In the 1980s, there were only 63 Black films by, for, or about Black Americans. But in the 1990s, that number quadrupled, with 220 Black films making their way to cinema screens nationwide. What sparked this “Black New Wave?” Who blazed this path for contemporaries like Ava DuVernay, Kasi Lemmons and Jordan Peele? And how did these films transform American culture as a whole? Presenting The Class of 1989, a new limited-run series from pop culture critics Len Webb and Vincent Williams, hosts ...
…
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Marketing Gleeking Genius Joe Earley
Manage episode 435485482 series 3410834
Контент предоставлен iHeartPodcasts. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией iHeartPodcasts или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Get ready for some delish insider scoop thanks to the executive who helped market "Glee" into a massive hit!
Jenna and Kevin welcome Joe Earley, the President of Direct-to-Consumer for Disney Entertainment, but back in the day, he was a FOX marketing executive tasked with bringing awareness to a little show about a high school Glee club, and boy, did he ever!
Get behind-the-scenes stories on Glee's marketing strategy, including how the 'L' on the forehead campaign was born, how they identified their target audience and went after them, the choice of colors used and why, the concerns higher-up execs had about the new series, and the reaction the show got at a special screening during pilot season! It's a fascinating insider look you don't want to miss!
See omnystudio.com/listener for privacy information.
Разделы
1. Marketing Gleeking Genius Joe Earley (00:00:00)
2. Marker 01 (00:14:46)
3. Marker 02 (00:20:09)
4. Marker 03 (00:33:23)
218 эпизодов
Поделиться
Manage episode 435485482 series 3410834
Контент предоставлен iHeartPodcasts. Весь контент подкастов, включая эпизоды, графику и описания подкастов, загружается и предоставляется непосредственно компанией iHeartPodcasts или ее партнером по платформе подкастов. Если вы считаете, что кто-то использует вашу работу, защищенную авторским правом, без вашего разрешения, вы можете выполнить процедуру, описанную здесь https://ru.player.fm/legal.
Get ready for some delish insider scoop thanks to the executive who helped market "Glee" into a massive hit!
Jenna and Kevin welcome Joe Earley, the President of Direct-to-Consumer for Disney Entertainment, but back in the day, he was a FOX marketing executive tasked with bringing awareness to a little show about a high school Glee club, and boy, did he ever!
Get behind-the-scenes stories on Glee's marketing strategy, including how the 'L' on the forehead campaign was born, how they identified their target audience and went after them, the choice of colors used and why, the concerns higher-up execs had about the new series, and the reaction the show got at a special screening during pilot season! It's a fascinating insider look you don't want to miss!
See omnystudio.com/listener for privacy information.
Разделы
1. Marketing Gleeking Genius Joe Earley (00:00:00)
2. Marker 01 (00:14:46)
3. Marker 02 (00:20:09)
4. Marker 03 (00:33:23)
218 эпизодов
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Похожие на And That's What You REALLY Missed
In the 1980s, there were only 63 Black films by, for, or about Black Americans. But in the 1990s, that number quadrupled, with 220 Black films making their way to cinema screens nationwide. What sparked this “Black New Wave?” Who blazed this path for contemporaries like Ava DuVernay, Kasi Lemmons and Jordan Peele? And how did these films transform American culture as a whole? Presenting The Class of 1989, a new limited-run series from pop culture critics Len Webb and Vincent Williams, hosts ...
…
continue reading
Mining the depths of film entertainment for all mankind. With Scott Johnson, Brian Dunaway, Randy Jordan, and Brian Ibbott. Hosted on Acast. See acast.com/privacy for more information.
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continue reading
Bald Move Pulp is where you can get your fix of robots, aliens, action space adventures, and everything in between; on television or on the big screen. Pulp was not made for serious drama, if that’s your thing, you might be looking for Bald Move Prestige.
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The Ringer’s Mallory Rubin and Jason Concepcion return to take their signature deep dives into the Marvel Cinematic Universe, covering all 23 films!
…
continue reading
We see The Sci-Fi Christian, in all its iterations, as being about the collision between faith and nerdom. We believe that good genre fiction is about more than just entertainment. We seek to engage with the themes and philosophies behind our favorite stories, wrestling with the big ideas within speculative fiction. We’re unabashedly nerdy and unabashedly Christian. Even if your faith background differs from ours, we look forward to interacting with you at The Sci-Fi Christian!
…
continue reading
If you're like Matt Gourley (Superego, Drunk History, Conan O'Brien Needs A Friend), then you know all the classic movie and television scenes so well it's like you were in the room when they happened. Well, you weren't. And neither was he. But the people Matt interviews were! Listen in as they tell the inside stories of how cinema and television history was made from a fly-on-the-wall perspective you've never heard. Hosted on Acast. See acast.com/privacy for more information.
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Player FM - приложение для подкастов
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