio or a vacation rental enthusiast curious about the latest trends, this episode is packed with practical tips and inspiring stories.

Tune in to discover how STR Cribs is revolutionizing the vacation rental industry, one unique property at a time!

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Connect with Mark Lumpkin:

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Connect with STR Cribs:

LinkedIn

Website

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